The document summarizes the benefits of iBranch, an intra-college portal service that creates a 24/7 online environment for students, teachers, placement officers, and management to discuss notices, documents, and share knowledge through events. It provides double advantages of 24/7 access to notice boards and study materials as well as exposure to a 21st century corporate culture. Specific benefits are outlined for each group, such as making day-to-day work easier for students, distributing materials for teachers, and providing a dedicated careers page for placement officers. The portal also benefits management by helping with accreditation, saving costs, and allowing them to control their knowledgebase.