Types of Propaganda
Techniques
Put behind pg 43
Propaganda-
information that is spread for
the purpose of promoting some
cause
•instead of impartially providing
information propaganda can be
deliberately misleading
•while sometimes convincing, are not
necessarily valid/true
Does advertising work?
• Children had to decide between a plain cupcake
with frosting or a cupcake with frosting and
Spider-Man.
• All the kids chose the Spider-Man
• when the kids were asked why they chose that
one they said they think it tastes better.
• Between a banana with Spongebob stickers and
a cupcake a good majority chose the banana.
• Banana with no stickers and a rock with
Spongebob stickers…
• Over ½ of the children chose the rock with the
stickers to eat for breakfast.
Endorsements:
• If people admire the
person endorsing a
candidate or product,
they will support the
candidate or product
too!
Stacked cardS
• Card stacking is a
technique that
presents only one
side of the issue,
often by distorting the
facts
– “ Candidate Leah
Ashley has the best
record on healthcare”
Name-Calling
• Name calling is an
attempt to turn
people against an
opponent or an idea
by using an
unpleasant label or
description for that
person or idea
• “Ms. Jones is a
racist.”
Glittering Generality
• Statement that
sounds good, but
is essentially
meaningless
• Glitter-sounds
good
• General- who
doesn’t want this
stuff?
Symbols
• Political candidates
and interest groups
use and misuse
symbols when
appealing to the
public
• What symbols do
you see?
Just Plain Folks
• Political campaigns
often use many
photographs of
• candidates wearing hard
hats
• talking to factory
workers, or even milk
cows
• Idea is to make people
think that the candidate
is just like them…
The Bandwagon
•Getting on the
bandwagon means
convincing people
that everyone else
agrees with the
interest group’s
viewpoint or that
everyone is going to
vote for a certain
candidate.
– It tries to appeal to
many people’s desire
to be on the “winning
team.”
“Candidate
Smith
totally
wants
peace!”
• 1. Which propaganda tech. is most influential to
children under 13.
• 2. Which propaganda technique do you see the
most often?
• 3. Try to come up with examples of propaganda
techniques from your daily life and label them
with an explanation of how it affects you.
Propaganda Techniques

Propaganda Techniques

  • 1.
  • 2.
    Propaganda- information that isspread for the purpose of promoting some cause •instead of impartially providing information propaganda can be deliberately misleading •while sometimes convincing, are not necessarily valid/true
  • 5.
    Does advertising work? •Children had to decide between a plain cupcake with frosting or a cupcake with frosting and Spider-Man. • All the kids chose the Spider-Man • when the kids were asked why they chose that one they said they think it tastes better. • Between a banana with Spongebob stickers and a cupcake a good majority chose the banana. • Banana with no stickers and a rock with Spongebob stickers… • Over ½ of the children chose the rock with the stickers to eat for breakfast.
  • 7.
    Endorsements: • If peopleadmire the person endorsing a candidate or product, they will support the candidate or product too!
  • 8.
    Stacked cardS • Cardstacking is a technique that presents only one side of the issue, often by distorting the facts – “ Candidate Leah Ashley has the best record on healthcare”
  • 9.
    Name-Calling • Name callingis an attempt to turn people against an opponent or an idea by using an unpleasant label or description for that person or idea • “Ms. Jones is a racist.”
  • 10.
    Glittering Generality • Statementthat sounds good, but is essentially meaningless • Glitter-sounds good • General- who doesn’t want this stuff?
  • 11.
    Symbols • Political candidates andinterest groups use and misuse symbols when appealing to the public • What symbols do you see?
  • 13.
    Just Plain Folks •Political campaigns often use many photographs of • candidates wearing hard hats • talking to factory workers, or even milk cows • Idea is to make people think that the candidate is just like them…
  • 14.
    The Bandwagon •Getting onthe bandwagon means convincing people that everyone else agrees with the interest group’s viewpoint or that everyone is going to vote for a certain candidate. – It tries to appeal to many people’s desire to be on the “winning team.”
  • 17.
  • 19.
    • 1. Whichpropaganda tech. is most influential to children under 13. • 2. Which propaganda technique do you see the most often? • 3. Try to come up with examples of propaganda techniques from your daily life and label them with an explanation of how it affects you.