At a Spectrum Leadership Institute session at ALA's annual conference in Anaheim, CA, research specialist Kathryn Zickuhr will discuss trends in technology access and use among various demographic groups, and what these changes might mean for libraries.
This presentation pulls together information about digital differences among income groups, age groups, racial and ethic groups, and among people with different levels of educational attainment. It covers internet, broadband, mobile, and social networks.
Amanda Lenhart spoke to the “Media and the Well-Being of Children and Adolescents” conference at the Annenberg Public Policy Center at the University of Pennsylvania. The conference brought together academics, researchers, non-profits and industry to discuss the effects of media on child mental and physical health and well-being. In her talk, Amanda focused on bringing together data that highlights the demographic differences among groups of youth in their adoption, use and experiences with technology and social media. While such data may have illustrated what was called a “digital divide” in the past, it now highlights a variety of digital differences among groups of youth. This talk brings together data previously shared in a variety of reports on youth as well as some new analysis.
Examining more than a decade of data on the social impact of technology in America, Pew Internet Research Analyst Kathryn Zickuhr discussed the patterns and trends shaping the new messaging realities of the digital age at the WSU Elliott School of Communications’ annual Comm Week conference.
Mary will present the Project’s latest research on social media adoption as part of a day-long workshop organized by and for the staff from the State Department's Bureau of Educational and Cultural Affairs and the 8 nonprofit organizations that partner with them to design and implement 2 to 3 week study tours around the U.S. for international visitors.
Lee Rainie, Director of the Pew Research Center’s Internet & American Life Project, will share findings from a new report on e-book lending at libraries. He will also discuss other research about the rise of e-books, their impact on people’s reading habits, and the way that library patrons are hoping to avail themselves of e-book borrowing. Finally, he will explore general reading trends and describe the next steps in the Project’s ongoing research about the evolving role of libraries.
Pew Internet Project Director Lee Rainie will present findings about the state of digital differences at the Georgetown Public Policy Institute’s Annual Conference on Capitol Hill.
This presentation pulls together information about digital differences among income groups, age groups, racial and ethic groups, and among people with different levels of educational attainment. It covers internet, broadband, mobile, and social networks.
Amanda Lenhart spoke to the “Media and the Well-Being of Children and Adolescents” conference at the Annenberg Public Policy Center at the University of Pennsylvania. The conference brought together academics, researchers, non-profits and industry to discuss the effects of media on child mental and physical health and well-being. In her talk, Amanda focused on bringing together data that highlights the demographic differences among groups of youth in their adoption, use and experiences with technology and social media. While such data may have illustrated what was called a “digital divide” in the past, it now highlights a variety of digital differences among groups of youth. This talk brings together data previously shared in a variety of reports on youth as well as some new analysis.
Examining more than a decade of data on the social impact of technology in America, Pew Internet Research Analyst Kathryn Zickuhr discussed the patterns and trends shaping the new messaging realities of the digital age at the WSU Elliott School of Communications’ annual Comm Week conference.
Mary will present the Project’s latest research on social media adoption as part of a day-long workshop organized by and for the staff from the State Department's Bureau of Educational and Cultural Affairs and the 8 nonprofit organizations that partner with them to design and implement 2 to 3 week study tours around the U.S. for international visitors.
Lee Rainie, Director of the Pew Research Center’s Internet & American Life Project, will share findings from a new report on e-book lending at libraries. He will also discuss other research about the rise of e-books, their impact on people’s reading habits, and the way that library patrons are hoping to avail themselves of e-book borrowing. Finally, he will explore general reading trends and describe the next steps in the Project’s ongoing research about the evolving role of libraries.
Pew Internet Project Director Lee Rainie will present findings about the state of digital differences at the Georgetown Public Policy Institute’s Annual Conference on Capitol Hill.
The Social Habit 2011 is a new study from Edison Research and Arbitron that looks at America's usage of Facebook, Twitter, Foursquare and other social networking sites and services. New representative and projectable statistics on the familiarity, usage and consumer behaviors associated with these sites and services is revealed, along with new data on brand following behavior and social commerce. This study was first presented at Blogworld East in New York in May 2011
The 2012 update of the Podcast Consumer research series from Edison Research provides demographics, behaviors and other relevant data about Americans 12+ who consume audio or video podcasts. It was originally presented on May 29th by Edison VP of Strategy Tom Webster.
Moms And Media: 2011 is a new report derived from the Edison Research/Arbitron Internet and Multimedia Research Series. This study examines the media habits of this highly sought after demographic group - where they are ahead of the curve, and where they lag. Since we have tracked this data since 1998, the report examines at key trends and how those behaviors have changed over time. The report also compares Moms to Dads, as well as to the general population, with a focus on what makes Moms and their behaviors associated with both online and offline media consumption unique.
Aaron Smith will share the Pew Internet Project’s most recent data on the constantly shifting digital ecosystem in the U.S. and highlight some major trends that have emerged since the project’s inception in 1999.
Director Lee Rainie gave a keynote at the NFAIS annual conference about the way the internet and mobile connectivity have transformed the worlds of networked individuals. He discussed how normal life has changed in the past decade because of three revolutions in technology: 1) the spread of broadband; 2) the rise of mobile connectivity; and 3) the emergence of technological social networks. He will discuss trends and likely future developments in technology that will shape the way people learn, share, and create information.
Internet Governance Forum – USA
Speech by Lee Rainie
Director, Pew Internet & American Life Project
October 2, 2009
A discussion of the critical uncertainties about the evolution of the internet.
Lee Rainie will present a keynote discussion on networked learning at the The Free Learning 2.0 Conference on August 22. The conference is "a unique chance to participate in a global conversation on rethinking teaching and learning in the age of the Internet."
Lee Rainie will give the keynote presentation on "Learning in the Digital Age: Where Libraries Fit In." Lee will discuss the way people use e-book readers and tablet computers and how those devices are fitting into users' digital lives. He will describe how three revolutions in digital technology – in broadband, mobile connectivity, and social media – have created a new social operating system that he calls "networked individualism." He will use the Project's latest findings to help describe how librarians can serve the new educational needs of networked individuals.
The Social Habit 2011 is a new study from Edison Research and Arbitron that looks at America's usage of Facebook, Twitter, Foursquare and other social networking sites and services. New representative and projectable statistics on the familiarity, usage and consumer behaviors associated with these sites and services is revealed, along with new data on brand following behavior and social commerce. This study was first presented at Blogworld East in New York in May 2011
The 2012 update of the Podcast Consumer research series from Edison Research provides demographics, behaviors and other relevant data about Americans 12+ who consume audio or video podcasts. It was originally presented on May 29th by Edison VP of Strategy Tom Webster.
Moms And Media: 2011 is a new report derived from the Edison Research/Arbitron Internet and Multimedia Research Series. This study examines the media habits of this highly sought after demographic group - where they are ahead of the curve, and where they lag. Since we have tracked this data since 1998, the report examines at key trends and how those behaviors have changed over time. The report also compares Moms to Dads, as well as to the general population, with a focus on what makes Moms and their behaviors associated with both online and offline media consumption unique.
Aaron Smith will share the Pew Internet Project’s most recent data on the constantly shifting digital ecosystem in the U.S. and highlight some major trends that have emerged since the project’s inception in 1999.
Director Lee Rainie gave a keynote at the NFAIS annual conference about the way the internet and mobile connectivity have transformed the worlds of networked individuals. He discussed how normal life has changed in the past decade because of three revolutions in technology: 1) the spread of broadband; 2) the rise of mobile connectivity; and 3) the emergence of technological social networks. He will discuss trends and likely future developments in technology that will shape the way people learn, share, and create information.
Internet Governance Forum – USA
Speech by Lee Rainie
Director, Pew Internet & American Life Project
October 2, 2009
A discussion of the critical uncertainties about the evolution of the internet.
Lee Rainie will present a keynote discussion on networked learning at the The Free Learning 2.0 Conference on August 22. The conference is "a unique chance to participate in a global conversation on rethinking teaching and learning in the age of the Internet."
Lee Rainie will give the keynote presentation on "Learning in the Digital Age: Where Libraries Fit In." Lee will discuss the way people use e-book readers and tablet computers and how those devices are fitting into users' digital lives. He will describe how three revolutions in digital technology – in broadband, mobile connectivity, and social media – have created a new social operating system that he calls "networked individualism." He will use the Project's latest findings to help describe how librarians can serve the new educational needs of networked individuals.
Lee Rainie spoke at the Council on Foundations Annual Conference at a session titled "Philanthropy and the Digital Public Dialogue." Joined by representatives from the Center for Digital Information and other experts in the field, he discussed how advances in digital technology, rapid changes in how citizens access and engage with news and information, and the continued reshaping of the traditional media are dramatically altering the environment in which foundations operate.
Lee Rainie will describe the latest findings of the Pew Internet Project about libraries and the new mix of services they are offering their patrons – and considering offering.
The Changing World of Libraries: Lee Rainie, Director of the Pew Research Center’s Internet & American Life Project, will discuss the Project’s latest research about how people use technology and how people use libraries. He will discuss the implications of this work for libraries.
Are you checking email or tweeting or texting as you read this session description? Today, many of us are hyper-connected through the web, mobile technologies and social media.
Networked Consumers: How networked and how important?Jim Jansen
The Professors Institute, a one and a half day conference for mid-Atlantic college and university professors of marketing and communications. It is hosted by the Direct Marketing Association of Washington Educational Foundation, a nonprofit foundation whose mission is to educate local professors on direct and interactive marketing so as to encourage students to enter the direct marketing industry.
Lee Rainie, Director of Internet and Technology Research at the Pew Research Center, presented this material on October 29, 2020 to scholars, policy makers and civil society advocates convened by New York University’s Governance Lab (GovLab). He described findings from two canvassings of hundreds of technology and democracy experts that captured their views about the future of democracy and the future of social and civic innovation by the year 2030. Among other subjects, the experts looked at the impact of misinformation, “techlash” and trust in government institutions.
Lee Rainie, Director of Internet and Technology Research at the Pew Research Center, presented this material on October 14, 2020 at a gathering sponsored by the International Institute of Communications. He described the most recent Center public opinion surveys since mid-March, covering the impact of the COVID-19 outbreak, racial justice protests that began in the summer, and the final stages of the 2020 presidential election campaign. He particularly examined how and why people are using the internet in the midst of multiple national crises and their concerns about digital divide and homework gap issues. And he covered how the Center has researched the impact of misinformation in recent years.
Lee Rainie, director of internet and technology research, presented a synthesis of the Pew Research Center’s growing explorations of issues related to trust, facts and democracy at a forum hosted by the International Institute of Communications on December 5, 2018. His presentation covered Center findings related to declining trust in institutions, increasing challenges tied to misinformation and the ways in which concerns about trust and truth are linked to public attitudes about democracy.
Lee Rainie, Director of Internet and Technology research, spoke about the skills requirements for jobs in the future at the International Telecommunications Union’s “capacity building symposium” for digital technologies. He discussed the changing structure of jobs and the broad labor force and the attitudes of Americans about the likely changes that robots, artificial intelligence (AI) and other advances in digital life will create in workplaces. The session took place in Santo Domingo on June 18, 2018.
Lee Rainie, director of Internet and Technology research at the Pew Research Center, gave the Holmes Distinguished Lecture at Colorado State University on April 13, 2018. He discussed the research the Center conducted with Elon University’s Imagining the Internet Center about the future of the internet and the way digital technologies will spread to become the “internet of everywhere” and “artificial intelligence” everywhere. He also explored the ways in which experts say this will create improvements in people’s lives and the new challenges – including privacy, digital divides, anti-social behavior and stress tests for how human social and political systems adapt.
Lee Rainie, director of internet and technology research at Pew Research Center, discussed recent findings about the prevalence and impact of online harassment at the Cyber Health and Safety Virtual Summit: 41% of American adults have been harassed online and 66% have witnessed harassment. The findings come from the Center’s recent report on these issues.
Lee Rainie, director of internet and technology research at Pew Research Center, presented these findings at the International Monetary Fund/World Bank’s Youth Dialogue and its program, “A World Without Work?” The findings tie to several pieces of research at the Center, including reports on the state of American jobs, automation in everyday life, and the future of jobs training programs.
Lee Rainie, director of Internet, Science and Technology research at the Pew Research Center, described the Center’s research about public views related to facts and trust after the 2016 election at UPCEA's “Summit on Online Leadership.” He explored how education is affected as students face challenges finding and using knowledge. In addition, he covered the Center’s latest research about how ubiquitous technology shapes the new information landscape for students.
Lee Rainie, director of Internet, Science and Technology Research at the Pew Research Center, spoke on May 10, 2017 to the American Bar Association’s Section of Science and Technology Law about the rise of the Internet of Things and its implications for privacy and cybersecurity. The velocity of change today is remarkable and increasingly challenging to navigate. Rainie discussed Pew Research Center’s reports about “Digital Life in 2025” and “The Internet of Things Will Thrive by 2025,” which present the views of hundreds of “technology builders and analysts” on the future of the internet. He also highlighted the implications of the Center’s reports on “Americans and Cybersecurity” and “What the Public Knows about Cybersecurity.”
Lee Rainie, director of Internet, Science and Technology research at the Pew Research Center, discussed the Center's latest findings at the Mid-Atlantic Marketing Summit in Washington. He talked about how people use social media, how they think about news in the Trump Era, how they try to establish and act on trust and where they turn for expertise in a period where so much information is contested.
Lee Rainie, director of Internet, Science and Technology research at the Pew Research Center, discussed his group’s latest findings about the role of libraries and librarians on April 3 at Innovative Users Group conference. The latest work shows that many people struggle to find the most trustworthy information and they express a clear hope that librarians can help them. He explored recent research about how people are becoming “lifelong learners” and that library services are an element of how they hope to stay relevant in their jobs, as well as find ways to enrich their lives. He drew on Pew Research Center studies about the information and media sources people use and how they decide what to trust.
Lee Rainie, director of Internet, Science and Technology research at the Pew Research Center, presented at the Computers in Libraries 2017 conference on March 30 new findings about how people have shifted to the mindset of lifelong learners and the implications of that for librarians. He discussed how people’s disposition towards information and knowledge – are they engaged or are they wary? – shapes how they use library resources. He also discussed future technology trends and how librarians will have to adjust to them.
Lee Rainie, director of internet, science and technology research at Pew Research Center, gave this speech at Flagler College in St. Augustine, Florida on Feb. 16, 2017, about the new age of politics and media. He described what Donald Trump's campaign and the dawn of the Trump presidency have taught us about the historic shifts in politics and media that have occurred in the last generation.
Lee Rainie, director of Internet, Science and Technology research at the Pew Research Center, discussed the Center’s latest findings on digital divides based a survey conducted from Sept. 29 to Nov. 6, 2016. The presentation was to the board of Feeding America. Rainie looked at differences tied to internet access, home broadband ownership, and smartphone ownership by several demographic measures, including household income, educational attainment, race and ethnicity, age, and community type. He also discussed the Center’s research related to “digital readiness gaps” among technology users.
Lee Rainie, Director of Internet, Science, and Technology research at the Pew Research Center, presented this material on December 12, 2016 to a working group at the National Academy of Sciences. The group is exploring how to think about creating an academic discipline around "data science."
Lee Rainie, director of Internet, Science and Technology research at the Pew Research Center, presented the Center’s latest findings about the use of digital technology and its future at the Federal Reserve Board’s Editors and Designers conference in Philadelphia on October 6, 2016. During the keynote he discussed the impact of social media, collaboration, and future trends in technology with a special focus on the issues tied to security and reputational risk that face the Federal Reserve System. He described how the Center’s research can help communicators:
-Disseminate their messages across multiple digital and traditional media channels
-Engage their audience and encourage amateur evangelism
-Assess the impact of their outreach and observe challenges to their material
-Think like long a long-tail organization that also has real-time immediacy
Lee Rainie, director of Internet, Science and Technology Research at the Pew Research Center will cover the latest findings of the center’s public opinion polling about Americans use of libraries and their feelings about the role that libraries play in their lives and in their communities at the American Library Association Conference in Orlando. The new findings will cover the latest library-usage trends, book-reading trends, and insights into the ways more and more Americans hope libraries will offer community-oriented and educational services.
Lee Rainie will present findings from Pew Research Center’s report titled "The Internet of Things Will Thrive by 2025" to the American Bar Association Section of Science & Technology law on March 30, 2016. The report presents the views of hundreds of “technology builders and analysts” on the question of whether Internet of Things will have widespread and beneficial effects on the everyday lives of the public.
Innovation and technology go hand in hand in developing the vision and strategy for the business solutions these leaders employ to engage current and new customers (boomers and beyond), and to establish new business models. Explore the best practices in innovation that drive new revenue generation. How is innovation affected by the adoption of technology by older consumers? Lee Rainie and Andrew Perrin present what works and what doesn’t when innovating in large public and nonprofit organizations at the Boomer Summit in Washington.
More from Pew Research Center's Internet & American Life Project (20)
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
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Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
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Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
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Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
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Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
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In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
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Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
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The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
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Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
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See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
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👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...
Digital differences
1. Digital
differences
New data and trends
Kathryn Zickuhr, Research Specialist
Pew Research Center’s Internet & American Life Project
American Library Association Spectrum Leadership Institute
Anaheim, CA - June 25, 2012
3. About Pew Internet
• Part of the Pew Research Center, a non-partisan “fact
tank” in Washington, DC
• Studies how people use digital technologies
• Does not promote specific technologies or make policy
recommendations
• Data for this talk is from nationally representative
telephone surveys of U.S. adults and teens (on landlines
and cell phones)
All slides and reports are available at
pewinternet.org
4. PewResearchCenter
• Public opinion attitudes toward the press, politics and
public policy issues (people-press.org)
• The performance of the U.S. press (journalism.org)
• The impact of technology (pewinternet.org)
• Worldwide public opinion (pewglobal.org)
• Religion and public life (pewforum.org)
• The U.S. Hispanic population (pewhispanic.org)
• Social and demographic trends (pewsocialtrends.org)
More: pewresearch.org
5.
6. Factors
• Age group
• Race/ethnicity
• Household income
• Educational attainment
• Quality of access
8. Internet use over time (1995-2012)
% of adults ages 18+ who go online
90%
82%
80%
(April
70% 2012)
60%
50%
40%
30%
20%
10% 14%
(June
1995)
0%
Source: Pew Internet surveys
9. Almost two-thirds of adults have home broadband
% of adults ages 18+ who go online at home via dial-up or broadband
Dial-up Broadband
80%
70%
66%
60%
50%
40%
30%
20%
10%
3%
0%
June April March March April March March March April April May Aug April
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
Source: Pew Internet surveys
@kzickuhr
@pewinternet
pewinternet.org
10. Internet use vs home broadband by age
Use
Internet
Have
home
broadband
100
97
91
90
80
75
77
77
70
62
60
53
50
39
40
30
20
10
0
18-‐29
30-‐49
50-‐64
65+
% of all adults 18+
@kzickuhr
@pewinternet
Source: Pew Internet April 2012 survey. pewinternet.org
11. Internet use vs home broadband by
race/ethnicity
Use
Internet
Have
home
broadband
100
90
84
80
77
75
71
70
60
54
51
50
40
30
20
10
0
White,
Non-‐Hispanic
Black,
Non-‐Hispanic
Hispanic
(English-‐
and
Spanish-‐speaking)
% of all adults 18+
@kzickuhr
@pewinternet
Source: Pew Internet April 2012 survey. pewinternet.org
12. Internet use vs home broadband by
yearly household income
Use
Internet
Have
home
broadband
100
97
93
90
87
85
87
80
71
68
70
60
50
46
40
30
20
10
0
Less
than
$30,000
$30k-‐$49,999
$50k-‐$74,999
$75,000+
% of all adults 18+
@kzickuhr
@pewinternet
Source: Pew Internet April 2012 survey. pewinternet.org
13. Internet use vs home broadband by
educational attainment
Use
Internet
Have
home
broadband
100
95
90
87
90
80
75
74
70
58
55
60
50
40
34
30
20
10
0
No
high
school
High
school
grad
Some
College
College
+
diploma
% of all adults 18+
@kzickuhr
@pewinternet
Source: Pew Internet April 2012 survey.
14. What is the MAIN reason you do not use
the internet? (asked of non-users)
Just not interested 31%
Don't have a computer 12%
Too expensive 10%
Too difficult 9%
It's a waste of time 7%
Don't have time to learn 6%
Don't have a access 6%
Don’t want/need it 4%
Too old to learn 4%
Physically unable 2%
Just don't know how 2%
Worried about viruses/spam/etc 1%
0%
5%
10%
15%
20%
25%
30%
35%
Source: Pew Internet May 2010 survey.
@kzickuhr
@pewinternet
pewinternet.org
17. Gadget ownership by age group
Ages 18-29 Age 30-49 Ages 50-64 Age 65+
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Cell phones Desktops Laptops E-readers Tablets
Source: Pew Internet surveys. Data is for adults age 18+. pewinternet.org
18. Amost nine in ten adults (and three-
quarters of teens) have a cell phone
100%
90%
80% 88%
70% 77%
60%
50%
40%
30%
20%
10%
0%
Teens (12-17) Adults (18+)
Teen data: July 2011 Adult data: Feb 2012
Source: Pew Internet surveys. pewinternet.org
19. Cell phones by age group
100
95%
94%
86%
80
77%
67%
60
40
20
0
12-‐17
18-‐29
30-‐49
50-‐64
65+
Teen data: July 2011 Adult data: Feb 2012
Source: Pew Internet surveys. pewinternet.org
20. Gadgets by household income
< $30k/yr $30k-$49,999 $50k-$74,999 $75k+
120%
100%
80%
60%
40%
20%
0%
Cell phones Desktops Laptops E-readers Tablets
Source: Pew Internet surveys. Data is for adults age 18+. pewinternet.org
21. Gadget ownership by education
No high school diploma High school grad Some college College +
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Cell phones Desktops Laptops E-readers Tablets
Source: Pew Internet surveys. Data is for adults age 18+. pewinternet.org
22. Gadget ownership by race/ethnicity
White Black Hispanic*
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Cell phones Desktops Laptops E-readers Tablets
Source: Pew Internet surveys. Data is for adults age 18+. *
English-‐
and
Spanish-‐speaking
23. Cell phone ownership (total) by race/
ethnicity
100%
90%
80%
70%
60%
50%
87%
88%
88%
40%
Cell
phone
(total)
30%
20%
10%
0%
White
Black
Hispanic
(English-‐
and
% of all adults 18+ Spanish-‐speaking)
Source: Pew Internet February 2012 survey.
24. Cell phone activities by race/ethnicity
% of adult cell phone owners 18+ within each group who do the following activities with their cell phone
White, non- Black, non- Hispanic
Hispanic Hispanic (n=196)
Send or receive text messages 70 76 83*
Take a picture 71 70 79*
Access the internet 39 56* 51*
Send a photo or video to someone 52 58 61*
Send or receive email 34 46* 43*
Download an app 28 36* 36*
Play a game 31 43* 40*
Play music 27 45* 47*
Record a video 30 41* 42*
Access a social networking site 25 39* 35*
Watch a video 21 33* 39*
Post a photo or video online 18 30* 28*
Check bank balance or do online banking 15 27* 25*
*indicates statistically significant differences compared with whites.
Source: Pew Internet May 2011 survey
25. About half of adults (and almost a
quarter of teens) have a smartphone
50%
45%
40% 46%
35%
30%
25%
20%
15%
23%
10%
5%
0%
Teens (12-17) Adults (18+)
Teen data: July 2011 Adult data: Feb 2012
Source: Pew Internet surveys. pewinternet.org
26. Smartphones by age group
80%
70%
66%
59%
60%
50%
40%
34%
30%
23%
20%
13%
10%
0%
12-‐17
18-‐29
30-‐49
50-‐64
65+
Teen data: July 2011 Adult data: Feb 2012
Source: Pew Internet surveys. pewinternet.org
27. Smartphone ownership by age and
income/education
% of adults within each group who own a smartphone
18-29 30-49 50-64 65+
(n=336) (n=601) (n=639) (n=626)
All adults 66% 59% 34% 13%
Household Income
Less than $30,000/yr 58 42 16 5
$30,000 or more/yr 72 69 44 27
Educational Attainment
High school grad or less 63 43 22 8
Some college or college grad 70 71 44 20
Adult data: Feb 2012
@kzickuhr
@pewinternet
pewinternet.org
28. Cell phone ownership (total) by race/
ethnicity
100%
90%
80%
70%
60%
50%
87%
88%
88%
40%
Cell
phone
(total)
30%
20%
10%
0%
White
Black
Hispanic
(English-‐
and
% of all adults 18+ Spanish-‐speaking)
Source: Pew Internet February 2012 survey.
29. Smartphone ownership by race/
ethnicity
100%
90%
80%
70%
40%
42%
39%
60%
50%
40%
Other
cell
phone
30%
Smartphone
44%
45%
49%
20%
10%
0%
White
Black
Hispanic
(English-‐
and
% of all adults 18+ Spanish-‐speaking)
Source: Pew Internet February 2012 survey.
30. 25% of smartphone owners say
they mostly go online with their
smartphone.
About one third of them do not have a traditional
high-speed broadband connection at home.
Groups that are more likely to say their phone
is their main source of internet access:
• Young adults
• Minorities
• Those with no college experience
• Those in lower-income households
31. Twitter use by race/ethnicity
30%
25%
28%
20%
15%
14%
10%
12%
5%
0%
White Black Hispanic*
% of internet users ages 18+
Source: Pew Internet February 2012 survey. *
English-‐
and
Spanish-‐speaking
34. About our libraries research
• Goal: To study the changing role of public
libraries and library users in the digital age
• Funded by a three-year, $1.4 million grant
from the Bill and Melinda Gates Foundation
libraries.pewinternet.org
35. RESEARCH TIMELINE
Stage I (August 2011-July 2012)
Libraries + new technologies
• The rise of e-reading (April 2012)
• E-books, patrons, and libraries – JUST PUBLISHED
– Includes quotes from librarians and patrons
– Available online at libraries.pewinternet.org
• Library use in different community types (summer)
• The habits of younger library users (summer)
37. Report: The rise of e-reading
One in five adults has read an e-book in the past year
80%
70%
68%
60%
50%
40%
30%
21%
19%
20%
11%
10%
0%
Print book E-book Audiobook No book
Note: Due to multiple responses, categories do not add up to 100%
38. Book reading by age group
% of each age group who have read a book (in any format) in whole or in part
in the past 12 months
100%
80% 86%
82% 81%
77%
60% 68%
40%
20%
0%
Ages 16-17 Ages 18-29 Ages 30-49 Ages 50-64 Age 65+
Source: Pew Internet December 2011 survey. libraries.pewinternet.org
39. The book format used by readers on
any given day is changing
% of adult book readers (age 18+) using this format on an average day,
as of June 2010 and December 2011
100% 95%
90% 84%
80%
70%
60%
50%
Jun-10
40%
Dec-11
30%
20% 15%
10% 4% 4% 4%
0%
Print
book
E-‐book
Audiobook
Source: Pew Internet December 2011 survey. libraries.pewinternet.org
40. Who reads e-books?
E-book readers are more likely than
other readers to be:
• Under age 50
• College educated
• Living in households earning $50K+
Other key characteristics:
• They read more books, more often
• More likely to buy their books than borrow
Source: Pew Internet December 2011 survey. libraries.pewinternet.org
41. How e-readers read their e-books
% of all Americans age 16 and older who read an e-book in the past
12 months, as of December 2011
50%
40%
42% 41%
30%
29%
20%
23%
10%
0%
On a cell phone On a computer On an e-reader On a tablet
Source: Pew Internet December 2011 survey. libraries.pewinternet.org
42. Who owns tablets and e-readers?
29%
of
US
adults
own
a
specialized
e-‐reading
device
(either
a
tablet
or
an
e-‐reader)
19%
of
adults
own
an
e-‐reader
19%
of
adults
own
a
tablet
computer
43. Who owns tablets and e-readers?
E-reader and tablet
ownership are strongly
correlated with income &
education, as well as age—
both devices are most
popular with adults under 50.
Women are more likely than
men to own e-readers
Parents are more likely than
non-parents to own tablets
44. How device owners read their e-books
% of owners of each device who read e-books on that devicewho
read an e-book in the past 12 months, as of December 2011
100%
90%
93%
80%
70%
81%
60%
50%
40% 46%
30%
20% 29%
10%
0%
On a cell phone* On a desktop or On an e-reader* On a tablet*
laptop*
* = among people who own that device
45. Which is better for these purposes, a printed
book or an e-book?
Among people ages 16+ who read both an e-book & a print book in the past year
Printed books E-books
100%
81% 83%
80% 73%
69%
60% 53%
43% 45%
40% 35%
25%
19%
20% 13%
9%
0%
Reading with Sharing Reading Having a wide Reading while Being able to
a child books with books in bed selection to traveling or get a book
other people choose from commuting quickly
46. “My Kindle fits in my purse, so I
can carry my Kindle places I
wouldn’t carry a book. I find
myself taking it almost
everywhere I go so if I find
myself with a free couple of
minutes, I can read a couple of
pages.”
– E-book borrower
48. How people used the library in
the past year
The % of Americans ages 16+ who used the library for the following
purposes in the past year
60%
50% 56%
40%
40%
30% 36%
20%
22%
10%
0%
For research (all) To borrow books To borrow Total used the
newspapers / library
magazines
49. 12% of e-book readers
borrow e-books from
the library
Source: Pew Internet December 2011 survey. libraries.pewinternet.org
50. When you want to read a particular
e-book, where do you look first?
Among all people ages 16+ who read an e-book in the past year
80%
75%
70%
60%
50%
40%
30%
20%
12%
10%
5%
5%
0%
At
an
online
At
your
public
Someplace
else
Don’t
know
bookstore/website
library
51. When you want to read a particular
e-book, where do you look first?
Among people who borrowed an e-book from the library in the past year
n=111
80%
70%
60%
50%
47%
41%
40%
30%
20%
10%
7%
4%
0%
At
an
online
At
your
public
Someplace
else
Don’t
know
bookstore/website
library
52. Have you ever wanted to borrow a particular
e-book from the library and found that...
Among e-book borrowers
Yes No Don’t know
It was not compatible 18% 80% 3%
with your e-reader
There was a waiting list 52% 46% 3%
The library did not carry it 56% 39% 5%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Source: Pew Internet December 2011 survey. libraries.pewinternet.org
54. 62% of all Americans ages
16 and older, including 58%
of library card holders, say
they do not know if their
library lends e-books.
55. What is the main reason you do not borrow
e-books from your public library?
Among
e-‐book
readers
who
do
not
get
e-‐books
at
the
public
library
% of e-book readers who
Reason do not get e-books at the
public library
Inconvenient / easier to get another way 22%
Didn’t know I could / didn’t know library offered e-books 19
Don’t use library / no library nearby 8
No interest / no real need 7
Just found out about it / haven’t had a chance to try it yet 6
E-books still new to me / no time to learn 5
Just never thought to 5
Don’t read a lot / don’t use e-reader much 4
Prefer to own my own copy 4
My library doesn’t offer e-books 4
Prefer print books 3
Poor e-book selection at library 2
Do not have format I need 2
Cumbersome process / wait list / short borrowing period 2
Other 6
56. Among those who do not currently borrow e-books
from libraries, the % who say they would be likely to…
...take a class on how
to use an e-reader or 32%
tablet
...take a class on how
32%
to download e-books
...borrow a pre-loaded
46%
e-reader
0% 10% 20% 30% 40% 50%
57. Among those who do not currently borrow e-books
from libraries, the % who say they would be likely to…
...take a class on how All three ideas
to use an e-reader or 32%
tablet
are most
popular with:
African-Americans and
...take a class on how Hispanics
32%
to download e-books Those under age 65
Those in households
making less than $30k
per year
...borrow a pre-loaded
46% Those who had not
e-reader
completed high school
Parents of minor
0% 10% 20% 30% 40% 50% children
59. “Our customers are still using
the library but in different ways.
They browse our catalog online,
place reserves on the items they
want, then pick them up at their
location of choice. Many fewer
browse the collection in person,”
– E-book-borrowing patron
60. “People are asking for digital
content. Anything digital. They
are hungry for it.”
– Library staff member
61. “We spend a significant part of
our day explaining how to get
library books onto e-book
readers.”
– Library staff member
62. “The greatest change has
been the need not only for
computer access, but
computer assistance.”
– Library staff member
63. “It all feels pretty murky. Some
clarity and good advice would
be nice. It’s OK for libraries with
big budgets to plunge into e-
book readers. As a small library
with limited collection funds, we
have to be more careful.”
– Library staff member
64. Imagining the
“librarian of the future”
Aggregator/
Organizer
Network
node
Facilitator
Synthesizer
65. “Our library is a critical
link in our community.
It provides access to
books, computers,
[and] knowledge, and is
a critical social center.”
– E-book-borrowing patron
66. RESEARCH TIMELINE
Stage II (May-November 2012)
The changing world of library services
• The evolving role of libraries in communities
– New library services
– People’s expectations of libraries
– “The library of the future”
• The role of libraries in the life of special populations
– Lower-income users, minorities, rural residents, senior
citizens
67. RESEARCH TIMELINE
Stage III (Sept. 2012–April 2013)
A closer analysis of who does – and does not – use
libraries
• A “library user” typology
– Different user “types” based on:
• What their local libraries are like
• How they use libraries
• Attitudes about libraries in general
• An updated, in-depth portrait of how teens & young
adults use libraries
68. Thank you!
Kathryn Zickuhr
Research Specialist
Pew Internet & American Life Project
kzickuhr@pewinternet.org
@kzickuhr @pewinternet @pewresearch
All data, slides, and reports available at
pewinternet.org