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Adapt or Die

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Adapt or Die
with James Callahan and Andrew Jones

OVERVIEW

FutureDeluxe is an experimental creative studio driven by research, technology and the pursuit of new aesthetics and techniques. As a studio, 30% of their time is spent exploring different disciplines and developing new ways of working. This allows them to continually adapt and evolve their (and their clients) creative output.

OBJECTIVE

They’ll explore both the pros and cons of growing a creative studio with experimentation at its heart.

TARGET AUDIENCE

Industry professionals & students

FIVE THINGS AUDIENCE MEMBERS WILL LEARN

Adapt or die
They don’t know what they want until you show them
Growing up doesn’t have to mean giving up
Inhale the good shit and exhale the bullshit
Go home and go home happy

Published in: Design
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Adapt or Die

  1. 1. BORN IN BRIGHTON. MADE IN LONDON.
  2. 2. ADPT OR DIE.
  3. 3. EAT. SLEEP. LASERS. REPEAT.
  4. 4. WORK VS PLAY.
  5. 5. PROCESS. THIRTY PERCENT.
  6. 6. Adidas
  7. 7. Nvidia Titanium
  8. 8. EXPERIMENT. SHARE. BRIEF. EXPERIMENT. SHARE. BRIEF.
  9. 9. THEY DONT KNOW WHAT THEY WANT UNTIL YOU SHOW THEM.
  10. 10. Thom Yorke & Modeselektor
  11. 11. Y-3
  12. 12. 2
  13. 13. Converse
  14. 14. Converse - Film
  15. 15. Mothership
  16. 16. Collision - FilmCollision
  17. 17. ART VS CASH.
  18. 18. Intel
  19. 19. Hyper Hyper
  20. 20. ADPT.
  21. 21. INHALE THE GOODSHIT. EXHALE THE BULLSHIT.
  22. 22. THANK YOU FITC.

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