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Join the conversation #QBConnect
From Idea to Successful App
Where do I go from here?
Gretchen Salyer
Director, Partnerships
WiFi: QBConnect
No password required
Join the conversation #QBConnect
Small Business Owners ProAdvisors Developers/Partners
•  3rd party developers/partners
who find innovative ways to use
the QuickBooks platform to
deliver for small businesses and
accountants
•  Power users with deep product
knowledge
•  Key influencers who
recommend QuickBooks to
others
18,000209,0005 Million
•  Small businesses of 1-50
employees (1-20 is
QuickBooks’ “sweet spot”)
•  Self employed individuals
We Serve Three Types of Customers, and the Ecosystem Around Them:
Join the conversation #QBConnect
QuickBooks Online Growth…
How the times
have changed…
•  It took us 7 years to get our first
100,000 customers
•  By Q4 of FY15, we added 110,000
new subscribers
•  Today, more than 59% of new users
now choose QBO
•  20%+ of new users through global
and self employed
51 Subs
Q3 2001
100K Subs
Q4 2007
150K Subs
Q1 2010
500K Subs
Q1 2014
8 quarters in a row with
accelerating growth rate
1,075,000
Join the conversation #QBConnect
Intuit’s Partnership Strategy Focuses on:
Fueling small business success
Growing
Business
Awesome Experiences
Making developers successful
Join the conversation #QBConnect
“We’ve seen a 51% increase in
the number of QBO users
connected to our solution”
“We’ve seen a 35% increase in
trials since joining Apps.com”
"Integrating with QuickBooks
meant reaching 95% of the small-
business community and solving
a problem 80% of them face"
Making Developers Successful
Join the conversation #QBConnect
Introducing…
Our new Partner Program
Reach targeted customers
Grow your revenue
Preferential support
Investing More than Ever Before
Join the conversation #QBConnect
Grow Your Business with Intuit
Product &
Technical
Support
Access to
~1.2M QBO
Users
Access to our
Partner Portal
& Forums
Featured in
Intuit
Marketing
Co-Marketing
Investment
In Product
Placement
VIP Placement
@ Events
Dedicated
Intuit SPOC
!"
!"
!"
!"
!"
!"
!"
!"
!"
!"
!"
!" !"
Prioritized
!" !"
Community
Select
Premier
Elite
!"
!"
!"
!"
!"
!"
Visit developer.intuit.com/partnerprogram
Join the conversation #QBConnect
Our Time Together Today
Introductions
Panel Discussion
Audience Q&A
Closing Remarks
Join the conversation #QBConnect
Meet the Panelists
Fathom
Daniel Walls
Director and Co-Founder
@fathomhq
Shopify
Niko Downie
Business Development
Manager
@Shopify
LivePlan
Sabrina Parsons
CEO
@mommyceo
Stitch Labs
Jake Gasaway
Co-Founder, VP of
Platform
@JakeGasaway
Join the conversation #QBConnectJoin the conversation #QBConnect
Thank you for attending!
Your Feedback Matters!
Please be sure to evaluate the speakers in the QBC App.
Go to Speakers > search on name > rate 1-5.
Continue the conversation on OWN IT. Join a trusted network of
70,000+ small business owners supporting each other in growing
our businesses
1.  Go to OWNIT.com to sign up
2.  Tell us about you and your business
3.  Start getting answers today!
Join the conversation #QBConnect
From Idea to Successful App
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みなさんこんにちはこれ何文字まで入るの?40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの?えこ...
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From Idea to Successful App

  • 1. Join the conversation #QBConnect From Idea to Successful App Where do I go from here? Gretchen Salyer Director, Partnerships WiFi: QBConnect No password required
  • 2. Join the conversation #QBConnect Small Business Owners ProAdvisors Developers/Partners •  3rd party developers/partners who find innovative ways to use the QuickBooks platform to deliver for small businesses and accountants •  Power users with deep product knowledge •  Key influencers who recommend QuickBooks to others 18,000209,0005 Million •  Small businesses of 1-50 employees (1-20 is QuickBooks’ “sweet spot”) •  Self employed individuals We Serve Three Types of Customers, and the Ecosystem Around Them:
  • 3. Join the conversation #QBConnect QuickBooks Online Growth… How the times have changed… •  It took us 7 years to get our first 100,000 customers •  By Q4 of FY15, we added 110,000 new subscribers •  Today, more than 59% of new users now choose QBO •  20%+ of new users through global and self employed 51 Subs Q3 2001 100K Subs Q4 2007 150K Subs Q1 2010 500K Subs Q1 2014 8 quarters in a row with accelerating growth rate 1,075,000
  • 4. Join the conversation #QBConnect Intuit’s Partnership Strategy Focuses on: Fueling small business success Growing Business Awesome Experiences Making developers successful
  • 5. Join the conversation #QBConnect “We’ve seen a 51% increase in the number of QBO users connected to our solution” “We’ve seen a 35% increase in trials since joining Apps.com” "Integrating with QuickBooks meant reaching 95% of the small- business community and solving a problem 80% of them face" Making Developers Successful
  • 6. Join the conversation #QBConnect Introducing… Our new Partner Program Reach targeted customers Grow your revenue Preferential support Investing More than Ever Before
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  • 8. Join the conversation #QBConnect Our Time Together Today Introductions Panel Discussion Audience Q&A Closing Remarks
  • 9. Join the conversation #QBConnect Meet the Panelists Fathom Daniel Walls Director and Co-Founder @fathomhq Shopify Niko Downie Business Development Manager @Shopify LivePlan Sabrina Parsons CEO @mommyceo Stitch Labs Jake Gasaway Co-Founder, VP of Platform @JakeGasaway
  • 10. Join the conversation #QBConnectJoin the conversation #QBConnect Thank you for attending! Your Feedback Matters! Please be sure to evaluate the speakers in the QBC App. Go to Speakers > search on name > rate 1-5. Continue the conversation on OWN IT. Join a trusted network of 70,000+ small business owners supporting each other in growing our businesses 1.  Go to OWNIT.com to sign up 2.  Tell us about you and your business 3.  Start getting answers today!
  • 11. Join the conversation #QBConnect From Idea to Successful App Where do I go from here?