refers to the development of self-confidence, self-control, relationship with other, and the firmness to gain political power to achieve improved inputs and equality

1. EMPOWERMENT
AND ADVOCACY
COMMUNITY ENGAGEMENT
LESSON 13
PREPARED BY: BABYLYN Z. ATILLAGA - BAYLON

2. Empowerment
- refers to the development of self-confidence,
self-control, relationship with other, and the
firmness to gain political power to achieve
improved inputs and equality.
It is briefly designed as “the process of increasing
personal, interpersonal, or political power so that
individuals can take action to improve their life
situations”.

3. People in the community can be empowered in 2 ways:
1. Personal Empowerment
2. Social Empowerment

4. Personal Empowerment
•can be attained by a
person who can
directly control what
is happening in their
own lives.

5. Social Empowerment
– is the condition for
people to have access
to opportunities and
resources to make
personal choices.

6. Six principles by the Strength Perspectives to fully
empower a community:
1. It is important to identify and use the community’s assets and strengths.
2. Community problems such as poverty, and peace and order, among
others, may be viewed as avenues for improvement and growth.
3. Realize the direction of the community and determine ways on how to
improve it.
4. Allot time to work and be one with the members of the community to be
aware of issues as based for plan development and to achieve effective
results.
5. Provide care, support and help to the community’s over all well-being.

7. UNDERSTANDING ADVOCACY
– is defines as the active
intervention of community
members to seek ways to obtain
the needed resources that are not
available in the community.
What is ADVOCACY?

8. UNDERSTANDING ADVOCACY
is one who speaks on behalf
of the community in order to
achieve fair or equal
treatment or gain the needed
resources.
ADVOCATE

9. ROLES OF AN ADVOCATE:
▪Speaking for the people and representing
them to those in authority.
▪Protecting those who are vulnerable
▪Creating support to enhance social
functioning
▪Protecting and advancing claims or appeals

10. Advocacy Programs conducted by various groups:
➢Advocacy Programs to Address Drug Abuse
➢Advocacy Programs for the Environment and
Animal Welfare
➢Advocacy Programs for Health

11. Advocacy Programs to Address Drug Abuse
➢“Barkada Kontra Droga” or
Peer Groups Against Drugs.
– this is a peer-based preventive
education and information
program which seeks to address
the ill effects of drug abuse.

12. Advocacy Programs to Address Drug Abuse
➢National Youth Congress on
Drug Abuse Prevention and
Control – this provides open
discussion among youth
participants in addressing
problems on drug abuse.

13. Advocacy Programs for the Environment
and Animal Welfare
➢Greenpeace Philippines
– undertake the mission to
save the environment

14. Advocacy Programs for the Environment
and Animal Welfare
➢World Wide Fund for
Nature – Philippine (WWF-
Philippines)
- focuses on addressing
issues on the Philippine
environment

15. Advocacy Programs for the Environment
and Animal Welfare
➢Haribon Foundation –
commits to help conserve
sites and habitats, protect
endangered species,
encourage sustainability,
and empower people

16. Advocacy Programs for the Environment
and Animal Welfare
➢Philippine Animal
Welfare Society (PAWS)
– ensures the protection
and humane treatment
of all animals

17. Advocacy Programs for Health
➢Volunteer Youth for Health
Philippines – aims to promote
awareness on the prevention
of birth defects, newborn
screening, and support for
orphan disorders.

18. Advocacy Programs for Health
➢United Nations World Food
Programme – seeks to address
the issue of hunger. The
program focuses on climate
action, disaster risk reduction,
gender equality and nutrition.

19. MEDIA AND ADVOCACY
Media – is an effective communications tool
which greatly aid in advocacy and fighting for
positive change in society.