Event management requires certain attitudes, skills, and knowledge. The necessary attitudes include personal integrity, responsibility, and being optimistic. Professionally, one must be able to negotiate with clients, solve problems, accept responsibility for outcomes, and work well in a team. Key skills are communication, facilitation, team-building, research, planning, evaluation, problem-solving, conflict-resolution, and project and people management. Required knowledge areas include understanding subject matter, business operations, cash flows, and organizational procedures such as hiring and firing.

1. Event Management
ASK (Attitudes, Skills, Knowledge)

2. Attitude
• Personal attitude
– Personal integrity and responsibility
– Optimistic
– Feel satisfaction

3. • Professional Attitude
– Negotiation with clients – getting tasks clarified
– Problem solving – solving client’s problems
– Accepting responsibility of the outcome – good or
bad
– Interpersonal skills – should be able to work in a
team
– Project Management – be able to manage a
project and a team

4. Skills
• Communication, facilitation and team-building
skills;
• Research, planning and evaluation skills;
• Problem-solving and conflict-resolution skills;
• management skills; and
• Organizational design and development skills.

5. Knowledge
• Understanding of subject matter
• How business works
• Cash flows
• Hiring, firing, organizational procedures etc