My slides from the 2006 IA Summit conference. Talks about design games. Full audio + slides in WMV and QT format from the always awesome Bryce Johnson at http://www.thechickentest.com/2006/05/game-changing-how-you-can-transform-client-mindsets-through-play-jess-mcmullin/

1. Game Changing How You Can Transform Client Mindsets Through Play Jess McMullin | nForm User Experience

4. Blue Sky Barrier

6. The Tie and the Turtleneck

7. Turtleneck

8. Tie

10. User Faces

11. Develop Business Fluency

13. Conceptual Fluency

14. Cultural Fluency

15. Design Maturity

16. Reframing

17. Creating Shared References

21. BUT

24. We Need Better Shared References

25. My Mary _ Poppins Moment

26. “… you find the fun, and <snap> the job’s a game.”

27. about games

29. Objectives Constraints Outcomes Competition

31. Risks

32. Frogger Screen

33. games + you

36. Participatory Design

37. Teamwork

38. Improv

39. Live Case Study

40. Live Case Study

41. Brainstorming - MetaMemes

42. Selling Games

43. Selling = Reframing

44. We’re going to work through a case study exercise.

45. Let’s Play A Game