Intermedia Partners is a private equity firm focused on media investments with a $1 billion portfolio including magazines like VIBE and Aspire. Distributing the media product through Intermedia could leverage their existing audiences for magazines targeting similar demographics. Both the product and Intermedia would benefit from the expanded reach and complementary audiences. VIBE magazine in particular has an established online and retail presence that could provide international coverage for the media product. Billboard publisher Lynne Segall is also discussed as a potential distributor given their large weekly circulation of 17,000 and 15 million yearly viewers, suggesting they have the market expertise to effectively promote the media product to new audiences.