(www.rubenlicera.com/effective-events-management-for-non-profit). Events Management is one of the activities at the heart of every dynamic organizations, including non-profit or NGO's.
This talk shares the basics of event management and the factors in its effective implementation.
Should you have further question, please email me at ruben@rubenlicera@gmail.com
This document provides an introduction to event management principles. It defines an event, outlines the scope and purposes of organizing events, and describes the key roles involved in event management. Specifically, it discusses the roles of event managers and technical staff, and outlines the main steps and considerations in planning, executing, and analyzing the performance of an event.
Event planning involves budgeting, establishing dates, selecting venues, acquiring permits, coordinating logistics like transportation and utilities, developing themes, arranging speakers and entertainment, coordinating support services, and planning for emergencies and clean up. Event management applies project management principles to the event planning process. The document then describes various types of events that event planners organize, such as seminars, meetings, trade shows, business dinners, press conferences, product launches, and family events.
Event planning involves coordinating all aspects of meetings and conventions from speakers and locations to printed materials and audiovisual equipment. It begins with determining the objectives of the sponsoring organization and choosing appropriate content and speakers to effectively convey the organization's information. Event planning is a process of planning, preparing, and producing an event and can be seen as either an energizing process that creates lifelong memories or stressful work that requires demanding career.
The document provides an overview of the event management industry in India. It discusses the history and evolution of event management from traditional events to the professionalization of the industry. It also covers the key segments in event management, market drivers such as increasing disposable incomes and shift from above-the-line to below-the-line marketing, as well as challenges around infrastructure, talent acquisition, and demonstrating return on investment. The future outlook is positive due to growing sponsorship budgets and demand for experiential marketing events.
The document outlines the key areas to consider when planning an event. It discusses developing an event proposal and idea, creating a detailed plan and timeline, and addressing important areas like budget, venue, catering, guests and publicity. It also provides guidance on delivering the event, including setting up, day-of coordination, and managing any issues. Finally, it stresses the importance of evaluating the event to improve future planning. The document provides a comprehensive overview of best practices for successful event planning from start to finish.
The document discusses event management and planning. It outlines the experiential learning cycle for events and lists the key skills learners should develop, including compiling event plans, executing schedules and budgets, and coordinating registrations. The concepts of event management, planning, organizing, implementation and control are introduced. The document provides guidance on determining an event's purpose and scope, developing objectives and timelines, selecting venues, managing risks and legal requirements, creating budgets, and coordinating registrations, resources and evaluations.
This document provides an overview of an event management project report submitted by Sahiba Sehgal to fulfill the requirements of a Bachelor's degree in Business Administration. The report includes chapters on event management as a promotional tool, analysis of primary data collected, recommendations, and keys to successful event marketing. It discusses concepts like event designing, communication effects, evaluation of events, and return on investment. The objective is to understand the industry and apply management theories and techniques to practical problems through this research project experience.
This document provides an introduction to event management principles. It defines an event, outlines the scope and purposes of organizing events, and describes the key roles involved in event management. Specifically, it discusses the roles of event managers and technical staff, and outlines the main steps and considerations in planning, executing, and analyzing the performance of an event.
Event planning involves budgeting, establishing dates, selecting venues, acquiring permits, coordinating logistics like transportation and utilities, developing themes, arranging speakers and entertainment, coordinating support services, and planning for emergencies and clean up. Event management applies project management principles to the event planning process. The document then describes various types of events that event planners organize, such as seminars, meetings, trade shows, business dinners, press conferences, product launches, and family events.
Event planning involves coordinating all aspects of meetings and conventions from speakers and locations to printed materials and audiovisual equipment. It begins with determining the objectives of the sponsoring organization and choosing appropriate content and speakers to effectively convey the organization's information. Event planning is a process of planning, preparing, and producing an event and can be seen as either an energizing process that creates lifelong memories or stressful work that requires demanding career.
The document provides an overview of the event management industry in India. It discusses the history and evolution of event management from traditional events to the professionalization of the industry. It also covers the key segments in event management, market drivers such as increasing disposable incomes and shift from above-the-line to below-the-line marketing, as well as challenges around infrastructure, talent acquisition, and demonstrating return on investment. The future outlook is positive due to growing sponsorship budgets and demand for experiential marketing events.
The document outlines the key areas to consider when planning an event. It discusses developing an event proposal and idea, creating a detailed plan and timeline, and addressing important areas like budget, venue, catering, guests and publicity. It also provides guidance on delivering the event, including setting up, day-of coordination, and managing any issues. Finally, it stresses the importance of evaluating the event to improve future planning. The document provides a comprehensive overview of best practices for successful event planning from start to finish.
The document discusses event management and planning. It outlines the experiential learning cycle for events and lists the key skills learners should develop, including compiling event plans, executing schedules and budgets, and coordinating registrations. The concepts of event management, planning, organizing, implementation and control are introduced. The document provides guidance on determining an event's purpose and scope, developing objectives and timelines, selecting venues, managing risks and legal requirements, creating budgets, and coordinating registrations, resources and evaluations.
This document provides an overview of an event management project report submitted by Sahiba Sehgal to fulfill the requirements of a Bachelor's degree in Business Administration. The report includes chapters on event management as a promotional tool, analysis of primary data collected, recommendations, and keys to successful event marketing. It discusses concepts like event designing, communication effects, evaluation of events, and return on investment. The objective is to understand the industry and apply management theories and techniques to practical problems through this research project experience.
This document discusses various aspects of event planning and management. It begins by defining events and event management. It then discusses different types of events and the importance of market research, including understanding the target audience, competitors, and products or services. The document also covers SWOT analysis, the 5 Ws of event planning (why, what, when, where, who), event marketing, and event evaluation through feedback. Key event management companies in India are also listed.
The document discusses various topics related to selecting event venues, including:
- Establishing event specifications by assessing requirements, needs, and specifications for space, attendance, functions, and style.
- Developing selection criteria based on specifications to evaluate venue options by factors like location, cost, facilities, and personnel.
- Researching potential venue types including traditional purpose-built venues, academic sites, attractions, and non-traditional options.
- Major venues in the Philippines are listed and trends like using unusual venues, emerging destinations, accessibility, and sustainability are covered.
This document provides an overview of event management. It defines event management as the application of project management principles to create and develop festivals, events, and conferences. It discusses the purpose and characteristics of events, including that they provide unique experiences but require long-term planning and carry risks. It also outlines different event types, teams, concepts, logistics, legislation, marketing considerations, audiences, financial management, and risks.
An organization is a social group that distributes tasks to achieve a common goal. There are many types of organizations including businesses, governments, non-profits, charities, universities and sports teams. Planning events involves answering six key questions - why the event is being held, who the target audience is, what will occur, when it will take place, where it will be located, and how it will be managed. Effective event planning follows 10 steps and requires coordinating various roles to ensure success.
The document discusses creating a vision for an event by gathering information through questions. It emphasizes asking the 5Ws and H (who, what, when, where, why, how) to those involved like the client. Objectives should be specific, measurable, attainable, realistic, exciting, responsible and time-bound. With the information gathered and objectives set, an event vision can then be drafted that includes the purpose, audience, objectives, budget and measures of success.
An event can be a public gathering for celebration, education, marketing or reunion. Events are classified by size, type and context. Event management includes planning, marketing, producing and evaluating events and can be used as a powerful promotional tool. The purposes of events include marketing, rewarding employees, team building, introducing strategies, addressing competition and launching or building brand awareness.
You must plan for success! Special events tell the community who you are and why your nonprofit matters.
Always do special events to further your mission, not just to hold an event.
This document provides guidance on planning a successful event in 3 or less sentences. It begins by advising not to panic and to assemble a support team. Key steps include defining the goal and purpose, creating an organized system to plan the event, developing a timeline and assigning responsibilities to the team. The document also covers important considerations like budgeting, fundraising, venue selection, catering, promotion and executing the event.
El documento describe las tres etapas clave en la realización de un evento: la etapa de pre-evento que incluye la planificación y organización, la etapa del evento que es su ejecución, y la etapa post-evento que comprende la evaluación y cierre del evento. En la etapa de pre-evento se definen objetivos, se selecciona el lugar, fecha y personal, y se elabora un presupuesto y cronograma. La etapa del evento implica su inauguración, actividades programadas y clausura. Finalmente, la
The document provides information about Rachnoutsav, an expert wedding planning company. The summary is:
Rachnoutsav is a full-service wedding planning company that handles all aspects of weddings, from initial planning and budgeting to vendor coordination, decor, and post-event responsibilities. They aim to create memorable weddings by focusing on warmth, details, and leaving clients with lasting memories. Rachnoutsav's team of promoters have over 15 years of experience in event planning and work to infuse creativity into each customized wedding plan.
This document provides information about event management, including the key aspects to consider when planning an event. It discusses the importance of having a plan and checking to ensure smooth execution. Various event types and sizes are outlined, from mega events aimed at international markets down to minor local events. An event manager oversees a team that grows substantially as the event approaches. The document also describes establishing an organizational structure with committees responsible for areas like programming, finance, promotions, and secretariat duties. Sources of funding and promotional strategies are discussed.
The document provides an overview of Dream Wedding Planner, a Jaipur-based wedding planning company. Their vision is to be a tech-savvy, customer-centric event management firm focused on elegance and excellence. Their objectives include ensuring the best use of clients' wedding budgets and reflecting their unique style. The company offers various wedding planning packages and themes. Services include venue selection, decor, photography, and day-of coordination. Target markets are upper middle class families and the company aims to differentiate through promotions.
The document discusses the key elements that go into developing an event concept, including the event vision, objectives, audience, budget, and metrics. It covers determining the event format, tone, theme, title, and venue. The event manager uses the vision and audience profile to draft the event concept, which includes creative elements like the format, experience, and activities to achieve the objectives and engage the audience. Developing the scope involves gathering information needed to start planning and define what will deliver a successful event meeting stakeholder requirements.
Event management involves planning and coordinating large-scale events such as conferences, concerts, or ceremonies. This chapter discusses key concepts in event management including defining events, analyzing events, and the roles of decision makers and technical staff. It also covers establishing policies and procedures, developing record keeping systems, and budget preparation for event accounting and financial management. Effective event management requires skills in organization, communication, budgeting, and ensuring safety.
Event management involves planning, organizing, implementing and analyzing events such as festivals, conferences and exhibitions. It encompasses tasks such as identifying objectives and target audiences, handling logistics and vendor coordination, budgeting, marketing and ensuring post-event success. Professionals in this field wear many hats and require strong project management, client services, and problem-solving skills to navigate the intricacies of event planning and ensure events are delivered seamlessly. A thorough process including feasibility analysis, vendor selection, budgeting, marketing planning and post-event reviews is required.
This certificate recognizes Jannicke Michelsen Laberg for her volunteer work with AIESEC University in Bergen from July 2013 to present, where she has served as the leader of the local chapter. In this role, she has been responsible for selecting, training, and leading the executive board, as well as ensuring the growth, sustainability, and stable membership of the local chapter. The certificate expresses appreciation for Jannicke's positivity, commitment, and drive over the past year.
8 Steps to a Thriving Web Community - The Role of Open Source DrupalAcquia
Building and nurturing a community and using social media to cultivate your community is moving from a "nice to have" to a business requirement. Those businesses that leverage this social momentum increase loyalty, brand value and revenue. However, this transition can be very difficult and disruptive because it requires cultural, leadership, strategy, workflow, and operational changes. Social media experts from The Community Roundtable have developed a Community Maturity Model with eight competencies to help guide organizations through this complex management transformation and to provide a best practices benchmark.
The document discusses the role of a community manager in an organization. It describes how community managers are responsible for both operational and strategic tasks related to designing, building, and managing online communities. It also outlines some of the key characteristics of community managers, including being a communicator, passionate about people and purpose, self-motivated, and acting as a facilitator. Additionally, the document provides examples of how community managers can provide benefits like market research, R&D, knowledge archiving, and ensuring information flow within an organization.
This document discusses various aspects of event planning and management. It begins by defining events and event management. It then discusses different types of events and the importance of market research, including understanding the target audience, competitors, and products or services. The document also covers SWOT analysis, the 5 Ws of event planning (why, what, when, where, who), event marketing, and event evaluation through feedback. Key event management companies in India are also listed.
The document discusses various topics related to selecting event venues, including:
- Establishing event specifications by assessing requirements, needs, and specifications for space, attendance, functions, and style.
- Developing selection criteria based on specifications to evaluate venue options by factors like location, cost, facilities, and personnel.
- Researching potential venue types including traditional purpose-built venues, academic sites, attractions, and non-traditional options.
- Major venues in the Philippines are listed and trends like using unusual venues, emerging destinations, accessibility, and sustainability are covered.
This document provides an overview of event management. It defines event management as the application of project management principles to create and develop festivals, events, and conferences. It discusses the purpose and characteristics of events, including that they provide unique experiences but require long-term planning and carry risks. It also outlines different event types, teams, concepts, logistics, legislation, marketing considerations, audiences, financial management, and risks.
An organization is a social group that distributes tasks to achieve a common goal. There are many types of organizations including businesses, governments, non-profits, charities, universities and sports teams. Planning events involves answering six key questions - why the event is being held, who the target audience is, what will occur, when it will take place, where it will be located, and how it will be managed. Effective event planning follows 10 steps and requires coordinating various roles to ensure success.
The document discusses creating a vision for an event by gathering information through questions. It emphasizes asking the 5Ws and H (who, what, when, where, why, how) to those involved like the client. Objectives should be specific, measurable, attainable, realistic, exciting, responsible and time-bound. With the information gathered and objectives set, an event vision can then be drafted that includes the purpose, audience, objectives, budget and measures of success.
An event can be a public gathering for celebration, education, marketing or reunion. Events are classified by size, type and context. Event management includes planning, marketing, producing and evaluating events and can be used as a powerful promotional tool. The purposes of events include marketing, rewarding employees, team building, introducing strategies, addressing competition and launching or building brand awareness.
You must plan for success! Special events tell the community who you are and why your nonprofit matters.
Always do special events to further your mission, not just to hold an event.
This document provides guidance on planning a successful event in 3 or less sentences. It begins by advising not to panic and to assemble a support team. Key steps include defining the goal and purpose, creating an organized system to plan the event, developing a timeline and assigning responsibilities to the team. The document also covers important considerations like budgeting, fundraising, venue selection, catering, promotion and executing the event.
El documento describe las tres etapas clave en la realización de un evento: la etapa de pre-evento que incluye la planificación y organización, la etapa del evento que es su ejecución, y la etapa post-evento que comprende la evaluación y cierre del evento. En la etapa de pre-evento se definen objetivos, se selecciona el lugar, fecha y personal, y se elabora un presupuesto y cronograma. La etapa del evento implica su inauguración, actividades programadas y clausura. Finalmente, la
The document provides information about Rachnoutsav, an expert wedding planning company. The summary is:
Rachnoutsav is a full-service wedding planning company that handles all aspects of weddings, from initial planning and budgeting to vendor coordination, decor, and post-event responsibilities. They aim to create memorable weddings by focusing on warmth, details, and leaving clients with lasting memories. Rachnoutsav's team of promoters have over 15 years of experience in event planning and work to infuse creativity into each customized wedding plan.
This document provides information about event management, including the key aspects to consider when planning an event. It discusses the importance of having a plan and checking to ensure smooth execution. Various event types and sizes are outlined, from mega events aimed at international markets down to minor local events. An event manager oversees a team that grows substantially as the event approaches. The document also describes establishing an organizational structure with committees responsible for areas like programming, finance, promotions, and secretariat duties. Sources of funding and promotional strategies are discussed.
The document provides an overview of Dream Wedding Planner, a Jaipur-based wedding planning company. Their vision is to be a tech-savvy, customer-centric event management firm focused on elegance and excellence. Their objectives include ensuring the best use of clients' wedding budgets and reflecting their unique style. The company offers various wedding planning packages and themes. Services include venue selection, decor, photography, and day-of coordination. Target markets are upper middle class families and the company aims to differentiate through promotions.
The document discusses the key elements that go into developing an event concept, including the event vision, objectives, audience, budget, and metrics. It covers determining the event format, tone, theme, title, and venue. The event manager uses the vision and audience profile to draft the event concept, which includes creative elements like the format, experience, and activities to achieve the objectives and engage the audience. Developing the scope involves gathering information needed to start planning and define what will deliver a successful event meeting stakeholder requirements.
Event management involves planning and coordinating large-scale events such as conferences, concerts, or ceremonies. This chapter discusses key concepts in event management including defining events, analyzing events, and the roles of decision makers and technical staff. It also covers establishing policies and procedures, developing record keeping systems, and budget preparation for event accounting and financial management. Effective event management requires skills in organization, communication, budgeting, and ensuring safety.
Event management involves planning, organizing, implementing and analyzing events such as festivals, conferences and exhibitions. It encompasses tasks such as identifying objectives and target audiences, handling logistics and vendor coordination, budgeting, marketing and ensuring post-event success. Professionals in this field wear many hats and require strong project management, client services, and problem-solving skills to navigate the intricacies of event planning and ensure events are delivered seamlessly. A thorough process including feasibility analysis, vendor selection, budgeting, marketing planning and post-event reviews is required.
This certificate recognizes Jannicke Michelsen Laberg for her volunteer work with AIESEC University in Bergen from July 2013 to present, where she has served as the leader of the local chapter. In this role, she has been responsible for selecting, training, and leading the executive board, as well as ensuring the growth, sustainability, and stable membership of the local chapter. The certificate expresses appreciation for Jannicke's positivity, commitment, and drive over the past year.
8 Steps to a Thriving Web Community - The Role of Open Source DrupalAcquia
Building and nurturing a community and using social media to cultivate your community is moving from a "nice to have" to a business requirement. Those businesses that leverage this social momentum increase loyalty, brand value and revenue. However, this transition can be very difficult and disruptive because it requires cultural, leadership, strategy, workflow, and operational changes. Social media experts from The Community Roundtable have developed a Community Maturity Model with eight competencies to help guide organizations through this complex management transformation and to provide a best practices benchmark.
The document discusses the role of a community manager in an organization. It describes how community managers are responsible for both operational and strategic tasks related to designing, building, and managing online communities. It also outlines some of the key characteristics of community managers, including being a communicator, passionate about people and purpose, self-motivated, and acting as a facilitator. Additionally, the document provides examples of how community managers can provide benefits like market research, R&D, knowledge archiving, and ensuring information flow within an organization.
The Roundtable International provides professional advisory services across industries and cultures. It is a network of experts in fields like law, engineering, finance, and more. The summary provides an overview of who they are, what they do, who they serve, and how they measure success. They deliver sustainable solutions to business and economic challenges. They serve a global clientele of governments, organizations, and businesses. They measure success through indicators like issue resolution, innovation, capacity building, budget/timeline, and return on investment.
Designing a Sustainable Enterprise UX Processuxpin
You'll learn:
- How to select the right UX activities and plan resources appropriately.
- How to evolve your process as you grow.
- How to conduct proper discovery, transition from waterfall to Agile UX, and more.
This document outlines Chris Lindbak's mastery journey curriculum at Full Sail University. It provides goals and strategies for each month of various courses, including Mastery, Executive Leadership, Project Management, Business Storytelling, Entertainment Finance, Negotiation, Artist Management, Entertainment Law, Publishing and Distribution, Digital Marketing, Business Plan Development, and a final project. It also lists industry leaders to interview, the Full Sail Community Club, industry clubs and organizations, characteristics of mentors, innovative companies, and references. The curriculum aims to provide Chris with the skills needed to succeed as an entertainment business professional and artist manager.
This two-day workshop provides training on obtaining and managing social services contracts and grants. Day one focuses on writing successful grant proposals, including identifying funding opportunities, crafting proposals that demonstrate projects' merits, and learning how to avoid common pitfalls. Day two covers navigating the audit process for contracts and grants, including understanding audit requirements, conducting risk assessments, and preparing for audit procedures. Attendees will learn how to effectively implement performance-based contracting and create logical performance measures for improved grant results. The workshop aims to equip managers and officials with the knowledge and tools to acquire, implement, and ensure accountability for social services funding.
What is a community manager? (updated 22 May 2011)Zipipop Freud
To create successful online communities it is crucial to have an active Community Manager. But what is a Community Manager? and what are their roles? Zipipop created this presentation to help give you a better understanding.
This document provides tips and strategies for real estate agents to generate short sale leads and successfully process short sales. It recommends agents conduct a business assessment, implement systems, hire talent, stay educated on the distressed properties market and foreclosure alternatives. Specific lead generation ideas are outlined, such as using one's database, networking, hosting seminars, direct mail campaigns, and social media. The steps of the short sale process and how to work with sellers and lenders are also detailed.
An overview of creating exceptional learning experiences for your meeting and event audiences. On certain slides, there are URLs listed at the bottom. Please feel free to click on them to see more information about this topic.
An overview of creating exceptional learning experiences for your meeting and event audiences. On certain slides, there are URLs listed at the bottom. Please feel free to click on them to see more information about this topic.
A Practitioner's Guide to Event & Venue Management Session 1Cameron Ungar
Stylehawk Event Services President, Cameron Ungar taught a graduate level sports management course at the University of San Francisco about event management and venue operations. The objective of the course was to have students "job ready" if pursuing a career in event management and venue operations. The first session introduces the course, defines what event venues are and discusses developing a mission statement.
Cameron Ungar has a athletic venue background. Stylehawk Event Services manages the largest sports event venue directory in San Diego. This directory is a powerful resource for streamlining the venue sourcing process. This directory, combined with a diverse marketplace of premium event service providers and highly trained Concierge staff creates efficiencies that will result in cost savings, safer and better executed events and more profit from event revenue streams.
For more sports event planning resources, visit us at: https://sportspaces.io/resources/
Kingsmill Resort is a luxury resort located along the James River in Virginia with golf courses, tennis facilities, a spa, and conference center. It aims to deliver premier customer service and meet growth objectives through brand development, marketing, and strategy. The presentation discusses conducting research, analyzing trends, strengthening partnerships and alliances, and implementing an integrated marketing approach across various traditional and digital channels to build awareness and attract both leisure and group customers. Experience design and generating brand evangelists from within are also emphasized.
Lessons Learned Launching Dozens of Brands on TwitterMark Silva
The document provides lessons learned from launching dozens of brands on Twitter. It finds that brands that participated through engaging content significantly outperformed those that only published content. Participating brands saw 10x more follower growth and had followers with a network 30x larger. Their influence, as measured by Klout scores, was on average 8x higher. While both publishing and participating can work, active management is needed to surface insights and opportunities from social media.
REALTOR Social Media and Technology Resources 2011Doug Devitre
Here are some REALTOR Social Media and Technology Resources compiled from past presentations, new statistics, and tools you can implement in your real estate business.
This webinar is designed for the nonprofit organization that wants to understand a social media strategy, and what goes into developing one. During the webinar, we’ll discuss the following:
- Benefits of creating a strategy
- How a social media strategy supports overall organizational goals
- Research needed to before you create your strategy
- The major components of a social media strategy
- Tying the social media strategy into the website
- How a social media strategy supports fundraising
This document summarizes Rachel Happe's presentation on working in complex adaptive systems. It discusses how the pace of technology is accelerating rapidly while human performance is not improving at the same rate. This creates a "perfect storm" as technology and social currents change. Complex adaptive systems are made up of independent agents with boundaries that interact in non-linear ways, creating feedback loops. The document presents examples of Finnish schools and W.L. Gore that take a systems approach to push decision-making to individual agents. The Community Roundtable is introduced as providing training, networking, and research to help organizations succeed in this complex world.
The document discusses the process of building a website. It notes that while basic websites can be built quickly using open source platforms like WordPress, building a fully-functional commercial website takes significantly more time and effort. The document estimates it took 1.5 months to study the business, research other websites, develop a proposal and contract, and 1 additional month to build the initial website. Integrating multiple complex systems was noted to be more difficult and require extensive work. The document emphasizes the importance of delivering a working product to customers and following agile development principles to ensure customer satisfaction. It also notes that higher quality, custom websites may have a higher development cost similar to more expensive watches.
An orientation workshop presentation for people new to digital marketing. The first of a series of 5 workshops on web-based marketing. Contact me for worksheets on this workshop and other materials. www.ohiobusinesshelp.com
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3. Agenda
• Understand the basics of the events
management flow
• Events management cycle
• The importance of hierarchy and
structure
• Importance of Steering Group and the
committees.
• Events Plotting and Management
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4. "There are two primary choices in life: to
accept conditions as they exist, or
accept the responsibility
for changing them."
- Denis Waitley
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8. • Create a comprehensive task list
PLANNING • Develop the concept, ideas, design
creatively
• Prepare a clear event brief and learn
how to budget
• Identify relevant key players & plan a
quality program
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10. • Determine the administration needs
MANAGING • Draw up useful project plans and
checklists
• Establish efficient communications with
the key players
• Prepare a contingency plan
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11. • Devise a comprehensive publicity plan
MARKETING to market the event, covering:
Advertising, Relations,
Advertising Public Relations Branding
• Identify the appropriate media
• Develop suitable collaterals for the event
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12. • Find out how to do staffing for your
event and delegate task
OPERATING
• Determine the most suitable method of
onsite billing
• Handling delegates with care
• Learn the essential ethics and etiquette
in event management
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13. • Establish efficient ways to obtain feedback
• Closing the accounts with ease
CLOSING • Adopt integrated communications for post-
event publicity
• Find out how to conduct helpful post-mortems
• Impress with your appreciation to key players
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14. BASIC EVENTS PROCESS
PLANNING
CLOSING MANAGING
POST
OPERATING MARKETING
DURING
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20. STEERING COMMITTEE
STEERING Group
events that involve partnership working
and funds are usually overseen by a
'Steering Group' often made up of
representatives of various partners.
This group is responsible for giving advice
and general direction to the event and for
ensuring that the interests of all funders are
appropriately delivered.
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21. STEERING COMMITTEE
SUB-GROUPS or
COMMITTEES
SUB-GROUPS/COMMITTEES are created to
address and effectively manage certain
issues/areas as seen necessary by the
steering committee.
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22. PROPOSED STRUCTURE
Steering
Committee
Executive
Producer
Program Venue Logistics & Marketing Hospitality
Director Director Equipment Director Director
BackStage Stage Booth
Committee
Vice Head
Committee
Secretary
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23. COMMITTEES
the committee is
a group of people who take on the
responsibility of managing a community
group, voluntary organisation, charity, trust
or social enterprise.
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24. COMMITTEES
The Dynamics
Committees are normally made up of
several individuals, and should meet
regularly to make decisions about the
direction of the organization or group. The
committee is responsible for making sure
that the organization sticks to its aims and
objectives
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25. COMMITTEES
Shared Values of a
Committed Committee
Team Member
•Having a shared sense of purpose (following aims &
objectives)
•Providing direction and leadership
•Taking collective responsibility
•Dealing with compliance issues (e.g. Registered
Charities must follow Charity Law requirements)
•Being accountable to stakeholders (e.g. members,
funders, service users, the wider community)
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26. COMMITTEES
The GOOD Committee
•Commits to preparing for and attending meetings
•Has a good understanding of the organization,
what it does and how it does it
•Is not afraid to ask questions
•Agrees to stick to the majority decision
•Supports fellow committee members and staff
•Acts as an advocate for the organization
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27. "Each event is as individual as the objectives
it aims to achieve - and the people that
deliver it."
- Event Management, A Practical Guide
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30. the speaker RUBEN B. LICERA, JR.
Certified Inbound Marketing Professional
and Educator (IM University)
Certified SEO Professional
(ExpertRating.com)
Philippine Representative for IntFair XVII
Online Promotions Certification
(Rotterdam, Netherlands)
Managing Director
RLCOMM International
Director for Possibilities
Outsourcing Solutions International
Public Relations and Marketing Officer
Bluewater Resorts
Business Dev’t Specialist (Advertising & Promotions)
Cebu Furniture Industries Foundation
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31. This presentation is prepared by RUBEN B LICERA JR fort RLCOMM INTERNATIONAL
The contents of this document are confidential to the client and the provider.
For further information on this report and campaign please contact:
RUBEN B. LICERA, JR.
Managing Director
RLCOMM INTERNATIONAL
1810 Berkeley Street
Mandaue Prime Homes
North Road, Jagobiao, Mandaue City,
6014 Cebu, PHILIPPINES
Phone: +63 32 236 1048
email: info@rlcomm.org
website: www.rlcomm.org (under development)
Skype: rlcomm.online
Twitter: www.twitter.com/rlcommorg
rlcommorg
Youtube: www.youtube.com/rlcommtv
rlcommtv
Facebook: www.facebook.com/rlcommorg
rlcommorg
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