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FURTHER DEVELOPMENT- TASK 5
By Lusi Ndoja
COPY DEVELOPMENT


RELIGHT THE FIRE WITH INR-BRU 32



IRN-BRU 32- BRINGS OUT THE TIGER IN YOU



LIGHTEN UP YOUR CHRISTMAS WITH IRN-BRU 32



EVERY DAY IS BETTER WITH IRN-BRU 32



FEEL LIKE A SCOTTISH EVERYDAY



FEEL LIKE A SUPERHERO WITH IRN-BRU 32
FONT EXPERIMENT
PRODUCT DEVELOPMENT

Here are four different rough product developments. I have used different fonts, colours and shapes
for each one. I have done four different products as I believe that I can expand the one I prefer further
to achieve a professional package that could be used for Irn-Bru.
Also you can see that I have stuck the original colour scheme of Irn-Bru but however I have created a
complete different design. I have used blue and green and a range of other bright eye catching
colours. I have decided to do this because it gives the packaging a different and fresh look. By
changing the colour scheme of the can this makes the packaging more suitable for young people who
are more likely to buy and have a major interest in energy drinks, its more modern and appealing as
the use of bright colours make it seem more appropriate for the target audience.

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Further development task 5

  • 1. FURTHER DEVELOPMENT- TASK 5 By Lusi Ndoja
  • 2. COPY DEVELOPMENT  RELIGHT THE FIRE WITH INR-BRU 32  IRN-BRU 32- BRINGS OUT THE TIGER IN YOU  LIGHTEN UP YOUR CHRISTMAS WITH IRN-BRU 32  EVERY DAY IS BETTER WITH IRN-BRU 32  FEEL LIKE A SCOTTISH EVERYDAY  FEEL LIKE A SUPERHERO WITH IRN-BRU 32
  • 4.
  • 5. PRODUCT DEVELOPMENT Here are four different rough product developments. I have used different fonts, colours and shapes for each one. I have done four different products as I believe that I can expand the one I prefer further to achieve a professional package that could be used for Irn-Bru. Also you can see that I have stuck the original colour scheme of Irn-Bru but however I have created a complete different design. I have used blue and green and a range of other bright eye catching colours. I have decided to do this because it gives the packaging a different and fresh look. By changing the colour scheme of the can this makes the packaging more suitable for young people who are more likely to buy and have a major interest in energy drinks, its more modern and appealing as the use of bright colours make it seem more appropriate for the target audience.