This is the Digital Marketing Course content of Ablefields Training Institute, Ravet, Pune. Do look after the presentation and also visit our website to get some more information about Digital Marketing classes. website: ablefields.co.in Mail: ablefieldsavanti@gmail.com

2. Head Trainer- Mr. Ravi Nagle
Entrepreneur-Professional Trainer–
Freelancer-Digital Marketer-Blogger.
BBA – Marketing– NagpurUniversity
MBA – Marketing– PuneUniversity
CERTIFICATION:

3. Welcome to “AbleFields Training
Institute.
INTRODUCTION TO DIGITAL MARKETING

4. OBJECTIVE OF THE SESSION
•What are we going to Understand?
 What is Marketing
 What is Digital Marketing
 Use of Digital Marketing
 Modules of Digital Marketing
 Advantages of Digital Marketing
 Digital Marketing Strategies
 Who can do this Program
 Google Certification
 Career Opportunities

5. What is Marketing
It is a continuous activity that
helps business to make brand Big
Identity.
Marketing is use to create, keep,
satisfy the customer and maintain
relationship.

6. Marketing - Classification
Traditional Marketing Digital Marketing
Reach
Targeting
Price
Return
On
Investment

7. Modules Of Digital Marketing#33+

8. Modules Of Digital Marketing#33+

9. Modules Of Digital Marketing#33+
E-Commerce _Individual Training Program

10. Advantages Of Digital Marketing
Review and brand
loyalty
More Views,
Engagements
Track Your Customer’s
Journey
It Ensures
Business Survival
Online
It helps to build
the directions of
your business

11. Digital Marketing Strategies - SEO

12. Digital Marketing Strategies – Social
Media Optimization

13. Digital Marketing Strategies –
Google Ads

14. Digital Marketing Strategies –
Google Analytics

15. Digital Marketing Strategies – Email
Marketing

16. Digital Marketing Strategies – Video
optimization

17. Digital Marketing Strategies –
Mobile Optimization / Marketing

18. Digital Marketing Strategies –
Webmaster Tools

19. Cyber Laws
 Laws related to Website creation
 Laws checking Internet Service Provider
 Laws for trademarks usage on online platforms
 Laws related to resolving of domain name conflicts
 Laws related to how to web pages linking
 Laws related to security of web content

20. Digital Marketing Strategies -
Online Reputation Management.
 Basics of Online Reputation Management
 Introduction to Social Media
 Online Monitoring/Brand Monitoring
 How to Analysis clients Business
 Engaging with customers
 Building Positive links

21. Digital Marketing Strategies –
Blogging
 What is blogger
 Benefits of blogging
 How to create Blog on BlogSpot
 How to create blog on WordPress
 How to create new post
 How to create page
 Earn Money from Blogging
 How to customize and manage setting
 How to promote blog website

22. Digital Marketing – Who can do this
Program
 Graduate / Post Graduate.
 Sales and Marketing professionals
 Entrepreneurs
 Students
 IT Professionals
 Anyone with basic understanding of Internet
 Basic Website Knowledge
 Interested and Enthusiastic in Technology

23. Digital Marketing Certification
 Google Certification Exams
 Exam Format and Pass Percentage
 Sample Exam Questions
 PPC Interview Questions
 Imp of Certification

24. Digital Marketing – Career
Opportunities
Entrepreneur
Start your own Business
Freelancer
Work on individual projects
Online Earning
Earn from AdSense/Affiliate
Professional
Job Work for a company

25. Digital Marketing as – Freelance
Online Money Earning
• Affiliate Marketing• Google AdSense

26. Questions ?

27. THANK YOU