On being an Entrepreneur - Niko Nelissen CEO Tapcrowd
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3 tips on being an entrepreneur by serial entrepreneur Niko Nelissen (hostbasket, Q-Layer, mijnevent.be, tapcrowd)
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Board Of Innovation - Plan C: iMade workshop duurzaam materiaalbeheer
Vrijdag 31 mei vond in Leuven de eerste workshop van iMade plaats. Het doel van deze reeks van 3 workshops is het uitwerken van een realistisch, haalbaar en innovatief businessmodel dat kan dienen als blauwdruk voor ‘de fabriek van de toekomst’. De workshops worden met professionele hand begeleid door Board Of Innovation en aangevuld met presentaties gegeven door verscheidene professionals die elk hun focus rond duurzame, lokale productie op maat toelichten.
In de eerste workshop werd het project iMade geschetst in het kader van de derde industriële revolutie. Hoe kunnen we deze technologische innovaties omzetten naar een systeeminnovatie die duurzaamheid in zijn DNA meedraagt? Hieronder kan je naast de overkoepelende presentatie van Plan C en Board Of Innovation ook de bijdragen van de verschillende iMade-partners terugvinden.
Advertising and innovation2
The document discusses how the creative communications industry can adapt to remain relevant by converging advertising and innovation. It argues that agencies need to get involved earlier in clients' innovation processes rather than just focusing on communication outputs. A proposed solution is for strategic planning departments in agencies to apply their creative and analytical skills to generating new business opportunities and product insights for clients. This would require agencies to rethink their value proposition and roles. The document outlines ten resolutions for agencies to make this transition, such as learning business fundamentals, encouraging entrepreneurial thinking, and rewarding risk-taking. It emphasizes the need for change and flexibility to thrive in an era of rapid technological and societal evolution.
Selling for Founders
The document discusses the importance of selling for founders of startups. It notes that more than 70% of a founder's time will be spent selling, including raising money, hiring employees, selling to customers, public relations, and potentially selling the company. The document provides tips for elements of a sale like pitching, negotiations, and closing deals. It emphasizes preparing marketing materials, ensuring the product is ready for sales, and only hiring a sales team once the sales process is repeatable.
Agile Advertising - Burt at Cannes Lions
My talk from the 2010 Cannes Lions.
For you startup geeks out there I guess you can say I’m giving advertising the “lean startup” treatment. For those of you with real jobs, I’ll be talking about how we can reduce risk, eliminate waste and increase the impact in campaigns where media fragmentization and hyper competition are significant factors.
Steps to take before building an App (1)
This document outlines an 11-step process for developing an app using design thinking principles. It discusses defining the problem, envisioning potential solutions, refining options through prototyping and user testing, and ultimately selecting a final solution. The key steps involve understanding the current reality, brainstorming what could be through concepts and business models, testing ideas through pretypes and experiments, and iterating based on feedback to identify the best option to implement. Design thinking is presented as a human-centered approach to problem-solving that generates innovative solutions through empirical means.
OLA 2014: Startup Library 101
In April 2012, Brain Mathews asserted in his white paper that libraries need to “Think Like a Startup." But how do startups think? If we are going to emulate startup culture, then we have some learning to do. This interactive session will tackle the build-measure-learn cycle, validated learning, iterative design, continuous improvement, and other components of lean thinking. We'll underscore the importance of hands-on development, prototyping, and hypothesis testing. Come join the conversation and help make entrepreneurial thinking a habitual part of our practice and profession. Presented by M.J. D'Elia & Helen Kula.
Business Modelling
Presentation by Karine Sabatier, Product Manager at Zenika (France), at the FogGuru Boot Camp training in September 2018.
Creative Finance
The document discusses creative finance and measuring the value of design. It argues that design goes beyond just profits by creating value in a company's assets, investments, and shareholder value. It provides examples of how to measure a company's innovation culture, such as through a vitality index and contribution margin. The document also discusses accounting for design and using creative finance to start conversations that can change organizational culture and drive competitive advantage.
NYC innovation scene
FaberNovel is a multi-disciplinary team with expertise in areas like entrepreneurship, design, technology, and strategy that is well positioned to address innovation problems in NYC. However, it may be difficult to clearly position themselves to clients. While NYC provides opportunities with its growing startup ecosystem, expanding funding needs, and focus on innovation, the enterprise services field is fragmenting into more specialized startups and services. FaberNovel should segment its offerings, address NYC's specific innovation challenges, and leverage its diversity to embrace this ambiguity and view fragmentation as an opportunity in the NYC market.
The Minimum Loveable Product: Go Beyond the Minimum Viable Product
Minimum Viable Products (MVP) rarely make "good" products. We discuss an alternative: the Minimum Loveable Product. In the world of platform engineering, coordinating your software (and perhaps hardware teams) to deliver a valuable product that your target audience will use is critical to success.
http://by.dialexa.com/beyond-the-minimum-viable-product-why-you-should-build-a-minimum-loveable-product
New business models and opportunities
This document discusses new business models and opportunities emerging from social and technological changes. It provides examples of innovative business models like Mobile Vikings which markets solely through social media and focuses on customer service. New models are arising to meet changing customer needs for self-actualization. Attention is becoming a new currency as customers pay attention to some brands and ignore others. Gamification and co-creation are enabling new models where social currency is exchanged between customers, employees, fans and companies via social media platforms. Business is shifting from mass marketing to human conversations and communities.
Visual identity as a communication platform / Work shop material
The document discusses problems with current approaches to visual identity that treat it as static and focused on trends rather than effectiveness. It proposes that visual identity should be designed as a content marketing tool and communication platform. Specifically, it should be modular and flexible to work efficiently in how information is communicated. The identity should also be focused on creating a platform for people rather than just the company and should grow through research and user feedback in an iterative process rather than a one-time project.
Boostcamp5 intro Roald - day1
This document provides an overview of business models and entrepreneurship. It discusses that a startup is different than an established company in that a startup solves unknown problems while a company solves known problems. It emphasizes the importance of testing hypotheses with customers and being willing to pivot the business model based on what is learned. Key lessons discussed are that the business model can determine success or failure, business models need to be designed and tested with customers, and startups should focus on learning and adjusting rather than rigidly executing a pre-determined plan.
DISRUPT FACTory: Lauren Valbert, Founder of Empowering Management - Startup M...
This document outlines an agenda and presentation materials for a workshop on empowering management through the lean startup methodology. The workshop covers topics such as introducing the lean startup methodology and business model canvas, testing assumptions with customer validation exercises, building a customer journey map, and creating an investor pitch. The goal is to teach managers how to empower their teams and startups to iterate quickly through customer feedback, validate hypotheses, and scale efficiently.
Piotr Wilam - Product Development Days - Raise the bar high
Piotr Wilam's talk at PDD 2015 in Krakow. Piotr Talks about his experience with product design from Investor POV. Check out the presentation for better overview.
Design Thinking & Entrepreneurship
How to think like an entrepreneur involves a ton of stuff...way too much stuff! Welcome to my brain dump of skills and traits and all kinds of magic that make an entrepreneur successful.
One of the secrets to being successful in business, regardless of whether you want to be an intrapreneur or an entrepreneur, is design thinking. We must empathize with our audience, listen to them, gain insights from them, develop our product roadmaps around their feedback & continuing to rinse & repeat.
In addition to design thinking, we must understand the blueprint of our business, and that is capturing the high level points in the form of a business model canvas. It may seem academic, but it is truly helpful to make sure you understand & can describe your business to others in a succinct fashion. Love it or hate it...it's helpful!
Lastly, we must all understand the buyer of our products and services so we know how to paint a picture around who to talk to when it comes to gaining audience insights, capturing the insights & keeping them fresh in our mind when we go to market.
Is this deck messy and jumping around a bit? Maybe, but I swear there's a method to the madness.
Similar to On being an Entrepreneur - Niko Nelissen CEO Tapcrowd (20)
The Lean Startup and Customer Development model. In Italy.
The Lean Startup and Customer Development model. In Italy.
Board Of Innovation - Plan C: iMade workshop duurzaam materiaalbeheer
Board Of Innovation - Plan C: iMade workshop duurzaam materiaalbeheer
The Minimum Loveable Product: Go Beyond the Minimum Viable Product
The Minimum Loveable Product: Go Beyond the Minimum Viable Product
Visual identity as a communication platform / Work shop material
Visual identity as a communication platform / Work shop material
DISRUPT FACTory: Lauren Valbert, Founder of Empowering Management - Startup M...
DISRUPT FACTory: Lauren Valbert, Founder of Empowering Management - Startup M...
Piotr Wilam - Product Development Days - Raise the bar high
Piotr Wilam - Product Development Days - Raise the bar high
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- 1. Niko Nelissen Being a serial entrepreneur Founder institute Brussels, 2/7/14
- 2. 2 About me Co-founder Hostbasket: hosting provider (2000) Co-founder Q-layer: cloud computing (2005) Co-founder MijnEvent: eTicketing (2009) CEO TapCrowd: mobile marketing (2012)
- 3. 3 Tip 1: execution is key The product/technology is only 50% of the job 20% (2012) (2014)
- 4. 4 Tip 1: execution is key Sales, sales, sales ! Marketing: content, social, events, your personal network... Partnerships (but not with other startups) Don’t be a “young and dynamic company”, be a “thought leadership” company
- 5. 5 Tip 2: don’t listen to your customers ;-) Build the minimum viable product Dare to say no You’re building something innovative (the blue ocean, remember), by definition not something customers are asking for But do get to know the “pain” of your customers. Don’t focus on the product, focus on the solution you bring
- 6. 6 Tip 3: work hard, be smart Funding: get one KPI right (revenue, number of users, pageviews...) and proof it can scale Grants/subsidies: VDAB, IWT, FIT... Affordable software dev: eLance, offshore, nearshore, job students, technical co-founder...