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E-COMMERCE
TO
M-COMMERCE
Electronic commerce, commonly known as
ecommerce or eCommerce, is a type of industry where the buying and
selling of products or services is conducted over electronic systems such
as the Internet and other computer networks
E-COMMERCE BUSINESS MODELS
 Business to Consumer
 Business to Business
 Consumer to Business
 Consumer to Consumer
 Business to Employee
Business to Consumer(B2C)
Business to Business(B2B)
Consumer to Business(C2B)
Consumer to Consumer (C2C)
Business to Employee (B2E)
 Faster buying/selling procedure, as well as easy to
find products.
 Buying/selling 24/7.
 More reach to customers, there is no theoretical
geographic limitations.
 Low operational costs and better quality of
services.
 No need of physical company set-ups.
 Easy to start and manage a business.
 Customers can easily select products from
different providers without moving around
physically.
Disadvantages of E-commerce
 Any one, good or bad, can easily start a business.
And there are many bad sites which eat up
customers’ money.
 There is no guarantee of product quality.
 Mechanical failures can cause unpredictable
effects on the total processes.
 As there is minimum chance of direct customer to
company interactions, customer loyalty is always
on a check.
 There are many hackers who look for
opportunities, and thus an ecommerce site,
service, payment gateways, all are always prone to
attack.
"Mobile Commerceis the use of
informationtechnologiesand
communication technologiesfor the
purpose of mobile integrationof
different value chains an business
processes, and for the purpose of
managementof business
relationships.”
M-COMMERCE
M-CommerceFramework
Developer & provider plane
User plane
Mobile commerce applications
Wireless user infrastructure
Mobile middleware
Wireless network infrastructure
Applicationdeveloper
Contentprovider
Serviceprovider
M-CommerceLifeCycle
Application
developer
Content providers Other service provid.
Eqiupment vendors
Wireless service
providers
Users
Apps Contents
transaction
responce
Contents
Transaction
request
Equipments Equipments
Eqipuments
App info.
M-CommerceEmergingApplications
 Mobile Financial
Applications (MFA)
 Mobile Advertising
(MA)
 Mobile Inventory
Management (MIM)
 Product Location
and Search (PLS)
MFA(MobileFinancialApplications)
MA(MobileAdvertising)
MIM(MobileInventoryManagement)
PLS(ProductLocation&Search)
Wirelessinfrastructurerequirementsformobilecommerce
Network Requirements Specific Attributes
Multicast Support support for multicast in
infrastructure wireless
networks.
Network Dependability Impact and frequency of
component failure
Quality of Service Bandwidth requirements,
delays
Roaming Across multiple
networks
Handoff over multiple wireless
networks.
M-CommerceApplications
 Mobile Ticketing.
 Content Purchase and Delivery.
 Location based services.
 Information services.
 Mobile Banking.
AdvantagesandDisadvantages
 Providing wider reach.
 Reducing time and
order.
 Small screens of most devices
still limit types of file and data
transfer (i.e. streaming videos,
etc.)
 Standards guiding applications
and technology development
and connection's)
 WAP and SMS limited to small
number of characters and text.
 Use of graphics limited
Advantages Disadvantages
DIFFERENCEBETWEEN E-COMMERCE
ANDM-COMMERCE
 M-commerce keeps us in touch with the world
wirelessly by the help of satellites no matter
where ever we are but e-commerce usually does
not do that. It normally needs to be connected to
internet by the help of wires.
 M-commerce is always reliable and easy to access
as compared to e-commerce.
 Wireless handheld devices are easy to carry
anywhere because of very low weight.
Conclusion
 As m-commerce
applications and
wireless devices are
evolving rapidly, one
will take forward the
other one towards
empowering
innovation, versatility
and power in them.
E2M - How E-Commerce is Evolving into Mobile Commerce

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