Earlier this year Facebook reached 15 million active Australian users, that’s 62% of the total Australian population, therefore it’s no wonder Facebook can be a powerful marketing tool to engage with your customers and attract new customers. However, the mystery of how to use Facebook to market your business and sell your products and services can sometimes take a bit of time to get your head around.
This presentation describes how best to set up your business Facebook page, and how to use it to interact and attract customers whilst growing your business.
How to-become-a-super-hero-wendy moore-list_building_using_social_mediaThe Creative Collective
Wendy Moore of Savvy Web Women provides insightful presentation slides on List Building Using Social Media as presented at The Creative Collective's Become a Social Media Super Hero workshop. This presentation will help you learn more about social media and how it can impact your business.
iCPA: A Social Media Overview For The CPAMitch Miles
This Social Media Overview class will give you a bird’s eye view of a wide array of social media sites and tools. Get the latest in social media best practices. You will learn how others are making use of them and how they might make sense for you. At the end of this class you will have a clear understanding of the social media landscape as well as enough knowledge to make an educated decision on which social media channels are right for you and your firm.
This is a very engaging and interactive class.
Wendy Moore of Savvy Web Women provides an insightful presentation on Facebook at The Creative Collective's Become a Social Media Super Hero workshop. This presentation will help you learn more about social media and how it can impact your business.
Facebook & Instagram Noon Knowledge Session, June 24, 2015Sandy Ratliff
Are you feeling confused and overwhelmed on how to use Facebook and Instagram to promote your business? If so, this session presented by M. Valentina Escobar Gonzalez, CEO & Founder of Beyond Engagement – Social Media Solutions included insights to connecting with your audience and how to incorporate into your overall marketing strategy.
The event is part of the Noon Knowledge Series and is hosted by the Virginia Highlands Small Business Incubator, Washington County, Virginia Chamber of Commerce and Virginia Department of Small Business & Supplier Diversity.
Facebook.com/BeyondEngagement
Twitter.com/EquineValentina
Instagram: @ValentinaEG
LinkedIn: search M Valentina Escobar-Gonzalez
or
https://www.linkedin.com/in/equinevalentina
www.beyond-engagement.com
How to-become-a-super-hero-wendy moore-list_building_using_social_mediaThe Creative Collective
Wendy Moore of Savvy Web Women provides insightful presentation slides on List Building Using Social Media as presented at The Creative Collective's Become a Social Media Super Hero workshop. This presentation will help you learn more about social media and how it can impact your business.
iCPA: A Social Media Overview For The CPAMitch Miles
This Social Media Overview class will give you a bird’s eye view of a wide array of social media sites and tools. Get the latest in social media best practices. You will learn how others are making use of them and how they might make sense for you. At the end of this class you will have a clear understanding of the social media landscape as well as enough knowledge to make an educated decision on which social media channels are right for you and your firm.
This is a very engaging and interactive class.
Wendy Moore of Savvy Web Women provides an insightful presentation on Facebook at The Creative Collective's Become a Social Media Super Hero workshop. This presentation will help you learn more about social media and how it can impact your business.
Facebook & Instagram Noon Knowledge Session, June 24, 2015Sandy Ratliff
Are you feeling confused and overwhelmed on how to use Facebook and Instagram to promote your business? If so, this session presented by M. Valentina Escobar Gonzalez, CEO & Founder of Beyond Engagement – Social Media Solutions included insights to connecting with your audience and how to incorporate into your overall marketing strategy.
The event is part of the Noon Knowledge Series and is hosted by the Virginia Highlands Small Business Incubator, Washington County, Virginia Chamber of Commerce and Virginia Department of Small Business & Supplier Diversity.
Facebook.com/BeyondEngagement
Twitter.com/EquineValentina
Instagram: @ValentinaEG
LinkedIn: search M Valentina Escobar-Gonzalez
or
https://www.linkedin.com/in/equinevalentina
www.beyond-engagement.com
Putting Almost No-cost Web-based Tools to Work for Small BusinessRich Brooks
Small businesses need to find cost-effective tools that will help them grow in any economy. These are the slides I used in my presentation to the Small Business Development Centers' counselors. The presentation included information on one-to-one communication tools (VoIP, Skype), one-to-many (social media), how to put on a cost-effective teleclass or webinar, and some alternatives to costly software.
We all know that blogs are important. In this webinar we will discuss how you can step up your blogging initiatives by learning how to blog better. We will look at how to optimize your blog posts so that you rank for terms and keywords people are searching for. We will also talk about optimizing your blog to integrate with your social media and email marketing efforts. You can easily see more return from your blog just by blogging better.
Email remains one of the most powerful tools in the online marketer's toolbox. With nearly everyone who uses the web using the email daily, email marketing allows you to connect with customers and prospects with messages they want to hear on their schedule. This webinar shows you what you need to know to get started with an effective email campaign today!
Wondering what del.icio.us, StumbleUpon, LinkedIn and Twitter can do your for business? Learn about the role these services are playing in changing the client-vendor relationship and service research for B2B firms. We'll focus on determining the sites most likely to help your business and how to craft an effective strategy.
Buzz & Boost Your Events on Social Media by Marijke Hoos #smmcurSocial Media Matters
Facebook events can definitely help (in a big way) the boost of your event.Marijke Hoos teaches how to reach your target group by using the correct tools & content.
In this intermediate level blogging webinar, we'll discuss some of the strategic decisions you can make when it comes to blogging and what tools you can use to monitor and assess your performance. Learn how an aggressive attitude towards analytics, built-in SEO optimization, a full editorial calendar, and ongoing outreach to other bloggers will help you turn your blog from a passive news feed into one of your most powerful marketing tools.
In this no-nonsense webinar we will discuss if your company should be using social media. Thousands of businesses are using valuable time and resources on a medium that may not be showing any return. We will look into what companies are a good fit for social media, the resources you should have available in-house and what your expectations should be. We will also briefly discuss if you are going to participate, what elements you must include in a social media strategy.
The Power of Like and Other Social Sharing Tools4Good.org
Social sharing widgets like Wibiya, Facebook Like, and AddThis, among others, are jettisoning your content and brand throughout the web. What’s even more powerful is the return on social sharing from bringing even more people back to your site. This webinar will cover why it’s important to incorporate social sharing widgets into online content and the potential ROI of social sharing. There will be specific emphasis on Facebook social plugins, when to use them, where to use them, and how to get the most from them.
Facebook and Twitter 101: Using Facebook and Twitter To Promote Your BusinessSarah Page
Presentation given to beginner Facebook and Twitter users on May 8, 2013 at the Longview TX Chamber of Commerce. This session was on using Facebook and Twitter to promote local businesses.
Putting Almost No-cost Web-based Tools to Work for Small BusinessRich Brooks
Small businesses need to find cost-effective tools that will help them grow in any economy. These are the slides I used in my presentation to the Small Business Development Centers' counselors. The presentation included information on one-to-one communication tools (VoIP, Skype), one-to-many (social media), how to put on a cost-effective teleclass or webinar, and some alternatives to costly software.
We all know that blogs are important. In this webinar we will discuss how you can step up your blogging initiatives by learning how to blog better. We will look at how to optimize your blog posts so that you rank for terms and keywords people are searching for. We will also talk about optimizing your blog to integrate with your social media and email marketing efforts. You can easily see more return from your blog just by blogging better.
Email remains one of the most powerful tools in the online marketer's toolbox. With nearly everyone who uses the web using the email daily, email marketing allows you to connect with customers and prospects with messages they want to hear on their schedule. This webinar shows you what you need to know to get started with an effective email campaign today!
Wondering what del.icio.us, StumbleUpon, LinkedIn and Twitter can do your for business? Learn about the role these services are playing in changing the client-vendor relationship and service research for B2B firms. We'll focus on determining the sites most likely to help your business and how to craft an effective strategy.
Buzz & Boost Your Events on Social Media by Marijke Hoos #smmcurSocial Media Matters
Facebook events can definitely help (in a big way) the boost of your event.Marijke Hoos teaches how to reach your target group by using the correct tools & content.
In this intermediate level blogging webinar, we'll discuss some of the strategic decisions you can make when it comes to blogging and what tools you can use to monitor and assess your performance. Learn how an aggressive attitude towards analytics, built-in SEO optimization, a full editorial calendar, and ongoing outreach to other bloggers will help you turn your blog from a passive news feed into one of your most powerful marketing tools.
In this no-nonsense webinar we will discuss if your company should be using social media. Thousands of businesses are using valuable time and resources on a medium that may not be showing any return. We will look into what companies are a good fit for social media, the resources you should have available in-house and what your expectations should be. We will also briefly discuss if you are going to participate, what elements you must include in a social media strategy.
The Power of Like and Other Social Sharing Tools4Good.org
Social sharing widgets like Wibiya, Facebook Like, and AddThis, among others, are jettisoning your content and brand throughout the web. What’s even more powerful is the return on social sharing from bringing even more people back to your site. This webinar will cover why it’s important to incorporate social sharing widgets into online content and the potential ROI of social sharing. There will be specific emphasis on Facebook social plugins, when to use them, where to use them, and how to get the most from them.
Facebook and Twitter 101: Using Facebook and Twitter To Promote Your BusinessSarah Page
Presentation given to beginner Facebook and Twitter users on May 8, 2013 at the Longview TX Chamber of Commerce. This session was on using Facebook and Twitter to promote local businesses.
“Power Couple” takes on a whole new–and very literal–meaning when applied to politics. Politicians who marry each other won’t always form a more perfect union, both politically and matrimonially-speaking. But the couples included on Bianna Golodryga's list did attract media attention for their narrative appeal. In some cases, they formed a political force to be reckoned with.
Technology is becoming more and more important for business. More than 17 million Australians have a Facebook profile so it is a great place for your business to be marketing and engaging with existing and potential customers. These presentation slides covers how to:
set up and manage your business Facebook page
use your business Facebook page to share great content and interact with your loyal customers
attract new customers to grow your business through Facebook marketing options, and
measure what is working and what isn’t
TabSite & Kuno Creative Webinar on Facebook MarketingMike Gingerich
Marketing with Facebook - How to build your fan page presence, capture "Likes", and engage your community. Includes tips on when to post, what to post, and more.
Join our guests Troy Rumfelt, President, and Mike Gingerich, Marketing Director for TabSite, a Facebook application by Digital Hill Multimedia, to learn how to build leads with Facebook.
How do you build leads using Facebook?
Below are just a few Facebook topics that will be discussed during the webinar.
Reviewed in the Webinar:
-Importance of a custom Facebook landing page for brand awareness
-Value of having a “Like” the page strategy
-Opportunities for lead capture call-outs that tie into e-mail marketing lists
-Strategies for wall posting to increase interaction and visibility in fan's news feeds
-How Kuno uses Facebook to build leads
Learn easy way to impact your content marketing and social media results - today. This presentation includes tips on Google+, Google Authorship, SlideShare, Chat Apps like Snapchat, writing and blogging advice, and more.
BCAB - Facebook Marketing Keynote by Mari SmithMari Smith
Facebook Marketing Success: A Proven, Step-by-Step Formulafor Growing Your BusinessUsing the World’s #1 Social Network - presented to the British Columbia Association of Broadcasters Annual Conference, Kelowna, BC May 6th 2011. Any questions, please contact Mari! http://contactmari.com
It is the well integrated social media strategy for the businesses to enhance their social presence.It also includes the industrial real time examples which would help you in better understanding of the concept and startegies.
Leverage the Power of the Social Graph is the Powerpoint presentation from a PRSA sponsored webinar with Steve Momorella from TEKGROUP. The slides outline tips, tricks and examples of how to leverage the power of your social graph, your online newsroom, and your PR outreach efforts.
Creating Value for Your Business using Social MediaPatsy Stewart
This presentation was made to the Virginia State SBDC Convention in Roanoke, VA. The Small Business Development Centers work with small business owners to help them be successful and utilize Chamber resources. Social media when integrated with other digital media and traditional media can help you maintain your competitive advantage and increase your customer touchpoints.
This was a short presentation I did for the Social Media Breakfasts up here in Maine. Focused on the importance of having a strategy before committing to social media.
Presentation to business owners on using Facebook and Linkedin for businesses. Covers Facebook Pages, Groups, Places, Deals, and Linkedin Answers, Company Profiles, optimizing profiles, and Groups.
Social Media Masterclass held in Ballarat, Australia on 26 June 2014. Focusing on Changes to Facebook, Twitter, analytics and creativity in Social Media.
RTO Innovation: Where are the enablers and who are the actorsDigital Capability
There is an ever increasing need in Australia for more innovative activity to maintain and ensure a strong Australian economy and society (PWC, 2013). Innovation can be defined as doing something differently to create value, whether that be economic, social or environmental (Innovation and Science Australia, 2017). The Australian Vocational and Education Training (VET) sector also plays a crucial role in supporting a healthy Australian economy.
Australian registered training organisations (RTOs) in the VET Sector, however, operate in a very volatile marketplace which requires them to adopt lean and edu-preneurial strategies to maintain and sustain their businesses.
The Australian Government’s National Innovation and Science Agenda (NISA) (Australian Government, 2015) recognises that a robust, resilient and efficiently functioning innovation, science and research system (ISR system) is needed to grow the Australian economy. This ISR system requires actors, enablers and innovation activity to support productive outputs and outcomes (Innovation and Science Australia, 2017). However, there is limited insight into to where these exist and who these are for Australian RTOs.
This research will use the Australian ISR System performance framework (Innovation and Science Australia, 2017) to analysis leading registered training organisation (RTOs) to determine where the enablers exist and what actors are needed to support innovative activity in Australian RTOs. Recommendations on how the Australian VET ISR System could be improved and further supported to enable more RTOs to capitalise on their innovative activity will also be provided.
The many faces of social media: Attracting, supporting and retaining learnersDigital Capability
Many Australians spend a lot of time in social media. This frequency of activity presents lots of opportunities to attract, support and retain learners through engaging and relevant online activities. These slides share how social media can be used to get people’s attention about training opportunities, grow communities of practice and support alumni, build digital literacy and foundation skills, as well as support knowledge management through 70 20 10 techniques.
An eportfolio is a learner managed online space which contains a lot of information about the learner, as well as others who they have interacted with. This means learners need to know the impact of the types of information that they put into their eportfolio, as well as who they share that information with, in relation to the privacy of this information. This presentation shares the outcomes and recommendations of research undertaken into managing the privacy of learner information when using eportfolios from a learner's, educator's and organisational perspective.
Using a webinar tool to deliver education and training allows you to widen the geographical location of your learners. It also allows learners to easily interact with one another, often more effectively than in a live environment, and it provides the opportunity to easily record sessions which learners can review or access at a later date.
Running a webinar, however, takes careful planning to ensure participants can easily access and interact in the virtual space. It also requires the facilitator to feel confident that they are engaging their audience, often when they cannot see or hear them.
Creating a win-win situation: Online training and assessment while meeting AQ...Digital Capability
These presentation slide demonstrate how online training and assessment can easily demonstrate your RTOs compliance with Standard 1 (Standards for RTOs 2015) by:
allowing students to access their training and assessment from anywhere (Clause 1.3, section C)
consistently expressing your training and assessment requirements (Clauses 1.1-1.4)
demonstrating your trainer/assessor competence and continuous improvement processes (Clauses 1.13-1.25), your learner engagement/support strategies (Clause 1.7), and your industry engagement strategies (Clauses 1.5-1.6); plus
Managing assessment processes, evidence and decisions (Clauses 1.8-1.12), together with transitioning to new/updated training products (Clause 1.26-1.27)
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...jamalseoexpert1978
Farman Ayaz Khattak and Ehtesham Matloob are government officials in CTW Counter terrorism wing Islamabad, in Federal Investigation Agency FIA Headquarters. CTW and FIA kidnapped crypto currency owner from Islamabad and snatched 200 Bitcoins those worth of 4 billion rupees in Pakistan currency. There is not Cryptocurrency Regulations in Pakistan & CTW is official dacoit and stealing digital assets from the innocent crypto holders and making fake cases of terrorism to keep them silent.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Organizational Change Leadership Agile Tour Geneve 2024
Grow your business with Facebook
1. digitalcapabilitycom.au
Grow your business with Facebook
Eastside Business Enterprise Centre
26 October 2016
Allison Miller
Director & Lead eBusiness / eLearning
Consultant
3. Session Overview
• Why is now a good time to be using
Facebook to grow your business?
• Your Facebook strategy: Who? What?
How?
• How to create and manage your
Facebook Page
• Marketing on Facebook
• Measuring your Facebook marketing
• What will you investigate further?
5. Why is now a good time
to be using Facebook to
grow your business?
6. Data source: http://www.socialmedianews.com.au/social-media-statistics-australia-september-2016/ Image: http://www.socialmedianews.com.au/social-media-statistics-australia-april-2016/
Australian Social Media
Stats*
• Facebook – 15,000,000 users
• YouTube – 14,500,000 users
• Instagram – 5,000,000 users
• Tumblr – 4,100,000 users
• LinkedIn – 3,400,000 users
• Twitter - 2,800,000 users
• Snapchat – 2,000,000 users
• Pinterest – 280,000
• Google Plus – 60,000 users
* September 2016
7. Source: Smarter Business Ideas – Spring 2013 – “Make a social call”
Facebook – aka ‘the Pub’
• Connect with friends or seek feedback from
customers
• Think ‘cats’ and ‘babies’
• Regular short posts/week – useful and relevant
content, news and events about your business
• Answer questions on status updates and in
Groups
• Post: Early morning, during lunch, after work,
before dinner and before bed
• ‘Boost’ posts and pages
• Competitions for “Likes”
14. Building a Facebook Strategic
S Specific
M Measurable
A Attainable
R Relevant
T Timely
15. Building a Facebook Strategic
S Specific
M Measurable
A Attainable
R Relevant
T Timely
• What do you want to
achieve specifically?
“Have more people visit our
website through
Facebook…”
“Be seen as THE industry
expert”
“Be front of mind”
16. Building a Facebook Strategic
S Specific
M Measurable
A Attainable
R Relevant
T Timely
• When and how will you
measure your goals?
“Have more people visit
our websites through
Facebook by 10%”
• Measured through
Google Analytics etc
17. Building a Facebook Strategic
S Specific
M Measurable
A Attainable
R Relevant
T Timely
• Is your goal achievable?
• What is the
benchmark?
• Do you have the
necessary resources?
• Do you have the
necessary skills?
• Do I know how Google
Analytics work?
• Do I know Facebook?
18. Building a Facebook Strategic
S Specific
M Measurable
A Attainable
R Relevant
T Timely
• Is this meaningful for
your organisation?
“Why do I want more
visitors to my website?”
“What will they do when
they visit my website?”
19. Building a Facebook Strategic
S Specific
M Measurable
A Attainable
R Relevant
T Timely
• Is the goal time-bound?
• Is there a due date?
“Have more people visit
our websites through
Facebook by 10% by the
end of November”
21. Image: VELG Training - https://www.facebook.com/VelgTraining
Cloud Computing aka “the Cloud”
Visual
Sincere/Caring
Announcements
Polls/Comps
Discussions
Give to get
22. What should I share?
Your
original
content
Other
people's
content
Interactions
Customers
23. What should I share?
Your
original
content
Other
people's
content
Interactions
Customers
• Content you create
– Blogs
– News
– Videos
– Photos
– Infographics
– Links
– Reports / Papers
– Checklists
26. What should I share?
Your
original
content
Other
people's
content
Interactions
Customers
• Content other people
create related to your
cause
– Articles
– Events
– Government policy
– Reports / Papers
– Infographics
31. What should I share?
Your
original
content
Other
people's
content
Interactions
Customers
• Facebook
– Tagging others in your
posts
– Replying to
comments/posts
– ‘Likes’
34. What should I share?
Your
original
content
Other
people's
content
Interactions
Customers
• Ask questions
• Involve your customers
in your content
• Facebook
– Off-topic posts/memes
38. Image: Digital Capability - https://www.facebook.com/digitalcapability
Image: Business Networking in Australia - https://www.facebook.com/groups/50481628494/
Page vs Group =
Controlled vs Community
53. Sponsor ads
Image: Slam Strategy - Facebook Advertising ticks all the right boxes http://slamstrategy.com.au/facebook-advertising-ticks-all-the-right-boxes-2/
54. Competitions
Image: VELG Training - https://www.facebook.com/VelgTraining
Image: Pure Bliss Massage - https://www.facebook.com/pureblissmobilemassage
55. Marketplace
Image: Facebook Marketplace - http://newsroom.fb.com/news/2016/10/introducing-marketplace-buy-and-sell-with-your-local-community/
“More than 450
million people visit
buy and sell
groups each
month”
*October 2016
63. Your Guide to Online
Advertising
Webinar – Allison Miller – 11 November
Register here: eastsidebec.com.au/#!events/c4nz
The Power of Social
Media - Building
Customer Loyalty &
Brand Awareness
Webinar – Allison Miller – 15 November
And there’s more …
66. Your Free Consultation
As part of this program, you are entitled to book a half hour
consultation with me IF you book within the next 48 hours
Book a session now.
This service was subsidised by the Government’s Australian
Small Business Advisory Service program (ASBAS). If you
would like further assistance with your business please
contact Eastside BEC to arrange a meeting with a mentor.
Phone 08 8344 7353
67. digitalcapability.com.au
Allison Miller
0400 732 270
allison@digitalcapability.com.au
digitalcapability.com.au
linkedin.com/in/theother66
Register for eUpdates: bit.ly/digitalcapability
Connect on:
Twitter - twitter.com/digitalcapabili
Facebook - facebook.com/digitalcapability
Editor's Notes
Introduce yourself / –
Elearning ebusiness eportfolio consultancy, and supplier of connected and essential services
Managing a community website since 2008, and my own business website from January 2012 so sharing from the perspective of a small business owner, and someone who works with a lot of small businesses, and not a website developer or SEO expert
Also write blog posts on this topic for VV & ePF Australia, and develop small business short courses, including ‘Building and managing a website or blog’, for TAFE Now (TAFE NSW)
Encourage questions / discussion
Download the two word docs – can access slides later
http://bit.ly/EBEC-090616
So why is now a good time to be using Facebook?
Source: Social Media Statistics Australia –
– April 2016 - http://www.socialmedianews.com.au/social-media-statistics-australia-april-2016/
Source: Smarter Business Ideas – Spring 2013 – “Make a social call”
http://smarter.telstrabusiness.com/make-a-social-call-media-marketing-relationship-building-how-to-case-studies-why-use-it-experts-tips-how-to-use.htm
Keys to engagement - Love / Lust / Loyalty (all gain points) – more about engagement later
Top 10 Australian FB Pages =
3 x musicians
2 x Act / Model
3 x Experts / Thought leaders / Self helps – fitness (2), Christian evangelist,
1 x Sporting Retail (Motor)
1 x Science
Others include:
Restaurants
Bars / Music / Entertainment venues
Creative concepts – Street Art
Locations (holidays)
How many people have a Facebook business page?
Get people to give you their URL – have a look at them – get people to ‘like’ each others’ pages
Write down on the Facebook Plan information about:
Your ideal customer
How many people have a Facebook business page?
Get people to give you their URL – have a look at them – get people to ‘like’ each others’ pages
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Your action plan needs to be specific, measurable, attainable, relevant and timely
Use the SMART table handout to create your business’s social media goals
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Content is King when it comes to Facebook so:
What should I share? –
Visual is king
Be sincere/caring
Announce a sale/special offer/event
polls; competitions;
spark a discussion,
provide customer service,
others?
What shouldn’t I share?
Just info about you / your business
no flogging;
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Acknowledgement – this slide has been adapted from Ben Teoh’s Digital Enterprise “Social Media for NFP” workshop slides
Getting people to ‘like’ your page - add your FB page details to your website, promotional information, stationery, have a ‘Like’ us poster in your business,
managing posts - ie pinning to the top or highlighting
deleting and hiding posts and comments ( do not delete a bad post or comment unless its derogatory )