In this throat cutting competitive market, coming and staying on top has become a priority of every business owner. No matter how much you love your old traditional Marketing methods, just relying on them simply wouldn’t do the job. They are way too outdated to even compete with modern methods. Today the whole world is online on their fingertips. People are most likely to ignore the traditional methods, but they for sure will notice your online presence, given you make an effort to be there. Xpecto is a Digital Marketing Services that helps you build an immaculate online presence. Without any further ado let us look at how you can make an effective presence online.

1. Digital
Marketing
Solutions

2. Introduction
Xpecto® has been a top provider of expert
Digital Marketing Services since 2013. We are
located at Noida, India and are founded with
the vision to provide Result Driven and
Trustable Solutions.
We help strengthen a brand’s visibility online
by creating customized Digital Marketing
Strategies that align with the client’s business
requirements.

3. Offering
Marketing from online channels is an excellent
opportunity for your business to grow and gain more
valuable traffic and sales across the glob.
Digital Marketing is the key and backbone of any
business in today’s Digital World. It’s must create your
brand awareness to reach potential viewers and
convert them into customers.
Xpecto® understands Client's Business’s needs and
thus provide complete Digital Marketing Solutions
across the Globe in English and other languages as
well.

4. Digital Marketing Services can be categorized as
follows
Search engine
optimization
(SEO)
Search Engine
Marketing (SEM)
Content
marketing
Social Media
Marketing (SMM)
Pay-per-click
Advertising (PPC)
Email
Marketing

5. Each of these components uses a particular part of net,
enhances it and gives you the best results. Digital Marketing
not only reduces your individual efforts, but it does this cost
effectively. Digital Marketing offers a wide range of services that
guarantee your improved success at a much cheaper price.
Our Digital Marketing Company, customize your Digital
Marketing Campaign. We have years of experience in designing
the programs best suited for your business. We try to extract
every last bit of potential from the campaign we design and
give you the results better than your expectations. Our IT
Consultant Company have individuals working under us who
have worked hard for years to gain the skills they possess and
those skills reflect upon the result we provide you with.
All business owners must need to take advantage of Digital
Marketing from initial stage as it takes time to create brand.
As early you will start your business will experience the multiple
advantages of Digital Marketing by investing in different Digital
Marketing strategies like PPC, SEO...etc
Marketing from online channels is an excellent opportunity for

6. SEO –
Search Engine
Optimization
SEO Marketing Service can be aptly defined as the lifeline of any online
business in today’s world. This is the age of globalization and digitization.
To make your business stand out amongst millions of competitors
present online, you need to have a cutting edge, uniqueness about you as
well as something which would render the much-needed goodwill to your
business amongst search engines. That is the job of an SEO marketing
company.
As we all know, what SEO stands for i.e. search engine optimization. It
is a process of increasing a website’s ranking on search engines
through a mixture of SEO marketing strategies and tools which garner
a high rate of visibility to the website. This in turn automatically awards
a higher rate of sales conversion and the ultimate goal of every
business is to earn a profit.
The major difference in SEO and Paid ads is, you need to pay good as
ads display on bidding basis and as payment will stop then ad will stop
and no leads will come. But in SEO you just need to pay a fixed price
on month basis and there is no any limit for outcome (leads / traffic)
even after doing 1 year if you stop still you will get results as whatever
work will be done will be there in search engines unless those work is
not updating time to time

7. SEO Solutions
On Page Off Page
Google
Local
Google
Global
Multi
Language

8. SMO – Social Media Optimization
Social Media Optimization is one branch of internet marketing which
can bear maximum fruit if used in the right manner. Given the
current state of the population today and their addiction to social
networking websites, it is no wonder that opting for social media
optimization to increase your website’s rankings on search engines is
becoming a popular choice amongst businesses.
Facebook Instagram Twitter LinkedIn
Pinterest
Tumblr

9. Facebook & Instagram Paid Ads
Get More
Messages
Get More
Leads
Boost a Post
Promote Your
App
Get More
Bookings
Boost an
Instagram Post
Promote Your
Page
Get More
Calls
Promote Your
Business
Locally
Get More
Website Visits

10. Google Ads
Google Ads (formerly known as AdWords) is a system in which
advertisers bid on keywords for their clickable ads to appear on the
top of Google's search results. As mentioned they work on the
bidding system i.e. as the high bid you placed your chances of coming
at the top are also high. Google charge for two ways first is on click
and the second is on an impression basis.
Campaign Goals:
a) Select keywords that trigger the most effective ads
b) Increase click-through rate (CTR)
c) Improve the ads quality score to lower cost per click (CPC)
d) Maximize campaign return on investment (ROI)

11. Pay-Per-Click Advertising (PPC)
Sales
(Search, Display, Shopping,
Video, Smart, Discovery)
Leads
(Search, Display, Shopping,
Video, Smart, Discovery)
Website Traffic
(Search, Display, Shopping,
Video, Discovery)
Product and Brand
Consideration
(Video)
Local store visits and
promotion
(Local)
Brand Awareness and
Reach
(Display, Video)
App Promotion
(App)

12. Content Marketing
Need and Awareness of Solution
Research for the Potential Solutions
Consideration and Comparison
Buying the Product
"Content marketing is a marketing technique of creating and
distributing valuable, relevant and consistent content to attract and
acquire a clearly defined audience – to drive profitable customer
action.“

13. Maintaining your customer's trust and interest is a crucial thing in
business. Using Email marketing, you can keep your customers
updated with your new products and technologies. This means
everyone who is subscribed to you will get an update each time you
launch something new.
Each of these components uses a particular part of net, enhances it
and gives you the best results. Digital marketing not only reduces
your individual efforts, but it does this cost effectively. Digital
marketing offers a wide range of services that guarantee your
improved success at a much cheaper price.
Our Digital Marketing Company, customize your digital marketing
campaign. We have years of experience in designing the programs
best suited for your business. We try to extract every last bit of
potential from the campaign we design and give you the results
better than your expectations.

14. Pricing
Title Basic Normal Aggressive
Cost (Monthly) USD 349 USD 649 USD 1249
SEO
Keywords 10
Yes Yes Yes
SMO
Fb + In + Tw + Pn + Tu + Li
Yes / 20 Post Yes / 30 Post Yes / 50 Post
PPC
FB / Month
No
Yes / USD 100
Inclusive
Yes / USD 100
Inclusive
PPC
Google (Retargeting) / Month
No
Yes / USD 200
Inclusive
Lead Generation
(Google-PPC) / Month
No No
Note: Final price may vary as per actual
requirements.

15. Contact Us
Xpecto® IT Solutions Pvt. Ltd.
B-05, H-160, BSI Business Park,
Sector 63, Noida - 201301, India
Mobile / WhatsApp: +91-997-181-1618 | +91-997-188-8346
Phone: +91-0120-433-1618
USA: +1 (516) 548 5516
Email: delight@xpectoitsolutions.com
Website: www.xpectoitsolutions.com