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Running head: CROSS-CULTURAL COMMUNICATION MATRIX
1

Cross-Cultural Communication Matrix
Edward Charfauros
Business Communications COM/285
August 2, 2011
Joyce Harada
2
Cross Cultural Communication
Country

Canada

India

Preferred communication
style

Non-verbal communication
practices

Business communication
norms

Strategies to increase
cross-cultural
3
communication

A consolidation of
both North American
and British tendencies
reflects moderately
indirect
communication style.
Disagreeing openly
when necessary
Canadians do so
tactfully and
diplomatically.
Essentially realistic
relying on common
sense. Businesspeople
are somewhat informal
generally easy-going
and polite.

Canadians communicate
nonverbal expressions
only upon adding
emphasis to a message,
or as part of a personal
communication style of
an individual. Canadians
prefer to communicate by
word versus nonverbal
expressions. When
speaking to someone
Canadians prefer an
arm’s length distance
while enjoying their
personal space.

Meetings are begun with
very little small talk with
expectation of
exchanging pleasantries.
Canadians present
important information
with facts and figures to
substantiate claims and
promises.
Fundamentally rational
and logical thinkers
Canadians are not
convinced by emotions,
passion, or feelings.

Indians periodically
disagree within the
managerial ranks, and
are nonconfrontational.
Authority figures
make all of the
decisions. Generally
reaching an agreement
by someone's word is
sufficient. Meetings
begin with informal
communication.

Indians only use nonverbal communication
when involving religious
beliefs. Taking off his or
her shoes before entering
a home is demonstrating
respect. Table manners
are a bit formal always
using the right hand to
eat. Leaving no food on
the plate when finished
eating is interpreted as
someone whose still
hungry and leaving a
small amount of food
indicates satisfaction.

Generally Indians
conduct business with
people they know. Prior
to conducting business
long-standing personal
relationships are
preferred. Going
through a third party for
an introduction is always
recommended. Indians
give immediate
credibility to the person
or people when
conducting business.

New marketplaces
have opened up
because of the
Internet, and modern
technology is
allowing people to
promote businesses
to cultures in new
geographic
locations. Making
it easier to remotely
work with people
just as it is face-toface.
Communication is
electronic now
making it easy to
work with people in
other countries as if
they are in the
neighboring city.

As a general rule,
people are called the
name Don or Dona
then their first name
during formal
occasions.
Appointments are
mandatory and
preferably
communicated by
telephone or fax in
advance. Generally
first meetings are
formal and used to
build relationships. It
is normal for several

Shaking hands is
expected when
introduced in person.
Men may embrace and
pat one other on the
shoulder after a
relationship has been
established. Kissing one
another on both cheeks
beginning with the left is
commonly anticipated
amongst female friends.
Many men using a twohanded shake where
placing the left hand on
the right forearm is

Communication is
formal and the Spaniards
follow the rules of
protocol. Conducting
business with people
they know and trust are
what the Spanish prefer.
In-person meetings are
preferred over any other
communication.
Reconfirming meetings
are communicated in
writing or by telephone
the prior week. It is
important to watch for
non-verbal

The limit in working
with people has
decreased
dramatically making
it convenient to
work with the most
knowledgeable
people worldwide.
English has fast
become the
language people use
when reaching their
widest possible
audience.
It is important to
realize a basic
understanding of
cultural diversity as
the key to effective
cross-cultural
communications.
People must learn
how to efficiently
communicate with
individuals and
groups.
Cross-cultural
communicating must
4
5

References
Kwintessential. (2011). Canada-Language, Culture, Customs, and Etiquette. Retrieved from
http://www.kwintessential.co.uk/resources/global-etiquette/canada.html
Kwintessential. (2011). Spain-Language, Culture, Customs, and Etiquette. Retrieved from
http://www.kwintessential.co.uk/resources/global-etiquette/canada.html
Kwintessential. (2011). India-Language, Culture, Customs, and Etiquette. Centre for
Intercultural Learning. Retrieved from http://www.intercultures.ca/cil-cai/ci-ic-eng.asp?
iso=in#cn-2
5

References
Kwintessential. (2011). Canada-Language, Culture, Customs, and Etiquette. Retrieved from
http://www.kwintessential.co.uk/resources/global-etiquette/canada.html
Kwintessential. (2011). Spain-Language, Culture, Customs, and Etiquette. Retrieved from
http://www.kwintessential.co.uk/resources/global-etiquette/canada.html
Kwintessential. (2011). India-Language, Culture, Customs, and Etiquette. Centre for
Intercultural Learning. Retrieved from http://www.intercultures.ca/cil-cai/ci-ic-eng.asp?
iso=in#cn-2

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Edward; w3; matrix paper; 08.02.11. Copyright 2013 Edward F. T. Charfauros. Reference, www.YourBlogorResume.net.

  • 1. Running head: CROSS-CULTURAL COMMUNICATION MATRIX 1 Cross-Cultural Communication Matrix Edward Charfauros Business Communications COM/285 August 2, 2011 Joyce Harada
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  • 3. Cross Cultural Communication Country Canada India Preferred communication style Non-verbal communication practices Business communication norms Strategies to increase cross-cultural 3 communication A consolidation of both North American and British tendencies reflects moderately indirect communication style. Disagreeing openly when necessary Canadians do so tactfully and diplomatically. Essentially realistic relying on common sense. Businesspeople are somewhat informal generally easy-going and polite. Canadians communicate nonverbal expressions only upon adding emphasis to a message, or as part of a personal communication style of an individual. Canadians prefer to communicate by word versus nonverbal expressions. When speaking to someone Canadians prefer an arm’s length distance while enjoying their personal space. Meetings are begun with very little small talk with expectation of exchanging pleasantries. Canadians present important information with facts and figures to substantiate claims and promises. Fundamentally rational and logical thinkers Canadians are not convinced by emotions, passion, or feelings. Indians periodically disagree within the managerial ranks, and are nonconfrontational. Authority figures make all of the decisions. Generally reaching an agreement by someone's word is sufficient. Meetings begin with informal communication. Indians only use nonverbal communication when involving religious beliefs. Taking off his or her shoes before entering a home is demonstrating respect. Table manners are a bit formal always using the right hand to eat. Leaving no food on the plate when finished eating is interpreted as someone whose still hungry and leaving a small amount of food indicates satisfaction. Generally Indians conduct business with people they know. Prior to conducting business long-standing personal relationships are preferred. Going through a third party for an introduction is always recommended. Indians give immediate credibility to the person or people when conducting business. New marketplaces have opened up because of the Internet, and modern technology is allowing people to promote businesses to cultures in new geographic locations. Making it easier to remotely work with people just as it is face-toface. Communication is electronic now making it easy to work with people in other countries as if they are in the neighboring city. As a general rule, people are called the name Don or Dona then their first name during formal occasions. Appointments are mandatory and preferably communicated by telephone or fax in advance. Generally first meetings are formal and used to build relationships. It is normal for several Shaking hands is expected when introduced in person. Men may embrace and pat one other on the shoulder after a relationship has been established. Kissing one another on both cheeks beginning with the left is commonly anticipated amongst female friends. Many men using a twohanded shake where placing the left hand on the right forearm is Communication is formal and the Spaniards follow the rules of protocol. Conducting business with people they know and trust are what the Spanish prefer. In-person meetings are preferred over any other communication. Reconfirming meetings are communicated in writing or by telephone the prior week. It is important to watch for non-verbal The limit in working with people has decreased dramatically making it convenient to work with the most knowledgeable people worldwide. English has fast become the language people use when reaching their widest possible audience. It is important to realize a basic understanding of cultural diversity as the key to effective cross-cultural communications. People must learn how to efficiently communicate with individuals and groups. Cross-cultural communicating must
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  • 5. 5 References Kwintessential. (2011). Canada-Language, Culture, Customs, and Etiquette. Retrieved from http://www.kwintessential.co.uk/resources/global-etiquette/canada.html Kwintessential. (2011). Spain-Language, Culture, Customs, and Etiquette. Retrieved from http://www.kwintessential.co.uk/resources/global-etiquette/canada.html Kwintessential. (2011). India-Language, Culture, Customs, and Etiquette. Centre for Intercultural Learning. Retrieved from http://www.intercultures.ca/cil-cai/ci-ic-eng.asp? iso=in#cn-2
  • 6. 5 References Kwintessential. (2011). Canada-Language, Culture, Customs, and Etiquette. Retrieved from http://www.kwintessential.co.uk/resources/global-etiquette/canada.html Kwintessential. (2011). Spain-Language, Culture, Customs, and Etiquette. Retrieved from http://www.kwintessential.co.uk/resources/global-etiquette/canada.html Kwintessential. (2011). India-Language, Culture, Customs, and Etiquette. Centre for Intercultural Learning. Retrieved from http://www.intercultures.ca/cil-cai/ci-ic-eng.asp? iso=in#cn-2