The document discusses the fundamentals of digital storytelling, emphasizing the importance of understanding content strength, audience, and resource limitations. It introduces the 'yell' test to evaluate stories, ensuring they are effective on mobile platforms. Key principles include prioritizing good journalism, experimenting, and adapting to digital audiences.

1. Digital Storytelling:
Making Smart Choices
Theodore Kim | @TheoTypes | April 2016

2. Choices? Choices!

3. Goals, Goals, Goals
• Understand the strength of your content
• Use the resources you have
• Know your audience and your limitations

4. Composing a Photo

5. What stands out?

6. All stories are different

12. Consumption differs

15. How do we make smarter choices?

16. What is the story?

17. Apply the “yell” test

22. Think of your audience

24. Does it work on mobile?

28. It’s easier than you think

34. Know your limits

37. Great idea, but bad journalism

39. Digital audiences are forgiving

42. Tradition isn’t a good excuse

46. Digital Storytelling
• Apply the photo/yell test
• Think of your audience
• Does it work on mobile?
• Know your resources/limitations
• Good journalism trumps all
• Experiment!

47. Exercises

52. Questions and wrap