From Passion to Project
How to build more Creativity
into your team-based
consulting projects
Today’s Objectives
►

How to

a top team

►

Learn insights into
a team

►

Explore

in your practice
Attracting a Creative Team
► Show them the “Ah Ha”
► Express how they will
make a difference
► Get them talking
10 Insights
for Selecting a
Creative Team
1. Seek diversity and “love” for the project
2. Talent, smarts, and vision
3. Demonstrated
commitment
and pride in
their craft
4. Availability, physical and mental
5. Acceptance of Ownership
6. Know-how and innovation
7. A builder’s eye
8. Maturity, judgment, humanity
9. Flexibility, Persistence
10. Creative Courage
Creativity Plus
Hard Work and
Risk-taking
Insights into enthusing a team
Communicate, communicate
► Listen, listen; study, study, share, share
► Re-calibrate your plan’s target and content
► Test concepts with team, others
►
Insights into nurturing a team
►

Think

, implement in steps

Expect surprises… leverage surprises
► Add and subtract as the project matures
► Stay close, stay the course, persevere
►
Now, It’s Your Turn…
To explore one of

9 Insights at your table.
www.createdinsanfrancisco.com
“Created in San Francisco” Mission
►

►

Convince City and Bay Area decision-makers to
support and fund a major program show-casing
San Francisco’s Creative Leadership.
Recognize and celebrate our desire and pride to
live, work and create here.
Created in San Francisco
One of the best things is that we
have the amazing ability to take
big, really big risks and not be
afraid of making a mistake or
failing, but just seeing it as a step
along the path.
— Jack Dorsey, CEO, Twitter
…nowhere is Creative Risk-taking
more true, than in San Francisco.
Our Second “Gold Rush” is On!
Heritage of Creative Risk-Takers…
ARCHITECTS
► Joseph Eichler
► Art Gensler
► Julia Morgan

BANKERS/INVESTORS
► John Doerr
► A.P. Giannini
► Dee Hock
► Tom Perkins
► Warren Hellman

CLOTHING/RETAILERS
► Don Fisher
► Levi Strauss
► Cyril Magnin
► Howard Lester
DEVELOPERS/CONSTRUCTION
► Stephen D. Bechtel
► Henry Kaiser
► Charles Crocker
► Joseph Strauss
Diverse Creative Innovators…
BRANDING
► Walter Landor
► Hal Riney
FILM INDUSTRY
► Francis Ford Coppola
► Clint Eastwood
► John Lasseter
► George Lucas

ENVIRONMENTALISTS
► John Muir
HUMANITIES
► Mimi Silbert
FOOD & BEVERAGE
► Domenico Ghirardelli
► Robert Mondavi
► Alfred Peet
► Alice Waters
with courage to take smart risks…
►
►
►
►
►
►
►
►

Robert Oppenheimer
Ernest Lawrence
Gordon Moore
Craig Newmark
Carol Bartz
Mark Benioff
Scott Cook
Ray Dolby

►
►

►
►
►
►

►

Ray Jacuzzi
Andrew Hallidie
Scott McNealy
William Hewlett
David Packard
Elon Musk
Randolph Hearst
…to Achieve Worldwide Success
They Established San
Francisco as The City of
Diverse Creativity and Risktaking…‟Creative Courage”
OUR PLAN:
Embrace, Promote, Educate, Celebrate

San Franrisko….
The City of Creative Courage
San Franrisko…
The City of Creative Courage
Please explore at your tables….
What are some examples of

“Creative Courage” in your
industry and consulting practice?
New & Improved!
My New Novel…
►

►
►

A story about “Creative Courage” in
action…
Get a signed copy today, for $12.00
Sign up to get a free short story

From Passion to Project: Building a Great Creative Team

  • 1.
    From Passion toProject How to build more Creativity into your team-based consulting projects
  • 2.
    Today’s Objectives ► How to atop team ► Learn insights into a team ► Explore in your practice
  • 3.
    Attracting a CreativeTeam ► Show them the “Ah Ha” ► Express how they will make a difference ► Get them talking
  • 4.
  • 5.
    1. Seek diversityand “love” for the project
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
    6. Know-how andinnovation
  • 11.
  • 12.
  • 13.
  • 14.
    10. Creative Courage CreativityPlus Hard Work and Risk-taking
  • 15.
    Insights into enthusinga team Communicate, communicate ► Listen, listen; study, study, share, share ► Re-calibrate your plan’s target and content ► Test concepts with team, others ►
  • 16.
    Insights into nurturinga team ► Think , implement in steps Expect surprises… leverage surprises ► Add and subtract as the project matures ► Stay close, stay the course, persevere ►
  • 17.
    Now, It’s YourTurn… To explore one of 9 Insights at your table.
  • 18.
  • 19.
    “Created in SanFrancisco” Mission ► ► Convince City and Bay Area decision-makers to support and fund a major program show-casing San Francisco’s Creative Leadership. Recognize and celebrate our desire and pride to live, work and create here.
  • 20.
    Created in SanFrancisco One of the best things is that we have the amazing ability to take big, really big risks and not be afraid of making a mistake or failing, but just seeing it as a step along the path. — Jack Dorsey, CEO, Twitter
  • 21.
    …nowhere is CreativeRisk-taking more true, than in San Francisco.
  • 22.
    Our Second “GoldRush” is On!
  • 23.
    Heritage of CreativeRisk-Takers… ARCHITECTS ► Joseph Eichler ► Art Gensler ► Julia Morgan BANKERS/INVESTORS ► John Doerr ► A.P. Giannini ► Dee Hock ► Tom Perkins ► Warren Hellman CLOTHING/RETAILERS ► Don Fisher ► Levi Strauss ► Cyril Magnin ► Howard Lester DEVELOPERS/CONSTRUCTION ► Stephen D. Bechtel ► Henry Kaiser ► Charles Crocker ► Joseph Strauss
  • 24.
    Diverse Creative Innovators… BRANDING ►Walter Landor ► Hal Riney FILM INDUSTRY ► Francis Ford Coppola ► Clint Eastwood ► John Lasseter ► George Lucas ENVIRONMENTALISTS ► John Muir HUMANITIES ► Mimi Silbert FOOD & BEVERAGE ► Domenico Ghirardelli ► Robert Mondavi ► Alfred Peet ► Alice Waters
  • 25.
    with courage totake smart risks… ► ► ► ► ► ► ► ► Robert Oppenheimer Ernest Lawrence Gordon Moore Craig Newmark Carol Bartz Mark Benioff Scott Cook Ray Dolby ► ► ► ► ► ► ► Ray Jacuzzi Andrew Hallidie Scott McNealy William Hewlett David Packard Elon Musk Randolph Hearst
  • 26.
    …to Achieve WorldwideSuccess They Established San Francisco as The City of Diverse Creativity and Risktaking…‟Creative Courage”
  • 27.
    OUR PLAN: Embrace, Promote,Educate, Celebrate San Franrisko…. The City of Creative Courage
  • 28.
    San Franrisko… The Cityof Creative Courage
  • 29.
    Please explore atyour tables…. What are some examples of “Creative Courage” in your industry and consulting practice?
  • 30.
    New & Improved! MyNew Novel… ► ► ► A story about “Creative Courage” in action… Get a signed copy today, for $12.00 Sign up to get a free short story