Evaluation, question 2
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The combination of the main music video product and ancillary texts is effective. The video supports indie rock stereotypes through its use of props, narrative, settings and mise en scene. The first ancillary reflects the genre's uniqueness through manipulated hue and saturation of images. The second ancillary partially sets the scene by showing the main character traveling in the rain, helping to create a gloomy mood common in the genre. Together the products work well by having the ancillary texts enhance and provide context for the main video.
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Evaluation Question 1
The media products created include a music video, digipak, and advert that both follow and challenge conventions of the pop/punk/alternative genre. To provide flexibility, the genre is a hybrid that allows different options. The music video features 6 actors with individual styles dressed in everyday clothes to create diversity within a stereotyped genre. Various settings are used, including indoor band shots and outdoor narrative shots filmed in available natural light. Common music video techniques like close-ups of the band and lead singer are used, but some shots focus on instruments instead. The dual narrative and performance threads follow genre conventions, and editing cuts match the music's beats.
Analysis of exsiting product – music video
The document analyzes the music video for the song "White Noise" by Disclosure. It discusses three key elements of the video:
1. The location is highly urban and rural with graffiti-covered walls, reinforcing the underground genre of the song.
2. A variety of camera shots are used, including low angle shots to make the artist seem larger against the background and long shots showing both the artist and setting.
3. Lighting uses natural light manipulated through windows and positioning rather than artificial lighting, helping to portray an urban, rural feel.
Presentation Gura Assignment
The document discusses how film music establishes settings, mood, and character emotions. It works through musical elements like melody, harmony, and rhythm. Composers use musical conventions and repetition to elicit predictable responses from audiences. Film music provides unity to films by regular rhythms and allows films to manipulate time and space. It examines how the same scene with different music can change dramatically. Film music has come full circle while also exploring new frontiers in television, videos, and games.
Question 2 evaluation
The document discusses how the media product of a music magazine represents different social groups. For the cover, a distressed font and image of an all-male band holding instruments was used to represent rock musicians. The contents page uses Polaroid images to represent the indie social group and younger generations, and an image of an amp represents musicians and those interested in rock music. The double page spread features a male artist with instruments to represent the indie and rock genres, appealing to teens, students, and young adults who would find such an artist relatable.
MVA Presentation 4
Sound art is an artistic discipline that uses sound as a medium. It can involve subjects like acoustics, electronics, found sound, and more. Alvin Lucier's 1969 work "I am sitting in a room" is often cited as one of the first pieces of sound art, involving self-recorded playback in a room. Site-specific sound art is inherently tied to the space it is created in. Examples include soundscape compositions, sonic geographies dividing an area into zones of different sound, and sonorous sculptures. Situation sound art focuses on the unique conditions of both space and time, creating a situation for the listener to perceive and experience.
Location ideas
The document discusses several outdoor and indoor locations used to film a music video. The locations at Little Heath School and park were chosen for their lighting effects and empty fields to create feelings of isolation and loneliness. BeanSheaf park's bridge was used to symbolize freedom and loneliness. Shots of barbed wire and a member's house with a blank wall were incorporated to imply isolation and allow dark lighting without background distractions.
信義指標建案-Vision 1 世貿國際商旅
詳細介紹：http://0921119034.com/xinyi-building_0001/
基地位置在台北市信義區基隆路一段131號～135號。建築完成時間為2006年的8月份。
市府捷運站周遭的小套房社區不少，無爭.V1.世紀威秀.E.A.T都屬於替代性極高的產品。但是考量到社區管理跟公設的齊全性的話，還是首推V1。公設項目：空中花園、健身房、露天游泳池、SPA水療、蒸氣室、烤箱、球類運動空間、洗衣室。
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Evaluation Question 1
The media products created include a music video, digipak, and advert that both follow and challenge conventions of the pop/punk/alternative genre. To provide flexibility, the genre is a hybrid that allows different options. The music video features 6 actors with individual styles dressed in everyday clothes to create diversity within a stereotyped genre. Various settings are used, including indoor band shots and outdoor narrative shots filmed in available natural light. Common music video techniques like close-ups of the band and lead singer are used, but some shots focus on instruments instead. The dual narrative and performance threads follow genre conventions, and editing cuts match the music's beats.
Analysis of exsiting product – music video
The document analyzes the music video for the song "White Noise" by Disclosure. It discusses three key elements of the video:
1. The location is highly urban and rural with graffiti-covered walls, reinforcing the underground genre of the song.
2. A variety of camera shots are used, including low angle shots to make the artist seem larger against the background and long shots showing both the artist and setting.
3. Lighting uses natural light manipulated through windows and positioning rather than artificial lighting, helping to portray an urban, rural feel.
Presentation Gura Assignment
The document discusses how film music establishes settings, mood, and character emotions. It works through musical elements like melody, harmony, and rhythm. Composers use musical conventions and repetition to elicit predictable responses from audiences. Film music provides unity to films by regular rhythms and allows films to manipulate time and space. It examines how the same scene with different music can change dramatically. Film music has come full circle while also exploring new frontiers in television, videos, and games.
Question 2 evaluation
The document discusses how the media product of a music magazine represents different social groups. For the cover, a distressed font and image of an all-male band holding instruments was used to represent rock musicians. The contents page uses Polaroid images to represent the indie social group and younger generations, and an image of an amp represents musicians and those interested in rock music. The double page spread features a male artist with instruments to represent the indie and rock genres, appealing to teens, students, and young adults who would find such an artist relatable.
MVA Presentation 4
Sound art is an artistic discipline that uses sound as a medium. It can involve subjects like acoustics, electronics, found sound, and more. Alvin Lucier's 1969 work "I am sitting in a room" is often cited as one of the first pieces of sound art, involving self-recorded playback in a room. Site-specific sound art is inherently tied to the space it is created in. Examples include soundscape compositions, sonic geographies dividing an area into zones of different sound, and sonorous sculptures. Situation sound art focuses on the unique conditions of both space and time, creating a situation for the listener to perceive and experience.
Location ideas
The document discusses several outdoor and indoor locations used to film a music video. The locations at Little Heath School and park were chosen for their lighting effects and empty fields to create feelings of isolation and loneliness. BeanSheaf park's bridge was used to symbolize freedom and loneliness. Shots of barbed wire and a member's house with a blank wall were incorporated to imply isolation and allow dark lighting without background distractions.
信義指標建案-Vision 1 世貿國際商旅
詳細介紹：http://0921119034.com/xinyi-building_0001/
基地位置在台北市信義區基隆路一段131號～135號。建築完成時間為2006年的8月份。
市府捷運站周遭的小套房社區不少，無爭.V1.世紀威秀.E.A.T都屬於替代性極高的產品。但是考量到社區管理跟公設的齊全性的話，還是首推V1。公設項目：空中花園、健身房、露天游泳池、SPA水療、蒸氣室、烤箱、球類運動空間、洗衣室。
Take Charge of Your Life workshop report.
The document summarizes a 6-hour workshop called "Take Charge of Your Life" that was held in Nelson, New Zealand for Resource Teachers Learning and Behaviour. 13 participants completed the full workshop, which covered topics like shifting mental models, understanding basic needs and wants, creating positive relationships, learning about perception, and taking control of one's mental health. Participants found the workshop helpful based on feedback, reporting increased feelings of control over their lives and belief that Choice Theory could help future interactions. Recommendations included pursuing more training opportunities or a follow-up session later.
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For our Storybranding graduate class, we were tasked with choosing a product to rebrand and create a whole integrated campaign for. Our team chose to rebrand IAMS Naturals dog food. We did research on the product, brand, target market, and competition, and we created mock-ups of a television commercial, radio ad, billboard, and social media campaign.
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DESIGN OF ROAD DRAINAGE BY SIMBEIWET DANIEL
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Evaluation Question 1
The document discusses how the media product uses and challenges conventions of real music videos. It used conventions like a variety of settings to convey emotion, controlled camerawork, and special effects to make it look professional. However, it challenges conventions with a nonlinear narrative revealed through flashbacks and a unique high-speed reverse sequence. Overall it generally follows music video conventions but aims to have a unique style and story.
Blow dumb
The document analyzes the music video for the song "Blow Dumb" by the band NOBUNNY. It summarizes the genre elements, performers, genre type, iconography, setting, technical elements, and how it meets audience expectations. While the video lacks narrative, it focuses on the band's experimental alternative rock performance, featuring abstract imagery like the singer's multi-gender costume. The performance is linear rather than elliptical, as some might expect for this type of band.
Media evaluation question 2
The document discusses how brand identity and media conventions were effectively used across a promotional package including a music video, digipack, and magazine ad. Consistent branding elements like logo font, color palette, and props (animal masks) were applied. The music video incorporated house music conventions like surreal narrative/visuals and changing lighting. Ancillary texts also drew from the video's cinematography, editing, mise-en-scene, and props to maintain brand recognition while promoting the artist and music. Overall, carrying branding and style elements across formats created a cohesive promotional experience for the target audience.
Music Video assignment 01 2019 pro forma - Case Studies
This document provides information and questions for a case study on music video production. It is divided into three tasks. Task 1 addresses the purposes of music videos from promotional and artistic perspectives and asks questions about how artists represent themselves. Task 2 discusses camerawork, editing, and technical developments in music videos and asks students to analyze examples. Task 3 involves a case study of three music videos to discuss in relation to Tasks 1 and 2. The document emphasizes using images and examples to support points and adding extra slides or pages as needed.
Media Evaluation Question 1
The document summarizes how the media products created for a music promotion use and develop conventions of real media products in the alternative rock genre. Specifically, the music video, magazine advertisement, and digipak incorporate the prominent use of black and white seen in other alternative rock media. Costumes, lighting, and locations in the video feature black and white. One scene in the video uses a point-of-view shot, which challenges conventions but fits the mood. The products also follow conventions like mixing narrative and band performance but feature unusual images like a doll to make them more original.
Evlauation question 1
The document discusses a music video the author created for the heavy rock/pop punk band "In Transmission" and their song "Tonight". The author analyzes how their music video both fits conventions of the genre but is also relatively original. Common conventions seen in music videos for this genre include live performance shots of the band and dark/mysterious elements. The author then provides 9 frames from their music video and explains how each shot develops elements of the story, characters, and fits conventions while also adding original elements.
Evaluation Question 2
The document discusses how the creator of a music video and ancillary tasks effectively captured the essence of the band. They studied the song and band's work to create original content that remained true to the band's genre. For the ancillary tasks of a poster and digipak, the creator incorporated themes from the band like imperfect vocals and humor. They designed minimalistic artwork with cartoon styles and explosions of bright color popular in modern pop/punk culture. Common themes like wolves and finding light in darkness linked the tasks and video together while conveying an anti-discrimination message identifable to the target audience. Ongoing feedback helped strengthen the tasks to effectively promote the upcoming video.
Advanced Production Evaluation Question 1
The document discusses a music video project analyzing conventions in music video genres. It summarizes how the student's video incorporates conventions through costume, band member roles, and a two-thirds performance to one-third narrative structure. Narrative elements include resolving conflict depicted in lyrics and breaking the fourth wall. While not including an audience like some references, it focuses on the band's performance. The video and album packaging aim to portray the band as youthful, original, talented, and now reunited after facing challenges through cinematography, editing, and imagery.
Evaluation Question 1 - In what ways does your media product use, develop or ...
Evaluation Question 1 - In what ways does your media product use, develop or challenge forms and conventions of real media products?
Evaluation
The document discusses various aspects of creating and evaluating a music video for a dubstep song. It begins by summarizing Andrew Goodwin's theory on key features of music videos. It then analyzes conventions commonly found in dubstep music videos. Audience feedback was gathered through interviews and used to annotate and improve the created music video. Final Cut Pro was used to construct and edit the music video, applying techniques like fast cuts and montage.
Media Focus Group Presentation
The document discusses ideas for an indie music video focus group. It asks participants about important aspects of indie music videos like camerawork, setting, clothing, and lighting. It also asks which character type - street casual, smart suits, or smart casual - would be most appropriate. Finally, it presents 4 ideas for indie music video concepts: a gritty urban performance, a rural narrative, a claustrophobic inner-city narrative, or a montage with emotional links. The document aims to get feedback on these concepts from the focus group.
QUESTION 2 MEDIA ANALYSIS
The combination of the music video main product and two ancillary texts (a digipak album art and magazine advertisement) are effective promotions that reinforce each other. The sepia-toned dim style and rebellious themes across the products present a cohesive message. Locations, metaphors, and characters connect the products, such as a recurring tree and lyrics. The products work well together to promote the fictional band's music and album in an authentic indie/alternative style.
Evaluation question 1 pt 2
The document discusses the ways in which the media product challenges conventions of real albums. It summarizes:
1. The front cover uses a close-up image of the artist to portray them as reserved on the surface but more intense underneath, conveying their identity journey.
2. Interior shots continue revealing the artist's intensity, contrasting with typical indie album stylization.
3. Lighting, composition and camerawork choices like close-ups were made to balance realism with the surrealist genre style while strengthening the narrative and audience connection.
Evaluation
The document discusses how the author used media technologies in creating their music video. They used Final Cut Pro for editing, which allowed them to add effects like fast cuts and montages to set the mood. Feedback sessions helped them learn what their target audience expected and improve their work. Researching other music videos helped them understand conventions for their dubstep genre video.
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Take Charge of Your Life workshop report.
The document summarizes a 6-hour workshop called "Take Charge of Your Life" that was held in Nelson, New Zealand for Resource Teachers Learning and Behaviour. 13 participants completed the full workshop, which covered topics like shifting mental models, understanding basic needs and wants, creating positive relationships, learning about perception, and taking control of one's mental health. Participants found the workshop helpful based on feedback, reporting increased feelings of control over their lives and belief that Choice Theory could help future interactions. Recommendations included pursuing more training opportunities or a follow-up session later.
PLAK KASET ALINIR KARTPOSTAL HURDA GÜMÜŞ ALANLAR
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Layouts 2
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Contact sheets
The document contains contact sheets with shots that may have been used in a digital package or poster. Some of the shots were taken when first choosing a song as the perfect location was wanted to go with the narrative. The contact sheets include various potential photos.
Class Project - IAMS Naturals Rebranding
For our Storybranding graduate class, we were tasked with choosing a product to rebrand and create a whole integrated campaign for. Our team chose to rebrand IAMS Naturals dog food. We did research on the product, brand, target market, and competition, and we created mock-ups of a television commercial, radio ad, billboard, and social media campaign.
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Arthur Hicken from Parasoft presented on challenges in testing Internet of Things (IoT) applications and how to improve IoT testing. IoT applications involve multiple disparate technologies across different layers which makes testing difficult. While end-to-end testing is challenging to automate and not very effective, component-level testing using stubs, mocks and service virtualization can help improve test automation and coverage. Effective IoT testing requires prioritizing automated component tests over manual end-to-end tests and measuring test quality across layers to assess features holistically.
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This project report summarizes the design of a road side drainage system for a road in Kenya. It includes an introduction describing the need for efficient road drainage. The objectives are to determine runoff, design drainage channels, and create an efficient and economic drainage system. The literature review covers types of drainage including surface, subsurface and cross drainage. Factors in drainage design like hydrological analysis and hydraulic design using formulas are also summarized.
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Similar to Evaluation, question 2
Evaluation Question 1
The document discusses how the media product uses and challenges conventions of real music videos. It used conventions like a variety of settings to convey emotion, controlled camerawork, and special effects to make it look professional. However, it challenges conventions with a nonlinear narrative revealed through flashbacks and a unique high-speed reverse sequence. Overall it generally follows music video conventions but aims to have a unique style and story.
Blow dumb
The document analyzes the music video for the song "Blow Dumb" by the band NOBUNNY. It summarizes the genre elements, performers, genre type, iconography, setting, technical elements, and how it meets audience expectations. While the video lacks narrative, it focuses on the band's experimental alternative rock performance, featuring abstract imagery like the singer's multi-gender costume. The performance is linear rather than elliptical, as some might expect for this type of band.
Media evaluation question 2
The document discusses how brand identity and media conventions were effectively used across a promotional package including a music video, digipack, and magazine ad. Consistent branding elements like logo font, color palette, and props (animal masks) were applied. The music video incorporated house music conventions like surreal narrative/visuals and changing lighting. Ancillary texts also drew from the video's cinematography, editing, mise-en-scene, and props to maintain brand recognition while promoting the artist and music. Overall, carrying branding and style elements across formats created a cohesive promotional experience for the target audience.
Music Video assignment 01 2019 pro forma - Case Studies
This document provides information and questions for a case study on music video production. It is divided into three tasks. Task 1 addresses the purposes of music videos from promotional and artistic perspectives and asks questions about how artists represent themselves. Task 2 discusses camerawork, editing, and technical developments in music videos and asks students to analyze examples. Task 3 involves a case study of three music videos to discuss in relation to Tasks 1 and 2. The document emphasizes using images and examples to support points and adding extra slides or pages as needed.
Media Evaluation Question 1
The document summarizes how the media products created for a music promotion use and develop conventions of real media products in the alternative rock genre. Specifically, the music video, magazine advertisement, and digipak incorporate the prominent use of black and white seen in other alternative rock media. Costumes, lighting, and locations in the video feature black and white. One scene in the video uses a point-of-view shot, which challenges conventions but fits the mood. The products also follow conventions like mixing narrative and band performance but feature unusual images like a doll to make them more original.
Evlauation question 1
The document discusses a music video the author created for the heavy rock/pop punk band "In Transmission" and their song "Tonight". The author analyzes how their music video both fits conventions of the genre but is also relatively original. Common conventions seen in music videos for this genre include live performance shots of the band and dark/mysterious elements. The author then provides 9 frames from their music video and explains how each shot develops elements of the story, characters, and fits conventions while also adding original elements.
Evaluation Question 2
The document discusses how the creator of a music video and ancillary tasks effectively captured the essence of the band. They studied the song and band's work to create original content that remained true to the band's genre. For the ancillary tasks of a poster and digipak, the creator incorporated themes from the band like imperfect vocals and humor. They designed minimalistic artwork with cartoon styles and explosions of bright color popular in modern pop/punk culture. Common themes like wolves and finding light in darkness linked the tasks and video together while conveying an anti-discrimination message identifable to the target audience. Ongoing feedback helped strengthen the tasks to effectively promote the upcoming video.
Advanced Production Evaluation Question 1
The document discusses a music video project analyzing conventions in music video genres. It summarizes how the student's video incorporates conventions through costume, band member roles, and a two-thirds performance to one-third narrative structure. Narrative elements include resolving conflict depicted in lyrics and breaking the fourth wall. While not including an audience like some references, it focuses on the band's performance. The video and album packaging aim to portray the band as youthful, original, talented, and now reunited after facing challenges through cinematography, editing, and imagery.
Evaluation Question 1 - In what ways does your media product use, develop or ...
Evaluation Question 1 - In what ways does your media product use, develop or challenge forms and conventions of real media products?
Evaluation
The document discusses various aspects of creating and evaluating a music video for a dubstep song. It begins by summarizing Andrew Goodwin's theory on key features of music videos. It then analyzes conventions commonly found in dubstep music videos. Audience feedback was gathered through interviews and used to annotate and improve the created music video. Final Cut Pro was used to construct and edit the music video, applying techniques like fast cuts and montage.
Media Focus Group Presentation
The document discusses ideas for an indie music video focus group. It asks participants about important aspects of indie music videos like camerawork, setting, clothing, and lighting. It also asks which character type - street casual, smart suits, or smart casual - would be most appropriate. Finally, it presents 4 ideas for indie music video concepts: a gritty urban performance, a rural narrative, a claustrophobic inner-city narrative, or a montage with emotional links. The document aims to get feedback on these concepts from the focus group.
QUESTION 2 MEDIA ANALYSIS
The combination of the music video main product and two ancillary texts (a digipak album art and magazine advertisement) are effective promotions that reinforce each other. The sepia-toned dim style and rebellious themes across the products present a cohesive message. Locations, metaphors, and characters connect the products, such as a recurring tree and lyrics. The products work well together to promote the fictional band's music and album in an authentic indie/alternative style.
Evaluation question 1 pt 2
The document discusses the ways in which the media product challenges conventions of real albums. It summarizes:
1. The front cover uses a close-up image of the artist to portray them as reserved on the surface but more intense underneath, conveying their identity journey.
2. Interior shots continue revealing the artist's intensity, contrasting with typical indie album stylization.
3. Lighting, composition and camerawork choices like close-ups were made to balance realism with the surrealist genre style while strengthening the narrative and audience connection.
Evaluation
The document discusses how the author used media technologies in creating their music video. They used Final Cut Pro for editing, which allowed them to add effects like fast cuts and montages to set the mood. Feedback sessions helped them learn what their target audience expected and improve their work. Researching other music videos helped them understand conventions for their dubstep genre video.
Evaluation Question 1
• In what ways do your media products use, develop or challenge forms and conventions of real media products?
Task1 evaluation!
The document analyzes how the music video for Peter and the Wolf challenges, develops, and uses conventions of existing media products. It challenges conventions by having an unconventional use of camerawork and shots that don't focus on the artist's face. It develops conventions by featuring a ballerina to add an artistic element rather than usual dancing in music videos. The video also uses some conventions like close-ups of the artist playing their instrument. The album packaging and promotional poster similarly challenge conventions by having a simple, realistic style rather than flashy computer-generated designs, while still using some conventional elements like quotes on the poster.
Evaluation
The student created a music video for their band that challenged conventions of real music videos by being entirely narrative-based rather than performance-based. They received feedback on the video from classmates aged 16-18 through questionnaires. The feedback showed that overall enjoyment of the video was rated 3.4 out of 5, with enjoyment increasing with age. Females on average enjoyed it more than males. The student analyzed the data to evaluate strengths and ways to improve engagement for different audiences.
Question 1
The document discusses a student media project analyzing the genre of Britpop music videos. It used conventions from real Britpop music videos as influences, including a vintage look. The student project was original in its use of animal masks throughout in an unpredictable way. While most of the video was highly predictable and redundant, conforming to genre conventions, the animal masks added an element of entropy.
Mv assignment 01 2019 pro forma (1)
The document provides guidance for completing a case study assignment on music video production. It is divided into three tasks. Task 1 addresses the purposes of music videos, such as entertainment, branding, and sales. Task 2 covers styles, techniques and conventions used in music videos, such as camerawork, editing, and how genres influence visual conventions. Task 3 requires analyzing at least three music videos, considering elements from Tasks 1 and 2 like how camerawork and editing techniques relate to the artist's branding and genre.
Evaluation
Ninthuja Saseetharan evaluated their media product which was a music video for the song "Move it 2 the drum" by DJ Chuckie featuring Hardwell. Some key points:
- The music video uses a non-linear dream sequence format which challenges conventions of typical music videos.
- Technical elements like camera work, editing and sound techniques follow conventions to maintain quality.
- The video drew inspiration from other music videos with similar club scene themes.
- Feedback was generally positive about the humorous elements and club atmosphere, but some found the dream sequence confusing.
- New media technologies like YouTube, Photoshop and social media were used in the research, planning, construction
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Music Video assignment 01 2019 pro forma - Case Studies
Music Video assignment 01 2019 pro forma - Case Studies
Evaluation Question 1 - In what ways does your media product use, develop or ...
Evaluation Question 1 - In what ways does your media product use, develop or ...
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Jason Derulo is a pop music artist whose album poster goes against stereotypes of the genre. The poster depicts Derulo with a background fading from white to black, suggesting his journey from success to setbacks. The title "Everything Is" hints that the album will cover both positive and negative experiences. While most pop artists focus only on happier topics, the lighting and potential themes of Derulo's album signal that he will address both good and bad issues.
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The poster depicts 5 members of the band Gorillaz who break hip-hop genre stereotypes through their individual clothing rather than typical gangster attire. They are portrayed more like a family than intimidating artists, going against expectations. The suitcase implies the poster was advertising a tour or new release, with the group appearing to be on the move or excluded from social norms.
Take that - analysis
The document analyzes the digipack for the album "Beautiful World" by the band Take-That. It summarizes how various elements of the digipack imagery either support or go against stereotypes of the pop and indie-rock genres. The band members are dressed in dark clothes on a plain bright background, supporting indie-rock stereotypes but challenging pop stereotypes. High-key lighting and a high camera angle atypical of pop packaging are used, suggesting the band sees themselves as ordinary rather than arrogant.
Rihanna cd digi pack analysis
This Digi pack for Rihanna's album "Loud" reinforces several stereotypes about women and the pop music genre. The front cover depicts Rihanna wearing heavy makeup and looking downward, suggesting women use makeup to appeal to men and positioning women as inferior to men. As a pop album, the music is likely about relationships and heartbreak. The setting on the stage with an American flag continues pop music stereotypes by focusing on live performance and themes influenced by the artist's country. Camera angles and lighting are used to present Rihanna and the genre in a provocative way that emphasizes her appearance.
Kaiser chiefs analysis
The document analyzes the digipack for the album "Yours Truly, Angry Mob" by the band Kaiser Chiefs. It discusses several stereotypes presented in the packaging:
1) The band members conform to stereotypes of the indie rock genre by being all male dressed in dark clothing, suggesting turmoil and negative emotions.
2) The plain white backgrounds and use of low-key lighting on the inside cover further reinforce stereotypes of indie rock being dark and brooding.
3) While there is no clear narrative, the album title implies a theme of revolution often found in indie rock songs.
Ideas generation
The document discusses character and plot ideas for a music video based on the song "Wonderwall" by Oasis. The main characters will be a male protagonist dressed in dark clothes and a female protagonist dressed in a white dress to subvert stereotypes. The narrative will follow the male protagonist as he suffers from unrequited love for a girl who breaks up with her partner but only sees him as a friend, reinforcing a common indie rock theme. Iconography may include items like footballs and alcohol that play on stereotypes of male indie rock fans drowning their pain in drinking. The setting will be during daytime on a street, where dark clothes stand out to hint at the protagonist's depressed mood.
Question 4
The document discusses using Facebook to get feedback on a potential magazine product from a small focus group. Questions were asked about whether the colors, images, and articles would attract people to the product and if any features would persuade them to buy it. The feedback was mixed, with one response saying the color scheme suggested a mixed genre but didn't promote the genre enough to buy. This person also said warmer colors were needed to make the magazine seem more approachable and attractive compared to other magazines. As a result, the document concludes the magazine would need to be redesigned with more attractive colors to fully attract the target market.
Question 7
In his preliminary task, Josh Warburton only knew basic Photoshop skills like placing text and editing images. For his final product, he became skilled at advanced Photoshop techniques through continued use, allowing him to professionally edit images and make his final product more attractive to his target market. He feels he has learned Photoshop skills that improved the quality of his work between the preliminary task and final product.
Question 3
This document discusses Bauer Media, a company that distributes magazines worldwide through offices in many major cities. It has brands like NME, Golf Monthly, 4music and Kerrang. The document argues that using Bauer Media for magazine distribution would allow a product to reach a global audience at a relatively low cost due to Bauer Media's existing worldwide printing and distribution infrastructure.
Artist Image Manipulation
The artist started by loading an image into Photoshop to remove its background in order to place it on the front cover of a magazine. They used the Magic Eraser tool to quickly remove large parts of the background, which was a uniform color. Smaller colored pieces were removed using the rubber tool at a size of 110. Hue/Saturation was then used to lighten the subject's skin and reverse the lightness, making them stand out against the new dark background. The final product placed the edited image against the dark background and added text and other magazine elements following Gutenberg's design principles.
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