Mark Sherwin and Adrian Porter from Precedent will discuss the digital future for higher education. Universities face threats from digital disruption, including new models that provide knowledge and learning online. A digital campus could offer a single online environment for all stages of a learner's relationship with a university, from prospective students to alumni. It would provide personalized content and opportunities to engage with the university community throughout a learner's lifelong development. Universities must act now to transform digitally in order to maintain their place in the education market.
The Digital Campus - The Online Future of International Higher EducationPrecedent
With great change in education comes great opportunity. In this presentation to the Australian International Education Conference we presented the concept of the Digital Campus and how this could change education forever.
This presentation is from november 2011.
Presentation for an international group of top managers at Manpower Group Solutions to create awareness how social media can be used as business tools.
Invited as a speaker at the ALA Annual Conference after increasing international lighting retail traffic to the Dallas Market Center by 170% - (276% total traffic increase including the apparel / accessories and Home decor industries).
Speaker bio ALA brochure: "Ivonne Kinser is a marketing and advertising strategist with more than 15 years of experience in international marketing and advertising, trade and
business. She currently serves as vice president of international development for the Market Center Management Company in Dallas, where her experience and knowledge regarding international trade, marketing and cutting-age advertising tools allowed her to create strategies translating into a 170% increase of lighting retail international attendance to the Dallas Market Center within a six month period.
Retail, hospitality, e-commerce and digital #marketing leaders come together in North Texas to support the first university-led research center focused on how the agile connected consumer is revolutionizing digital retailing, globally.
Global Digital Retailing Research CenterIvonne Kinser
The global Digital Retailing Research Center at University of North Texas, an innovative institution that differentiates from other university centers in the U.S. and abroad by its vision, mission and four goals:
No other university center is applying global and consumer perspectives to discourse, discovery, knowledge transfer and innovation regarding the current and future states of digital retailing. No other center includes a university research cluster focused on “consumer experiences in digital environments. No other center seeks to advance global digital retailing through academic-industry, interdisciplinary, and inter-institutional collaborations in research and innovation and then convey these advances through knowledge transfer, talent development, and recognition of excellence. The collaborative efforts of the gDRRC support an active community of discovery at local, national, and international levels.
Delivering Impactful Messaging and Positioning in Under One MinuteiFactory
This was a session originally delivered at the CASE District 1 Conference: Jan 28, 2011
How do leading universities provide engaging user experiences to quickly distinguish themselves on the Web? As budgets tighten, it becomes even more critical to ensure a visitor’s user experience is positive and strengthens the institution's brand affinity. Delivering brand messages does not need to be an arduous process. See how leading institutions have redesigned their sites to show rather than tell their unique stories.
The Digital Campus - The Online Future of International Higher EducationPrecedent
With great change in education comes great opportunity. In this presentation to the Australian International Education Conference we presented the concept of the Digital Campus and how this could change education forever.
This presentation is from november 2011.
Presentation for an international group of top managers at Manpower Group Solutions to create awareness how social media can be used as business tools.
Invited as a speaker at the ALA Annual Conference after increasing international lighting retail traffic to the Dallas Market Center by 170% - (276% total traffic increase including the apparel / accessories and Home decor industries).
Speaker bio ALA brochure: "Ivonne Kinser is a marketing and advertising strategist with more than 15 years of experience in international marketing and advertising, trade and
business. She currently serves as vice president of international development for the Market Center Management Company in Dallas, where her experience and knowledge regarding international trade, marketing and cutting-age advertising tools allowed her to create strategies translating into a 170% increase of lighting retail international attendance to the Dallas Market Center within a six month period.
Retail, hospitality, e-commerce and digital #marketing leaders come together in North Texas to support the first university-led research center focused on how the agile connected consumer is revolutionizing digital retailing, globally.
Global Digital Retailing Research CenterIvonne Kinser
The global Digital Retailing Research Center at University of North Texas, an innovative institution that differentiates from other university centers in the U.S. and abroad by its vision, mission and four goals:
No other university center is applying global and consumer perspectives to discourse, discovery, knowledge transfer and innovation regarding the current and future states of digital retailing. No other center includes a university research cluster focused on “consumer experiences in digital environments. No other center seeks to advance global digital retailing through academic-industry, interdisciplinary, and inter-institutional collaborations in research and innovation and then convey these advances through knowledge transfer, talent development, and recognition of excellence. The collaborative efforts of the gDRRC support an active community of discovery at local, national, and international levels.
Delivering Impactful Messaging and Positioning in Under One MinuteiFactory
This was a session originally delivered at the CASE District 1 Conference: Jan 28, 2011
How do leading universities provide engaging user experiences to quickly distinguish themselves on the Web? As budgets tighten, it becomes even more critical to ensure a visitor’s user experience is positive and strengthens the institution's brand affinity. Delivering brand messages does not need to be an arduous process. See how leading institutions have redesigned their sites to show rather than tell their unique stories.
A presentation made to a Danish delegation comprising policy makers and practitioners. The theme for their visit was the "learning journey" and "be inspired by best practice" and it focused on Dorset's Jurassic Coast, traditional ports and resorts, and the New Forest National Park. The PI presented on how Digital Destinations contributed to destination development and marketing.
IWMW16, Precedent plenary talk from Rob van Tol: 'Managing Change - Leading h...Precedent
Managing change within Higher Education Institutions starts with a change in mindset. Using a variety of client case studies, Rob van Tol demonstrates how Precedent have used digital to help them successfully manage change, and the results this has delivered.
I presented this on a panel discussion at the LMA Conference in SF on September 17, 2009. The panel's topic was: Social Media in the Legal Frontier and Beyond.
The Impact Outweighs the Effort: Effective and Impactful CRM and Online Appli...Hobsons
The impact outweighs the effort – effective and impactful CRM and online application implementation
College Marketing Network Annual Conference
12 November 2016
Daniel Falls, Head of HE Consulting Services
Slides and content from LinkedIn's TechConnect London event which was held on November 6th 2014 at Ham Yard Hotel, London.
Speakers included:
Bryan Glick, Editor-in-Chief, ComputerWeekly
Sumeet Vermani, Head of Paid and Earned Media, EMEA, Symantec
Nicholas Spyer, Seniore Director and GM EMEA, Social.com
Simon Morris, Director of Demand Marketing, Adobe
The Online College Labor Market: Where the Jobs Are More than 80 percent of job openings for workers with a bachelor’s degree or higher are posted online. This report analyzes the demand for college talent in the job market by examining online job advertisements for college degree-holders by education, occupations, and industries.
This presentation was delivered by Colm Hannon in a Workshop to the Elite Leaders Forum for the MD's of recruitment companies in London in September 2011.
Student engagement and CRM in higher education by itelligence okt15Marc Van Den Berk
How can institutes improve recruitment? What is offered to support the dynamic student journey and how can you be agile, collaborate effectively in a complex multi-channel environment?
How LinkedIn is Adapting its Platform for Higher Education - David ThackerLinkedIn
Originally presented during EducationConnect 2014 on 10/28/14 in NYC, David Thacker, Vice President of Product for LinkedIn, demonstrates how LinkedIn is adapting targeting, personalization, lead-capture, nurturing and attribution to better serve education marketers.
Precedent sitecore professional services - brandedPrecedent
In organisations that traditionally rely on personal contacts and face to face interactions to secure and maintain/develop client relationships, developing a clear digital strategy that benefits all areas of the business can provide the difference between being good and being great and stealing the march on the competition.
This presentation shares our insight and some great digital examples that will clearly demonstrate the difference (and the value) of being either digitally reactive/strategic or truly transformational.
Come join a senior digital innovation program at Ferrari with a different kind of business school: Hult Ashridge Executive Education.
If interested, please email me at emilio.cristobalrubio@ashridge.hult.edu
Virtual Campus Release 3.0 is the perfect online solution for schools, organizations, businesses and associations to deploy community-based and highly collaborative e-Learning portals. Create massive online communities of knowledge and learning, and allow mentors to manage their courses online so they could conduct e-Learning classes anywhere, anytime.
A presentation made to a Danish delegation comprising policy makers and practitioners. The theme for their visit was the "learning journey" and "be inspired by best practice" and it focused on Dorset's Jurassic Coast, traditional ports and resorts, and the New Forest National Park. The PI presented on how Digital Destinations contributed to destination development and marketing.
IWMW16, Precedent plenary talk from Rob van Tol: 'Managing Change - Leading h...Precedent
Managing change within Higher Education Institutions starts with a change in mindset. Using a variety of client case studies, Rob van Tol demonstrates how Precedent have used digital to help them successfully manage change, and the results this has delivered.
I presented this on a panel discussion at the LMA Conference in SF on September 17, 2009. The panel's topic was: Social Media in the Legal Frontier and Beyond.
The Impact Outweighs the Effort: Effective and Impactful CRM and Online Appli...Hobsons
The impact outweighs the effort – effective and impactful CRM and online application implementation
College Marketing Network Annual Conference
12 November 2016
Daniel Falls, Head of HE Consulting Services
Slides and content from LinkedIn's TechConnect London event which was held on November 6th 2014 at Ham Yard Hotel, London.
Speakers included:
Bryan Glick, Editor-in-Chief, ComputerWeekly
Sumeet Vermani, Head of Paid and Earned Media, EMEA, Symantec
Nicholas Spyer, Seniore Director and GM EMEA, Social.com
Simon Morris, Director of Demand Marketing, Adobe
The Online College Labor Market: Where the Jobs Are More than 80 percent of job openings for workers with a bachelor’s degree or higher are posted online. This report analyzes the demand for college talent in the job market by examining online job advertisements for college degree-holders by education, occupations, and industries.
This presentation was delivered by Colm Hannon in a Workshop to the Elite Leaders Forum for the MD's of recruitment companies in London in September 2011.
Student engagement and CRM in higher education by itelligence okt15Marc Van Den Berk
How can institutes improve recruitment? What is offered to support the dynamic student journey and how can you be agile, collaborate effectively in a complex multi-channel environment?
How LinkedIn is Adapting its Platform for Higher Education - David ThackerLinkedIn
Originally presented during EducationConnect 2014 on 10/28/14 in NYC, David Thacker, Vice President of Product for LinkedIn, demonstrates how LinkedIn is adapting targeting, personalization, lead-capture, nurturing and attribution to better serve education marketers.
Precedent sitecore professional services - brandedPrecedent
In organisations that traditionally rely on personal contacts and face to face interactions to secure and maintain/develop client relationships, developing a clear digital strategy that benefits all areas of the business can provide the difference between being good and being great and stealing the march on the competition.
This presentation shares our insight and some great digital examples that will clearly demonstrate the difference (and the value) of being either digitally reactive/strategic or truly transformational.
Come join a senior digital innovation program at Ferrari with a different kind of business school: Hult Ashridge Executive Education.
If interested, please email me at emilio.cristobalrubio@ashridge.hult.edu
Virtual Campus Release 3.0 is the perfect online solution for schools, organizations, businesses and associations to deploy community-based and highly collaborative e-Learning portals. Create massive online communities of knowledge and learning, and allow mentors to manage their courses online so they could conduct e-Learning classes anywhere, anytime.
The global digital landscape is driving everyone towards becoming a lifelong learner. This represents the biggest opportunity that the sector has seen since its inception. All contemporary digital threats can be met by universities, if they compete. The Digital Campus explores how a change of mind-set along with a digital campus can offer universities the opportunity to ensure that they can compete and excel in the contemporary digital environment. And it also offers an answer to an age old problem – how to maintain and leverage a vibrant university community after its members leave the campus. - See more at: http://precedent.co.uk/our-thinking/reports/the-digital-campus#sthash.DtIXHSEn.dpuf
Student engagement in higher eduction solution overview and referencesMarc Van Den Berk
student recruitment and student marketing are hot. Institutes are taken the entire student journey into account. SAP Hybris is offering state-of-the-art engagement solutions. itelligence prepared this impressive portfolio for Higher Education
The 10 leading data analytics course providersMerry D'souza
Acknowledging this need of the hour, we, at The Knowledge Review, have featured some of the top institutes that are doing commendable work in providing the necessary courses and skills in data analytics in our latest edition - The 10 Leading Data Analytics Course Providers, 2021. Have an insightful read as you navigate through the pages of this interesting edition.
Digital Transformation in Higher Education - The Changing Student RelationshipAndy Steer
Slide Deck delivered at SAP's Digital Transformation for Public Services event.
If you think that SAP and higher education is just about finance and HR then think again.
As SAP’s chosen Global Partner for higher education, itelligence are focused on bringing real innovation to your sector. From back office systems that save you time and money to consumer grade engagement platforms that drive student and staff recruitment, retention, and performance through to big data and analytic solutions that deliver actionable insight early to promote positive outcomes.
Bringing the best in SAP Consulting know-how and a range of services from implementation, training, support, and hosting, itelligence is the partner for tomorrow’s higher education institution.
Deloitte Cloud Accelerators Salesforce Tour Melbourne Deloitte Australia
Digital disruption is the new norm
As people and things become more connected consumers are driving change across all aspects of business
Those who embrace this change and re-imagine their business around the customer will win the advantage
Deloitte transforms customer journeys better than anyone else, with accelerators to help businesses realise the benefits of cloud technologies faster
Cloud Accelerate
THINK IT, BUILD IT.
few examples of learning sessions that provide digital marketing courses for beginners:
Google Digital Garage: Google Digital Garage offers a variety of free online and in-person courses on digital marketing topics, including SEO, social media marketing, and email marketing. Visit https://iibf.info/Seo
Centre for Digital Business Salford Business School, University of Salford, UKSalford Business School
Centre for Digital Business launch event - held on 5th June 2013 at the University of Salford MediaCity. See a range of projects and research topics undertaken by academics at the Centre of Digital Business http://www.salford.ac.uk/business-school/business-services/centre-for-digital-business/digital-business-news-and-events
We want to develop a cloud based e-learning platform that can be use from anywhere on earth. With Cloud Campus, educational institutions and organizations can train their students, employees, vendors or customers.
The Cloud Campus capstone project for the Wharton Business Foundation Specialization on Coursera.
By embracing the world of start-ups, students gain valuable skills, experiences, and opportunities that can shape their future. This article explores the importance of digital entrepreneurship and start-ups for students, highlighting the benefits, challenges, and strategies for success.
Anatomy of a digital project seminar - 8th November, LondonPrecedent
From the sharing economy to the internet of things, digital transformation has become a reality. It is impacting society at every level: from consumer behaviour through to reshaping entire industries. The challenge for many organisations is knowing how to begin.
Our Global Managing Director and Project Management Director provide recommendations on how best to take those first small steps towards beginning your organisation’s programme of transformation, using real case study examples.
Anatomy of a digital project seminar - 20th September, London Precedent
From the sharing economy to the internet of things, digital transformation has become a reality. It is impacting society at every level: from consumer behaviour through to reshaping entire industries. The challenge for many senior business leaders is knowing how to make digital transformation a success in their own organisation.
In this new Precedent seminar, we will show the way.
- The seminar will explore what digital transformation really means and how organisations can build real business value from it.
- We will make sense of the many moving parts required for a successful implementation. We will take you through the business processes, from creating a powerful user-centred digital strategy through to integrating assets deep into your organisation.
- We will provide guidance for both board-level decision makers and delivery leads on the why, when and importantly, how, digital transformation can prepare an organisation for future success.
- The seminar will share tips on getting the most out of your agency partners, what questions you need to ask during the digital transformation process and ultimately, how you can generate real business value.
- By the end of the seminar, you will be inspired with new ideas for transforming your organisation, examples of what success looks like and you will be provided with practical insights on how to make your own digital transformation a success.
Anatomy of a digital project seminar - 22nd June, LondonPrecedent
From the sharing economy to the internet of things, digital transformation has become a reality. It is impacting society at every level: from consumer behaviour through to reshaping entire industries. The challenge for many senior business leaders is knowing how to make digital transformation a success in their own organisation.
In this new Precedent seminar, we will show the way.
- The seminar will explore what digital transformation really means and how organisations can build real business value from it.
- We will make sense of the many moving parts required for a successful implementation. We will take you through the business processes, from creating a powerful user-centred digital strategy through to integrating assets deep into your organisation.
- We will provide guidance for both board-level decision makers and delivery leads on the why, when and importantly, how, digital transformation can prepare an organisation for future success.
- The seminar will share tips on getting the most out of your agency partners, what questions you need to ask during the digital transformation process and ultimately, how you can generate real business value.
- By the end of the seminar, you will be inspired with new ideas for transforming your organisation, examples of what success looks like and you will be provided with practical insights on how to make your own digital transformation a success.
Digital Transformation 'Before and After' seminar 13th April, LondonPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Tim O'Donnell (Operations Director) and Donatella Huijts (Client Director) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn about:
The three stages of digital transformation
The top six global trends affecting all sectors and industries
How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Tim and Donatella will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the Association of Optometrists and Anthony Nolan.
CX: Survival of the Fittest seminar 24th February, LondonPrecedent
To survive and flourish in the new digital world it’s not enough to provide desirable products and services - you have to win the hearts and minds of your audiences and distinguish yourselves from the competition.
Whether your customers are members, students, clients, influencers or patients, this seminar will explore the opportunities and challenges in the end-to-end customer journey both online and offline.
Cory Hughes (Head of Consultancy) and Tim O'Donnell (Director of Operations) will explain how you can adapt to your audience's changing needs using our CARE model of CX Fitness.
CULTURE - Who owns the customer experience in your organisation? Why improving your customer experience, firstly means looking inward.
ANALYSIS - What are the key issues and complaints your organisation face? Why understanding and acting on your data can help fix major issues in recruitment, sales and retention.
RATIONAL – What product/service are you providing and how do your customers engage with you? Why meeting and exceeding expectations is critical to maintaining loyalty.
EMOTIONAL – What makes you stand out from the competition? Why injecting personality into your brand and harnessing your customers ‘emotional mind’ will help create life-long advocates.
- See more at: http://www.precedent.com/cxfeb2016#sthash.bsW1xkWZ.dpuf
Digital Transformation 'Before and After' seminar 10th February, EdinburghPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Tim O'Donnell (Operations Director) and Rob van Tol (Senior Strategy Consultant) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn about:
The three stages of digital transformation
The top six global trends affecting all sectors and industries
How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Tim and Rob will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and BlackRock.
Digital Transformation 'Before and After' seminar - 3rd February, LondonPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Cory Hughes (Head of Consultancy) and Jenni Williams (Director of Strategy) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn about:
The three stages of digital transformation
The top six global trends affecting all sectors and industries
How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Cory and Jenni will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
Webinar: Digital transformation 'cure and necessity' - 11th November Precedent
Universities are being forced to change from all directions; regulatory interference, technological innovation, new cultural norms, increased customer expectations, pedagogic experimentation, academic globalisation and galloping academic cost inflation.
Digital transformation, the project to internalise the changes that digital has brought about, is part cure for these, and part a necessary change itself. Its tempo is increasing and more universities are starting the journey. It’s a difficult journey and this webinar will measure the steps that the bold have taken so far, presented by Rob Van Tol, Senior Strategy Consultant at Precedent.
Rob has worked with a range of higher education clients including the University of Aberdeen, Sheffield Hallam University, Edinburgh Business School and the University of Gloucestershire. Rob also co-wrote our latest higher education whitepaper, 'Bums on Seats - the digital battle for students.'
Digital Transformation 'Before and After' seminar - 3rd November, LondonPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn about:
- The three stages of digital transformation
- The top six global trends affecting all sectors and industries
- How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
Digital Transformation 'Before and After' - 27th October, LondonPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) explores how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn about:
- The three stages of digital transformation
- The top six global trends affecting all sectors and industries
- How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
Digital Transformation 'Before and After' -14th October, EdinburghPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) and Cory Hughes (Digital Experience Director) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn:
- The three stages of digital transformation
- The top six global trends affecting all sectors and industries
- How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay and Cory will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
CX: Survival of the Fittest seminar - 29th September, LondonPrecedent
To survive and flourish in the new digital world it’s not enough to provide desirable products and services - you have to win the hearts and minds of your audiences and distinguish yourselves from the competition.
Whether your customers are members, students, clients, influencers or patients, this seminar will explore the opportunities and challenges in the end-to-end customer journey both online and offline. Lindsay Herbert (Global Head of Digital) will explain how to adapt to your audience's changing needs using our CARE model of CX Fitness from our CX report.
CULTURE - Who owns the customer experience in your organisation? Why improving your customer experience, firstly means looking inward.
ANALYSIS - What are the key issues and complaints your organisation face? Why understanding and acting on your data can help fix major issues in recruitment, sales and retention.
RATIONAL – What product/service are you providing and how do your customers engage with you? Why meeting and exceeding expectations is critical to maintaining loyalty.
EMOTIONAL – What makes you stand out from the competition? Why injecting personality into your brand and harnessing your customers ‘emotional mind’ will help create life-long advocates.
Digital Transformation 'Before and After' - 24th September, LondonPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn:
The three stages of digital transformation
The top six global trends affecting all sectors and industries
How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
IWMW 2015 - Marrying Creativity with Management ComplexityPrecedent
Marrying creativity with Management Complexity
How do you encourage creativity and vision within your organisation, whilst at the same time marrying this to your operational model, budget restrictions and institutional complexities? Rob Van Tol, Senior Strategy Consultant at Precedent and KPMG will tackle these key topics; showing real-world examples, how they work together to achieve this and discuss where they see the future of the sector.
Webinar: How to build a digital culture in higher educationPrecedent
Higher education institutions are under constant pressure to modernize their digital properties, improve the student experience and remain competitive in the education landscape.
However, complex organisation structures and processes can make digital innovation seem nearly impossible.
During this webinar, Lindsay Herbert, Global Head of Digital at Precedent will draw on inspirational examples that evidence the need for change from digitally transformed universities like Harvard. She will also share practical tips for how non-Ivy league universities can get started – including how to get support from senior leadership, prioritise areas for innovation, and run small innovation initiatives.
Lindsay will demonstrate insights from Precedent’s own work in digital transformation within higher education institutions, including the major programmes that utilise Precedent’s alliance with KPMG. Takeaways will be very relatable and practical for universities of different sizes and digital maturity levels.
CX: Survival of the Fittest seminar - 22nd July, EdinPrecedent
To survive and flourish in the new digital world it’s not enough to provide desirable products and services - you have to win the hearts and minds of your audiences and distinguish yourselves from the competition.
Whether your customers are members, students, clients, influencers or patients, this seminar will explore the opportunities and challenges in the end-to-end customer journey both online and offline. Lindsay Herbert, Global Head of Digital at Precedent will explain how to adapt to your audience's changing needs using our CARE model of CX Fitness.
CULTURE - Who owns the customer experience in your organisation? Why improving your customer experience, firstly means looking inward.
ANALYSIS - What are the key issues and complaints your organisation face? Why understanding and acting on your data can help fix major issues in recruitment, sales and retention.
RATIONAL – What product/service are you providing and how do your customers engage with you? Why meeting and exceeding expectations is critical to maintaining loyalty.
EMOTIONAL – What makes you stand out from the competition? Why injecting personality into your brand and harnessing your customers ‘emotional mind’ will help create life-long advocates
CX: Surival of the Fittest seminar - 15th July London Precedent
To survive and flourish in the new digital world it’s not enough to provide desirable products and services - you have to win the hearts and minds of your audiences and distinguish yourselves from the competition.
Whether your customers are members, students, clients, influencers or patients, this seminar will explore the opportunities and challenges in the end-to-end customer journey both online and offline. Lindsay Herbert, Global Head of Digital at Precedent will explain how to adapt to your audience's changing needs using our CARE model of CX Fitness.
CULTURE - Who owns the customer experience in your organisation? Why improving your customer experience, firstly means looking inward.
ANALYSIS - What are the key issues and complaints your organisation face? Why understanding and acting on your data can help fix major issues in recruitment, sales and retention.
RATIONAL – What product/service are you providing and how do your customers engage with you? Why meeting and exceeding expectations is critical to maintaining loyalty.
EMOTIONAL – What makes you stand out from the competition? Why injecting personality into your brand and harnessing your customers ‘emotional mind’ will help create life-long advocates
- See more at: http://www.precedent.com/our-thinking/seminars-webinars/cx-survival-of-the-fittest-seminar-15th-july,-lond#sthash.uedOMdmI.dpuf
Asset Management Breakfast - 4th June 2015Precedent
Tailored for senior digital decision makers working in asset management organisations, this exclusive roundtable event will ensure you're on top of the next big digital trend to hit asset management organisations, while providing the opportunity to learn from your peers.
The session will begin with a presentation from Rob Van Tol, Senior Strategy Consultant at Precedent, who will share insights on the next big trends, opportunities and challenges asset management organisations can expect to face in 2015. Following the presentation, there will be a facilitated roundtable discussion of the topics raised in the presentation, and we will also look to discuss customer experience, mobile and more. This is designed to allow participants to share their experiences of delivering strategic objectives in the face of changing behaviours and trends in the sector.
BHF Digital Transformation webinar 28th May 2015 Precedent
Digitally transforming the UK’s No.1 Heart Charity – the British Heart Foundation’s (BHF) amazing journey to reach their 2020 goal
December 2014 marked the launch of the BHF’s brand new digital transformation. Built in Sitecore, the website acts as a key driver towards their 2020 strategy: to fund more cutting edge medical research and win the fight against heart disease. Since its launch, the results have been mind-blowing.
As a NFP organisation, you need intelligent digital solutions that drive real value at a low cost by delivering a great customer experience to ensure your ongoing success. You must be more engaging, transparent and responsive than ever before. The looming question is, where to start?
During this webinar, Lindsay Herbert, Global Head of Digital at Precedent will explore the BHF’s four steps to their digital transformation:
• Users driving the digital journey
• Integrating systems for a single customer view
• Defragmenting the digital experience
• Empowering and enabling people to take action and raise money
We will share the fantastic results the BHF have seen, including in their first month a 277% increase in donations from December 2013, to leave you inspired to drive digital change in your NFP organisation
CX: Survival of the Fittest - 19th May 2015 LondonPrecedent
To survive and flourish in the new digital world it’s not enough to provide desirable products and services - you have to win the hearts and minds of your audiences and distinguish yourselves from the competition.
Whether your customers are members, students, clients, influencers or patients, this seminar will explore the opportunities and challenges in the end-to-end customer journey both online and offline.
Using case studies from some of the most well know brands including Air BnB, Disney, The Rijksmuseum and The British Heart Foundation, Lindsay Herbert, Global Head of Digital at Precedent will explain how to adapt to your audience's changing needs using our CARE model from our CX report.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
1. The digital campus
The online future for higher education
Webinar – 11 February 2014
MARK SHERWIN, GLOBAL COMMERCIAL DIRECTOR
ADRIAN PORTER, HEAD OF STRATEGIC RESEARCH
2. A LITTLE ABOUT US
Mark Sherwin – Global Commercial Director
Adrian Porter – Head of Strategic Research
Mark has been involved in transforming businesses using
digital from the very early days of the web. He has
worked with over 100 clients as diverse as Southampton
University, The London Stock Exchange, MercedesBenz, MTV, The British Heart Foundation and The
Museum of London.
Adrian consolidates our thinking on contemporary digital
challenges faced by organisations, offering general and
sector specific insights and best practices in the form of
Precedent’s research reports and white papers which are
used to shape digital strategies.
Whilst he is excited by the capabilities of the web, he gets
more excited by the opportunities this affords businesses
to change the way they do business. Mark established
Precedent’s digital capability, created our strategic
consulting offer and now help organisations craft work
programmes that deliver real results.
He also conducts bespoke research for individual clients to
help them improve their digital presence.
His many clients have included Newmarket Racecourses,
Yell, Insight Investment, and a large number of universities
including Oxford Brookes, Reading, Robert Gordon,
Liverpool John Moores and Cambridge.
8. We research our sectors
New Brand
Universities
Alumni
Universities
Third
Sector
NHS
Globalisation
Financial
Services
Cross- sector
9.
10.
11. The solid classical buildings of great
universities may look permanent but the
storms of change now threaten them.
Lawrence Summers
President Emeritus, Harvard University
An Avalanche is Coming: Higher Education and the Revolution Ahead
19. On the education side you could say if we
can get them in, retain them and make sure
they graduate then that’s good enough, but
that is a 1000 year old business model – the
world looks different today.
Claes Mansson
Director, ICT Strategic Investment Programme at Monash University
26. A single online customer experience
Promoting
Engaging
Finding
courses
Websi
te
Learning the
ropes
Help with the
basics
Showing to
friends
Finding their
way
Mobile
Key date
reminders
Continued
access
Supporting and
giving
Keeping in
touch
Supporting and
promoting
Share the
experience
Offers and
discounts
Networking
Library
renewal
News & events
News and
results
Careers news
Administrative
support
Retaining
Professional
development
E-learning
E-resources
Insider
knowledge
Social
Connecting
Finding
likeminded
students
Seeking
opinions
Email
Supporting
Networking
and directory
Major updates
Campaigns
27. The global digital landscape is driving
everyone towards becoming a lifelong
learner. This represents the biggest
opportunity that the sector has seen since
its inception.
The Digital Campus – The online future for Higher Education
29. A single online environment open to all, that
offers a single customer view that is
personalised to their current interests and
relationship with the university.
A place they become reliant upon to
support their lifelong learning and
development, encouraging and rewarding
continual involvement.
Ultimately a community and ecosystem that
transcends traditional boundaries of a
university.
35. Not just students
Home page
Prominent search and search history
with a personalised showcase and
promotional display of content which is
always of interest and relevance to the
individual.
For you
An individual alert system combining
practical, important and interesting
reminders along with appropriate calls
to action.
Opportunities
Opportunities to engage with internal,
and external community members.
Connections
Interact with other community
members
Courses
The learning or research environment
?
48. ‘you know when you get given a campus
map for the first time, you quickly identify
where your personal points of interest are
on the map and these form the backbone of
your student experience. You are not
interested in the rest of the map, it is not
relevant to you’.
A focus group student describing a university website
52. Simply put, the HE sector is
changing, probably quicker than any other
industry I have seen and it is technological
change that is driving it.
Claes Mansson
Director, ICT Strategic Investment Programme at Monash University
53. So we have to act now in order to maintain
or further establish our place in the market.
It is a monumental task, and I struggle to
think of any business context that I have
ever been in where there has been this
much change in parallel and compressed
into such a short space of time.
Claes Mansson
Director, ICT Strategic Investment Programme at Monash University
Just as we’ve seen the forces of technology and globalisation transform sectors such as media and communications or banking and finance over the last two decades, these forces may now transform higher education.The solid classical buildings of great universities may look permanent but the storms of change now threaten them.Lawrence Summers
KnowledgeThe ubiquitous availability of knowledge and methods of accessing it through digital technologies makes the possibility of duplication and dissemination available to any individual, or group, not just established institutions.
ReachThe global nature of the Internet means that global reputations can be nurtured and enhanced quickly. Similarly individual relationships can be built, serviced and maintained without reference to geography.
RelevanceThe availability of online learning and in particular the entry into the market of less traditional players offering ‘vocationally focused’ qualifications, or just free courses with real-life appeal, often in collaboration with industry and sector experts makes a traditional university education less attractive to the fast-moving digital native.
On the education side you could say if we can get them in, retain them and make sure they graduate then that’s good enough, but that is a 1000 year old business model – the world looks different today.ClaesMansson Director of the ICT Strategic Investment Programme at Monash University
Just as we’ve seen the forces of technology and globalisation transform sectors such as media and communications or banking and finance over the last two decades, these forces may now transform higher education.The solid classical buildings of great universities may look permanent but the storms of change now threaten them.Lawrence Summers
Mark Sherwin’s Journey.Cass Business SchoolMBAAs a prospect researched the school through the standard website
As a student introduced to the student portal and an ‘unofficial linkedin alumni’
On graduating the student portal is taken awayAll work and references goneIntroduced to the official LinkedIn alumniGiven access to an alumni website
Finally given access to a professional portal linking the university to professional expertise and content.
During our work with Oxford Brookes we drew out a single online customer experience.Using a standard Marketing model:Promoting > Engaging > Supporting > Connecting > RetainingWe looked at what digital channels could provide over the lifecycle
Just as we’ve seen the forces of technology and globalisation transform sectors such as media and communications or banking and finance over the last two decades, these forces may now transform higher education.The solid classical buildings of great universities may look permanent but the storms of change now threaten them.Lawrence Summers
A single online environment open to all that offersa single customer view that is personalised to theircurrent interests and relationship with the university. A place they become reliant upon to supporttheir lifelong learning and development,encouraging and rewarding continual involvement.Ultimately a community and ecosystem thattranscends traditional boundaries of a university.
Key Enablers
Key Enablers
Key Enablers
Just as we’ve seen the forces of technology and globalisation transform sectors such as media and communications or banking and finance over the last two decades, these forces may now transform higher education.The solid classical buildings of great universities may look permanent but the storms of change now threaten them.Lawrence Summers
Everyone wants to announce a big new Physical Campus. It’s a legacy and something tangible that will be around for a long time.Digital oddly seems to be unfashionable. I get it, When a taxi driver asks me what I do I say ‘Creative Director’ and if they ask, ‘What for’ I try to avoid saying websites for fear of being told that they (or their brother, aunt, uncle or dog) do that too. The democratisation of digital is a pain…But we all know that digital is the future right? As the finance, publishing or entertainment sectors. So to not invest now is to not invest in the future.
Simply put, the HE sector is changing, probably quicker than any other industry I have seen and it is technological change that is driving it.So we have to act now in order to maintain or further establish our place in the market. It is a monumental task, and I struggle to think of any business context that I have ever been in where there has been this much change in parallel and compressed into such a short space of time.ClaesMansson at Monash
Simply put, the HE sector is changing, probably quicker than any other industry I have seen and it is technological change that is driving it.So we have to act now in order to maintain or further establish our place in the market. It is a monumental task, and I struggle to think of any business context that I have ever been in where there has been this much change in parallel and compressed into such a short space of time.ClaesMansson at Monash