The document is a proposal from Samuel Johnson for a film project titled "That's Life". The proposal provides details on Samuel's rationale for choosing film as his medium, the concept for the story which follows a character dealing with depression and coming to terms with his life, and inspiration taken from other works like Joker. It includes a bibliography of research sources and a weekly schedule and tasks for pre-production, production, evaluation, and presentation of the project. The proposal seeks to create a short film and additional advertising materials about a character finding happiness after facing troubles.

1. Proposal
1
Centre Name and Number:
York College 48357
Student Name and Unique Learner Number:
Samuel Johnson 357828
Project proposal title and date:
That’s Life 12/01/21
Main area of activity:
I generallywork in the medium offilm,as I find it the most effective way in which to express myselfand the
ideas which fuel my creative drive, in turn providing better content for my portfolio, over any other medium of
creative expression.
Rationale:
Over this course,we’ve dabbled with a variety of media related projects,from print,to audio,to video and
even animation and much like during the level 2 course,I’ve found myselfenjoying video work the most
gratifying of the lot, allowing me to better presentand innovate my ideas to a higher degree,compa red to the
other means ofexportation.I think video, at leastfor me,gives me more freedom of which to express and
function in a simpler manner,as with the others,they rely on presenting ones ideas through more arduous
means as one is purelyaudio based,the other is still imageryand the lasttakes a huge amountof both
artistry talent and time to produce something remotelygood.Whereas video displays a very clear picture and
primarilyand mostsignificantlyrequires the prowess ofactors to impacton the clarity of said picture,of which
is easier to manage than software to make up the entirety of a product. That’s not to say the software isn’tan
importantaspectoffilm making,I believe the projects over the route of this course have helped heighte n my
handling ofthe software to a better degree and therefore will have an evident impacton the quality of the
production.However, as mentioned Idon’twant to solelyrely on the software to create my project, as one
would do so for the other 3, but rather I want to presentmy prowess in camera work,ofwhich I believe to be
a great practical skill to acquire and something which Ibelieve I can better manage than the software itself.
Furthermore,I’ve experienced the challenge ofmaking a music video before and therefore I believe with that
pastexperience,I can hope to have gained insightfrom it and better my music video this time round for the
FMP. Of course,the music will be different,and the setting will differ too, but I understand the basic p rocess
of making one from earlier in the course,giving me confidence moving forward.
Project Concept:
My story will rotate around the current life events of an unnamed character,whom ofwhich is going through
some troubled times and using differentmeans to deal with said trauma,with the timeline ofhis story slowly
flourishing into a happier state as he comes to terms with his dire circumstances.The circumstance athand
being his overwhelming sense ofdepression,due to his collapsed relationship and lack of job opportunity, of
which we will see reference to during the course ofthe video, with the music ‘That’s Life’ by Frank Sinatra
playing a key role in the timings to what’s seen on screen atcertain points.For example,the lyrics ‘you’re
flying high in April, shotdown in May’ correlating to his uplifting marriage the month prior and his dispiriting
divorce 30 days later, which will have an air of dark humour surrounding itdue to the absurdityof such an
outlived event, immediatelycutting from one drastic to another in the course of a few lyrics. Though as the
story progresses and all means ofresolving the problems he faces have failed,he comes to terms with his
role in life and despite the solemn acthe wishes to perform (suicide),we see a clear gleam radiate from
within his character and for the first time we see him truly happy, with the environmentaround him correlating
with his positive demeaner.
As for my main inspiration revolving around this concept,the closestthing which correlates to it would have to
be Todd Phillips’ ‘Joker’,a story which revolves around the life of a troubled soul, who slowlydescends into
hysteria as more and more troublesome circumstances weigh heavilyon top of him.Leading his character to
also come to terms with his many issues and justacceptthe role passed down to him and in turn becoming
happier for it, despite the obvious repercussions in the heinous acts he wishes to perform.

2. Proposal
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Bibliography:
1. The Hundred-Year-Old Man Who Climbed Out of the Window and
Disappeared - (9/11/09)
2. Imagine dragons – their creative music videos – (2008)
3. Empire magazine – first issue (July 1989)
4. IMDb – reviews and production analysis – date launched (17/10/90)
5. Patrick Melrose – Specifically the poster – (13/5/18)
6. JOKER – Teaser Trailer – (4/10/18)
7. Ponysmasher – Low budget film making playlist – last updated (3/3/16)
8. Frank Sinatra: That’s Life – Remastered music video – (December 1966)
9. Why music videos are still so important – medium– understanding how to
best connect with current viewers – (4/2/21)
10. How to make a successful music video – voice – what trends best work in
music videos – (5/8/21)
Week Tasks to be Completed: Specific Tasks
1 Pre-production  Initial ideas
 Mood boards
 Spider diagrams
 Concept of product
 Bibliography
2 Pre-production  Proposal
 Schedule
3 Pre-production  Researching products
 Research music videos
How will the project be evaluated and reviewed:
I’ll look to evaluate my work by reflecting on pastplanning and see how ithas stacked up in comparison to my
final product, seeing where and how it affected the outcome as predicted or how it altered and why.
Furthermore,I’ll compare it to existing products and see how it matches up in terms of quality, looking at
products which I’ve analysed previouslyduring research stages. Furthermore,over the course of the project I
will be continuallylogging posts aboutwhatstage I’m atin the process,whatwork/research was conducted
during that stage and how I hope it will impactthe latter stages ofthe project, primarilysurroundin g the
production of the video I’m intending to create. On top of that, by the end of each week, I will produce a short
vlog to round up everything that I’ve done for that week; basically,covering over all my research logs and
providing the assessor with a more in-depth overview of whatI’ve achieved and proving to them that whathas
been done will actually provide use.

3. Proposal
3
 Research Movies
 Research advertisement material
 Analyse research
4 Pre-production  Create practise videos inspired through research
5 Pre-production  Create a storyboard and script, as to thoroughly
layout my video timeline
6 Pre-production  Collect needed kit and props
7 Pre-production  Bring together any external actors needed
8 Production  Take all videos and audio recordings for the
video
9 Production  Take any and all photos for the advertisement
material and video
10 Production  Edit all of the camera footage together along with
the sound bites, using adobe software (mainly
premiere)
 Export and upload to YouTube
11 Production  Sypher through all of my photography for any
secondary advertisement material
12 Production  Once the appropriate material has been selected,
edit them to better fit the ideal tone from the
planning
13 Production  Add extra elements, like titling and credits
surrounding the main imagery using photoshop
14 Evaluation  Break down my final production and thoroughly
evaluate the outcome of each process
15 Evaluation  Compare them to my prior documentation and
see where they differ from the planning and
experimentation phases
16 Evaluation  Further compare them to existing products and
see how they relate
17 Moderation  Present all my work formally and presentably on
my website, so the moderation process is an
easy and satisfactory one
18 Show Preparation  Collect together all of my materials and order
them accordingly to present
 Write up a script or schedule to formally present
my work with
19 Show  Keep it entertaining for the viewer