Fidelity is a major financial services company that was founded in 1946 and offers a variety of services including financial advice, banking accounts, professionally managed investment accounts, and retirement plans. It has a history of innovation with technological firsts such as being the first to offer mutual funds over the phone and launching an early website and mobile app. As of 2017, Fidelity has over $6 trillion in assets under management and competes primarily with Vanguard, Charles Schwab, and other large financial institutions. It aims to continue its success through remaining a leader in the investment industry and experimenting with new technologies.