The document discusses how media technology was used at various stages of creating a trailer. During the planning stage, Microsoft Word and Publisher were used to create documents for research and inspiration. Adobe Photoshop was used to make a mood board collaging horror genre ideas. Streaming sites like YouTube and Netflix were used for film research. Adobe Photoshop, Premiere Pro, and After Effects were the key programs used for construction. Photoshop created the magazine cover using tools like color correction and masking. Premiere Pro edited clips and added effects to create a 1 minute 30 second trailer. After Effects made intertitles using a free template. Classmates provided feedback on works-in-progress

1. How did I use media technology in the
construction, research, planning and evaluation
stages?
EVALUATION PT.3

2. Section A: Name three trailers that influenced us for our trailer.
One of the main trailers that I used for as influence for our trailer, where trailers that were generally ‘action’ based,
obviously the genre of ours is a hybrid, but in keeping some of the narrative hidden from the audience – we decided
to create a highlights trailer. For this, the following trailers from 30 Days of Night, Drive Angry & The Purge were three
trailers that really influenced the direct(ive) style that I wanted for the cinematography and pace of our own.
A term coined as a ‘highlight’s trailer’ is what these
three trailers share in common, and what influenced
us to create ours like. From there, we could create a
trailer and add all the best bits in, creating a jump
scare/cliff-hanger at the end, and leave audiences
wanting to watch it.

3. Section B (1): Planning & Research Stage
During the planning & research stage, I used a range of programmes in the Microsoft Suite to collect data and
information in order to make the end product (trailer) as best as possible. These programmes, such as MS Word &
Publisher enabled me to create digital documents that would serve as inspiration and research for key areas on my
blog. When it came to creating a mood board of all the ideas I wanted in my trailer, I used Adobe Photoshop, creating
a collage image of different generic types in Horror to add to a possible idea. From there, watching and researching
horror films to use in trailers would come from personal experiences using streaming sites such as YouTube and
Netflix.

4. Section B (2): Construction Stage
In terms of construction ( building and creating both our Poster, Magazine Cover & Trailer) I used three programmes.
These programmes, were all created using the Adobe Suite and in particular; Adobe Photoshop, Premiere Pro and
After Effects. Creating my magazine cover in Photoshop was a relatively easy task, as I’ve used the programme before.
I was able to use tools such as colour correction, masking and the rule of thirds to create a cover like the ones I’d been
influenced by (Empire/Total Film). As for the trailer, this was all created in Premiere Pro – using tools like shortening
clips, contrast and brightness and more to create a truly horrifying trailer in just under 1 minute 30, that we were
aiming for. Our inter-titles were created through Adobe After Effects and imported subsequently. The template we
used was a free-to-use and copyright free template, available from Templates4AE.

5. Section C: How did I use new media to evaluate my product(s)?
To evaluate our products, we first had to get an audience feedback - per stage that our trailer was at. In order
to do this, we set our trailer to the rest of the class in a group feedback session, getting scores and pro’s/cons
about the trailer that we could then go on and improve and change. This feedback would be available on small
cue cards, where each person in the class would write down a small brief about what they liked and disliked,
this enabled us to get more of a direct approach about what people liked and disliked, one of the main
feedback pieces was adding in a dramatic music piece, that we then did to the amount of scores and feedback
received. From there, we uploaded both the audience feedback and our final product to YouTube, where it
would be easy for us to implement into our blogs.