GameZBoost White Label Gaming Platform Product Deck

About Us
What Do We Do?
What Our Clients Say
Jeff Li – Corporate Development at NBC Universal
“Mark is a highly capable individual with excellent attention to detail.
His company has consistently provided reliable support, we continue
to be very impressed.”
Faye MacGregor – Burger King New Zealand
“You guys have delivered a solution well beyond our expectations
and in an incredibly professional manner. It has been an absolute
pleasure dealing with you.”
GameZBoost is a technology innovator that provides
gaming platforms and solutions to global businesses –
with the primary objective being, to drive user
acquisition, engagement, retention and monetization.
22
www.GameZBoost.comCopyright © 2015

Why We Do It
Publishers needing an end-to-end
gaming platform, accessible via
online, mobile & social platforms.
Publishers looking for a proven
user acquisition and retention
medium, while driving revenues.
Publishers looking to increase
loyalty through the introduction of
competitive features and rewards.
Mobile operators looking to engage
users, bring about product
awareness and drive data usage.
3
Anywhere, Anytime, Play Time


Helping partners access value through the delivery of excellence in
fully customized gaming content, who ever and where ever they are.

High Level Overview
44
REPORTING
WHITE LABEL RAPID
DEPLOYMENT
BESPOKE SOLUTION,
WITH CUSTOM DESIGN
TOP-UP PURCHASES +
PREMIUM MEMBERSHIP
BANNER ADS AND
SPONSORSHIPS
GAMING PLATFORM
PLAYER MANAGEMENT
CONTENT MANAGEMENT
PREMIUM GAMES COMPETE & REWARD
SOCIAL ENGAGEMENT
FEATURE RICH MODULAR
GAMING PLATFORM
MANAGE
EARN
ENGAGE
DEPLOY
MODULAR
FRAMEWORK
PAYMENT
PROVIDER
INTEGRATION
ENGAGE, RETAIN, REWARD,
RECOGNISE & INCENTIVIZE USERS

What We Offer
Advanced
White label solution
allowing for MMO,
Flash & HTML5 games.
Content dynamically
filtered based on
device and resolution.
Standard
Fully responsive &
adaptive solution,
based on the HTML5
framework, offering
all required features
and services.
Lite
Games Arcade
solution for
smaller website
owners. Allows
for growth to full
featured offering.
Custom
White label solution
allowing for full layout
customization,
development of custom
features, services & 3rd
party APIs.
 @
[ Customization – Integration – Monetization ]
5
[ Platform and Services Highly Adaptable and Scalable]
XML API
XML API to pull
games, log
scores, populate
leader boards
and user (SSO)
integration.


Compete – setup site managed
Tournaments and user generated Player
vs Player Contests
Secure – full SSL deployment
Social – sharing of achievements
Site Message – Promote specific games
Featured Games – backoffice management
Banners – manage from backoffice
Games order – control sort filter from
backoffice
Registration – integrated with
Facebook Connect + proprietary
registration + SSO API integration.
Includes Forgot Password function.
Localization –translate all site page
elements, including game meta
Content – manage content utility pages
6
Core Platform Features
Backoffice Control:
• Set Featured titles
• Set Editors Pick titles
• Access to reporting
• Activate / de-activate game titles
• User management
• Tournament Management
• Prizes Management
• Credits Management
Search – Games & News search function
Advertorial – manage promos from
backoffice
Game Credits – reward, earn & spend
Content – content optimized and
delivered based on device and screen
resolution
Loyalty Rewards – activity based
thresholds, with badges and rewards
SEO & Analytics – search optimized
platform, with analytics
News – feature rich news article
publication platform
Activity Ticker – current user activity feed
Game Comments – moderator tools
Game Rating – user voting solution

7
Lite Platform
Main Features:
• User registration, incl Facebook Connect
• Set Featured Games
• Select Games from Catalogue
• Game Info Pages
• Game Score Logging, with Live Leaderboards
• Micro Transactions Platform
• Game Credits Top-up Purchases, through PayPal
• Player Profiles, with Avatar Builder
• Configure Banner Ads
Commercials:
• Once off setup fee
• Monthly usage fee’s
Intro – an arcade style games portal, focus purely
on game play.
Example Deployment – http://boredatwork.mobi
Platform – HTML5 titles, focus on smartphones, tablets
and desktop. Solution is fully responsive and adaptive.

8
Standard Platform
Main Features:
• Includes all Core Platform Features & Modules
• Customization of color scheme
• Inclusion of clients logo’s
• Inclusion of clients banner scripts
• Inclusion of clients analytics scripts
• Integration of Custom SSO API
• Integration of Custom Payment API
• Integration of Custom Analytics API
• Development of Custom Features and Modules
Commercials:
• Once off setup and integration costs
• Monthly usage fee’s / revenue share
Intro – a full featured games platform, focus on game
play, competing, loyalty and rewards.
Example Deployment – https://gazuma.com

9
Advanced Platform
Main Features:
• Games catalogue includes Casual Flash, MMO and
HTML5 games
• Platform dynamically filters content and games,
based on users device
Commercials:
• Once off setup and integration costs
Intro – a platform suited to mobile and desktop games.
Example Deployment – http://gamation.com
Platform – Fully responsive and adaptive desktop and
mobile games platform, capable of delivering flash and
MMO games content. Solution is fully responsive and
adaptive.

10
Custom Platform
Main Features:
• Integration of Custom Design
• Sourcing of Custom Games Content
• Customization of Games Titles
• Translation of Site Elements
Commercials:
• Once off setup fee – quoted based on requirements
Intro – provide a games site that meets with the
clients design and layout requirements.
Example Deployment – http://adventure-times.com

11
XML API
Main Features:
• Featured Games API
• Games Feed API
• Game Score Logging API
• Live Leaderboards API
• User SSO API
Commercials:
• Once off setup fee
• Monthly usage fee’s
Intro – XML API for site owners wishing to manage the
integration themselves. Client has full control over
layouts and design.
Example Deployment – http://www.knockoutplay.com
Platform – XML Games Feed API.

Platform in Context
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Browser
Games
ENGAGE
TRANSACT
Game
Credits
Tournaments /
Player Contest /
Leaderboards
COMPETE
Redeem
Vouchers,
Prizes
Earn Loyalty
Points /
Activity Based
LOYALTY
REWARD
Earn
Spend
Top-up
Reward
Þ
Feedback
Brand
Targeted
Social
Acquire
Users
Retain
Users
[ Acquire - Monetize - Incentivize - Retain ]
12

User Access
1313
All Features of Guest Users
Play HiScore Games & Log Scores
Enter Tournaments & Win Prizes
Create Private & Join Contests
Manage Profile & Create Avatar
Receive, Spend & Buy Game Credits
Access Free2Play Games
View HiScore Game Info
View Active Tournaments
View Active Contests
View Badges & Rewards
Full Access to News Articles
Registered UserGuest User
Facebook
Connect
Proprietary
SSO API
Integration
PayPal
Payment Provider Integration
Mobile Payment
Solution Integration
Mobile
MSISDN /
USSD API
• Subscription Management
• Unsubscribe Functionality
• SMS MSISDN Verification

Header – quick close game link
Game Orientation notifications
– portrait or landscape game
play detection and notification
Pre-roll popup ad – control from
backoffice. Can add responsive,
fixed size display ads or video pre-
roll ad scripts
Scaling – set the width and
height to fill the screen as best
as possible , cater for vertical
and horizontal titles
14
Game Play
Game Info – Login / Register,
game images and description,
live high score leaderboards
Scores – logged securely in real
time
Favorite Games – quick adding to
Favorite Games homepage widget
Credits Info – quick view of Highest
score and Credits reward if beaten

Games Content
1515
150 HTML5 Games
Competitions & Rewards
Premium Titles
High Score Integration
Multiple Content Providers
Backoffice Management
Free Play or Pay 2 Play
Live Leaderboards
Game Info and Instructions
In-game Advertising
Orientation Detect
Fully Responsive

Games Titles
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Casual Games
• Appeals to a broad segment of the population, reaching all
demographic segments
• Catalogue of over 150 HTML5 game titles, with in-game ads
• Catalogue of 70 HTML5 titles, with no in-game ads – view titles
• Games available across all genres:
• Card, Casino, Puzzle, Arcade, Strategy
• Content can be tailored to demographics
• Fully responsive HTML5 titles
• High score integration
• Live leaderboards
• Social sharing
Revenue Streams
• Pre-roll video
• In-game ads (CPM, CPA & CPI)
• On page ads
• Game sponsorship (advergames)
• All ad revenues tracked at a site level

Example Games
17

Compete & Reward
1818
Tournaments
ContestsAchievements
Player Loyalty
Loyalty Level
Rewards & Recognition
Notifications
Social Sharing
Prompts
Free Play Pay to Play
1 on 1 Invite Trigger Notifications
Public Tournaments
VIP Tournaments
Jackpot Prizes
Notifications
Open to All
Loyalty Level Specific
Public Contests
Private Contests

Tournament Management:
• Backoffice setup of tournaments
• Setup by site admin
• Game specific (turn based games)
• Start & end times
• Free play or entry fee
• Credit values as prizes
• Progressive style option
• Link prizes to tournaments
• Top score winner or lucky draw format
• Tournaments reporting in backoffice
• Setup VIP tournaments – based on users Loyalty Level
User Qualifying Criteria:
• Loyalty Level
• Game High Score
Widget – prominent position on home page screen
Admin – winners auto notification and crediting of winnings
Social – social sharing of Tournament win, can configure to
reward user with game credits for sharing to wall.
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Tournaments

Contests Solution:
• Homepage Widget for Quick Play
• Setup by users – Player vs all registered users (public)
• Setup by users – Player vs Player (private)
• Invite sent via email, with Tormentor avatar
• Published to Player Profile
• Notifications when User Logins and Contest Active
• Game specific (turn based games)
• Set wager amount
• Set Player Qualifying Loyalty Level
• Instant play, with multiple replays
• Active Contests page
• Progressive Jackpot style Pot
• Open to all site Registered users
• Winner takes all, less rake % of site configuration
• Contest active duration can be configured
• Contests reporting in backoffice
Scores Info – pop-up highlighting Contests info, entry fee and live
leaderboards.
Social – social sharing of Contests winner, can configure to reward
user with game credits for sharing to wall.
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Player Contests

Rewards Setup:
• Users earn Loyalty Rewards points from pre-set actions, incl. posting new high
scores, winning site Tournaments and user Contests, sharing Achievements to
Facebook, this activity increases the users Rewards Level.
• Once the user achieves a certain Loyalty Reward Level the user is able to redeem for
a Reward, once redeemed they start at Level 1 again, they have the option to skip
redeeming a Reward at the achieved level and continue until achieving a higher
level with greater Rewards.
• Users are further rewarded with Badges when reaching certain levels.
• Discount and gift vouchers delivered electronically worldwide and include all
delivery costs.
• Promotional opportunity for product owners and brand managers.
• Fully managed service.
Rewards / Prizes:
• Tournament Prizes can be set up by the site owner, these are linked to specific
Tournaments events.
• Tournament Prizes are published on the Rewards and Prizes promo pages.
• The site owner has full control over this functionality.
• Site owner is responsible for sourcing, costs and fulfilment.
• Configure Rewards to include: Game Credits and Premium Membership days
21
Rewards & Prizes

Profile – edit profile and change
Password functionality
Game Credits – quick
view of all recent Game
Credit transactions
22
Profile Management
Game Credits Top-up
purchase bundles of
Game Credits, through
PayPal
Favorite Games – quick access to
users flagged Favorite Games
Loyalty Badge – view of the earned
Badge
Loyalty Rewards Level – view
Rewards Level, points to next Level
& How to Earn Points
Banner Promo – setup and manage
Promo Banners from the backoffice
Loyalty Rewards Level Platform – backoffice
management to configure Trigger values and
events, set Loyalty Level thresholds, link Loyalty
Badges and Rewards.
Avatar Creator – create and save
custom avatars

Micro Transactions
2323
Site Revenues
User CreditsConfigure
Reporting
Income Reports
Transactions
Backoffice Controls
Rewards
Unlock / Compete
Top-up Game Credits Premium Membership
Compete Unlock Content
User Purchase Credits
Set Rake %
Multi Currency
Bonus Credits
Achievement Credits
Credit Rewards
Spend Credits

Game Credits Platform
24
Overview of the credits functionality:
• Central Publisher Credits Account
• Publishers receive sign-up credits balance to get started
• Top-up Game Credits to Reward & Incentivize Users:
• PayPal or 3rd Payment Provider API Integration
• Users top-up Game Credits account through PayPal or 3rd Payment Providers:
• Configure Top-up Packages from the backoffice
• Setup packages based on multiple currencies
• Real Time Exchange Rate Data Feed
• Recover Game Credits from User Spend / Rake
• User Rewarded for High Score Improvement
• Configurable per game from backoffice
• Configure User Game Access:
• Games Free to Play or Pay to Play
• Members Specific Content
• Users receive Free Bonus Game Credits @ Sign-up, Sharing Achievements to
Facebook
• Premium Membership Solution:
• Configure Time Frame, Package Costs & Bonus Credits
• User Benefits: Instant Access to VIP Tourneys, No Pre-roll Ads, Double
Bonus Points in Contests, Unlock all Paid Games

Articles Pages – includes meta,
custom url’s, header images, in-
article images and video
16
News Publishing
News Platform:
Publish content based on industry
events, site promotions, game
reviews, etc.
Backoffice Management:
• Manage Editors
• Manage Categories + Navigation
• Add & Edit Articles
• Upload and Scale Images
• 3rd Party Scripts
• Define Meta Data
Top Stories – platform dynamically
tracks top read stories and
refreshes the articles
Content Promotion – Set Top 3
Articles to promote in articles
Highlight section
SEO Friendly – unique content
contributes significantly to a
sites organic search rankings.
Unique URL’s and meta data per
article.
Advertorials – manage and
publish promotional advertorials
Comments – users able to
Comment on News Articles +
admin moderation of Comments.
Comments can be ranked to
feature Promotional Comments.
Search – news content specific
search feature
25

Control – load multiple
promo banners, only
activate those that you
want to display
26
Advertorial
Device Targeting:
Load and link promos
to Android or iOS
device targeting. Great
for external affiliate
campaigns
Target Content Pages:
• Homepage
• Registration Page
• Rewards and Prizes Page
• Tournaments Page
• Contests Page
Rotation – promo banners
will randomise, should
multiple promo banners be
loaded per page
Content Promotion – link
banners to Active Games or
Active Tournaments for direct
promotion
Scaling – promo
headers auto scale to
the aspect ratio of the
width of all devices
User State – serve homepage
promos to users based on
whether Logged In or Logged
Out

Overview of the Site Ads
27
Home Page & Category
Page Banner Ad:
The site owner has full
control over this ad
position and can insert an
ad script into the backoffice
for display in this ad slot
Game Info Page Ad:
The site owner has
full control over this
ad position and can
insert an ad script
into the backoffice
for display in this ad
slot

Overview of the Site Ads
28
Game Pre-roll Banner Ad:
• The site owner has full
control over this ad
position and can insert
an ad script into the
backoffice for display in
this ad slot.
• The display duration can
be configured from the
backoffice.
• Ads not displayed when
users are charged to
access content.
In Game Banner Ad:
• Displayed between levels for the game
titles that we source from 3rd party game
studios. Site Owners earn a % of the
revenues from these ads.
• There are games that have no ads
displayed between levels and can be
viewed here – Ad Free Games Document
The in-game ads cannot be
deactivated, sites earn % of
the revenues generated
from these ads.

Manage
2929
Compete
RewardsSettings
Reporting
Revenue Based
Activity Based
General Settings
News Articles
Site / Content
Configure Prize Management
Manage Triggers Manage Badges
Tournaments
VIP Tourneys
Manage Winners
Reporting
Admin Rewards
Site Rewards
Credits Management
Loyalty Levels

Player Management:
• Search Players
• Review Activity
• Credit Players
30
Backoffice
Game Management:
• Activate titles
• Set Featured & Editors Picks
• Add Meta Data
• Set Credit Variables:
• Cost 2 Play
• Earnable
Reporting:
• Snapshot View
• Player Reports
• Revenue Reports
• Game Activity Reports
• Credit Transactions Reports
Loyalty & Rewards:
• Manage Badges
• Manage Loyalty Rewards
• Define Loyalty Levels and
Triggers
Utility Elements:
• Manage FAQ’s
• Manage Contact Us Info
• Manage About Us Info
• Manage Terms & Conditions
• Manage Usage Policy
• Manage Page Meta Data for SEO
Tournaments:
• Setup Tournaments
• Setup Prizes
• Review Winners
Promotions:
• Manage Banners
• Manage Advertorial

Instant Publish – site is
instantly updated with the new
theme once Saved
Live Editing – real time
customization of the site,
buttons, nav, content pages &
pop-ups color schemes
31
Live Customization
Social links – manage the links
to social pages
Compatibility – tested across
all browsers and devices

Vouchers / Coupons
32
The voucher platform functionality:
• Generate Vouchers - input the # of vouchers to generate. This will generate a
unique 8 character voucher with or without a unique QR code per voucher
• Export - 3 different formats, including QR Code - CSV, XLS and TXT
• Validation - on export previously exported voucher codes aren't included in the
new export file
• Tracking - all voucher redemptions are tracked
• Control - option to manually delete, reactivate, re-enable and disable any voucher
• Reporting - draw voucher redemption reports, based on time frames (daily, weekly,
monthly or custom time frames), gives count of current active vouchers
• Credits Based – option to create Vouchers that allow users to redeem Credits or
Premium Membership, from over the counter sales.
The voucher platform:
The platform includes a voucher generation, management and redemption tool and includes text vouchers and QR
Codes. For distribution they can be printed / sent as sms or email, with the Voucher code and QR Code hyperlinked to
your site. As a solution this offers the opportunity to eliminate any additional API integration, as all the billing,
validation, access management, etc can be managed in the background and once the user meets all
the requirements then only is a voucher code issued. The benefit of the QR Code is that the user can scan it and then
be automatically taken to the site, with the voucher redeemed automatically - thereafter the access control
parameters kick in i.e. 2h hour access, 30 days, etc – these are predefined in the setup.

Deployment Options
3333
Bespoke Solution
White LabelXML API
Backoffice
Tools
Reporting
Games Data Feed
Games + Assets
Player SSO API
Custom Layout Custom Theme
Manage Color Scheme Social Links
Full Customization
Custom Development
Localize Site
Logo Management
Localize Site
Other Customization
Customize Theme

Our Clients & Partners
Clients
Content
Partners
34

Client Case Studies
• FOCUS – replace toys with kids meals with interactive gaming
content.
• CONTENT – 3 active games, 2 new titles per month.
• VOUCHER – kids presented with a voucher, valid for 3 hours of
game play, includes drive-thru patrons.
• ACCESS – free Hot Zone Wi-Fi access in store or from users data
account / device.
• REACH – 700k Vouchers issued in 5 months, across 87 outlets.
• FUTURE – introduce in-restaurant competitions + incentives.
• FOCUS – You Win, I Win concept (MLM). Primary focus on
refer a friend and a user building their personal network.
• LOYALTY – users earn loyalty from logging game high
scores and referring friends.
• REWARDS – loyalty rewards can be redeemed for prizes.
• TRACTION (3 Month Beta) – 10k Users, 172 Countries, 19
Million Loyalty Points Won by users.
35
[http://bkgamehub.burgerking.co.nz]
[https://www.vappey.com]
Audience: Male + Female | 3 to 12yrs

Client Case Studies
• FOCUS – deployment of a competitive arcade style gaming
platform (Interactive Pro Players Network) designed for their 42”
Interactive Pro Tables .
• LOYALTY – users earn and spend game credits (CloudCoinz), future
integration into bar, food services, casino credits & loyalty rewards.
• REWARDS – loyalty points redeemed for prizes and casino credits,
next phase includes deployment of a cash gaming solution.
• AFFILIATE – unique affiliate tracking solution, ensures casino’s
credited with revenue share from location based play.
• MARKET – placement on casino gaming floors, player and VIP
lounges, bars and restaurant chains.
• FOCUS – users use Game Credits to play games, they earn Loyalty
Points when logging game scores.
• REWARDS – users are able to redeem their loyalty credits from a
large catalogue of vouchers and discount coupons. The ZitoBox
solution is fully integrated into 3rd party voucher platform.
• FULLFILMENT - inComm manage all coupon / voucher fulfilment.
• TRACTION – 50K Users in 6 Months, 62 Million Loyalty Points
Awarded.
36
[https://interactiveproplayers.com]
[http://www.zitobox.com]

Roles & Responsibilities
GameZBoost Roles and Responsibilities:
Client Roles and Responsibilities:
• Provide the following API’s:
• SSO / MSISDN User Verification
• SMS API
• Payment Platform API
• Register domain and point to the GameZBoost IP or DNS
• Apply for SSL Certificate
• Provide the following:
• Design mock-ups for site
• Logos, banners, social share icons
• Analytics tracking script
• Ad scripts
• Game selection
• Game Credits and Premium Membership values
• Creation and setup of the client account and site.
• Configuration and content settings of the game portal, including activation of games.
• Hosting setup, configuration of CDN platform and installation of the SSL Certificate.
• Integration of API’s, including payment providers, SSO API’s, incl. setup of Facebook Connect, etc
• Integration of the site design, logo’s, social sharing imagery, ad scripts, analytics scripts.
• Setup And configuration of Game Credits / Micro Transaction / Premium Membership / Credits Top-up values
• Training of users on backoffice functionality.
3737

Benefits
38
Revenue Streams
• Multiple Fully Integrated Revenue Streams, incl:
• % of User Credit Top-up Purchases
• % of Revenues from In-Game Ads
• Run of Site Ad Campaigns
• Pre-roll Ads, incl. Video Ads
Deployment
• Rapid Deployment Framework for Quick Launch
• Customizable Look and Feel
• Fully Hosted Platform, with Global CDN Solution
• Secure SSL Deployment
Flexibility
• Option of Adding Additional Gaming Features and Services
• Translate Site Contents
• Integrate 3rd Party API’s – SMS, Ad Serving, Mobile Products and Services

39
Market Overview

40
Market Overview
*
*
**
*
*
*
= GameZBoost platform able to target these devices

Market Overview
41

Mobile Market
42

Where to Find Us
@
www.youtube.com/vanmark68
info@GameZBoost.com
www.facebook.com/GameZBoost
www.twitter.com/MarkvanDiggelen
www.pinterest.com/vanmark
www.linkedin.com/company/gamezboost/

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GameZBoost White Label Gaming Platform Product Deck

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