SlideShare a Scribd company logo
LINE
Design Elements   Design Principles
    SHAP
       E            BALANCE
    COLO            VARIETY
       R
                   MOVEMENT
     VALU
                   CONTRAST
       E
                   EMPHASIS
     TEXT
      URE         PROPORTION
    SPAC             UNITY
Elements of Design


   Are the seven basic building blocks of art & design.



        Without these building blocks the principles are meaningless.
 Without the principles the elements can not be used to their best ability.
Design Elements

      LINE
     SHAPE
     COLOR
     VALUE
    TEXTURE
     SPACE
     FORM
Line


 A mark. Lines have thickness, direction, and
movement; they can be interrupted and can show
            emotion in an artwork.
Line
Line


Contour lines- outline the
 edges of forms or shapes




Gestural lines- indicate
 action and physical
 movement
Shape



When line curves or corners around and crosses
         over itself it becomes a shape.
Shape

SHAPES CAN BE DESCRIBED AS:
GEOMETRIC
square, triangle, rectangle, rhombus, circle, cone




                                                              ORGANIC
                           free form shapes, shapes in nature for example:
                                             leaves, trees, clouds, animals
Color


Color has three main properties:
             1. Hue
            2. Value
          3. Intensity
Color
Color has three properties:
1. The first is HUE.
(this is the name of the colors)

2. The second property of color is
value, which refers to the
lightness or darkness of a hue.

3. The third property of color is
intensity, which refers to the purity
of the hue (called “chroma”)
Neutral Colors

 These colors are made by adding a complimentary
color (opposite on the color wheel) to a hue.
Neutralized hues are called tones.
Tints and Shades

Tints-adding the color white.




Shades- adding the color black.
Warm and Cool Colors
Value




The lightness or darkness of a hue.
Value



  Value contrasts help us
  to see and understand a
two-dimensional work of art.

 Value describes form and
    value defines space.
Texture



The quality of a surface: Smooth, rough, bumpy,
                     hairy, etc.
Hatching and Cross Hatching

Line can be used to create
  value and textures

Hatching
Cross Hatching
Texture
Textures are all around us in our environment.
Actual texture – texture that you can feel with your sense of
  touch.
Implied texture – texture that has been simulated in drawing and
  painting on a smooth surface to appear as if it is textured.
Space


The amount of depth in both 2D and 3D artworks.
  Around, above, inside, outside, help describe
                      space
Space

The feeling of space in a drawing
or painting is always an illusion.
Artists combine the use of light
and dark value with other
techniques. Some of these are:
simple overlapping, ladder
perspective, linear
perspective, and atmospheric
perspective.

    Linear perspective
    “Snow in New York”
Form



In 3D artworks it is the quality of the shape.
      Ex. Cubes, spheres and cones
Form

Form describes volume and mass, or the three-dimensional
  aspects of objects that take up space.
Forms can be realistic, abstract, geometric, organic etc…
Form is considered three-dimensional showing height, width
  and depth. It can be illustrated or constructed.
Principles of Design




The basic rules of aesthetics that guide in the
 organization of elements in a work of art.
Design Principles

     Balance
    Emphasis
      Variety
    Movement
    Proportion
     Contrast
       Unity
Balance



 An appearance of evenness in an artwork.
There are two kinds: Symmetry & Asymmetry
Balance

     Balance refers to the distribution of visual weight in a work of art




     This is an example of                          This is an example of
 symmetrical balance in which                       asymmetrical balance
the design is the same on both                   because the object is not the
    sides of the center axis.                        same on both sides.
Balance



 An appearance of evenness in an artwork.
There are two kinds: Symmetry & Asymmetry
Symmetry



In composition it is an arrangement of elements
             using order or disorder.
Vertical symmetry



A composition with identical or similar elements
 arranged on both the right and left halves of an
                     image.
Vertical symmetry
Horizontal symmetry



A composition with identical or similar elements
arranged on both the top and bottom halves of an
                     image.
Horizontal symmetry
Radial symmetry

A composition with a center point from which the arrangement
       of elements radiate around in a circular format.

                            Imagine:
Cut a piece of “pie” out of an empty circle. Create a design on
                         the piece of pie.
         Repeat the pie piece to finish off the “pie.”
Radial symmetry
Asymmetry



A composition with a heavy and light amount of elements.
      Asymmetry uses disorder to create balance.
Asymmetrical
Contrast


A large difference between elements. Green and
    Red, dark and light, large and small, thin and
                thick, bright and dull.
Contrast




  Contrast refers to differences in values,
colors textures, shapes and other elements.
Emphasis



Where an artist draws attention to one or more
                parts of a design.
Emphasis

 Emphasis is used by artists to create dominance and focus
in their work. Artists often use focal areas (centers of interest)
to place emphasis on the most important aspect of art.
Movement



The path the viewer’s eye is directed to take by the
      artist’s choice of elements such as line.
Movement

Visual movement is used by artists to direct viewer
     through their work, often to focal areas.
Variety

The differences in any element in a work of art give
                      it variety.

  Ex: A variety of shape sizes or a variety of the
                      same hue
Rhythm

 Rhythm is repetition of visual movement of the elements-colors
shapes, lines, values, forms, spaces, and textures. Movement
and rhythm work together to create the visual equivalent of a
musical beat..
Pattern

 Pattern uses the art elements in planned or random
repetitions to enhance surfaces of paintings or sculptures.
Unity



A sense that all of the parts belong together as one
                    piece of artwork.
Unity

 Unity provides the cohesive quality that makes an art work
feel complete and finished. All the principles work together
to create unity and therefore a successful design.




         Salvador Dali                Andy Warhol
Proportion – aka – Scale

The relationships of size in artworks in relation to
           how they are normally viewed.

 Ex. A perfectly drawn person in proportion or a perfectly drawn
                      person with a tiny head
Proportion




This picture uses the idea of proportion to illustrate
the size difference between the fish and the boat.
Proportion – aka – Scale

More Related Content

What's hot

Elements & Principles of Art
Elements & Principles of ArtElements & Principles of Art
Elements & Principles of Art
Charlene Mangaldan
 
Elements & Principles of Design
Elements & Principles of DesignElements & Principles of Design
Elements & Principles of Design
Mrs. Magdolene Dykstra
 
Design principles and elements
Design principles and elementsDesign principles and elements
Design principles and elements
Simphiwe Dumengane
 
Organization of Visual Arts
Organization of Visual ArtsOrganization of Visual Arts
Organization of Visual Arts
Department of Education
 
Study Guide Test 2 (Visual Elements and Design Principles)
Study Guide Test 2 (Visual Elements and Design Principles)Study Guide Test 2 (Visual Elements and Design Principles)
Study Guide Test 2 (Visual Elements and Design Principles)
Jacques de Beaufort
 
Principles of design
Principles of designPrinciples of design
Principles of design
Ar.Shakti Nanda
 
Principles Of Design
Principles Of DesignPrinciples Of Design
Principles Of Design
sharmiarchitect
 
Elements & Principles of Design
Elements & Principles of DesignElements & Principles of Design
Elements & Principles of Design
JShep79
 
Principles Of Design
Principles Of  DesignPrinciples Of  Design
Principles Of Design
guestd654d6
 
humanities principle of visual art
humanities principle of visual arthumanities principle of visual art
humanities principle of visual art
ayacastillo25
 
Principles of Design
Principles of DesignPrinciples of Design
Principles of Design
JP Ibanez
 
Elements and principles of art
Elements and principles of artElements and principles of art
Elements and principles of art
Sushmita Gigje
 
Basic Design : Elements & Principles
Basic Design : Elements & PrinciplesBasic Design : Elements & Principles
Basic Design : Elements & Principles
Sujit Jadhav
 
Design principles
Design principlesDesign principles
Design principles
sammy_edge
 
Principles Of Design
Principles Of DesignPrinciples Of Design
Principles Of Design
kjera
 
The principles of design
The principles of designThe principles of design
The principles of design
chandlerstudioart
 
Organization in the visual arts and Principles of Design
Organization in the visual arts and Principles of DesignOrganization in the visual arts and Principles of Design
Organization in the visual arts and Principles of Design
Mariz Ombajin
 
KCC Art 211 Ch 4 Principles Of Design
KCC Art 211 Ch 4 Principles Of DesignKCC Art 211 Ch 4 Principles Of Design
KCC Art 211 Ch 4 Principles Of Design
Kelly Parker
 
Green 2d 06_ryhthm_repetition_pattern
Green 2d 06_ryhthm_repetition_patternGreen 2d 06_ryhthm_repetition_pattern
Green 2d 06_ryhthm_repetition_pattern
Thomas Everett Green
 
The elements n_principles_of_design new powerpoint with artists works
The elements n_principles_of_design new powerpoint with artists worksThe elements n_principles_of_design new powerpoint with artists works
The elements n_principles_of_design new powerpoint with artists works
rcurammeng1
 

What's hot (20)

Elements & Principles of Art
Elements & Principles of ArtElements & Principles of Art
Elements & Principles of Art
 
Elements & Principles of Design
Elements & Principles of DesignElements & Principles of Design
Elements & Principles of Design
 
Design principles and elements
Design principles and elementsDesign principles and elements
Design principles and elements
 
Organization of Visual Arts
Organization of Visual ArtsOrganization of Visual Arts
Organization of Visual Arts
 
Study Guide Test 2 (Visual Elements and Design Principles)
Study Guide Test 2 (Visual Elements and Design Principles)Study Guide Test 2 (Visual Elements and Design Principles)
Study Guide Test 2 (Visual Elements and Design Principles)
 
Principles of design
Principles of designPrinciples of design
Principles of design
 
Principles Of Design
Principles Of DesignPrinciples Of Design
Principles Of Design
 
Elements & Principles of Design
Elements & Principles of DesignElements & Principles of Design
Elements & Principles of Design
 
Principles Of Design
Principles Of  DesignPrinciples Of  Design
Principles Of Design
 
humanities principle of visual art
humanities principle of visual arthumanities principle of visual art
humanities principle of visual art
 
Principles of Design
Principles of DesignPrinciples of Design
Principles of Design
 
Elements and principles of art
Elements and principles of artElements and principles of art
Elements and principles of art
 
Basic Design : Elements & Principles
Basic Design : Elements & PrinciplesBasic Design : Elements & Principles
Basic Design : Elements & Principles
 
Design principles
Design principlesDesign principles
Design principles
 
Principles Of Design
Principles Of DesignPrinciples Of Design
Principles Of Design
 
The principles of design
The principles of designThe principles of design
The principles of design
 
Organization in the visual arts and Principles of Design
Organization in the visual arts and Principles of DesignOrganization in the visual arts and Principles of Design
Organization in the visual arts and Principles of Design
 
KCC Art 211 Ch 4 Principles Of Design
KCC Art 211 Ch 4 Principles Of DesignKCC Art 211 Ch 4 Principles Of Design
KCC Art 211 Ch 4 Principles Of Design
 
Green 2d 06_ryhthm_repetition_pattern
Green 2d 06_ryhthm_repetition_patternGreen 2d 06_ryhthm_repetition_pattern
Green 2d 06_ryhthm_repetition_pattern
 
The elements n_principles_of_design new powerpoint with artists works
The elements n_principles_of_design new powerpoint with artists worksThe elements n_principles_of_design new powerpoint with artists works
The elements n_principles_of_design new powerpoint with artists works
 

Similar to Elements principles

Elements of design
Elements of designElements of design
Elements of design
Gurveen Dhawan
 
Powerpoint Elements and Principles
Powerpoint Elements and PrinciplesPowerpoint Elements and Principles
Powerpoint Elements and Principles
Heather Soodak
 
E & p of design
E & p of designE & p of design
E & p of design
jaikumar ranganathan
 
Humanities 1
Humanities 1Humanities 1
Humanities 1
Jedalyn Salvador
 
Recognizing the Principles of Design
Recognizing the Principles of DesignRecognizing the Principles of Design
Recognizing the Principles of Design
Joemarie Lacson
 
Vocabulary
VocabularyVocabulary
Vocabulary
Yogz John Mark
 
Elements & Principles of Design
Elements & Principles of DesignElements & Principles of Design
Elements & Principles of Design
Z M
 
Elementsprinciples 091210004439-phpapp01
Elementsprinciples 091210004439-phpapp01Elementsprinciples 091210004439-phpapp01
Elementsprinciples 091210004439-phpapp01
anjoronjust
 
Art elements and principles
Art elements and principlesArt elements and principles
Art elements and principles
FernanGutierrez1
 
Green Colorful Cute Aesthetic Group Project Presentation_20240301_060010_0000...
Green Colorful Cute Aesthetic Group Project Presentation_20240301_060010_0000...Green Colorful Cute Aesthetic Group Project Presentation_20240301_060010_0000...
Green Colorful Cute Aesthetic Group Project Presentation_20240301_060010_0000...
af039252
 
ART ELEMENTS
 ART ELEMENTS ART ELEMENTS
ART ELEMENTS
blakele
 
The Elements Of Art
The  Elements Of  ArtThe  Elements Of  Art
The Elements Of Art
Dennis Mendoza
 
PRINCIPLES OF DESIGN.pptx
PRINCIPLES OF DESIGN.pptxPRINCIPLES OF DESIGN.pptx
PRINCIPLES OF DESIGN.pptx
JOHNCARLOBAYBAYON1
 
Q3 Lesson 5.pptx
Q3 Lesson 5.pptxQ3 Lesson 5.pptx
Q3 Lesson 5.pptx
ericjordanmanuevo
 
Slo study guide 2015
Slo study guide 2015Slo study guide 2015
Slo study guide 2015
ArtfulArtsyAmy
 
Symmetrical Balance
Symmetrical BalanceSymmetrical Balance
Symmetrical Balance
NickWiesinger
 
Bdft i, def,unit-i, elements of design,
Bdft i, def,unit-i,  elements of design,Bdft i, def,unit-i,  elements of design,
Bdft i, def,unit-i, elements of design,
Rai University
 
ELEMENTS AND PRINCIPLE OF ARTS.pdf
ELEMENTS AND PRINCIPLE OF ARTS.pdfELEMENTS AND PRINCIPLE OF ARTS.pdf
ELEMENTS AND PRINCIPLE OF ARTS.pdf
ArtAlbay1
 
Elements of Art Form Line Shape Color Texture Space ValueForm.docx
Elements of Art Form Line Shape Color Texture Space ValueForm.docxElements of Art Form Line Shape Color Texture Space ValueForm.docx
Elements of Art Form Line Shape Color Texture Space ValueForm.docx
jack60216
 
Elements of-art-and-principles-of-design
Elements of-art-and-principles-of-designElements of-art-and-principles-of-design
Elements of-art-and-principles-of-design
Yogz John Mark
 

Similar to Elements principles (20)

Elements of design
Elements of designElements of design
Elements of design
 
Powerpoint Elements and Principles
Powerpoint Elements and PrinciplesPowerpoint Elements and Principles
Powerpoint Elements and Principles
 
E & p of design
E & p of designE & p of design
E & p of design
 
Humanities 1
Humanities 1Humanities 1
Humanities 1
 
Recognizing the Principles of Design
Recognizing the Principles of DesignRecognizing the Principles of Design
Recognizing the Principles of Design
 
Vocabulary
VocabularyVocabulary
Vocabulary
 
Elements & Principles of Design
Elements & Principles of DesignElements & Principles of Design
Elements & Principles of Design
 
Elementsprinciples 091210004439-phpapp01
Elementsprinciples 091210004439-phpapp01Elementsprinciples 091210004439-phpapp01
Elementsprinciples 091210004439-phpapp01
 
Art elements and principles
Art elements and principlesArt elements and principles
Art elements and principles
 
Green Colorful Cute Aesthetic Group Project Presentation_20240301_060010_0000...
Green Colorful Cute Aesthetic Group Project Presentation_20240301_060010_0000...Green Colorful Cute Aesthetic Group Project Presentation_20240301_060010_0000...
Green Colorful Cute Aesthetic Group Project Presentation_20240301_060010_0000...
 
ART ELEMENTS
 ART ELEMENTS ART ELEMENTS
ART ELEMENTS
 
The Elements Of Art
The  Elements Of  ArtThe  Elements Of  Art
The Elements Of Art
 
PRINCIPLES OF DESIGN.pptx
PRINCIPLES OF DESIGN.pptxPRINCIPLES OF DESIGN.pptx
PRINCIPLES OF DESIGN.pptx
 
Q3 Lesson 5.pptx
Q3 Lesson 5.pptxQ3 Lesson 5.pptx
Q3 Lesson 5.pptx
 
Slo study guide 2015
Slo study guide 2015Slo study guide 2015
Slo study guide 2015
 
Symmetrical Balance
Symmetrical BalanceSymmetrical Balance
Symmetrical Balance
 
Bdft i, def,unit-i, elements of design,
Bdft i, def,unit-i,  elements of design,Bdft i, def,unit-i,  elements of design,
Bdft i, def,unit-i, elements of design,
 
ELEMENTS AND PRINCIPLE OF ARTS.pdf
ELEMENTS AND PRINCIPLE OF ARTS.pdfELEMENTS AND PRINCIPLE OF ARTS.pdf
ELEMENTS AND PRINCIPLE OF ARTS.pdf
 
Elements of Art Form Line Shape Color Texture Space ValueForm.docx
Elements of Art Form Line Shape Color Texture Space ValueForm.docxElements of Art Form Line Shape Color Texture Space ValueForm.docx
Elements of Art Form Line Shape Color Texture Space ValueForm.docx
 
Elements of-art-and-principles-of-design
Elements of-art-and-principles-of-designElements of-art-and-principles-of-design
Elements of-art-and-principles-of-design
 

More from Victor Junior/Senior High School

Surrealism arthistoryassignment
Surrealism arthistoryassignmentSurrealism arthistoryassignment
Surrealism arthistoryassignment
Victor Junior/Senior High School
 
Surrealism imagebank
Surrealism imagebankSurrealism imagebank
Surrealism imagebank
Victor Junior/Senior High School
 
Abstract expressionismarthistoryassignment
Abstract expressionismarthistoryassignmentAbstract expressionismarthistoryassignment
Abstract expressionismarthistoryassignment
Victor Junior/Senior High School
 
Cubism imagebank
Cubism imagebankCubism imagebank
Cubism arthistoryassignment
Cubism arthistoryassignmentCubism arthistoryassignment
Cubism arthistoryassignment
Victor Junior/Senior High School
 
Studio midtermstudyguide2015
Studio midtermstudyguide2015Studio midtermstudyguide2015
Studio midtermstudyguide2015
Victor Junior/Senior High School
 
Expressionism arthistoryassignment
Expressionism arthistoryassignmentExpressionism arthistoryassignment
Expressionism arthistoryassignment
Victor Junior/Senior High School
 
Expressionism
ExpressionismExpressionism
Post impressionismarthistoryassignment
Post impressionismarthistoryassignmentPost impressionismarthistoryassignment
Post impressionismarthistoryassignment
Victor Junior/Senior High School
 
Post impressionismimagebank
Post impressionismimagebankPost impressionismimagebank
Post impressionismimagebank
Victor Junior/Senior High School
 
Color wheel colorscheme
Color wheel colorschemeColor wheel colorscheme
Color wheel colorscheme
Victor Junior/Senior High School
 
Collage presentationart8
Collage presentationart8Collage presentationart8
Collage presentationart8
Victor Junior/Senior High School
 
Collage objectivesrubric
Collage objectivesrubricCollage objectivesrubric
Collage objectivesrubric
Victor Junior/Senior High School
 
Famou scollage
Famou scollageFamou scollage
Collage presentationart8
Collage presentationart8Collage presentationart8
Collage presentationart8
Victor Junior/Senior High School
 
Collage objectivesrubric
Collage objectivesrubricCollage objectivesrubric
Collage objectivesrubric
Victor Junior/Senior High School
 
Impressionism arthistoryassignment
Impressionism arthistoryassignmentImpressionism arthistoryassignment
Impressionism arthistoryassignment
Victor Junior/Senior High School
 
Impressionism imagebank
Impressionism imagebankImpressionism imagebank
Impressionism imagebank
Victor Junior/Senior High School
 
Color powerpointart8
Color powerpointart8Color powerpointart8
Color powerpointart8
Victor Junior/Senior High School
 
Pop artarthistoryassignment
Pop artarthistoryassignmentPop artarthistoryassignment
Pop artarthistoryassignment
Victor Junior/Senior High School
 

More from Victor Junior/Senior High School (20)

Surrealism arthistoryassignment
Surrealism arthistoryassignmentSurrealism arthistoryassignment
Surrealism arthistoryassignment
 
Surrealism imagebank
Surrealism imagebankSurrealism imagebank
Surrealism imagebank
 
Abstract expressionismarthistoryassignment
Abstract expressionismarthistoryassignmentAbstract expressionismarthistoryassignment
Abstract expressionismarthistoryassignment
 
Cubism imagebank
Cubism imagebankCubism imagebank
Cubism imagebank
 
Cubism arthistoryassignment
Cubism arthistoryassignmentCubism arthistoryassignment
Cubism arthistoryassignment
 
Studio midtermstudyguide2015
Studio midtermstudyguide2015Studio midtermstudyguide2015
Studio midtermstudyguide2015
 
Expressionism arthistoryassignment
Expressionism arthistoryassignmentExpressionism arthistoryassignment
Expressionism arthistoryassignment
 
Expressionism
ExpressionismExpressionism
Expressionism
 
Post impressionismarthistoryassignment
Post impressionismarthistoryassignmentPost impressionismarthistoryassignment
Post impressionismarthistoryassignment
 
Post impressionismimagebank
Post impressionismimagebankPost impressionismimagebank
Post impressionismimagebank
 
Color wheel colorscheme
Color wheel colorschemeColor wheel colorscheme
Color wheel colorscheme
 
Collage presentationart8
Collage presentationart8Collage presentationart8
Collage presentationart8
 
Collage objectivesrubric
Collage objectivesrubricCollage objectivesrubric
Collage objectivesrubric
 
Famou scollage
Famou scollageFamou scollage
Famou scollage
 
Collage presentationart8
Collage presentationart8Collage presentationart8
Collage presentationart8
 
Collage objectivesrubric
Collage objectivesrubricCollage objectivesrubric
Collage objectivesrubric
 
Impressionism arthistoryassignment
Impressionism arthistoryassignmentImpressionism arthistoryassignment
Impressionism arthistoryassignment
 
Impressionism imagebank
Impressionism imagebankImpressionism imagebank
Impressionism imagebank
 
Color powerpointart8
Color powerpointart8Color powerpointart8
Color powerpointart8
 
Pop artarthistoryassignment
Pop artarthistoryassignmentPop artarthistoryassignment
Pop artarthistoryassignment
 

Recently uploaded

EuroPython 2024 - Streamlining Testing in a Large Python Codebase
EuroPython 2024 - Streamlining Testing in a Large Python CodebaseEuroPython 2024 - Streamlining Testing in a Large Python Codebase
EuroPython 2024 - Streamlining Testing in a Large Python Codebase
Jimmy Lai
 
Recent Advancements in the NIST-JARVIS Infrastructure
Recent Advancements in the NIST-JARVIS InfrastructureRecent Advancements in the NIST-JARVIS Infrastructure
Recent Advancements in the NIST-JARVIS Infrastructure
KAMAL CHOUDHARY
 
CiscoIconsLibrary cours de réseau VLAN.ppt
CiscoIconsLibrary cours de réseau VLAN.pptCiscoIconsLibrary cours de réseau VLAN.ppt
CiscoIconsLibrary cours de réseau VLAN.ppt
moinahousna
 
Data Integration Basics: Merging & Joining Data
Data Integration Basics: Merging & Joining DataData Integration Basics: Merging & Joining Data
Data Integration Basics: Merging & Joining Data
Safe Software
 
Salesforce AI & Einstein Copilot Workshop
Salesforce AI & Einstein Copilot WorkshopSalesforce AI & Einstein Copilot Workshop
Salesforce AI & Einstein Copilot Workshop
CEPTES Software Inc
 
Premium Girls Call Mumbai 9920725232 Unlimited Short Providing Girls Service ...
Premium Girls Call Mumbai 9920725232 Unlimited Short Providing Girls Service ...Premium Girls Call Mumbai 9920725232 Unlimited Short Providing Girls Service ...
Premium Girls Call Mumbai 9920725232 Unlimited Short Providing Girls Service ...
shanihomely
 
The importance of Quality Assurance for ICT Standardization
The importance of Quality Assurance for ICT StandardizationThe importance of Quality Assurance for ICT Standardization
The importance of Quality Assurance for ICT Standardization
Axel Rennoch
 
Introduction-to-the-IAM-Platform-Implementation-Plan.pptx
Introduction-to-the-IAM-Platform-Implementation-Plan.pptxIntroduction-to-the-IAM-Platform-Implementation-Plan.pptx
Introduction-to-the-IAM-Platform-Implementation-Plan.pptx
313mohammedarshad
 
The Role of IoT in Australian Mobile App Development - PDF Guide
The Role of IoT in Australian Mobile App Development - PDF GuideThe Role of IoT in Australian Mobile App Development - PDF Guide
The Role of IoT in Australian Mobile App Development - PDF Guide
Shiv Technolabs
 
Best Practices for Effectively Running dbt in Airflow.pdf
Best Practices for Effectively Running dbt in Airflow.pdfBest Practices for Effectively Running dbt in Airflow.pdf
Best Practices for Effectively Running dbt in Airflow.pdf
Tatiana Al-Chueyr
 
Figma AI Design Generator_ In-Depth Review.pdf
Figma AI Design Generator_ In-Depth Review.pdfFigma AI Design Generator_ In-Depth Review.pdf
Figma AI Design Generator_ In-Depth Review.pdf
Management Institute of Skills Development
 
Tirana Tech Meetup - Agentic RAG with Milvus, Llama3 and Ollama
Tirana Tech Meetup - Agentic RAG with Milvus, Llama3 and OllamaTirana Tech Meetup - Agentic RAG with Milvus, Llama3 and Ollama
Tirana Tech Meetup - Agentic RAG with Milvus, Llama3 and Ollama
Zilliz
 
IPLOOK Remote-Sensing Satellite Solution
IPLOOK Remote-Sensing Satellite SolutionIPLOOK Remote-Sensing Satellite Solution
IPLOOK Remote-Sensing Satellite Solution
IPLOOK Networks
 
Types of Weaving loom machine & it's technology
Types of Weaving loom machine & it's technologyTypes of Weaving loom machine & it's technology
Types of Weaving loom machine & it's technology
ldtexsolbl
 
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdfAcumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
BrainSell Technologies
 
Evolution of iPaaS - simplify IT workloads to provide a unified view of data...
Evolution of iPaaS - simplify IT workloads to provide a unified view of  data...Evolution of iPaaS - simplify IT workloads to provide a unified view of  data...
Evolution of iPaaS - simplify IT workloads to provide a unified view of data...
Torry Harris
 
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
alexjohnson7307
 
Vulnerability Management: A Comprehensive Overview
Vulnerability Management: A Comprehensive OverviewVulnerability Management: A Comprehensive Overview
Vulnerability Management: A Comprehensive Overview
Steven Carlson
 
Litestack talk at Brighton 2024 (Unleashing the power of SQLite for Ruby apps)
Litestack talk at Brighton 2024 (Unleashing the power of SQLite for Ruby apps)Litestack talk at Brighton 2024 (Unleashing the power of SQLite for Ruby apps)
Litestack talk at Brighton 2024 (Unleashing the power of SQLite for Ruby apps)
Muhammad Ali
 
WhatsApp Spy Online Trackers and Monitoring Apps
WhatsApp Spy Online Trackers and Monitoring AppsWhatsApp Spy Online Trackers and Monitoring Apps
WhatsApp Spy Online Trackers and Monitoring Apps
HackersList
 

Recently uploaded (20)

EuroPython 2024 - Streamlining Testing in a Large Python Codebase
EuroPython 2024 - Streamlining Testing in a Large Python CodebaseEuroPython 2024 - Streamlining Testing in a Large Python Codebase
EuroPython 2024 - Streamlining Testing in a Large Python Codebase
 
Recent Advancements in the NIST-JARVIS Infrastructure
Recent Advancements in the NIST-JARVIS InfrastructureRecent Advancements in the NIST-JARVIS Infrastructure
Recent Advancements in the NIST-JARVIS Infrastructure
 
CiscoIconsLibrary cours de réseau VLAN.ppt
CiscoIconsLibrary cours de réseau VLAN.pptCiscoIconsLibrary cours de réseau VLAN.ppt
CiscoIconsLibrary cours de réseau VLAN.ppt
 
Data Integration Basics: Merging & Joining Data
Data Integration Basics: Merging & Joining DataData Integration Basics: Merging & Joining Data
Data Integration Basics: Merging & Joining Data
 
Salesforce AI & Einstein Copilot Workshop
Salesforce AI & Einstein Copilot WorkshopSalesforce AI & Einstein Copilot Workshop
Salesforce AI & Einstein Copilot Workshop
 
Premium Girls Call Mumbai 9920725232 Unlimited Short Providing Girls Service ...
Premium Girls Call Mumbai 9920725232 Unlimited Short Providing Girls Service ...Premium Girls Call Mumbai 9920725232 Unlimited Short Providing Girls Service ...
Premium Girls Call Mumbai 9920725232 Unlimited Short Providing Girls Service ...
 
The importance of Quality Assurance for ICT Standardization
The importance of Quality Assurance for ICT StandardizationThe importance of Quality Assurance for ICT Standardization
The importance of Quality Assurance for ICT Standardization
 
Introduction-to-the-IAM-Platform-Implementation-Plan.pptx
Introduction-to-the-IAM-Platform-Implementation-Plan.pptxIntroduction-to-the-IAM-Platform-Implementation-Plan.pptx
Introduction-to-the-IAM-Platform-Implementation-Plan.pptx
 
The Role of IoT in Australian Mobile App Development - PDF Guide
The Role of IoT in Australian Mobile App Development - PDF GuideThe Role of IoT in Australian Mobile App Development - PDF Guide
The Role of IoT in Australian Mobile App Development - PDF Guide
 
Best Practices for Effectively Running dbt in Airflow.pdf
Best Practices for Effectively Running dbt in Airflow.pdfBest Practices for Effectively Running dbt in Airflow.pdf
Best Practices for Effectively Running dbt in Airflow.pdf
 
Figma AI Design Generator_ In-Depth Review.pdf
Figma AI Design Generator_ In-Depth Review.pdfFigma AI Design Generator_ In-Depth Review.pdf
Figma AI Design Generator_ In-Depth Review.pdf
 
Tirana Tech Meetup - Agentic RAG with Milvus, Llama3 and Ollama
Tirana Tech Meetup - Agentic RAG with Milvus, Llama3 and OllamaTirana Tech Meetup - Agentic RAG with Milvus, Llama3 and Ollama
Tirana Tech Meetup - Agentic RAG with Milvus, Llama3 and Ollama
 
IPLOOK Remote-Sensing Satellite Solution
IPLOOK Remote-Sensing Satellite SolutionIPLOOK Remote-Sensing Satellite Solution
IPLOOK Remote-Sensing Satellite Solution
 
Types of Weaving loom machine & it's technology
Types of Weaving loom machine & it's technologyTypes of Weaving loom machine & it's technology
Types of Weaving loom machine & it's technology
 
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdfAcumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
 
Evolution of iPaaS - simplify IT workloads to provide a unified view of data...
Evolution of iPaaS - simplify IT workloads to provide a unified view of  data...Evolution of iPaaS - simplify IT workloads to provide a unified view of  data...
Evolution of iPaaS - simplify IT workloads to provide a unified view of data...
 
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
 
Vulnerability Management: A Comprehensive Overview
Vulnerability Management: A Comprehensive OverviewVulnerability Management: A Comprehensive Overview
Vulnerability Management: A Comprehensive Overview
 
Litestack talk at Brighton 2024 (Unleashing the power of SQLite for Ruby apps)
Litestack talk at Brighton 2024 (Unleashing the power of SQLite for Ruby apps)Litestack talk at Brighton 2024 (Unleashing the power of SQLite for Ruby apps)
Litestack talk at Brighton 2024 (Unleashing the power of SQLite for Ruby apps)
 
WhatsApp Spy Online Trackers and Monitoring Apps
WhatsApp Spy Online Trackers and Monitoring AppsWhatsApp Spy Online Trackers and Monitoring Apps
WhatsApp Spy Online Trackers and Monitoring Apps
 

Elements principles

  • 1. LINE Design Elements Design Principles SHAP E BALANCE COLO VARIETY R MOVEMENT VALU CONTRAST E EMPHASIS TEXT URE PROPORTION SPAC UNITY
  • 2. Elements of Design Are the seven basic building blocks of art & design.  Without these building blocks the principles are meaningless.  Without the principles the elements can not be used to their best ability.
  • 3. Design Elements LINE SHAPE COLOR VALUE TEXTURE SPACE FORM
  • 4. Line A mark. Lines have thickness, direction, and movement; they can be interrupted and can show emotion in an artwork.
  • 6. Line Contour lines- outline the edges of forms or shapes Gestural lines- indicate action and physical movement
  • 7. Shape When line curves or corners around and crosses over itself it becomes a shape.
  • 8. Shape SHAPES CAN BE DESCRIBED AS: GEOMETRIC square, triangle, rectangle, rhombus, circle, cone ORGANIC free form shapes, shapes in nature for example: leaves, trees, clouds, animals
  • 9. Color Color has three main properties: 1. Hue 2. Value 3. Intensity
  • 10. Color Color has three properties: 1. The first is HUE. (this is the name of the colors) 2. The second property of color is value, which refers to the lightness or darkness of a hue. 3. The third property of color is intensity, which refers to the purity of the hue (called “chroma”)
  • 11. Neutral Colors These colors are made by adding a complimentary color (opposite on the color wheel) to a hue. Neutralized hues are called tones.
  • 12. Tints and Shades Tints-adding the color white. Shades- adding the color black.
  • 13. Warm and Cool Colors
  • 14. Value The lightness or darkness of a hue.
  • 15. Value Value contrasts help us to see and understand a two-dimensional work of art. Value describes form and value defines space.
  • 16. Texture The quality of a surface: Smooth, rough, bumpy, hairy, etc.
  • 17. Hatching and Cross Hatching Line can be used to create value and textures Hatching Cross Hatching
  • 18. Texture Textures are all around us in our environment. Actual texture – texture that you can feel with your sense of touch. Implied texture – texture that has been simulated in drawing and painting on a smooth surface to appear as if it is textured.
  • 19. Space The amount of depth in both 2D and 3D artworks. Around, above, inside, outside, help describe space
  • 20. Space The feeling of space in a drawing or painting is always an illusion. Artists combine the use of light and dark value with other techniques. Some of these are: simple overlapping, ladder perspective, linear perspective, and atmospheric perspective. Linear perspective “Snow in New York”
  • 21. Form In 3D artworks it is the quality of the shape. Ex. Cubes, spheres and cones
  • 22. Form Form describes volume and mass, or the three-dimensional aspects of objects that take up space. Forms can be realistic, abstract, geometric, organic etc… Form is considered three-dimensional showing height, width and depth. It can be illustrated or constructed.
  • 23. Principles of Design The basic rules of aesthetics that guide in the organization of elements in a work of art.
  • 24. Design Principles Balance Emphasis Variety Movement Proportion Contrast Unity
  • 25. Balance An appearance of evenness in an artwork. There are two kinds: Symmetry & Asymmetry
  • 26. Balance Balance refers to the distribution of visual weight in a work of art This is an example of This is an example of symmetrical balance in which asymmetrical balance the design is the same on both because the object is not the sides of the center axis. same on both sides.
  • 27. Balance An appearance of evenness in an artwork. There are two kinds: Symmetry & Asymmetry
  • 28. Symmetry In composition it is an arrangement of elements using order or disorder.
  • 29. Vertical symmetry A composition with identical or similar elements arranged on both the right and left halves of an image.
  • 31. Horizontal symmetry A composition with identical or similar elements arranged on both the top and bottom halves of an image.
  • 33. Radial symmetry A composition with a center point from which the arrangement of elements radiate around in a circular format. Imagine: Cut a piece of “pie” out of an empty circle. Create a design on the piece of pie. Repeat the pie piece to finish off the “pie.”
  • 35. Asymmetry A composition with a heavy and light amount of elements. Asymmetry uses disorder to create balance.
  • 37. Contrast A large difference between elements. Green and Red, dark and light, large and small, thin and thick, bright and dull.
  • 38. Contrast Contrast refers to differences in values, colors textures, shapes and other elements.
  • 39. Emphasis Where an artist draws attention to one or more parts of a design.
  • 40. Emphasis Emphasis is used by artists to create dominance and focus in their work. Artists often use focal areas (centers of interest) to place emphasis on the most important aspect of art.
  • 41. Movement The path the viewer’s eye is directed to take by the artist’s choice of elements such as line.
  • 42. Movement Visual movement is used by artists to direct viewer through their work, often to focal areas.
  • 43. Variety The differences in any element in a work of art give it variety. Ex: A variety of shape sizes or a variety of the same hue
  • 44. Rhythm Rhythm is repetition of visual movement of the elements-colors shapes, lines, values, forms, spaces, and textures. Movement and rhythm work together to create the visual equivalent of a musical beat..
  • 45. Pattern Pattern uses the art elements in planned or random repetitions to enhance surfaces of paintings or sculptures.
  • 46. Unity A sense that all of the parts belong together as one piece of artwork.
  • 47. Unity Unity provides the cohesive quality that makes an art work feel complete and finished. All the principles work together to create unity and therefore a successful design. Salvador Dali Andy Warhol
  • 48. Proportion – aka – Scale The relationships of size in artworks in relation to how they are normally viewed. Ex. A perfectly drawn person in proportion or a perfectly drawn person with a tiny head
  • 49. Proportion This picture uses the idea of proportion to illustrate the size difference between the fish and the boat.
  • 50. Proportion – aka – Scale