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Elements of a Good Graphics
Design
Design College In India | Avantika University
Graphics designing is the real differentiator between the
simple website and attractive website. A good graphics
design not only depends upon the creative ideas of the
designers, but it also depends on the judgement of the
designer pertaining to different design elements. Here are
the elements that constitute a good graphics design:
Elements of a Good Graphics Design
Size
Size of images, text, shapes and other objects plays a key
role in graphics designing. A designer should smartly
choose the appropriate size of text and different elements
in order to create a pleasing and user-friendly design. For
example, a website with the same size of text on all its
pages will lose its appeal. Rather, the graphics designer
must opt for different sizes and font style for subtitles, titles
as well as keywords to differentiate them from the rest of
the content.
Line
In graphics design, lines play a significant role. A line
connects two points. It is also used to bring the focus of the
viewers towards a particular location. By using lines, the
graphics designers enhance the visual appeal of a
website/page. Lines are used to separate content, stress
over a phrase or word, emphasize different headings, etc.
Texture
Texture enhances the visual interest of design and adds
depth to it. To attract potential customers, it becomes
mandatory to add different ‘textures’ to the context. The
designer may choose a printable surface or a pattern as a
texture to enhance graphics.
Balance
In graphics designing, balance is either symmetrical or
asymmetrical. Usually, designers choose symmetrical
balance. However, at times, designers opt for asymmetrical
balance to create eye-catching graphics.
Space
Space is a significant component of graphics design. It is
basically a vacant area around different elements. Spaces
are used to group or separate information. It is also used to
give rest to the eyes of the viewers and to facilitate them in
traveling to the required place.
Colour
In designing, graphics remain unfinished without the usage
of color. A designer should use different colors to arose
different emotions, unify branding, enhance the visual
interest and to highlight different elements.
Value
Value refers to the darkness or lightness of an area of
design. A designer may use any shade from the brightest
white to the darkest black in order to create contrasts and
to emphasize the design.
Shape
In graphic designing, shapes are classified into three
categories- Abstract, Geometric and Natural. Designers use
different shapes creatively at different places to create eye-
catching designs.
These are the elements of graphic design. Clearly, the
field of graphics designing is a lucrative field for skilled
professionals. However, the field is full of competition. So, if
you want to enter the field and gain a competitive edge,
then you should pursue graphics designing course from
one of the top design colleges in India.
MIT Pune’s Avantika University is the perfect choice for
aspiring designers. It is the first and only design-centric
college in India. You can pursue B.Des in communication
design that includes graphics designing as a major track
from Avantika and become job-ready.
Conclusion
Avantika University is the MIT institute of Design in Ujjain,
MP. It follows a unique learning approach where the
students are encouraged to think out of the box. Avantika
University is the part of reputed MIT Pune.
THANK YOU

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Elements of Graphic Design - Avantika University

  • 1. Elements of a Good Graphics Design Design College In India | Avantika University
  • 2. Graphics designing is the real differentiator between the simple website and attractive website. A good graphics design not only depends upon the creative ideas of the designers, but it also depends on the judgement of the designer pertaining to different design elements. Here are the elements that constitute a good graphics design: Elements of a Good Graphics Design
  • 3. Size Size of images, text, shapes and other objects plays a key role in graphics designing. A designer should smartly choose the appropriate size of text and different elements in order to create a pleasing and user-friendly design. For example, a website with the same size of text on all its pages will lose its appeal. Rather, the graphics designer must opt for different sizes and font style for subtitles, titles as well as keywords to differentiate them from the rest of the content.
  • 4. Line In graphics design, lines play a significant role. A line connects two points. It is also used to bring the focus of the viewers towards a particular location. By using lines, the graphics designers enhance the visual appeal of a website/page. Lines are used to separate content, stress over a phrase or word, emphasize different headings, etc.
  • 5. Texture Texture enhances the visual interest of design and adds depth to it. To attract potential customers, it becomes mandatory to add different ‘textures’ to the context. The designer may choose a printable surface or a pattern as a texture to enhance graphics.
  • 6. Balance In graphics designing, balance is either symmetrical or asymmetrical. Usually, designers choose symmetrical balance. However, at times, designers opt for asymmetrical balance to create eye-catching graphics.
  • 7. Space Space is a significant component of graphics design. It is basically a vacant area around different elements. Spaces are used to group or separate information. It is also used to give rest to the eyes of the viewers and to facilitate them in traveling to the required place.
  • 8. Colour In designing, graphics remain unfinished without the usage of color. A designer should use different colors to arose different emotions, unify branding, enhance the visual interest and to highlight different elements.
  • 9. Value Value refers to the darkness or lightness of an area of design. A designer may use any shade from the brightest white to the darkest black in order to create contrasts and to emphasize the design.
  • 10. Shape In graphic designing, shapes are classified into three categories- Abstract, Geometric and Natural. Designers use different shapes creatively at different places to create eye- catching designs.
  • 11. These are the elements of graphic design. Clearly, the field of graphics designing is a lucrative field for skilled professionals. However, the field is full of competition. So, if you want to enter the field and gain a competitive edge, then you should pursue graphics designing course from one of the top design colleges in India.
  • 12. MIT Pune’s Avantika University is the perfect choice for aspiring designers. It is the first and only design-centric college in India. You can pursue B.Des in communication design that includes graphics designing as a major track from Avantika and become job-ready.
  • 13. Conclusion Avantika University is the MIT institute of Design in Ujjain, MP. It follows a unique learning approach where the students are encouraged to think out of the box. Avantika University is the part of reputed MIT Pune.