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Education 2.0Leaders in Education Programmeby National Institute of EducationSingapore By Lukas Ritzel, July 09
Education The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn Alvin Toffler 2004
Education The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn Alvin Toffler 2009
Lukas Ritzel, Swiss, education2.0 , learning organization, openeconomy ,[object Object]
IMI conceptualized IMI’s presence in Second Life (virtual campus)
Has been in international management since over 20 years, has done workshops, keynote speeches and presentations in 40++ countries in 4 languages.  He has lectured at more than 20 Universities in various countries. Has been on National Thai TV on creativity
Is Co-founder of Change Management consulting company Prasena (www.prasena.com ), his company got in 2004 the Purple Cow award of companies who "make a difference" from Seth Godin (Singapore, FAST company).
Lecturer at Grenoble School of Business at MBA level in management, has been highest evaluated professor for 2009 MBA summer courses
coInventor of eMatrix (drivers of new economy of change)
Has been working on a project for MINDEF (Ministry of Defense in Singapore)
Lectures in Organization Consulting, ICT, HR, Creativity, eMatrix, Management of Change, Learning Organizations and Knowledge management.
Is Switzerland chapter President of the Digital Workforce Education Society (www.digibridge.org ).
Has been speaker (in real as well as virtual) at many international conferences, some of his best presentations can be seen on www.slideshare.net  (30’000 views on eMatrix presentation on management of change)Google "Lukas Ritzel" for more digital footprints.
Online CV available at http://ggsb.wikispaces.com/lritzel+cv,[object Object]
This presentation and sharing of information... Will hopefully help you to see some new aspects Start a dialogue between Singapore and Switzerland Bring some 0.2 aspects to the table
what is Lecturer2.0? meet Lukas Ritzel (lor) @ IMI University Centre
A.K.A…..
prof. 2.0
LOR lectureshere………..
and worksthere………..
Sometimes as well lecturingfar away………..
August 3rd will lecture at lovely professional university……….. August 4th will already be in vacation in switzerland with the family 
and here………..
LOR’s academic networkare here ………..
so LOR has to find way’s of working in a global team, in different timezone's and with people he has never met……..
this is  one LOR’s academic partners…….. Andrew Pincon, but he calls him Hermes
LOR subscribes to ‘Hermes’ wiki via an RSS feed He feels like he knowshim real well, and always knows what he’s thinking and where the company is heading. he’s never met Hermes in person
LOR also has his own project wiki his partnerssubscribes to it via an RSS feed his studentssubscribe to it via an RSS feed 130 peoplehe doesn’t know subscribe to it via an RSS feed they all feel like they know him and his project real well
that’s less work for LOR….. collaborativedocumentation…
For larger projects, LOR uses Sharepoint in a cloudenvironment ….and empowerment for the users
For web enhanced lecturing as well as elearning, LOR uses moodle
And Second Life
In Second Life LOR collaborates as well with the Weabheads on English language teaching
LOR stores & tags all his key presentationson slideshare ….everyone can see them….and he can see everyone else’s
Some are more and some less important What is relevant and what is not decided the crowd
histags highlight his interests & stuff he’s keeping an eye on he can see who else is interested in the same things by exploringtags
this is Dr. BK Passi LOR’s colleague & mentor Collaborating with AIAER in India
Dr. Passi normally has lots to say……… so he creates audio podcasts which are aggregated throughout the company
when a new podcast is available from Dr. Passi’s blog..... LOR is notified via RSS
……….he then downloads, listens it on his iphone  & syndicates the podcast on his own wiki
LOR has of course a LinkedIn profile……
….so does his boss, his other boss, his colleagues ...
….and most of his friends, academic colleagues andthinktank
….in fact, that’s how he got the Grenoble assignments.  Using a Social Network to find contacts and opportunities. I know somebody who should know you
LOR say’s…….. ….if people don’t know what you can do…..why would they ask you to do it? advertise yourself!
..socialnetworking is not just for kids!
from histags, his blog, his wiki entries and his LinkedIn profile……… Students, teacher colleagues, even teachers that LOR has never before met often contact LOR from different schools and countries……..
…just to say Hi….or to say, hey, I work on a similar project, how can we collaborate…? it’s about collaboration
18 months agoLOR was using these tools ….. all on his desktop….
todayLOR uses these tools ….. all through his browser….
todayLOR accesses ….. all through his mobile devices….
if you were to……. ..ask LOR what his favourite piece of educational tools are ………..?
..he’d give it some thought……… ..and say it was a trickquestion………
..and answer with……… Google Chrome
..as LOR uses his favourite browser for almost any app
..ask LOR what Education2.0is………..?
..he’d say he hates buzz words………
..but it’s most definately Social Softwarewithin the firewall…….
..easy to use software web based bottom up, not top down less feature bloat, more GETTHINGSDONE
blogswiki’spodcastssocial networking             online collaborationtagging                social bookmarking
..they all have a social element ..they are all browser based…
..But there is a much larger shift than just a technological one ..there is a radical shift in how things are DONE, how we live, learn, work…
Education2.0….. initiated by those passionate about web2.0 and implemented by people likeyou….
Leaders in Education Programme 2009 by National Institute of Education Vision  To be an institute of distinction.  Mission  To excel in teacher education and educational research.  Core Values for NIE Staff  (a) Giving our Best Professionally (b) Being People-centred and Collegial (c) Upholding Integrity (d) Appreciating Diversity of Backgrounds and Strengths (e) Embracing Change Positively
Web2.0 fits in well Singapore's focus to Teach Less, Learn More is on the right track
HRM trad. For the last years we looked at HRM through the Org-Chart Filer
Actually it should look more like
Competitive Market Everybodies Brain Collaboration Job 4 life / ever learning
Competitive Market Everybodies Brain Web2.0 world Job 4 life / ever learning
Workforce Now “Silent” Generation (born 1930-1945) Born with the military technologies that were to lead to analog, digital and virtual technologies  “Baby-Boom” Generation (born 1945-1960) Born with the analog and space technologies that accelerated the development of digital technologies Generation “X” (born 1960-1975) Born among analog technologies (telephone, TV), witnessed and participated in the development of digital technologies  Generation “Y” (born 1975-1990) Born with the first generation of digital technologies, witnessed and participated in the development of networked technologies  … and NEW streaming into the corporate, Net-Generation “e” (born 1990-2008) Consider computers and the Internet as ‘natural’ as telephones and refrigerators Ready to share (flickr wedding pictures, blogspehere)
Portrait of a 3rd Millennium Student/ Employee Net-gen Adaptable, flexible, creative, problem-solver, decision-maker, eager to learn continuously Multi-linguist Power-user of ICT Generator of economic, social and environmental value Loves to communciate , used to share all with everybody
NET Gen/ Your Students What do they DO different?
IMI students areNET Gen YOUR students areNET Gen
The knowledgeis the network How knowledge in the area of Web2.0 creates it’s own dynamic, it’s own life
Effective networks are:  Decentralized Distributed Dynamic Democratic
This sounds like something we all know and use daily
Growing up Digital Let’s see what Don Tapscott has to say http://www.youtube.com/watch?v=CaFJDUq5ack
Web2.0 Is it relevant? To who, to business? To educational institutes YES VERY SURE YES as an educator, you must be aware of what is changing around you in mindset, capacities and technologies What is it all about, lets first go back in history, back in the dark ages of the internet Some 5 years back before..
Web1.O
Web 1.0 was for specialists, for huge serves who knew what is good for US.  Remeber?
Simple Corporate Websites
But then first very slow Something started to change the Web as we knew it
Who would have ever thought they’d go from uploading this video on April 23, 2005, to selling the site to Google for $1.65 billion just 18 months later.
1999
Killer Applications in its Historic context Life Journal/ 99 Hot or Not/ 00 Wikipedia/ 01 Friendster/ 02 Del.icio.us/ 03 by Yahoo Flickr/ 04 by Yahoo You Tube/ 05
The Impact of Consumer Generated Media (CGM)
Rate my Professor And sure soon Rate my workplace Rate my government  And..
You better make sure you follow the comments, the moods and trends on anything related to your company, your network, your industry
How important is all that for ...
It obviously touches Marketing HR (hire & fire based on feedback) Trend research Mood research
Much more, the WEB could be smart But there is more As seen there are new technologies which define the Internet as it will be in the future (means tomorrow) But those technologies already today lead to new business models and a huge shift in society We better make sure we prepare our students for this (or make sure our teachers can follow them  )
What is radically different with this Sheraton corporate website? Clients empowered Review = content = marketing Make them part of the company MAKE THE THEM COMPANY ITSELF
The Power of Social Created Content 2.48 photosync
Exists now DBpedia is a community effort to extract structured information from Wikipedia and to make this information available on the Web. DBpedia allows you to ask sophisticated queries against Wikipedia, and to link other data sets on the Web to Wikipedia data.
The future (tomorrow  )
Tim Berners-Lee: The next Web of open, linked data 20 years ago, Tim Berners-Lee invented the World Wide Web. For his next project, he's building a web for open, linked data that could do for numbers what the Web did for words, pictures, video: unlock our data and reframe the way we use it together.
The Symantic Web is already here
Lor tip of the day Good read, search for it online
Much more, the People are smart But there is even more
BUT only if he/she is prepared well from our education systems to understand the forces behind business2.0 Much more for preparing students for new businesses Out there are many more 1Million $ ideas waiting to be picked and implemented The next Web2.0 Millionaire may sit right in your classroom The best is, with zero investment, zero staff and overnight BUT only if he/she is prepared well from our education systems to understand the forces behind business2.0
Wikipedia – the crowd is smart
107 CrowdSourcing
108 The crowd is ready to work.It started as so many times with some 16 / 17 year old NET GEN people, Not accepting or perhaps just not knowing on how it has been done the last 100 years and how it should never have changed (as they might have been told in class). They just wanted to make money, but all they had was an idea and some technical skills to build a simple website, Today they are multiple millionaires, just some 3 years later.
109
110 .com Threadless.com This hipster company prints T-shirts with designs submitted to its Web site. It expects to earn $20 million in revenue this year.
Share: HP usershelpeachother out ,[object Object]
I have been getting a problem when searching using Google.
When I get the results and click on one of them it redirects me to another site and not to the selected site.
Answer: Apr 11, 2007
You have spyware. Use spyware removal software.
Update to the latest signatures before starting scan.
Your problem will be solved.,[object Object]
One UK band used crowdsourcing and social networking to get back into the music business
Crowdsourcing" has, virtually overnight, generated huge buzz, enthusiasm, and fear. It's the application of the open-source idea to any field outside of software, taking a function performed by people in an organization, such as reporting done by journalists, research and product development by scientists, or design of a T-shirt, for example, and, in effect, "outsourcing" it through an open-air broadcast on the Internet. Crowdsourcing has already had a huge impact on big companies like Procter & Gamble, as well as start-ups like Threadless.com, which rapidly became the third largest T-shirt maker in the United States. The fuel sparking the crowdsourcing flame is the potent combination of more highly educated people working in fields other than those in which they were trained with the greatest mechanism for distributing knowledge and information the world has ever seen: the Internet.
Education Cowdsourcing in
Transition Web1.0 The WWW as we knew it, email, google and your corporate website Web2.0 Social feedback, everybody is part, YouWeb DataLink and Symantic Web Cowdsourcing  The inclusion and merging of multimedia content Mashup s Push technologies like RSS http://www.go2web20.net/ and click  rss link to igoogle
eduCation? .. And how again would Web2.0 link into
The Professional Networked Learning Collaborative “Educators working together in the ongoing purpose of increasing student learning while sharing physical space, virtual space, or both simultaneously.
Competenciesof an educator2.0 Move fluid between physical and virtual networks to Communicate Collaborate Share ideas Share strategies Share information Each member being a portal or node their individual network Act as a DJ of education between different networks and communities
Education2.0 Components Use more and more consequently web2 tools and technologies Get yourself and students involved Get multi-media, multi-tool, multi-answer, multi-everything SAMPLE >>>>
Generation Zor NetGENor simplyYOUR STUDENTS!
1990 0-29 13%
What would Knigge say?
THEY ARE DUMBER THAN WE WERE AT THEIR AGEattention deficit disorderscan’t focus anythingthey don’t read and are poor communicators
THEY ARE SCREENAGERSNet addictedlosing their social skillsno time for sports or healthy activities Video game as The world’s fastest growing addiction and the most reckless endangerment of children today
THEY HAVE NO SHAMElolita effect Young people, unaware that it may come back to haunt Them, merrily give out all sorts of personal information  Online Whether it’s to a college recruiter, a future employer Or a manipulative marketer, cyberbully or predator The RATE everything  And everybody
Because their parents have coddled them, they are adrift in the world and afraid to choose a path.
They steal. They violate intellectual property rights, download music, swap songs, and share anything they can on peer-to-peer networks with no respect for the rights of the creators or owners.
They’re bullying friends online.They’re violent. They have no work ethic and will be bad employees.This is the latest narcissistic “me” generation.They don’t give a damn.
He is one of those
How might this affect their approach to learning?
What are their tools?
Where do they communicate?
How do they network?
Where do they network?
How do they learn?
Where do they research?
About 21 million teens use the Internet and half of them say they go online every day
97% of girls 15-17 have used instant messaging
81% of teens play games online, which is 52% higher than 4 years ago
What makes games so engaging? Engrossing Problem Solving Collaboration Feedback Strategic Thinking Fun
76% of online teens get news online, 38% higher than 4 years ago
Welcome to generation myspace. Education2.0 - social networking
New behavior and norms
MULTITASKING GENERATIONSPHONE ADDICTEDTHUMBERCAMERA GEEKSFACEBOOK PRAYERMESSENGER 24/7YOUTUBERIPODER
collaborativecollapsing the rigid hierarchyforcing organization to rethink how they are recruit, compensate, develop and supervise talentexodus from corporations to start-upsjust beginning
prosumersco innovation products and services with producersglobal giant in social activism
Freedom in everything they do“freedom of choice to freedom of expression”
Customizepersonalize
scru·ti·nize  (skrtn-z) tr.v.scru·ti·nized, scru·ti·niz·ing, scru·ti·niz·es To examine or observe with great care; inspect critically. ScrutinizersMockumentary videodove ended with a message tell your daughters before unilever gets to them
They looking for corporate integrity and openess when deciding what to buy and where to workgreen generation
EDUTAINMENT Entertainment and play in their work, education and social life
Collaboration and relationship generation
Speed Eater Visualize twitter http://twittervision.com/maps/show_3d
A must be successthe right thing at the right time Fast (too fast for non netgen) Short (own language) Mobile Open Source (new liberal) Mash ups possible Cross media Push not Pull Cult (even error) Celebrity support (Obama)
Innovators
NET Gen What do YOU DO different?
And they start not only working BUT as well buying
How do you teach? Like this?
How do you teach? .. Or like this?
How do you engage them?
What tools do you use?
What tools can you use?
Do you encourage them to innovate and create?
Multimedia- lecturing has the power to transform teaching and learning
You have the power to give them the skills and tools to work in the 21st century
Teach them how to find, make sense of, and use relevant information
Give them the ability to find and use information with critical discrimination in order to build knowledge.
You can help them understand the power of images and sounds
Help them recognize and use that power, to manipulate and transform digital media.
EduTainment. Learning can be fun and playfiul. http://www.worldofwarcraft.com/
Network is key.
Learn together, network together, grow together
Think!: Which Web2.0 tool would you use for each of these tasks? Share Publish your insights Inform colleagues about a nugget of knowledge Ensure that your team can be part of the most important decisions made during the global marketing meeting Innovate Improve upon a document with a group of colleagues Meet new people to brainstorm and develop new ideas Reuse Find cool images to use in a presentation Link to the good ideas of thought leaders, and expand upon them Collaborate Ask for help from others Find a new job Learn Listen to an interview with an expert Find out what the consensus position is on a given topic Check about the “best” hotel for next company trip Keep updated on a specific topic over time
Web 2.0: Search yes BUT there is more than Google!
Web 2.0: ThreadedDiscussions –im BOOT
Web 2.0: Blog –HRM course/ private
Web 2.0: Wiki – various projects

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Education 2.0 Leaders Programme Insights

  • 1. Education 2.0Leaders in Education Programmeby National Institute of EducationSingapore By Lukas Ritzel, July 09
  • 2. Education The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn Alvin Toffler 2004
  • 3. Education The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn Alvin Toffler 2009
  • 4.
  • 5. IMI conceptualized IMI’s presence in Second Life (virtual campus)
  • 6. Has been in international management since over 20 years, has done workshops, keynote speeches and presentations in 40++ countries in 4 languages. He has lectured at more than 20 Universities in various countries. Has been on National Thai TV on creativity
  • 7. Is Co-founder of Change Management consulting company Prasena (www.prasena.com ), his company got in 2004 the Purple Cow award of companies who "make a difference" from Seth Godin (Singapore, FAST company).
  • 8. Lecturer at Grenoble School of Business at MBA level in management, has been highest evaluated professor for 2009 MBA summer courses
  • 9. coInventor of eMatrix (drivers of new economy of change)
  • 10. Has been working on a project for MINDEF (Ministry of Defense in Singapore)
  • 11. Lectures in Organization Consulting, ICT, HR, Creativity, eMatrix, Management of Change, Learning Organizations and Knowledge management.
  • 12. Is Switzerland chapter President of the Digital Workforce Education Society (www.digibridge.org ).
  • 13. Has been speaker (in real as well as virtual) at many international conferences, some of his best presentations can be seen on www.slideshare.net (30’000 views on eMatrix presentation on management of change)Google "Lukas Ritzel" for more digital footprints.
  • 14.
  • 15. This presentation and sharing of information... Will hopefully help you to see some new aspects Start a dialogue between Singapore and Switzerland Bring some 0.2 aspects to the table
  • 16. what is Lecturer2.0? meet Lukas Ritzel (lor) @ IMI University Centre
  • 21. Sometimes as well lecturingfar away………..
  • 22. August 3rd will lecture at lovely professional university……….. August 4th will already be in vacation in switzerland with the family 
  • 24. LOR’s academic networkare here ………..
  • 25. so LOR has to find way’s of working in a global team, in different timezone's and with people he has never met……..
  • 26. this is one LOR’s academic partners…….. Andrew Pincon, but he calls him Hermes
  • 27. LOR subscribes to ‘Hermes’ wiki via an RSS feed He feels like he knowshim real well, and always knows what he’s thinking and where the company is heading. he’s never met Hermes in person
  • 28. LOR also has his own project wiki his partnerssubscribes to it via an RSS feed his studentssubscribe to it via an RSS feed 130 peoplehe doesn’t know subscribe to it via an RSS feed they all feel like they know him and his project real well
  • 29. that’s less work for LOR….. collaborativedocumentation…
  • 30. For larger projects, LOR uses Sharepoint in a cloudenvironment ….and empowerment for the users
  • 31. For web enhanced lecturing as well as elearning, LOR uses moodle
  • 33. In Second Life LOR collaborates as well with the Weabheads on English language teaching
  • 34. LOR stores & tags all his key presentationson slideshare ….everyone can see them….and he can see everyone else’s
  • 35. Some are more and some less important What is relevant and what is not decided the crowd
  • 36. histags highlight his interests & stuff he’s keeping an eye on he can see who else is interested in the same things by exploringtags
  • 37. this is Dr. BK Passi LOR’s colleague & mentor Collaborating with AIAER in India
  • 38. Dr. Passi normally has lots to say……… so he creates audio podcasts which are aggregated throughout the company
  • 39. when a new podcast is available from Dr. Passi’s blog..... LOR is notified via RSS
  • 40. ……….he then downloads, listens it on his iphone & syndicates the podcast on his own wiki
  • 41. LOR has of course a LinkedIn profile……
  • 42. ….so does his boss, his other boss, his colleagues ...
  • 43. ….and most of his friends, academic colleagues andthinktank
  • 44. ….in fact, that’s how he got the Grenoble assignments. Using a Social Network to find contacts and opportunities. I know somebody who should know you
  • 45. LOR say’s…….. ….if people don’t know what you can do…..why would they ask you to do it? advertise yourself!
  • 46. ..socialnetworking is not just for kids!
  • 47. from histags, his blog, his wiki entries and his LinkedIn profile……… Students, teacher colleagues, even teachers that LOR has never before met often contact LOR from different schools and countries……..
  • 48. …just to say Hi….or to say, hey, I work on a similar project, how can we collaborate…? it’s about collaboration
  • 49. 18 months agoLOR was using these tools ….. all on his desktop….
  • 50. todayLOR uses these tools ….. all through his browser….
  • 51. todayLOR accesses ….. all through his mobile devices….
  • 52. if you were to……. ..ask LOR what his favourite piece of educational tools are ………..?
  • 53. ..he’d give it some thought……… ..and say it was a trickquestion………
  • 54. ..and answer with……… Google Chrome
  • 55. ..as LOR uses his favourite browser for almost any app
  • 56. ..ask LOR what Education2.0is………..?
  • 57. ..he’d say he hates buzz words………
  • 58. ..but it’s most definately Social Softwarewithin the firewall…….
  • 59. ..easy to use software web based bottom up, not top down less feature bloat, more GETTHINGSDONE
  • 60. blogswiki’spodcastssocial networking online collaborationtagging social bookmarking
  • 61. ..they all have a social element ..they are all browser based…
  • 62. ..But there is a much larger shift than just a technological one ..there is a radical shift in how things are DONE, how we live, learn, work…
  • 63. Education2.0….. initiated by those passionate about web2.0 and implemented by people likeyou….
  • 64. Leaders in Education Programme 2009 by National Institute of Education Vision To be an institute of distinction. Mission To excel in teacher education and educational research. Core Values for NIE Staff (a) Giving our Best Professionally (b) Being People-centred and Collegial (c) Upholding Integrity (d) Appreciating Diversity of Backgrounds and Strengths (e) Embracing Change Positively
  • 65. Web2.0 fits in well Singapore's focus to Teach Less, Learn More is on the right track
  • 66. HRM trad. For the last years we looked at HRM through the Org-Chart Filer
  • 67.
  • 68. Actually it should look more like
  • 69.
  • 70.
  • 71. Competitive Market Everybodies Brain Collaboration Job 4 life / ever learning
  • 72.
  • 73.
  • 74. Competitive Market Everybodies Brain Web2.0 world Job 4 life / ever learning
  • 75.
  • 76. Workforce Now “Silent” Generation (born 1930-1945) Born with the military technologies that were to lead to analog, digital and virtual technologies “Baby-Boom” Generation (born 1945-1960) Born with the analog and space technologies that accelerated the development of digital technologies Generation “X” (born 1960-1975) Born among analog technologies (telephone, TV), witnessed and participated in the development of digital technologies Generation “Y” (born 1975-1990) Born with the first generation of digital technologies, witnessed and participated in the development of networked technologies … and NEW streaming into the corporate, Net-Generation “e” (born 1990-2008) Consider computers and the Internet as ‘natural’ as telephones and refrigerators Ready to share (flickr wedding pictures, blogspehere)
  • 77. Portrait of a 3rd Millennium Student/ Employee Net-gen Adaptable, flexible, creative, problem-solver, decision-maker, eager to learn continuously Multi-linguist Power-user of ICT Generator of economic, social and environmental value Loves to communciate , used to share all with everybody
  • 78. NET Gen/ Your Students What do they DO different?
  • 79. IMI students areNET Gen YOUR students areNET Gen
  • 80. The knowledgeis the network How knowledge in the area of Web2.0 creates it’s own dynamic, it’s own life
  • 81. Effective networks are: Decentralized Distributed Dynamic Democratic
  • 82. This sounds like something we all know and use daily
  • 83. Growing up Digital Let’s see what Don Tapscott has to say http://www.youtube.com/watch?v=CaFJDUq5ack
  • 84. Web2.0 Is it relevant? To who, to business? To educational institutes YES VERY SURE YES as an educator, you must be aware of what is changing around you in mindset, capacities and technologies What is it all about, lets first go back in history, back in the dark ages of the internet Some 5 years back before..
  • 86. Web 1.0 was for specialists, for huge serves who knew what is good for US. Remeber?
  • 88. But then first very slow Something started to change the Web as we knew it
  • 89. Who would have ever thought they’d go from uploading this video on April 23, 2005, to selling the site to Google for $1.65 billion just 18 months later.
  • 90. 1999
  • 91. Killer Applications in its Historic context Life Journal/ 99 Hot or Not/ 00 Wikipedia/ 01 Friendster/ 02 Del.icio.us/ 03 by Yahoo Flickr/ 04 by Yahoo You Tube/ 05
  • 92.
  • 93.
  • 94.
  • 95.
  • 96.
  • 97. The Impact of Consumer Generated Media (CGM)
  • 98. Rate my Professor And sure soon Rate my workplace Rate my government And..
  • 99. You better make sure you follow the comments, the moods and trends on anything related to your company, your network, your industry
  • 100. How important is all that for ...
  • 101. It obviously touches Marketing HR (hire & fire based on feedback) Trend research Mood research
  • 102. Much more, the WEB could be smart But there is more As seen there are new technologies which define the Internet as it will be in the future (means tomorrow) But those technologies already today lead to new business models and a huge shift in society We better make sure we prepare our students for this (or make sure our teachers can follow them  )
  • 103. What is radically different with this Sheraton corporate website? Clients empowered Review = content = marketing Make them part of the company MAKE THE THEM COMPANY ITSELF
  • 104. The Power of Social Created Content 2.48 photosync
  • 105.
  • 106. Exists now DBpedia is a community effort to extract structured information from Wikipedia and to make this information available on the Web. DBpedia allows you to ask sophisticated queries against Wikipedia, and to link other data sets on the Web to Wikipedia data.
  • 108. Tim Berners-Lee: The next Web of open, linked data 20 years ago, Tim Berners-Lee invented the World Wide Web. For his next project, he's building a web for open, linked data that could do for numbers what the Web did for words, pictures, video: unlock our data and reframe the way we use it together.
  • 109. The Symantic Web is already here
  • 110. Lor tip of the day Good read, search for it online
  • 111. Much more, the People are smart But there is even more
  • 112. BUT only if he/she is prepared well from our education systems to understand the forces behind business2.0 Much more for preparing students for new businesses Out there are many more 1Million $ ideas waiting to be picked and implemented The next Web2.0 Millionaire may sit right in your classroom The best is, with zero investment, zero staff and overnight BUT only if he/she is prepared well from our education systems to understand the forces behind business2.0
  • 113.
  • 114.
  • 115. Wikipedia – the crowd is smart
  • 117. 108 The crowd is ready to work.It started as so many times with some 16 / 17 year old NET GEN people, Not accepting or perhaps just not knowing on how it has been done the last 100 years and how it should never have changed (as they might have been told in class). They just wanted to make money, but all they had was an idea and some technical skills to build a simple website, Today they are multiple millionaires, just some 3 years later.
  • 118. 109
  • 119. 110 .com Threadless.com This hipster company prints T-shirts with designs submitted to its Web site. It expects to earn $20 million in revenue this year.
  • 120.
  • 121. I have been getting a problem when searching using Google.
  • 122. When I get the results and click on one of them it redirects me to another site and not to the selected site.
  • 124. You have spyware. Use spyware removal software.
  • 125. Update to the latest signatures before starting scan.
  • 126.
  • 127. One UK band used crowdsourcing and social networking to get back into the music business
  • 128. Crowdsourcing" has, virtually overnight, generated huge buzz, enthusiasm, and fear. It's the application of the open-source idea to any field outside of software, taking a function performed by people in an organization, such as reporting done by journalists, research and product development by scientists, or design of a T-shirt, for example, and, in effect, "outsourcing" it through an open-air broadcast on the Internet. Crowdsourcing has already had a huge impact on big companies like Procter & Gamble, as well as start-ups like Threadless.com, which rapidly became the third largest T-shirt maker in the United States. The fuel sparking the crowdsourcing flame is the potent combination of more highly educated people working in fields other than those in which they were trained with the greatest mechanism for distributing knowledge and information the world has ever seen: the Internet.
  • 130. Transition Web1.0 The WWW as we knew it, email, google and your corporate website Web2.0 Social feedback, everybody is part, YouWeb DataLink and Symantic Web Cowdsourcing The inclusion and merging of multimedia content Mashup s Push technologies like RSS http://www.go2web20.net/ and click rss link to igoogle
  • 131. eduCation? .. And how again would Web2.0 link into
  • 132.
  • 133.
  • 134.
  • 135.
  • 136. The Professional Networked Learning Collaborative “Educators working together in the ongoing purpose of increasing student learning while sharing physical space, virtual space, or both simultaneously.
  • 137. Competenciesof an educator2.0 Move fluid between physical and virtual networks to Communicate Collaborate Share ideas Share strategies Share information Each member being a portal or node their individual network Act as a DJ of education between different networks and communities
  • 138. Education2.0 Components Use more and more consequently web2 tools and technologies Get yourself and students involved Get multi-media, multi-tool, multi-answer, multi-everything SAMPLE >>>>
  • 139. Generation Zor NetGENor simplyYOUR STUDENTS!
  • 142.
  • 143. THEY ARE DUMBER THAN WE WERE AT THEIR AGEattention deficit disorderscan’t focus anythingthey don’t read and are poor communicators
  • 144. THEY ARE SCREENAGERSNet addictedlosing their social skillsno time for sports or healthy activities Video game as The world’s fastest growing addiction and the most reckless endangerment of children today
  • 145. THEY HAVE NO SHAMElolita effect Young people, unaware that it may come back to haunt Them, merrily give out all sorts of personal information Online Whether it’s to a college recruiter, a future employer Or a manipulative marketer, cyberbully or predator The RATE everything And everybody
  • 146. Because their parents have coddled them, they are adrift in the world and afraid to choose a path.
  • 147. They steal. They violate intellectual property rights, download music, swap songs, and share anything they can on peer-to-peer networks with no respect for the rights of the creators or owners.
  • 148. They’re bullying friends online.They’re violent. They have no work ethic and will be bad employees.This is the latest narcissistic “me” generation.They don’t give a damn.
  • 149.
  • 150. He is one of those
  • 151. How might this affect their approach to learning?
  • 152. What are their tools?
  • 153. Where do they communicate?
  • 154. How do they network?
  • 155. Where do they network?
  • 156. How do they learn?
  • 157. Where do they research?
  • 158. About 21 million teens use the Internet and half of them say they go online every day
  • 159. 97% of girls 15-17 have used instant messaging
  • 160. 81% of teens play games online, which is 52% higher than 4 years ago
  • 161. What makes games so engaging? Engrossing Problem Solving Collaboration Feedback Strategic Thinking Fun
  • 162. 76% of online teens get news online, 38% higher than 4 years ago
  • 163. Welcome to generation myspace. Education2.0 - social networking
  • 165. MULTITASKING GENERATIONSPHONE ADDICTEDTHUMBERCAMERA GEEKSFACEBOOK PRAYERMESSENGER 24/7YOUTUBERIPODER
  • 166. collaborativecollapsing the rigid hierarchyforcing organization to rethink how they are recruit, compensate, develop and supervise talentexodus from corporations to start-upsjust beginning
  • 167. prosumersco innovation products and services with producersglobal giant in social activism
  • 168. Freedom in everything they do“freedom of choice to freedom of expression”
  • 170. scru·ti·nize  (skrtn-z) tr.v.scru·ti·nized, scru·ti·niz·ing, scru·ti·niz·es To examine or observe with great care; inspect critically. ScrutinizersMockumentary videodove ended with a message tell your daughters before unilever gets to them
  • 171. They looking for corporate integrity and openess when deciding what to buy and where to workgreen generation
  • 172. EDUTAINMENT Entertainment and play in their work, education and social life
  • 174. Speed Eater Visualize twitter http://twittervision.com/maps/show_3d
  • 175. A must be successthe right thing at the right time Fast (too fast for non netgen) Short (own language) Mobile Open Source (new liberal) Mash ups possible Cross media Push not Pull Cult (even error) Celebrity support (Obama)
  • 177. NET Gen What do YOU DO different?
  • 178. And they start not only working BUT as well buying
  • 179. How do you teach? Like this?
  • 180. How do you teach? .. Or like this?
  • 181. How do you engage them?
  • 182. What tools do you use?
  • 183. What tools can you use?
  • 184. Do you encourage them to innovate and create?
  • 185. Multimedia- lecturing has the power to transform teaching and learning
  • 186. You have the power to give them the skills and tools to work in the 21st century
  • 187. Teach them how to find, make sense of, and use relevant information
  • 188. Give them the ability to find and use information with critical discrimination in order to build knowledge.
  • 189. You can help them understand the power of images and sounds
  • 190. Help them recognize and use that power, to manipulate and transform digital media.
  • 191. EduTainment. Learning can be fun and playfiul. http://www.worldofwarcraft.com/
  • 193. Learn together, network together, grow together
  • 194. Think!: Which Web2.0 tool would you use for each of these tasks? Share Publish your insights Inform colleagues about a nugget of knowledge Ensure that your team can be part of the most important decisions made during the global marketing meeting Innovate Improve upon a document with a group of colleagues Meet new people to brainstorm and develop new ideas Reuse Find cool images to use in a presentation Link to the good ideas of thought leaders, and expand upon them Collaborate Ask for help from others Find a new job Learn Listen to an interview with an expert Find out what the consensus position is on a given topic Check about the “best” hotel for next company trip Keep updated on a specific topic over time
  • 195. Web 2.0: Search yes BUT there is more than Google!
  • 197. Web 2.0: Blog –HRM course/ private
  • 198. Web 2.0: Wiki – various projects
  • 199. Web 2.0: Podcast – Swissness
  • 200. Web 2.0: Social Networking Sites
  • 201. Web 2.0: Spread and connect knowledge
  • 202. Web 2.0: Check public reviews
  • 203. Web 2.0: Virtual Worlds – Second Life
  • 204. Web 2.0: The Web finds you RSS http You to services You to services
  • 205. Possible Answers Share Publish your insights - Blog Inform colleagues about a nugget of knowledge - Threaded discussion Innovate Improve upon a document with a group of colleagues - Wiki Meet new people to brainstorm and develop new ideas - Virtual world Reuse Find cool images to use in a presentation - Search engine Link to the good ideas of thought leaders, and expand upon them - SlideShare Collaborate Ask for help from others - Threaded discussion Find a new job - Social networking site Learn Listen to an interview with an expert - Podcast Find out what the consensus position is on a given topic –Wiki Check about the “best” hotel for next company trip Review Forum Keep updated on a specific topic over time RSS feed
  • 206. Fact is They are already there! We better follow (as peer, supervisor, in building your company and in dealing with your customers AND as your STUDENTS)
  • 207. How to do? The Net Gen generations were influenced by the events of 9/11 and school shootings such as Columbine. They have been told that Social Security may not exist for them and have watched pensions and work security evaporate for their parents. Consequently, they are more loyal to colleagues and co-workers than to a company or manager. Work/life balance is extremely important for this group and they don’t want to sacrifice family time for career. This group LOVES technology and are considered technological natives. They grew up with it and are extremely talented at adopting new technology into their lives.The Net Gen generations presently make up 100% of students and about 51% of the workforce. This will increase to over 70% in the next ten years as Boomers begin retiring. But many people in management are Boomers with years of experience who may struggle with the Net Gen generations and their priorities.
  • 208. Offer flexibility and study at home/ virtual/ anywhere options The old model that a person has to be in a seat at the office just isn’t valid anymore. That model was based on time rather than production. The emerging workforce is focused on results, not appearing busy to impress the boss. Smart companies are growing through a virtual workforce; no office space, equipment expense, or commuting. Staffs are paid on a project or production scale. Prepare your students for this!
  • 209. Avoid micromanaging These employees are use to working and learning independently. They work to contribute and are adverse to a chain of command. Set the parameters and then get out of their way. NetGen’s are fast, efficient, and not likely to waste time. Ensure to cover this style of working in class
  • 210. Embrace technology To have any other framework will make you and/or your business look foolish. US Republican candidate, John McCain, discovered this last year when he described himself as a “computer illiterate” who had never gone online. He not only looks old, he appears out of it. Unfortunately, many executives and business leaders are also like this and don’t understand consumer desires because they are not plugged in. I guess no need to tell to Singapore
  • 211. Encourage creativity The traditional workplace often treated people like machines. But if you look at many of today’s most successful companies, they are the result of creativity by a couple of people. Whether Twitter.com or Spreadshirt, there are business opportunities for new products and services. Creativity has yet to become a significant research theme in Singapore, the study of creativity seems to be influenced by current educational interests, and that creativity has not been a major theme in the main textbooks written for teachers.
  • 212. Build relationships Since this generation connects with colleagues and friends, evaluate how your business encourages critical connections. Are there any opportunities for socializing at work or after work? Smart companies establish softball teams, bowling teams, company picnics, and support groups for new mothers, and allow facebook at work etc. to encourage interaction, networking and teamwork. Ensure the usage of wiki, collab tools and even facebook in your curriculum
  • 213. What ever business you are in Check your educational institute if it supports those drivers and NetGen employees Ensure that you embrace some/most/all of those ideas and new way‘s of doing things Dare to break rules, become a DJ of edcuation, dare to dare Education needs an update to Education2.0
  • 214. QUOTE It‘s not about matching traditional models with existing tools anymore; it‘s about developing a brand-new pedagogical model and implemnting the NEXTGen Web environment upon it Antonio Fumero, 2006
  • 215. For Seminar education2.0 By Lukas Ritzel, July 09 - l.ritzel@imi-luzern.com - skype: lritzel Online cv @ http://ggsb.wikispaces.com/lritzel+cv