The document discusses genre and the target audience for a film. The film genre is about love and the struggles of finding it as a 44-year old woman. The intended audience is women aged 30-50 as the central character will attract similar-aged viewers. It will also explore whether it is more difficult for older women to find love than men, which recent dating site statistics suggest. The film hopes to be screened at the student-run cinema at the filmmaker's school to share with other students, teachers, parents, and filmmakers.

1. What is GENRE? ‘ Genre is both a handy guide to expectation and template for creativity.’ (Tony Bicat, Creative Screenwriting, 2002) The word GENRE comes from the french word meaning ‘kind’ or ‘type’ GENRE

2. GENRE Who is my anticipated audience? The target audience for my film are women aged between 30-50. The central character in my film is a 44 year old woman so her role will attract my anticipated audience. Primarily, the film is about love, and the struggle to find it. The subject matter I am covering is very current as internet dating websites become more popular among 30-50 year old adults. A recent match.com advert on TV exclaimed how there were ‘too many women’ on their database, and more men needed to join. Does this suggest it is more difficult for older women to find love than older men? And if so, why is this true? This is a subject my film will cover, and I think this will, again, attract a female audience.

3. GENRE Potential screening opportunities? After the films are made, teachers at Camden School for Girls organise the CSG Cinema. This is a chance for all Media Students to show our films to students, teachers, parents and even film makers. The Camden School for Girls