This document provides an agenda and overview for a session on social media. The agenda includes explaining why having a social media presence is important, discussing misconceptions about social media, and an overview of popular social media sites like Twitter, Facebook, Pinterest, and Google+. The document encourages participants to start building their social media presence by setting up accounts and working on their profiles. It also discusses using social media to connect with others and stay informed on current events.

1. #FHSDpd
Social Media: Session 1 Introduction to Social Media
Beth Phillips
Francis Howell
North
@bramach

2. Agenda for the session
• Why it is important to have a social
media presence.
• Social media misconceptions.
• Overview of social media sites and how
to use them.
• Start to build a presence.
• Time to set up accounts and work.
#FHSDpd
@bramac

3. Why is it good to be on social
media?
• Integral part of current media landscape.
– #Election2012, #Olympics, #Sandy
• It is good to try new things out before
making a judgment.
• We need to be on social media to set a
good example for our students.
• It is a good place to learn and stay
current.
• It is a chance to connect with peers #FHSDpd
and
other people all over the country and
@bramac
world.

4. Gotta Share! The Musical
• TED Talk: Gotta Share
#FHSDpd
@bramac

5. Misconceptions about social
media
• “I don’t want people to find out bad things about
me.”
– You control your own message, so don’t put bad things out
there.
• “If I am not on there, people won’t talk about me.”
– You can’t control what others do whether you are on it or
not.
• “It is just all about that Bob ate Taco Bell for
lunch.”
– Most of it is not that. Plus, you don’t have to follow the
“Bobs” of social media.
• “Social media only brings trouble.”
– It is just like anything else, there is good and bad. You can
choose to focus on the good.
#FHSDpd
@bramac

6. Power of Social Media
• Cory Booker and Sandy
• When news broke that the Del Taco in midtown
St. Louis, known for its saucer shape, was to
be demolished, a social media storm broke out
in St. Louis. Even Mayor Slay got on the
Twitter bandwagon with it.
– River Front Times Article
– June 22, 2011 is when the FB group started by June
24 they had 10,000 signatures on a petition to keep it
open.
#FHSDpd
@bramac

7. Why we need to be there for
students
• The Voice of the Active Learner

8. My PLN
• People I have met
Teachers
Professionals
• People I have not met

9. My personal examples
• #runningondeadlin
e
• Have connected with
journalism teachers
all over country.
• Yes we run in real life
too.

10. Sharing is key

11. More Sharing

12. More sharing

13. 5 tips I follow
•
•
•
•
•
Be Nice.
Listen.
Be social.
Have a voice.
Think before posting.
These are guidelines I like to follow, but there is not exact one way to do social media
successfully.
#FHSDpd
@bramac

14. Your message
• People are going to take away a
message from you no matter what.
Social media gives you the power to
give them the message you want them
to take away.
#FHSDpd
@bramac

15. Popular social media sites
•
•
•
•
•
Twitter
Facebook
Pinterest
Tumblr/blogs
Google +
#FHSDpd
@bramac

16. Social media and #Election2012
• Twitter:

17. Social media and #Election2012

18. Social media and #Election2012

19. • SNL social media clip
• Twitter Gov
• Twitter Political index

20. Twitter
• More simple and streamlined then
Facebook.
• More freedom of who you can follow.
• The ultimate network.
• Less is more.
#FHSDpd
@bramac

21. Twitter
• Main Idea
–
–
–
–
Every tweet is a max of 140 characters
Interaction is important (@replies and RT – retweets)
Use link shorteners like bit.ly or goo.gl
# hastags make it easy to follow specific people or events,
like #Election2012.
• When you sign up for a username, you want to
keep it as short and simple as possible, so when
people @ reply you or RT you, the name doesn’t
take up too many characters.
• Start by following people who are interested in
some of the same things you are.
– For example: education, football, cooking, photography…
#FHSDpd
@bramac

22. There are a lot of people to
follow
@barackobama
21,717,187 followers
@MLB
2,501,713 followers
@NYtimes
6,632,190 followers
@breakingnews
If it is news, it is here.
@mashable
Best place for tech news.
@weatherbird
Post-Dispatch Ambassador
@darthvader
421,037 followers
@Ladygaga
30,925,201 followers
#FHSDpd
@bramac

23. Twitter.com – Your home feed
#FHSDpd
@bramac

24. Twitter.com – Your profile
#FHSDpd
@bramac

25. Hootsuite

26. Facebook
•
•
•
•
More in depth than Twitter.
Can create events and groups.
Photo albums
Longer Posts
#FHSDpd
@bramac

27. Facebook
Profile
Page
vs
#FHSDpd
@bramac

28. Pinterest
• Main Idea:
– Visually organize your ideas
– Create boards to organize your interest
– Pin pictures, videos or URLs on your boards
– Visual way to organize your bookmarks
• Very sharing community
#FHSDpd
@bramac

29. Pinterest – Your Feed

30. Pinterest – Your Profile

31. Find people to follow
•
•
•
•
Wefollow.com
Google it
Follow people your friends follow
What are you interested in?
#FHSDpd
@bramac

32. For Session 2
• In the next two weeks, login to your
social media site of choice consistently.
(this is going to vary depending on
your time constraints) Become familiar
with the site. Start posting a little, and
try to find interesting people to follow.
• Next time we will talk more about
developing a Professional Learning
Network.