This document describes how to analyze web server log files using the Pig Latin scripting language on Apache Hadoop. It provides examples of Pig Latin scripts to analyze logs and extract insights such as the top 50 external referrers, top search terms from Bing and Google, and total requests and bytes served by hour. Pig Latin scripts allow expressing data analysis programs for large datasets in a high-level language that can be optimized and executed in parallel on Hadoop for scalability.