Best Digital Marketing Training Institute

1. M A R K E T I N G O F P R O D U C T S A N D S E RV I C E S
T H R O U G H I N T E R N E T.
DIGITAL MARKETING
TRAINING

2. Abc Institute
 Best Digital Marketing Training Institute in
Jalandhar
 100% practical knowledge
 Students made to work on the live projects
 Provides the latest digital marketing trends
 Get 2 days free demo class

3. Traditional Marketing

4. Digital Marketing

6. Reasons why Digital Marketing Is Best
Cost
effective
Real Time
Results
No Coding
More Career
Choice
Get Paid
More

7. Phases of Digital Marketing

8. Types of Digital Marketing
 SEO
 SEM
 Content Marketing
 SMM
 SMO
 PPC
 Affiliate Marketing
 Email Marketing

9. SEO(Search Engine Optimization)
 Gets traffic to website
 Use techniques such as onsite and offsite
 Onsite uses content writing ,keyword
research etc.
 Offsite uses backlinks
 Provides higher ranking to the website
 Provides long lasting results

10. Why SEO

11. How Google Rank Website?

12. PPC(Pay Per Click)
 Promotes the business through ads
 These are the paid ads
 Google has AdWords-we have
to pay to google according to
the clicks on the ad by the
users
 Provides immediate results

14. Why PPC is better?

15. SEM(Search Engine Marketing)
 Marketing of websites through ads
 Require clear and concise ad
 Provides immediate result
 Have to pay for ads on when
customers take action

16. Content Marketing
 Publishes, creates and promotes the content
 Content has to be unique and interesting
 Includes rich content such as info -graphics,
pictures, videos etc.
 Remain updated with regular quality content

18. SMM(Social Media Marketing)
 Advertising through social media
 Includes Facebook, twitter, Instagram, google+, you
tube etc.
 Attracts larger audience
 Free of cost

19. SMO(Social Media Optimization)
 Includes content and website optimization through
social media
 Ensures rich and effective content
 Content shared through weblinks
on social media sites

20. How to do Social Media Optimization

21. Affiliate Marketing
 Advertising through the use of affiliates
 Affiliates provides the sale to products and services by
referring individuals
 Increases the online sale of our products by advertising skills
 In return, affiliates are commissioned for it

23. Email Marketing
 Marketing through the use of emails
 Target the group of audience
 66% of people who receive email are influenced to
make a purchase

24. Current Digital Marketing Activities

27. Future scope of Digital Marketing
Now more than 40% business depend on the digital
marketing but with the increase in smart phones and
internet, in next few years more than 90% business
will depend on the online marketing.

28. Career Options
 Can earn by making blogs and using AdSense
 Earn by creating you tube channel
 Can become copy and content writer
 Can start his/her own small business/company
 Can work as team leader in top digital companies
 Can get the post of SEO and PPC managers as well as
executives

29. Why Choose us?
 100% job assurance
 Complete practical knowledge
 Students made to work on live projects
 Batches include 3 to 4 students
 Google and Bing certifications are provided
 Experienced teachers
 Free demo classes for 2 days from the trainer himself
 Starts from the fundamental knowledge

30. H U R R Y U P , C A L L U S A N D G E T F R E E 2 D A Y S D E M O C L A S S .
S E A T S A R E L I M I T E D . F O R A N Y Q U E R I E S C O N T A C T U S A T A B C
@ G M A I L . C O M .
Don’t miss the chance of getting Best Digital
Marketing Training with us in Jalandhar.