(1) The document discusses how embedding cognitive capabilities into everything can help businesses stand out. (2) It notes three shifts transforming technology: data becoming the new natural resource, the emergence of cloud transforming IT and business processes, and mobile and social transforming individual engagement. (3) The document promotes IBM's cognitive and cloud-based solutions like Bluemix for building innovative and interactive engagements.

1. Embed Cognitive into Everything You Do
Graham Churchill
Business Leader, IBM Bluemix Digital Innovation Platform
IBM Canada Ltd

2. Stand out from the crowd

3. SHIFT 1
Data is becoming the
world’s new natural
resource, transforming
industries and
professions
SHIFT 2
The emergence of
Cloud is
transforming IT and
business processes into
digital services
SHIFT 3
Mobile and social are
transforming individual
Engagement –
creating expectations of
security, trust and value in
return for personal
information
Three shifts transforming technology
IBM POINT OF VIEW
Data is the new basis
of competitive advantage
IBM POINT OF VIEW
Cloud is the path to new
business models
IBM POINT OF VIEW
A systematic approach
to engagement is
now required

4. The future of technology
is interactive engagement.

5. Create Interactive Engagements with IBM Bluemix
Mobile Quality
Assurance
UStream
Insights
For Twitter
Geospatial
Analytics
Streaming
Analytics
Insights
For Weather
Predictive
Analytics
IoT Real-Time
Insights
Visual
Insights
Presence
Insights
Push
Notifications
Gamification
Driver
Behaviour
Dialog Speech to
Speech
Text to
Speech
Tone
Analyzer
Personality
Insights
Trade-off
Analytics
Language
Translation
Visual
Recognition
MobileFirst
Foundation

6. ©2016 IBM Corporation
Experiment and
design the app
getUserAccount()
updateUserPref()
getUserLocation()
….
Build on
Bluemix
Learn to build it at the IBM Bluemix Garage
Start with a
disruptive idea
Integrate with
what you have
today

7. Panel
Graham Churchill, Business Leader – IBM Bluemix
Yulia Vasilyeva – Founder & CEO, Intelocate
Sabaa Quao – President & Founder, Newsrooms
Tanya Collier MacDonald – Founder & CEO, Orenda Software Solutions
Anton McConville - IBM Developer Evangelist
Rick Goldberg -- Sr. Designer and UX Design Lead, IBM Bluemix Garage

8. Our solutions are Cognitive
Our platform is Cloud
Our focus is Engagement
Build innovation with IBM