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From Online To Digital Innovation in Online Financial Services Rob Findlay, NAB
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"The world is changing very fast.  Big will not beat small anymore.  It will be the fast beating the slow.”  Rupert Murdoch, 79
Some examples of customers  managing their money
 
 
 
 
 
 
 
 
 
“ Commonwealth Bank 2013”
 
“ Microsoft 2019 vision”
CURRENT DAY TECHNOLOGY IT’S ALL
MORE THAN JUST TECHNOLOGY IT RELIES ON
RELIES ON  REAL PEOPLE AND IT STILL
What's the current state?
CONVERGING TRENDS Economic Conditions Customer Behaviour Technology Capability Changing Business Models
TRUST SECURITY 1
 
KNOWLEDGE ACCESS 2
 
CLOSED OPEN
 
 
CONTROL OF CONVERSATION 3
 
 
WEBSITE PLATFORM 4
 
GUI NUI 5 ‘ TECHY’ DESIGNED ( )
 
 
 
 
 
ANY SCREEN, ANY DEVICE Source Task Screen Interface CURRENT CAPABILITY
BANK ANYONE 6
10% 50% 1m 30%
 
DISINTERMEDIATION AGILE, FAST 7
‘ OLD ECONOMY’ ‘ NEW ECONOMY’ CUSTOMER  CENTRICITY YOUR LOCAL FRIENDLY RETAILER NAILED NEW & OLD ECONOMY STUCK IN THE 80s DINOSAURS LOOKING TO SURVIVE DISINTERMEDIATION STAYIN ALIVE CORE VALUES PRIMED
‘ OLD ECONOMY’ ‘ NEW ECONOMY’ TRADITIONALLY CUSTOMER  CENTRICITY ?
WILL NOT BE ENOUGH. ANYONE CAN DO IT. BUSINESS AS USUAL
How are the big banks faring?
COMPETITION COMES NOT JUST FROM BANKS 1
 
 
The competitive landscape DIRECT & NON-BANK RETAIL BANKS WITH MAJOR BRANCH PRESENCE INTERNATIONALS
 
 
 
 
 
BANK MODELS ARE CHANGING 2
 
SHARE OF WALLET REPUTATION IS IMPORTANT 3 rd  PARTY REVENUE LESS RELIANCE ON FEES
BANK CHANNELS ARE SHIFTING IN UTILITY 3
BRANCH SIMPLE COMPLEX SIMPLE COMPLEX BRANCH SIMPLE COMPLEX CC ATM BRANCH CC ATM MOBILE IB
 
 
 
 
 
 
 
Incremental Innovation is not an alternative ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],BUT ARE BANKS TRULY INNOVATING?
What do we do about it?
INNOVATE OR DIE
PROCESS RETURN FLOW CULTURE 3 rd  PARTY PEERS STAFF CUSTOMERS 1
2 - Strategic Dimensions of Biz Innovation Business  Models Channels Markets Experiences Products Innovation & The Future Proof Bank, James Gardner
3 - Layers of Business Delivery DIGITAL POLICY, PROCESS & PROTOCOL PRODUCT PLATFORM PHYSICAL
4 - Tactical Dimensions of Online Innovation Mobile Interface &  Usability Of Money Mgt User Gen & Social Media Security Payments
 
10 Insights of Digital Innovation
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Thanks

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Editor's Notes

  1. Does anyone get it right? Only Ubank are breaking the mould , but others are learning ... Its an interesting piece to understand – how do customers navigate a complicated business like yours? Like a bank?
  2. Does anyone get it right? Only Ubank are breaking the mould , but others are learning ... Its an interesting piece to understand – how do customers navigate a complicated business like yours? Like a bank?