This document discusses ethics in public relations. It begins by defining ethics as dealing with questions of right and wrong and how people should act. It then discusses how ethics is important in PR as credibility depends on telling the truth. Several ethical issues in PR are outlined, such as withholding information and propaganda. The document also discusses ethical standards and codes of conduct in the PR industry. It emphasizes that individuals and organizations must adhere to high ethical standards and prioritize doing the right thing.
Learn more about the key ethical considerations faced by practitioners of public relations. Also, this lecture explores the Code of Ethics by the Public Relations Society of America (PRSA).
Public Relation is the practice of preaching the organization's message in public. Sometimes PR professionals face ethical problem in the path of influencing value, belief, opinion and behaviour of the public. This is a guideline for the ethical practice of Public relations.
Ethics in business is a critical business driver, but ethics in PR is critical learn why and how to apply ethical conduct in the profession of public relations.
Learn more about the key ethical considerations faced by practitioners of public relations. Also, this lecture explores the Code of Ethics by the Public Relations Society of America (PRSA).
Public Relation is the practice of preaching the organization's message in public. Sometimes PR professionals face ethical problem in the path of influencing value, belief, opinion and behaviour of the public. This is a guideline for the ethical practice of Public relations.
Ethics in business is a critical business driver, but ethics in PR is critical learn why and how to apply ethical conduct in the profession of public relations.
From the Rosetta Stone to the Boston Tea Party to the "Torches of Freedom" to today's digital age, public relations or responsible advocacy (and sometimes not so responsible) have been a part of the human landscape.
In this special Ethics Month webinar, PRSA's Board of Ethics and Professional Standards (BEPS) provided insight and training for public relations professionals on social media ethics and how the PRSA Code of Ethics can help determine the proper course of action and protect you and your clients' reputation and credibility. Current examples of unethical practices in social media were examined. BEPS members also provided guidance on how public relations professionals can ensure their social-media campaigns uphold the ethical standards of the profession.
Step-by-Step Guides to Strategic Media Relations by Hoem SeihaHoem Seiha
The primary goal of Media Relations is to garner positive publicity for an organization’s mission, policies, and practices.
Media relations refers to the connection between an organization and journalists.
Public relations extends beyond the media to the general public.
The role of media has become one way of trading and marketing of products and prejudices. The media claimed to be governed by righteousness and equity, but greed and self-aggrandizement has poisoned its virtues. Media is in charge of major roles in providing :
information
education and advocacy
entertainment
advertising
correlation of parts of society
A primer on public relations planning, the elements involved and why it's important. Given by Bob Conrad, MA, APR, to non-profits in the Reno area on January 14, 2010 at the Reynolds School of Journalism at the University of Nevada, Reno.
This presentation is for use when covering media ethics in an introductory mass media course. Includes media organization ethics, the need for ethics, types of ethics, ethical media examples.
From the Rosetta Stone to the Boston Tea Party to the "Torches of Freedom" to today's digital age, public relations or responsible advocacy (and sometimes not so responsible) have been a part of the human landscape.
In this special Ethics Month webinar, PRSA's Board of Ethics and Professional Standards (BEPS) provided insight and training for public relations professionals on social media ethics and how the PRSA Code of Ethics can help determine the proper course of action and protect you and your clients' reputation and credibility. Current examples of unethical practices in social media were examined. BEPS members also provided guidance on how public relations professionals can ensure their social-media campaigns uphold the ethical standards of the profession.
Step-by-Step Guides to Strategic Media Relations by Hoem SeihaHoem Seiha
The primary goal of Media Relations is to garner positive publicity for an organization’s mission, policies, and practices.
Media relations refers to the connection between an organization and journalists.
Public relations extends beyond the media to the general public.
The role of media has become one way of trading and marketing of products and prejudices. The media claimed to be governed by righteousness and equity, but greed and self-aggrandizement has poisoned its virtues. Media is in charge of major roles in providing :
information
education and advocacy
entertainment
advertising
correlation of parts of society
A primer on public relations planning, the elements involved and why it's important. Given by Bob Conrad, MA, APR, to non-profits in the Reno area on January 14, 2010 at the Reynolds School of Journalism at the University of Nevada, Reno.
This presentation is for use when covering media ethics in an introductory mass media course. Includes media organization ethics, the need for ethics, types of ethics, ethical media examples.
ETHICS AND GOVERNANCE CH 1
OR CS FINAL, CA, CMA MBA
• Governance through Inner consciousness
Business ethics is a form of applied ethics. In broad sense ethics in business is simply the application moral or ethical norms to business.
• The term ethics has its origin from the Greek word “ethos”, which refers to character or customs or accepted behaviors.
• Deontological ethics or deontology (Greek: (deon) meaning 'obligation' or 'duty') is an approach to ethics that focuses on the rightness or wrongness of actions themselves, as opposed to the rightness or wrongness of the consequences of those actions.
• Teleology (Greek: telos: end, purpose) is the philosophical study of design and purpose.
• Enlightened-egoism. This model takes into account harms, benefits and rights.
• Utilitarianism is the idea that the moral worth of an action is solely determined by its contribution to overall utility.
• Relativism is the idea that some elements or aspects of experience or culture are relative to, i.e., dependent on, other elements or aspects.
• Justice is the concept of moral rightness in action or attitude; it is closely linked to fairness.
Organizations that value high ethics comply with the laws not only in spirit but go beyond what is stipulated or expected of them.
• (HRM) plays a decisive role in introducing and implementing ethics.
• Marketing ethics is the area of applied ethics which deals with the moral principles behind the operation and regulation of marketing
• Advantages ofbusiness ethics - attracting and retaining talent, investor loyalty, customer satisfaction and regulators.
• In making ethics work in an organization it is important that there is synergy between vision statement, mission statement, core values, general business principles and code of ethics.
• Ethics
• Business Ethics
• Concept of Business Ethics
• Ethics Philosophies
• Scope of Business Ethics
• Advantages of Business Ethics
Why are corporates moving their way towards “ethically instilled workplace”.Ethics, what we already know is the moral philosophy which determines what is right and what is wrong. A prescribed code of conduct establishes the kind of and to what extent the ethics would be practiced in the organization. The need for ethics was felt when the organization faced the moral dilemmas in the workplace. Such dilemmas were complex and everyone bought their school of idea about ethics to the table. Also, the issue of business ethics has increased attention. Corporate research and watchdog groups such as the Ethics Resource Center and the Council on Economic Priorities brings out the number of organization that engage in ethics training.
The question arises why the corporates are now more diverted towards “being ethical”. This is what we founded in our research paper that why companies are moving towards ethical, to exist in long run why it is important to adopt ethical practises with the help of certain examples of companies and what happen to them when adopt ethical and unethical behaviour in their workplace.
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Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
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Memorandum Of Association Constitution of Company.pptseri bangash
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A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
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Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
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2. What is ethics?
Ethics is the branch of study dealing with what is the
proper course of action for man. It answers the question,
"What do I do?" It is the study of right and wrong in
human endeavors. At a more fundamental level, it is the
method by which we categorize our values and pursue
them.
(http://www.importanceofphilosophy.com/Ethics_Main.ht
ml)
3. What is ethics?
´Ethics is concerned with how we should live our lives. It
focuses on questions about what is right or wrong, fair or
unfair, caring or uncaring, good or bad, responsible or
irresponsible, and the like.´
(Jaksa and Pritchard cited in Wilcox, p.182)
´The principle behind professional ethics is that one´s
actions are designed to create the greatest good for both
the client and community as a whole rather than to
enhance the position and power of the practitioner.´
(Cutlip et al, pp.144-145)
4. Why ethics is important in PR?
‘The practice of public relations is all about earning
credibility. Credibility, in turn, begins with telling the
truth. Public relations, then, must be based on ‘doing
the right thing’ - in other words, acting ethically.’
(Seitel, 2007, p.108)
5. Ethical issues in PR
‘Many people perceive public relations as something less
than respectable — as clever strategies to convince the
public that what's wrong is right. Some see public
relations professionals as manipulators of the public mind,
rather than conveyors of truth.’
(Steven R. Van Hook, PhD)
6. Ethical issues in PR
PR is accused of:
• withholding information from the public
• directly and indirectly paying for ‘independent’,
‘objective’ views and opinions
• biased approach and loyalty
• distorting the reality
• propaganda
• bailing out and promotion of questionable industries
and organisations
• pseudoevents
7. Further ethical issues
• Should the agencies take on arguably unethical
clients (tobacco and alcohol industries, etc.)?
• Should agencies disclose who they work for and
what is their brief?
• Should in-house PROs have their primary obligation
to the public or the organisation?
8. Ethical standards in the industry
Because public relations has impact well beyond the boundaries
of client organizations, individual practitioners must be
concerned with both the intended and the unintended
consequences of the function. Collectively through their
professional associations they must take responsibility for
prescribing standards of competence, defining standards of
conduct, establishing educational and accreditation
requierements, encouraging research to expand the body of
knowledge that guides the practice, and representing the
profession in matters affecting the profession's charter and
social mission.
(Kultgen, 1988 cited in Cutlip, et.al., p.146)
9. Ethical standards in the industry
Principles of good practice:
• Integrity
• Competence
• Transparency and avoiding conflicts of interest
• Confidentiality
(CIPR Code of Conduct, section A of the document available
in appendix)
´Practitioners and public relations scholars alike
suggest that professional organizations can plaz a key
and powerful role in advancing ethical practice.´
(p.184)
10. Ethical standards in the industry
´Practitioners and public relations scholars alike suggest
that professional organizations can play a key and powerful
role in advancing ethical practice.´ (Wilcox, p.184)
However...
11. Ethical standards in the industry
‘Public relations people must adhere to a high standard of
professional ethics, with truth as the key determinant of
their conduct.’
(Seitel, p.111)
´Ethics in public relations really begins with the individual -
and is directly related to his or her own value system as
well as to the good of society. Although it is important to
show loyalty to an employer, practitioners must never
allow a client or an employer to rob them of their self-
esteem.´
(Wilcox, p.185)
12. Implications of the issues to the
practice of PR in organisations
• Unethical behaviour of one client can affect both the PR
agency and individuals in their relationship with current
and future clients and employees
• Trust and loyalty become undermined
• Withholding the information generate more interest
and suspicion – this could be more harmful than coming
out clean
• Once lost, credibility and reputation are hard to get
back
13. How ethical issues can be improved?
• Education about the importance of ethical behaviour
and its influence on long-term strategy
• Identification of ethical principles of the organisation
and communication of those within it
• Understanding and predicting crisis and response to
them
• Following the industry’s code of conduct by becoming
members of e.g. CIPR
• Knowing and following organisation’s code of conduct
14. ‘The ethical heart of the practice of public relations
lies in posing only one question to management:
Are we doing the right thing?’
(Seitel, 2007, p.112)