QUESTION 3

What kind of media institution might
 distribute your media product and
                why?
Bauer Media
Industry -Publishing Broadcasting Producers of Kerrang! And Mojo
Founded -      1875
Headquarters - Hamburg Germany
Area served - Europe, USA, China, Russia
Revenue / Turnover - €2.129 Billion
Employees - 6,400



       IPC Media
       Parent company Time Inc.
       Founded 1958
       Country of origin United Kingdom
       Headquarters location London
       Publication types Magazines

       Producers of NME
Development Hell Ltd
Chosen publication and why…
Examples of popular magazine publications in the UK would be IPC Media
(producers of NME), Development Hell Limited (The Word, Mixmag) and
Bauer (Kerrang! and Mojo), which are all successful publishers of these
magazines and other genres of media. Out of these examples I feel that IPC
Media would be the most likely institution to distribute my magazine as it is
quite similar in mass production to NME, which is one of the magazines IPC
Media is responsible for which is successful in the UK market as a well known
music magazine which is what Amplify would aspire to be in the near future.
The companies tag like is ‘the UK’s leading consumer magazine and digital
publisher. Although the company already produce NME I feel that my
magazine would still reach a gap in the market as it’s a more specific genre
magazine and holds a different look all together as to what NME holds. This
would mean the magazine would most likely be successful in this market
place and could expand in various ways such as being published online and
also be featured in advertisements. Sponsorship of live events as NME have
their own stage featured at Leeds and Reading Festival which makes the
magazine come to life and would gain popularity in both regions of the UK
and not just locally.

Evaluationquestion3

  • 1.
    QUESTION 3 What kindof media institution might distribute your media product and why?
  • 2.
    Bauer Media Industry -PublishingBroadcasting Producers of Kerrang! And Mojo Founded - 1875 Headquarters - Hamburg Germany Area served - Europe, USA, China, Russia Revenue / Turnover - €2.129 Billion Employees - 6,400 IPC Media Parent company Time Inc. Founded 1958 Country of origin United Kingdom Headquarters location London Publication types Magazines Producers of NME
  • 3.
  • 4.
    Chosen publication andwhy… Examples of popular magazine publications in the UK would be IPC Media (producers of NME), Development Hell Limited (The Word, Mixmag) and Bauer (Kerrang! and Mojo), which are all successful publishers of these magazines and other genres of media. Out of these examples I feel that IPC Media would be the most likely institution to distribute my magazine as it is quite similar in mass production to NME, which is one of the magazines IPC Media is responsible for which is successful in the UK market as a well known music magazine which is what Amplify would aspire to be in the near future. The companies tag like is ‘the UK’s leading consumer magazine and digital publisher. Although the company already produce NME I feel that my magazine would still reach a gap in the market as it’s a more specific genre magazine and holds a different look all together as to what NME holds. This would mean the magazine would most likely be successful in this market place and could expand in various ways such as being published online and also be featured in advertisements. Sponsorship of live events as NME have their own stage featured at Leeds and Reading Festival which makes the magazine come to life and would gain popularity in both regions of the UK and not just locally.