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Genre Importance
By Shriya Sharma
Who is Genre important to? Why?
Genre is important to both the film producers and the audience.
For the film producer:
‘Genre’can help producers to captivate their target audience. If a film is not specified with a genre, the people who thrive of watching a
particular genre wouldn’t be attracted to watch the film. This can negatively impact the marketing of the film.
Therefore, it’s vital for a film to have a genre; like Comedy to attract a certain amount of people. People who favour a particular genre will
support their favourite genre’s film and are likely to not let the film down.
For audience:
If a film hasn’t mentioned what type of genre it is then one can be confused and could find it a struggle to decide whether they would like
the film or not. If film producers have specified the genre of their film, then it will be completely contrary as one will be distinguish if the
film is right for them.
How will it be helpful to you?
Knowing the genre of a film can be beneficial when setting a scene. Our genre is Action adventure and Sci Fi, the ‘genre’ can be helpful in
this case as we will be aware of how to establish our scenes. Majority, of our scenes will occur outside as doing scenes outdoors is
conventional in our genre.
It can also help decide what we have to put in our scene like special effects or props like a expensive car. We will look at other films which
have the same genre to us to plan and gather ideas on what our film will picture.
Do you think you will want to follow/break conventions?
Why?
We are more or less likely to follow the conventions for our genre then to break them. This is because if we follow the
conventions then it may meet the expectations our target audience has and also make the scene appear more appropriate.
In addition, if we follow the conventions for our genre then we may attract more people to watch our film especially our target
audience.
If we break conventions then the film may not be appealing to our target audience as it won’t contain the conventions which
overall make them love the genre.

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Genre importance

  • 2. Who is Genre important to? Why? Genre is important to both the film producers and the audience. For the film producer: ‘Genre’can help producers to captivate their target audience. If a film is not specified with a genre, the people who thrive of watching a particular genre wouldn’t be attracted to watch the film. This can negatively impact the marketing of the film. Therefore, it’s vital for a film to have a genre; like Comedy to attract a certain amount of people. People who favour a particular genre will support their favourite genre’s film and are likely to not let the film down. For audience: If a film hasn’t mentioned what type of genre it is then one can be confused and could find it a struggle to decide whether they would like the film or not. If film producers have specified the genre of their film, then it will be completely contrary as one will be distinguish if the film is right for them.
  • 3. How will it be helpful to you? Knowing the genre of a film can be beneficial when setting a scene. Our genre is Action adventure and Sci Fi, the ‘genre’ can be helpful in this case as we will be aware of how to establish our scenes. Majority, of our scenes will occur outside as doing scenes outdoors is conventional in our genre. It can also help decide what we have to put in our scene like special effects or props like a expensive car. We will look at other films which have the same genre to us to plan and gather ideas on what our film will picture.
  • 4. Do you think you will want to follow/break conventions? Why? We are more or less likely to follow the conventions for our genre then to break them. This is because if we follow the conventions then it may meet the expectations our target audience has and also make the scene appear more appropriate. In addition, if we follow the conventions for our genre then we may attract more people to watch our film especially our target audience. If we break conventions then the film may not be appealing to our target audience as it won’t contain the conventions which overall make them love the genre.