A presentation I have at this years edu Web Conference on July 24, 2007. The talk is given to an academic crowd but is highly relevant to marketing in general.
Social Media for Community Building | Ice Age Trail Alliance Annual Mtg | Apr...Wendy Soucie
www.iceagetrail.org is a nonprofit devoted to the maintenance and support of Wisconsin's Ice Age National Scenic Trail. This is a 1000 mile trail following the glaciers in WI. I am a member and support with volunteer hours to create and present this program.
Se hace una descripción de los cambios que la Red y la cultura digital ha provocado en nuestras vidas y de cómo estamos inmersos en un proceso de transformación digital que está afectando a organizaciones y profesionales.
Esta transformación se traduce en un nuevo conjunto de competencias que tanto profesionales como organizaciones deben incorporar.
A nivel de los profesionales las competencias profesionales digitales se adquieren y gestionan desde la toma de conciencia de su propia identidad digital.
También se presenta el concepto de Entorno Personal (profesional) de Aprendizaje (PLE), desde donde resulta más fácil el desarrollo y gestión de parte de estas "nuevas" competencias digitales profesionales.
Esta presentación es parte del material de una clase impartida en el Instituto Europeo de Diseño de Madrid (IED) en febrero y julio de 2014.
How Social Media Can Help Biking in Columbia County WI Wendy Soucie
This is the presentation given at the Wisconsin Counties Association on social media. I was part of a panel with Jeff Jelinek of Sauk County can Cathy Williquette Lindsay from Brown County. We each showcased how social media helped their county.
Internet Strategic Communications - Presentation for AACN by Chris Wolz, Foru...Forum One
Presentation by Forum One Communications, Chris Wolz, to the American Association of Colleges of Nursing.
The presentation covers online strategic communications best practices for audience-centric strategy and targeting. The presentation also includes examples of "web2.0" services.
Contact: Chris Wolz / cwolz@ForumOne.com / http://www.ForumOne.com .
Social Media for Community Building | Ice Age Trail Alliance Annual Mtg | Apr...Wendy Soucie
www.iceagetrail.org is a nonprofit devoted to the maintenance and support of Wisconsin's Ice Age National Scenic Trail. This is a 1000 mile trail following the glaciers in WI. I am a member and support with volunteer hours to create and present this program.
Se hace una descripción de los cambios que la Red y la cultura digital ha provocado en nuestras vidas y de cómo estamos inmersos en un proceso de transformación digital que está afectando a organizaciones y profesionales.
Esta transformación se traduce en un nuevo conjunto de competencias que tanto profesionales como organizaciones deben incorporar.
A nivel de los profesionales las competencias profesionales digitales se adquieren y gestionan desde la toma de conciencia de su propia identidad digital.
También se presenta el concepto de Entorno Personal (profesional) de Aprendizaje (PLE), desde donde resulta más fácil el desarrollo y gestión de parte de estas "nuevas" competencias digitales profesionales.
Esta presentación es parte del material de una clase impartida en el Instituto Europeo de Diseño de Madrid (IED) en febrero y julio de 2014.
How Social Media Can Help Biking in Columbia County WI Wendy Soucie
This is the presentation given at the Wisconsin Counties Association on social media. I was part of a panel with Jeff Jelinek of Sauk County can Cathy Williquette Lindsay from Brown County. We each showcased how social media helped their county.
Internet Strategic Communications - Presentation for AACN by Chris Wolz, Foru...Forum One
Presentation by Forum One Communications, Chris Wolz, to the American Association of Colleges of Nursing.
The presentation covers online strategic communications best practices for audience-centric strategy and targeting. The presentation also includes examples of "web2.0" services.
Contact: Chris Wolz / cwolz@ForumOne.com / http://www.ForumOne.com .
Manage and Maximize Your Professional Presence Online InBusiness Madison Busi...Wendy Soucie
www.wendysoucie.com - Presentation given on 10/19/2011 at the In Business Madison Business Expo held at the Alliant Energy Center. Wendy Soucie is a certified social media strategist providing consulting services to business, organizations and individuals.
As Richard Farson’s truism “no one smokes in church no matter how addicted” points out, context informs almost everything that happens in an environment. Online social experiences are no exception.
How a product’s social model is set up can impact not only who contributes, but how much, and why. From permission-based subscriptions to one-click follows, Luke will discuss the attributes and implications of several popular social models by looking at data and behavior in the Web’s most popular social applications.
presentation slides from my workshop about with Brad Carlin about SITI Extended Ensemble, a social network we're developing for SITI Company (http://siti.org), a New York-based theatre company which performs and trains actors internationally.
At the TCG (http://tcg.org) conference (6.9.07).
More information about the presentation is online at http://blockwork.org
Training for people creating new online communities. It includes guiding principles for participation, planning and getting started, creating and maintaining a content roadmap, and online community management.
Workshop for students who are thinking about their digital identities (social, civic, political, scholarly, pre-professional) and their use of social media and networked publics. Slides are shared here for students as well as for partners in the @AllAboardIE and @DigiChampsNUIG projects.
A strategic plan to use Social Media in your institutional communicationWearethewords
Use the Social Media in your On Line Communication...
1. When the Web became social
2. How the Web became social
3. How do the others do - benchmark?
4. Which social media can I best use?
5. Which are my audiences?
6. What are my communication goals?
7. The launch!
A power point presentation for the Kurs "New new media" at Linköpings university. The topic is "Virtual communities - How the internet age chagend our lives" and is three parted. The first part is a short overview over the history of virtual communities, the second part consitst of some usibility ruels in the internet age I developt with the help of Jeff JArvis Book "What would google do?" and the last part tries to start a discussion about virtual communities and democracy.
Manage and Maximize Your Professional Presence Online InBusiness Madison Busi...Wendy Soucie
www.wendysoucie.com - Presentation given on 10/19/2011 at the In Business Madison Business Expo held at the Alliant Energy Center. Wendy Soucie is a certified social media strategist providing consulting services to business, organizations and individuals.
As Richard Farson’s truism “no one smokes in church no matter how addicted” points out, context informs almost everything that happens in an environment. Online social experiences are no exception.
How a product’s social model is set up can impact not only who contributes, but how much, and why. From permission-based subscriptions to one-click follows, Luke will discuss the attributes and implications of several popular social models by looking at data and behavior in the Web’s most popular social applications.
presentation slides from my workshop about with Brad Carlin about SITI Extended Ensemble, a social network we're developing for SITI Company (http://siti.org), a New York-based theatre company which performs and trains actors internationally.
At the TCG (http://tcg.org) conference (6.9.07).
More information about the presentation is online at http://blockwork.org
Training for people creating new online communities. It includes guiding principles for participation, planning and getting started, creating and maintaining a content roadmap, and online community management.
Workshop for students who are thinking about their digital identities (social, civic, political, scholarly, pre-professional) and their use of social media and networked publics. Slides are shared here for students as well as for partners in the @AllAboardIE and @DigiChampsNUIG projects.
A strategic plan to use Social Media in your institutional communicationWearethewords
Use the Social Media in your On Line Communication...
1. When the Web became social
2. How the Web became social
3. How do the others do - benchmark?
4. Which social media can I best use?
5. Which are my audiences?
6. What are my communication goals?
7. The launch!
A power point presentation for the Kurs "New new media" at Linköpings university. The topic is "Virtual communities - How the internet age chagend our lives" and is three parted. The first part is a short overview over the history of virtual communities, the second part consitst of some usibility ruels in the internet age I developt with the help of Jeff JArvis Book "What would google do?" and the last part tries to start a discussion about virtual communities and democracy.
Presentation a BGIedu (Bainbridge Graduate Institute) alumni workshop "Introduction to the Social Web". Topics included Shared Language, Definitions of Social Web, Social Networking, Social Media, Web 2.0, Blogs, etc.
The Social Media Spine: Building the backbone to your online presenceStacy Lukasavitz Steele
Slides for the presentation I gave to Leadership Genesee on social media - very bare-bones approach to building an online presence, doesn't go too deep.
http://edu.blogs.com/edublogs/2008/03/social-media-an.html
When you're designing a new piece of kit, a platform for the web or a nifty widget for Bebo, it's vital that you have an audience in mind, an understanding of what might be possible, and the ability to change your plans frequently without sacrificing the integrity of your project. That was the main message at my lecture to the BScs and BEngs at Napier University, Edinburgh, today.
How We All Became Elvis: A Note On Online Personal BrandingBen Grossman
Sure you don't have the singing voice or the hips, but you can be Elvis in your own rite. This presentation outlines why personal online branding is more important than ever, gives some starting points for beginners, and some rules for use of social media--all compiled to help you create your online personal brand. For more about Ben Grossman or to request a copy of the presentation, visit http://www.ben-grossman.com
Kent House and KUSBP "Using Social Network sites to develop business" eventKent House
Kent House and Keele University Science and Business Park presentation for local businesses on how to take advantage of social networking techniques, social media, and social marketing.
This is my deck from Social Fresh Charlotte 2010. I talk about our approach to social media and community at Blue Sky Factory. From experimentation to scaling.
Bootstrapping: Building A Business Built By RevenueGreg Cangialosi
Slides from my Web 2.0 Expo talk on Boostrapping a business. This talk was a "beta" version of a new series of presentations and posts that I am exploring about entrepreneurship and startups. Enjoy!
The Intersection Of Email, Mobile & Social MediaGreg Cangialosi
Email has been - and continues to be - the backbone of all online marketing, while social media and the mobile landscape continue to emerge as top tools for today's marketers. These mediums are cost effective, informative, and have the potential to reach millions of people.
Join Blue Sky Factory as we navigate through the convergence of email, mobile, and social media - 3 core mediums that are currently on the hearts and minds of marketers everywhere - and discuss how marketers can leverage these tools to drive new sales and increase brand awareness.
Here is the slide portion of my presentation from yesterdays GBTC event: Social Media: User Driven Experience. Most of the presentation was showing our social marketing tactics down to measurement. For those interested in the slide portion you can find them above. Please feel free to let me know if you have any questions. Thanks.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
From Inbox to iPod: Meshing Today's Social Media Elements into the Marketing Mix
1. From Inbox to iPod:
Meshing Today’s Social Media Elements
into the Marketing Strategy
edu Web Conference
July 24, 2007
Greg Cangialosi
Blue Sky Factory, Inc
2. Agenda
• Introduction & Overview
• Overview of the social web.
• A snapshot of the social universe.
• Marketing 2.0 Tactics that work.
• Q&A
3. About Me:
• President & CEO of Blue Sky Factory, Inc
• 10 + years of online marketing experience.
• email marketer, blogger, podcaster.
• Social media evangelist (find me online)
• Current podcast ROI Radio (www.roiradio.com)
• Frequently lecture for ClickZ & Podcast Academy
• Author, “The Podcasting Business Book”(Focal Press / Elsevier)
4. Assumptions & Goals:
• You know your target audience is online.
• To acknowledge and understand the rapidly shifting
media landscape thats taking place around us.
• Your open to thinking outside the box, exploring &
understanding how people are using the social web,
and communicating in unconventional ways.
• Walk away with a handful of tactical ideas to
execute and participate in marketing within the
social web.
5. What this session is not.
• Not slide after slide of case studies and real world
edu social marketing. (there isn’t much out there)
• Not definitive, but definitely practical.
• Not set in stone. This is experimental for me as
well.
6. Online is where you need to be..
The Internet is now the number one
daytime medium and the number two
medium in the home for those between
18-50.
Online Publisher’s Association & Ball State
Center for Media and Design, June 2006.
7. The Evolving Media Landscape:
A Changing Face of Online Communication
• Shifting media landscape.
• There is more of everything. More choices than
ever.
• Media is no longer one way. There is now dialogue.
• As content continues to grow, so does the demand
for a personalized media experience.
8. The Evolving Media Landscape:
Two Way Media
Individualized Media Experience
Audio Video
RSS Blogs
Wiki’s Social Networks
Compounding
Online
IM Mobile
Communications:
Moving Towards Relevance
Web Email
Print / Radio / TV
One Way Media
9. The Shift to the Social Web
How are people interacting online today?
• Blogging (publishing & consuming)
• Podcasting (A/V - publishing & consuming)
• Video (publishing & consuming)
• Photo Sharing / Link Sharing / Tagging
• Social Networking (engaging, connecting)
• Instant Messaging & SMS / Text Messaging
• Email - the “digital glue” of it all.
10. What makes the web social?
7 Building Blocks of the Social Web
Identity - a way of uniquely identifying people in the
system
Presence - a way of knowing who is online, available or
otherwise nearby
Relationships - a way of describing how two users in the
system are related (e.g. in Flickr, people can be contacts,
friends of family)
Conversations - a way of talking to other people through
the system
Groups - a way of forming communities of interest
Reputation - a way of knowing the status of other people
in the system (who's a good citizen? who can be
trusted?)
Sharing - a way of sharing things that are meaningful to
participants (like photos or videos)
Source: nForm User Experience
11. Where are the eyes and ears?
A sample ecosystem of the social web
The
Social
Web
14. The Drivers of the Social Web:
What are people doing online anyway?
• Content is king.
• UGC (User Generated Content)
• Text, images, audio, video, etc..
• Podcasts, blog posts, photos, link sharing, mobile, etc
15. The Drivers of the Social Web:
Why is an email guy talking about social media?
• Email is the ONLY commonality in Web 2.0
• The Email Address is the Currency of Accounts
• Email DRIVES the conversation - one to one.
• Spreads the message, and continues to connect
everyone.
17. Social Marketing:
Participating in the Conversation
Awareness &
Your Online
Dialogue
Content Channels
• Publish.
• Promote.
• Let go.You don’t have control (new mindset)
• Monitor, Engage, Enroll.
18. What is the Advantage to all this:
Give your institution a face and a voice...
• People, more than ever, want to know who they
are dealing with. Who are you? Tell the world.
• Lead the way, be different. Pioneer new trends in
edu marketing. Tell a story. Be a story.
• From corporate to college, messaging is changing.
• Brand yourself as an aware & conscious institution.
19. Tactical Marketing 2.0:
Strategies to put into action...
• Blog. (President, Admissions, Departments, etc)
• Publish all content via RSS feeds. (CMS)
• Share as much content (links, tags, interactivity)
• Repurpose all relevant existing audio / video
content into podcast format. (iTunes)
• Develop a presence in the networks.
• Create your own network where appropriate.
• Participate in the conversation and build dialogue.
21. Let’s Be Smart About This:
No one wants to be foolish...
• Above all else, be genuine. Don’t fake it.
• The social web rewards original thinking and being
open and honest. Risk / Reward.
• Listen, react, engage, be present. Sometimes thats
makes all of the difference.
22. What am I measuring?
This isn’t cookie cutter...
• R.O.E. (Return on Engagement)
• You place the value on your results.
• Monitor the conversation.
• Measure your inquiries.
23. The Roadblock:
Stopping progress dead in its tracks...
• Fear of change and that which we do not
understand.
• New ideas stamped out by older / traditional
thinking.
• Loss of control of the message (its an illusion)
• “The genie is out of the bottle, too far to go back
in.” (Bob Johnson Keynote 07)
24. Tactical Implementations:
Social Marketing Key Uses
• Outreach / Education
• Branding
• Public Relations / Media Relations
• Advertising / Marketing / Sponsorship
• Internal Communications
• Training
25. Key Lessons & Takeaways
• The social web is here to stay. It will only grow.
• Publishing is marketing (more than ever).
• Think differently about content, and how you
communicate to the world.
• Experiment, evaluate, adapt.
• This is only the beginning.
26. Thank You!
Lets Chat!
Greg Cangialosi
Blue Sky Factory, Inc
greg@blueskyfactory.com
410.230.0061 x 104
www.blueskyfactory.com - web
www.roiradio.com - podcast
www.thetrendjunkie.com - blog