Course Content Company Registration - SCCI & NTN Website + Business Email + Catalogue Graphic Designing - Banners, Logos & Social Media Post Export Marketing - Google (Direct Emailing, Directories, Map) Social Media Marketing (Facebook, Instagram) Tips & Tricks

1. EXPORT
MARKETING
I N F O R M A T I O N
Presented by:
Ehsan Chaudhry

2. Course Content
• Company Registration - SCCI & NTN
• Website + Business Email + Catalogue
• Graphic Designing - Banners, Logos & Social Media Post
• Export Marketing - Google (Direct Emailing, Directories, Map)
• Social Media Marketing (Facebook, Instagram)
• Tips & Tricks
• 4

3. Company registration is essential for exporting due to
the following reasons:
• Legal entity and credibility.
• Access to export assistance and resources.
• Intellectual property protection.
• Compliance with export regulations.
• Taxation and financial advantages.
• Liability protection.
Overall, registration establishes legitimacy, enables
compliance, and provides access to benefits that
facilitate successful export operations.
Company Registration

4. Obtaining a certificate from the Sialkot Chamber of
Commerce and Industry (SCCI) can provide businesses in
Sialkot, Pakistan with credibility, networking opportunities,
access to resources, advocacy, and training. It signifies
professionalism, enhances reputation, and facilitates
connections within the local business community.
Sialkot Chamber of Commerce & Industries
National Tax Number
The National Tax Number (NTN) is crucial in Pakistan for
legal compliance, tax filing, and payment. It grants access to
business opportunities, verifies credibility, facilitates
financial transactions, and allows eligibility for tax
incentives.

5. Why we need a Website ?
Website
A website is crucial for businesses as it establishes an
online presence, enhances credibility, supports
marketing efforts, enables customer engagement,
facilitates sales, and provides valuable insights.
• Establishes online presence and credibility
• Showcases brand identity and differentiation
• Provides information and resources
• Enables marketing and lead generation
• Facilitates e-commerce capabilities
• Offers analytics and insights
• Enhances mobile accessibility
• Improves search engine visibility

6. Why we need a Business Email ?
Business email is crucial for growing businesses as it
enhances professionalism, strengthens branding,
ensures security, improves organization, scalability, and
customer perception, and separates personal and
business communication.
• Professionalism
• Branding
• Trust and Security
• Organization and Efficiency
• Scalability
• Customer Perception
• Brand Consistency
• Separation of Personal and Business Communication

7. Why we need a Catalogue ?
Catalogue is important in business as it showcases
products, serves as an information resource, acts as a
sales tool, reinforces branding, provides an offline
marketing channel, enhances customer engagement,
supports cross-selling and upselling, and serves as a
reference tool for customers.
• Showcases products/services
• Provides information for informed decisions
• Acts as a sales tool
• Reinforces branding and brand identity
• Offers an offline marketing channel
• Enhances customer engagement
• Supports cross-selling and upselling
• Serves as a reference tool for customers.

8. Graphic Designing
Graphic designing is important in business as it enhances
branding and identity, facilitates effective
communication, supports marketing and promotion,
establishes professionalism and credibility, improves user
experience, enables differentiation and competitive
advantage, ensures consistency and cohesion, and
creates emotional connections with customers.
• Branding and Identity
• Communication and Messaging
• Marketing and Promotion
• Professionalism and Credibility
• User Experience (UX)
• Differentiation and Competitive Advantage
• Consistency and Cohesion
• Emotional Connection

9. Product photoshoots are essential in business
as they create visually appealing
representations of your products, ensure
accuracy, maintain brand consistency, increase
engagement and conversions, support
marketing efforts.
• Enhances visual appeal
• Provides accurate representation
• Builds brand consistency
• Increases engagement and conversions
• Supports effective marketing
• Boosts social media presence
• Drives e-commerce success
• Provides a competitive advantage.
PRODUCT PHOTOSHOOT

10. PLACE LOGO ON PRODUCTS
Placing a logo on products serves as a visual identifier
that reinforces your brand's presence and helps
establish a strong and memorable brand image.
• Enhances brand recognition
• Builds loyalty and trust
• Demonstrates professionalism
• Increases marketing and visibility
• Differentiates from competitors
• Supports brand expansion
• Instills consumer trust
• Generates word-of-mouth marketing.

11. Social Media Post
creating social media posts for business enhances
brand visibility, encourages customer engagement,
showcases brand personality, supports marketing and
promotion, provides customer support, offers audience
insights, provides a competitive advantage, and has the
potential for viral reach. It is an essential component of
a comprehensive digital marketing strategy.
• Increases brand visibility
• Encourages customer engagement
• Showcases brand personality
• Supports marketing and promotion
• Provides customer support
• Offers audience insights
• Provides a competitive advantage
• Has viral potential.

12. Google Search
Google search by countries in business helps
target specific markets, customize marketing
strategies, understand cultural preferences and
gain customer insights for effective international
business operations.
• Localized Marketing
• Cultural Relevance
• Market Analysis
• Customer Insights

13. Directories
It is an important strategy for businesses to increase
their online visibility and attract potential customers. It
provides increased visibility, targeted audience reach,
enhanced online presence, local marketing advantage,
increased website traffic
• Increased visibility and exposure
• Targeted audience reach
• Enhanced online presence and credibility
• Local marketing advantage
• Drive website traffic
• Competitive edge
• Cost-effective marketing
• Reputation management opportunities.

14. Google Map
Google Search by Maps for businesses increases
visibility, provides accurate location information,
offers contact details, showcases reviews,
provides visual representation, and facilitates
user-friendly navigation.
• Increased Visibility
• Location Accuracy
• Contact Information
• Reviews and Ratings
• Visual Representation

15. Social media marketing is essential for businesses as it
boosts brand awareness, engagement, and customer
loyalty while providing valuable insights, cost-effective
marketing, and staying competitive in the digital
landscape.
• Increased brand awareness and visibility
• Enhanced customer engagement and loyalty
• Targeted audience reach and segmentation
• Cost-effective marketing strategy
• Access to valuable customer insights and feedback
• Builds brand authority and credibility
• Drives website traffic and conversions
• Facilitates customer support and relationship
building
• Keeps up with competitors and industry trends.
Social Media Marketing

16. Instagram
Instagram offers businesses a large audience, visual
content opportunities, brand building capabilities,
audience engagement, influencer partnerships, and
targeted advertising, making it an effective
platform for social media marketing.
• Wide User Base
• Visual Appeal
• Brand Building
• Audience Engagement
• Advertisements

17. Facebook
Facebook offers businesses a vast user base,
targeted advertising, engaging content formats,
community building, analytics, and remarketing
opportunities, making it an essential platform for
social media marketing.
• Extensive User Base
• Targeted Advertising
• Engaging Content Formats
• Community Building
• Analytics and Insights
• Remarketing Opportunities

18. THANK YOU
Contact:
+92 315 1788 166
contact@sharasol.com