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Propaganda
• Information (in most cases
misleading in nature) used to
promote or publicize a
particular political point of
view.
7 Popular Techniques of Propaganda
1.Name Calling
2. Glittering Generalities
3. Transfer
4. Testimonials
5. Plain Folks
6. Card Stacking
7. Bandwagon
As we go through the definitions,
think of scenario examples for each
of the propaganda techniques.
*Can be real occurrences or made
up!
1. Name Calling
• Labeling something or
someone negative. Usually the
opposing political side or
people who don’t support the
political movement.
2. Glittering Generalities
•Labels the subject
with positive terms
3. Transfer
•Carrying positive
symbols to change the
emotions of people and
gain their approval.
4. Testimonials
•Winning approval an
audience by using the
support of others
(Celebrities, well-known
political figures)
5. Plain Folks
• When someone relates
themselves to their audience
in order to gain their
approval.
I use this one with you all the
time! 
6. Card Stacking
• When facts are carefully
selected OR omitted. This
distorts the information given
to the people.
7. Bandwagon
•Persuading others to
“follow the crowd” and do
what everyone else is
doing.
Animal Farm
• Now that we have reviewed the definitions of
several propaganda techniques, it’s your turn to
see how they are used in Animal Farm.
• In the chapters we have read so far, give a
description of an event that fits each technique.
• Work with your elbow groups (established group
arrangement)

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Eport honors propoganda

  • 1. Propaganda • Information (in most cases misleading in nature) used to promote or publicize a particular political point of view.
  • 2. 7 Popular Techniques of Propaganda 1.Name Calling 2. Glittering Generalities 3. Transfer 4. Testimonials 5. Plain Folks 6. Card Stacking 7. Bandwagon
  • 3. As we go through the definitions, think of scenario examples for each of the propaganda techniques. *Can be real occurrences or made up!
  • 4. 1. Name Calling • Labeling something or someone negative. Usually the opposing political side or people who don’t support the political movement.
  • 5. 2. Glittering Generalities •Labels the subject with positive terms
  • 6. 3. Transfer •Carrying positive symbols to change the emotions of people and gain their approval.
  • 7. 4. Testimonials •Winning approval an audience by using the support of others (Celebrities, well-known political figures)
  • 8. 5. Plain Folks • When someone relates themselves to their audience in order to gain their approval. I use this one with you all the time! 
  • 9. 6. Card Stacking • When facts are carefully selected OR omitted. This distorts the information given to the people.
  • 10. 7. Bandwagon •Persuading others to “follow the crowd” and do what everyone else is doing.
  • 11. Animal Farm • Now that we have reviewed the definitions of several propaganda techniques, it’s your turn to see how they are used in Animal Farm. • In the chapters we have read so far, give a description of an event that fits each technique. • Work with your elbow groups (established group arrangement)