This document provides a guide to sessions at the Dreamforce 2014 conference, with recommendations organized by partner role and topic. It lists over 1,400 expert-led sessions in keynotes, featured programs, and tracks for consulting partners, app vendors, developers, Salesforce on Salesforce, sales, marketing, and
Featured Topic - Defining Your Lightning Strategy as an ISV
Learn more about the Lightning Experience at p.force.com/lightningready (Partner Community login required)
Featured Topic - Defining Your Lightning Strategy as an ISV
Learn more about the Lightning Experience at p.force.com/lightningready (Partner Community login required)
Instead of building enterprise applications from the ground up time after time, what if you could assemble apps from a huge library of reusable, well-defined components without writing a single line of code? With the Lightning App Builder anyone in your company can combine custom and off-the-shelf Lightning Components to assemble beautiful apps visually.
In this webinar, you will:
:: Get introduced to the Lightning App Builder
:: See how quick actions make your apps more interactive
:: Learn how to deploy Lightning apps to the Salesforce1 Mobile App
Key Takeaways
:: Anyone can build apps - without writing code
:: Lightning App Builder leverages re-usable Lightning Components
:: Lightning Apps fit seamlessly into the Salesforce1 Mobile App
:: Combine Lightning App Builder with Lightning Process Builder to automate business processes in your app
Intended Audience
:: Salesforce Developers and Admins.
Salesforce Lightning component framework from 0 to appRoy Gilad
In this session, we will cover the basics of Lightning components: What are they and how to create them, and how to use them.
Mostly a demo session ;-)
At Dreamforce 2018, we brought you new and exciting ways to build apps faster, integrate apps easier, and make apps smarter. Join us to learn more about how the Salesforce platform helps developers build apps of the future.
Models of Governmental Crisis Communications and Information ManagementElena Gryzunova
Presentation at ESA 11th Conference "Crisis, Critique and Change".
Governmental crisis communications and information management can be represented for clarity as a system which consists of two subsystems. First subsystem is decision-making which applies mechanisms of information processing and coordination between different units. Second subsystem is external crisis communication which includes not only dissemination and exchange of information (this is what we traditionally understand by crisis communications) but also crowdsourcing and citizen involvement in crisis management. This system can function differently and show different results. That’s why we can speak of its various models.
Social Media for B2B - How Salesforce Does SocialMarcus Nelson
This is an old deck, but you'll see exactly how we thought through our systems before setting up Salesforce's social media plans & policies. Use this as a template for your own social media marketing playbook.
Instead of building enterprise applications from the ground up time after time, what if you could assemble apps from a huge library of reusable, well-defined components without writing a single line of code? With the Lightning App Builder anyone in your company can combine custom and off-the-shelf Lightning Components to assemble beautiful apps visually.
In this webinar, you will:
:: Get introduced to the Lightning App Builder
:: See how quick actions make your apps more interactive
:: Learn how to deploy Lightning apps to the Salesforce1 Mobile App
Key Takeaways
:: Anyone can build apps - without writing code
:: Lightning App Builder leverages re-usable Lightning Components
:: Lightning Apps fit seamlessly into the Salesforce1 Mobile App
:: Combine Lightning App Builder with Lightning Process Builder to automate business processes in your app
Intended Audience
:: Salesforce Developers and Admins.
Salesforce Lightning component framework from 0 to appRoy Gilad
In this session, we will cover the basics of Lightning components: What are they and how to create them, and how to use them.
Mostly a demo session ;-)
At Dreamforce 2018, we brought you new and exciting ways to build apps faster, integrate apps easier, and make apps smarter. Join us to learn more about how the Salesforce platform helps developers build apps of the future.
Models of Governmental Crisis Communications and Information ManagementElena Gryzunova
Presentation at ESA 11th Conference "Crisis, Critique and Change".
Governmental crisis communications and information management can be represented for clarity as a system which consists of two subsystems. First subsystem is decision-making which applies mechanisms of information processing and coordination between different units. Second subsystem is external crisis communication which includes not only dissemination and exchange of information (this is what we traditionally understand by crisis communications) but also crowdsourcing and citizen involvement in crisis management. This system can function differently and show different results. That’s why we can speak of its various models.
Social Media for B2B - How Salesforce Does SocialMarcus Nelson
This is an old deck, but you'll see exactly how we thought through our systems before setting up Salesforce's social media plans & policies. Use this as a template for your own social media marketing playbook.
Auch Geldinstitute, Versicherungen oder Leasinggesellschaften werden heute "Customer Companies", die sich auf intensive Art und Weise mit ihren Kunden und Partnern veknüpfen. Dies ist ein wichtiger Baustein, um Vetrauen und eine stärkere Kundenbindung zu schaffen. In dieser Session zeigt die Deutsche Leasing AG, wie sie mit Hilfe von salesforce.com global Transparenz in ihre Vertriebsprozesse geschaffen und damit einen Mehrwert für ihre Partner und sich erreicht hat. Nutzen Sie diese Erfahrungen und hören Sie aus erster Hand, wie sich auch in einem stark reguliertem Marktumfeld Innovationen voranbringen lassen.
Benefits of Using Salesforce Wave Analytics.pdfAppdeveloper10
Benefits of Using Salesforce Wave Analytics
In this world going to be a modest a software developers way to sustain to make your clients satisfied with extreme app development company services that can be complete over admirable customer support. Fulfilled customers top app development play important characteristics in the achievement of your concern irrespective manner of your software company near me business, web development company products, or good coders services. Salesforce app developers supports to app development company encourage a better ios app developers connection with your clients. It enables you to software developers az assemble an enormous amount of web development company and idata scientists based on your customer. It is related to their priorities and earlier communications with app developers clients. A huge number of software developers near me customers mean an enormous of flutter development and idata scientists, top web designers maintaining without any fault is an immense deal. Well, that’s where the Salesforce app development phoenix tool, Wave web development Analytics comes as the rescuer.
Definition of salesforce wave analytics or app developers analytics cloud
The Salesforce Wave Analytics is the Newest top web designers System of Salesforce and a software company near me Business Intelligence (BI) software developers near me Platform. This point is top app development optimized for web development company and idata scientists and access image ios app developers recognition. The agreement of Salesforce wave analytics is capable to readily exploit the Analytics, uniformly if you are simple in good coders measuring the app development company and idata scientists group and app developers ensure a decision with that idata scientists.
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Qualities in wave top app development analytics
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Benefits of Using Salesforce Wave Analytics.pdfAppdeveloper10
Benefits of Using Salesforce Wave Analytics
In this world going to be a modest a software developers way to sustain to make your clients satisfied with extreme app development company services that can be complete over admirable customer support. Fulfilled customers top app development play important characteristics in the achievement of your concern irrespective manner of your software company near me business, web development company products, or good coders services. Salesforce app developers supports to app development company encourage a better ios app developers connection with your clients. It enables you to software developers az assemble an enormous amount of web development company and idata scientists based on your customer. It is related to their priorities and earlier communications with app developers clients. A huge number of software developers near me customers mean an enormous of flutter development and idata scientists, top web designers maintaining without any fault is an immense deal. Well, that’s where the Salesforce app development phoenix tool, Wave web development Analytics comes as the rescuer.
Definition of salesforce wave analytics or app developers analytics cloud
The Salesforce Wave Analytics is the Newest top web designers System of Salesforce and a software company near me Business Intelligence (BI) software developers near me Platform. This point is top app development optimized for web development company and idata scientists and access image ios app developers recognition. The agreement of Salesforce wave analytics is capable to readily exploit the Analytics, uniformly if you are simple in good coders measuring the app development company and idata scientists group and app developers ensure a decision with that idata scientists.
The analytics a software developers programs enable web development customers to train all of this app developers information ios app developers utilizing a few clicks from down to the very important part. Industries might hire this good coders specific flutter development system by web development company combining it in their Salesforce app development phoenix efficiency software developers az toolkit or app developers it as separates top web designers encouragement.
Qualities in wave top app development analytics
• The salesforce Wave top app development Analytic software developers az toolkit works according to the first top web designers introduced app developers. As defined-task a software developers, Smartphones, and tablets are idata scientists measured as the best software developers az tools to get the work done by an web development employer.
• Wave Analytics with the first app development company strategy grows mobile app development phoenix the software developers near me platform to ease app developers collaboration.
• Wave Analytic software developers az toolkit enables ios app developers retrieving web development company.
Product Led Growth (PLG) is a go-to-market strategy that relies on product usage as the primary driver of acquisition, conversion and expansion. Learn why we're now in the end user era and how your org can adapt.
Knowledge sharing session by Amit Chaudhary on How to list your app on AppExchange.
This session was held at #SalesforceSaturday for New Delhi Salesforce Developer Group
Over the past few decades, buyer power shifted from the executive to the end user. OV's Kyle Poyar explains how this shift occurred and how product led growth is how you adapt.
Building and Distributing a Salesforce AppRoss Belmont
Appiphony builds large applications on behalf of our clients who then sell them on Salesforce’s AppExchange. This talk from Dreamforce 2011 gives an overview of the development process, and we shared some useful tips for first-timers.
Webinar: Acting Like a Top 25 Salesforce ISV - Designing Trial Experiences th...CodeScience
The trial experience is an element that few ISVs have mastered but can have a profound impact on closing sales. Focusing on the trial experience can provide significant dividends, including a boost to closed/won rates.
In our latest webinar of the Acting Like a Top 25 ISV series, CodeScience CRO, Sean Hogan, is joined by Mike Davis, Founder at GTM Guides, to discuss building out trial experiences that win business.
In this webinar, you’ll learn:
- How to identify gaps in current trial experiences
- Strategies for internal education to help your sales and marketing teams close more business
- Ways to build more confidence to sell with Salesforce
- The small but significant product gaps to fill by focusing on your trial experience
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API Product Management - Driving Success through the Value ChainApigee | Google Cloud
We Will Discuss »
- Managing API products to maximize success for direct and indirect users in the value chain
- Planning, building, and evolving an API product at all stages of the product life cycle
- Evaluating and validating your API design and functionality and iterating to build a superior and differentiated product
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
1. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
There are 1,400+ expert-led sessions at Dreamforce '14. To make things easier for you, we have created these
session recommendations by roles and topics. Things to keep in mind:
:: Use Agenda Builder in the Dreamforce App (Success Community) to reserve your sessions
:: Even if a session is “FULL”; you can still walk in, just arrive 20-25 minutes early
:: Continue to check this guide at http://p.force.com/df14sessions as we add new sessions
:: This list is subject to change at any time, see Agenda Builder for session details
:: Some sessions will be listed multiple times, as they relate to multiple roles or topics
:: Review the Dreamforce for Partners page (Partner Community) – http://p.force.com/dreamforce
:: After Dreamforce, this same guide will be updated with the replay from each session
:: Some replays will not be available for technical or proprietary reasons
Keynotes and Featured Programs
Salesforce Partner Keynote: Lead and Innovate in the #1 Cloud Ecosystem
Dreamforce 2014 Opening Film
Keynote with Marc Benioff, Chairman & CEO, salesforce.com, & Special Guests
Hillary Rodham Clinton (Recording not available)
Laura Andreesen
Tony Robbins (Recording not available)
Fireside Chat with Marc Benioff and Tony Prophet
A Conversation with Marc Andreessen
Community Cloud Keynote
Sales Cloud Keynote
Salesforce Wave: Analytics Cloud Keynote
Service Cloud Keynote
Marketing Cloud Keynote
Salesforce Platform Keynote
Salesforce1 Mobile Keynote
Data.com Keynote
Developer Keynote
Small & Medium Business Keynote
Age of the Customer with George Colony: Innovation Keynote
Democratizing Philanthropy: Technology, Innovation, & Giving
Al Gore: Reimagine. Everything.
Neil Young: Reimagine. Everything.
Arianna Huffington: Reimagine. Everything.
Eckhart Tolle & Arianna Huffington: Reimagine. Everything.
Q&A Session with Marc & Parker
Updated: Sept. 15, 2014
Updated: December 23, 2014
Consulting Partners (SI)
These sessions are highly recommended for all consulting partners.
All Partners: Salesforce Partner Keynote: Lead and Innovate in the #1 Cloud Ecosystem
All Partners: Welcome to the Partner Community: Success Through Collaboration!
SI Session: Cloud Academy: Planning for Success as an SI Partner (On-boarding)
SI Session: Dude, Where’s My Leads? Tour the New Partner Community
SI Session: New Program Changes for Consulting Partners: Take Your Practice to the Next Level!
2. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
App Vendors (ISV)
These sessions are recommended for all ISV and Channel partners, as well as Entrepreneurs looking to build their app
and their business with salesforce.com.
All Partners: Salesforce Partner Keynote: Lead and Innovate in the #1 Cloud Ecosystem
All Partners: Welcome to the Partner Community: Success Through Collaboration!
Salesforce Platform Keynote
Developer Keynote
ISV Session: An ISVs Guide to Building Creative, Next-Gen Apps
ISV Session: APP Academy: Plan for Success as an App Vendor
ISV Session: APP Academy: Build Your First App
ISV Session: APP Academy: Distribute Your App Through Automation
ISV Session: APP Academy: Market - AppExchange Marketing Playbook
ISV Session: APP Academy: Market - Get Started with AppExchange, Leads, & Campaigns
ISV Session: APP Academy: Market - All About Demand! Tips from Four Top Marketers
ISV Session: APP Academy: Sell - Prepare For Success (Part 1 of 2)
ISV Session: APP Academy: Sell - Drive Success (Part 2 of 2)
ISV Session: APP Academy: Support Your Customers for Commercial Success
ISV Session: Automating the Impossible: End-to-End Team Development for ISVs
ISV Session: Building Scale Into Your ISV App
ISV Session: Design Patterns Every ISV Needs to Know
ISV Session: Emerging Technologies: Lightning Components for ISVs
ISV Session: Emerging Technologies: Heroku for ISVs
ISV Session: Emerging Verticals: Travel & Hospitality for Partners
ISV Session: Escalate Your Support with Free Desk.com for Partners
ISV Session: Partners Share Salesforce1 Mobile App Strategies
ISV Session: ISV Beginner's Guide to Building a Salesforce1 Mobile App
ISV Session: ISV Advanced Guide to Building a Salesforce1 Mobile App
ISV Session: Getting Your App to Market Faster with a PDO
ISV Session: From Idea to AppExchange Success in 18 Weeks
ISV Session: Funding Options for ISVs: Rapid Funding for Rapid Growth
ISV Session: ISV Roadmap: Meet the PMs
ISV Session: ISV Tech Talk: Channel Order App
ISV Session: ISV Tech Talk: Environment Hub
ISV Session: ISV Tech Talk: License Management App
ISV Session: ISV Tech Talk: Partner Business Org
ISV Session: ISV Tech Talk: Push Upgrades
ISV Session: ISV Tech Talk: Subscriber Support
ISV Session: ISV Tech Talk: Trialforce
Consulting Partners (SI) - Continued
All Partners: Maximizing Your Partner Success Plan
All Partners: Partner Premier Success – Best Practices for Solving Platform Issues
All Partners: Escalate Your Support with Free Desk.com for Partners
PUG: 5 Key Strategies for Running Your Consulting Practice on Salesforce
PUG: Using Customer Success to Grow Customer Lifetime Value (LTV)
PUG: From Consulting Partner to App Vendor
3. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Technical (ISV Sessions)
These sessions include programs developed and delivered by our Technical Evangelists (and partners), our developer
community, and our Salesforce University team (Hands-On Training). They are intended for product managers,
technical architects, and developers (most are intermediate level).
ISV Session: An ISVs Guide to Building Creative, Next-Gen Apps
ISV Session: APP Academy: Build Your First App
ISV Session: APP Academy: Distribute Your App Through Automation
ISV Session: APP Academy: Support Your Customers for Commercial Success
ISV Session: Automating the Impossible: End-to-End Team Development for ISVs
ISV Session: Building Scale Into Your ISV App
ISV Session: Design Patterns Every ISV Needs to Know
ISV Session: Emerging Technologies: Lightning Components for ISVs
ISV Session: Emerging Technologies: Heroku for ISVs
ISV Session: ISV Beginner's Guide to Building a Salesforce1 Mobile App
ISV Session: ISV Advanced Guide to Building a Salesforce1 Mobile App
ISV Session: ISV Roadmap: Meet the PMs
ISV Session: ISV Tech Talk: Channel Order App
ISV Session: ISV Tech Talk: Environment Hub
ISV Session: ISV Tech Talk: License Management App
ISV Session: ISV Tech Talk: Partner Business Org
ISV Session: ISV Tech Talk: Push Upgrades
ISV Session: ISV Tech Talk: Subscriber Support
ISV Session: ISV Tech Talk: Trialforce
ISV Session: ISV Tech Talk: Usage Metrics
ISV Session: Lean Product Management for ISVs
ISV Session: Reusable Build Scripts for Managed Package Development
ISV Session: Security Review: An Insider's Guide to Building Secure Apps
ISV Session: Starting a Successful ISV Business with Salesforce
App Vendors (ISV) - Continued
ISV Session: ISV Tech Talk: Usage Metrics
ISV Session: Lean Product Management for ISVs
ISV Session: Product Marketing, the Salesforce Way
ISV Session: Reusable Build Scripts for Managed Package Development
ISV Session: Security Review: An Insider's Guide to Building Secure Apps
ISV Session: Starting a Successful ISV Business with Salesforce
All Partners: Maximizing Your Partner Success Plan
All Partners: Partner Premier Success – Best Practices for Solving Platform Issues
All Partners: Escalate Your Support with Free Desk.com for Partners
4. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Technical (Developer Sessions)
Developer: A Deep Dive into Debugging Applications on the Salesforce1 Platform
Developer: A Developer's Guide to Heroku Connect
Developer: Add Big Data Analytics to Your Salesforce App Using Heroku
Developer: Advanced Development using Apex Design Patterns
Developer: Apex Design Patterns and the Internet of Things
Developer: Asynchronous Enterprise Integration Patterns
Developer: Build Consumer-Facing Apps with Heroku Connect
Developer: Build Your Own Platform on Force.com
Developer: Build, Deploy, and Scale Internet of Connected Products Apps
Developer: Building End To End Lightning Apps
Developer: Building Secure Mobile Apps
Developer: Building Visualforce Pages with AngularJS and JavaScript Remote Objects
Developer: Catch Bugs Early with Apex Diagnostic Code
Developer: Cinnamon - The Next Generation Integration Testing Tool for Salesforce
Developer: Clicks or Code: When to use Configuration or Custom Development
Developer: Connected Apps: Canvas on the Salesforce1 Platform
Developer: Control Your World Using the Salesforce1 Platform (IoT)
Developer: Designing for the Salesforce Platform - A UX Workshop
Developer: ExactTarget 101: Everything You Need to Know in 40 Minutes or Less
Developer: Extending Salesforce Wear with Google Glass & the IoT
Developer: How Salesforce Does Agile
Developer: Intro to Salesforce1 Development with Visualforce
Developer: Introduction to Apex Triggers
Developer: Introduction to Data.com APIs
Developer: Introduction to Force.com
Developer: Introduction to Force.com Canvas Apps
Developer: Introduction to the Salesforce1 Reporting API
Developer: Introduction to the Salesforce1 Platform
Developer: Introduction to Visualforce
Developer: Managing Application Security in the Mobile First Era
Developer: OpenID Connect and Single Sign-On for Beginners
Developer: Parker Harris's True to the Core: What?s Next for Our Core Products
Developer: Publishing Your First Paid App on AppExchange: The Inside Scoop
Developer: Salesforce Certification: A Developer Journey
Developer: Seamless Authentication with Force.com Canvas
Developer: Team Development on Force.com
Developer: The Apex 10 Commandments
Developer: The Salesforce Developer Keynote
Developer: Understanding Native, Hybrid, and Web Mobile Architectures
5. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Salesforce on Salesforce (SoS)
The Salesforce on Salesforce (SoS) Track presents an exclusive behind-the-scenes glimpse into how Salesforce
manages its own technologies and business processes. As a partner, you are encouraged to learn and adopt many of
these best practices to increase success with your own business.
SoS: Cross the Finish Line: An Ironman Strategy for Driving Adoption Through Training
SoS: Data Center Information Management with the Salesforce1 Platform
SoS: Disaster Recovery Testing
SoS: External Network Monitoring and ThousandEyes Visibility
SoS: From Ideas to Action: Developing A Business Innovation Blueprint
SoS: High Availability and Business Continuity Roadmap
SoS: How the @asksalesforce Does Social in the Cloud
SoS: How Salesforce Uses Chatter: 10 Ways to Help You Stay on Top of Sales
SoS: How Salesforce Drives Mobile Productivity in Sales
SoS: How Salesforce Runs Its Renewals Business in Salesforce
SoS: How Salesforce Trains Its Fast-Moving Small Business Sales Teams
SoS: How Salesforce Uses It's Products to Transform Financial Processes
SoS: How Salesforce Uses the Service Cloud
SoS: How the Salesforce Foundation Uses Salesforce for Good
SoS: How the Salesforce Social Team Uses Marketing Cloud
SoS: How to Build Your Own Sales Reference Deal Support Desk
SoS: Infrastructure Performance Management
SoS: Keynote: Transforming Customer Success in the Cloud
SoS: The Art of the Sales Call - Part 1: Customer Profiling Made Easy
SoS: The Art of the Sales Call - Part 2: Executing with Excellence
SoS: Managing Your Training Program on Salesforce
SoS: Onboarding: Inspire, Motivate, and Engage in the First 90 Days
SoS: Plug the Leak: Retain Customers with a Mobile Escalation Management Program
SoS: Salesforce’s Secrets for Sales Mastery
SoS: Storytelling: How Salesforce Uses Customer Stories to Teach, Market, & Sell
SoS: The Art and Science of Forecasting
SoS: Keys to Customer Success
6. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Sales
These sessions include partner-specific sales tips & techniques, salesforce.com Sales Cloud best practices, highlights
from our Partner User Groups, and insights from our Entrepreneur sessions.
ISV Session: APP Academy: Sell - Prepare For Success (Part 1 of 2)
ISV Session: APP Academy: Sell - Drive Success (Part 2 of 2)
SI Session: Dude, Where’s My Leads? Tour the New Partner Community
Entrepreneurs: Predictable Revenue: How To Crush Your Sales Goals
SMB: 4 in 40: Four SMB Customers Share Their Sales Success Secrets
Sales Cloud: Keynote
Sales Cloud: Boost Sales with the World's Leading Sales Performance Solution
Sales Cloud: Coaching is Winning: Sales Performance with Work.com
Sales Cloud: Desperately Seeking Sales Talent: Uncover the Experts in Your Company
Sales Cloud: Drive Deep Salesforce Utilization with a Comprehensive Adoption Strategy
Sales Cloud: Driving Revenue by Standardizing Your Sales Processes
Sales Cloud: Driving Sales Acceleration through a Global Salesforce Center of Excellence
Sales Cloud: Fastest Path to Pipeline - Best Practices for Inside Sales Teams
Sales Cloud: Getting Leads into the Right Hands: Skills-Based Routing for Sales
Sales Cloud: Grow Your Business - Best Practices to Drive Adoption and Success
Sales Cloud: How Salesforce Does Account Planning to Close More Deals
Sales Cloud: How Salesforce Drives Mobile Productivity in Sales
Sales Cloud: How to Capture Channel Revenue Using Partner Communities
Sales Cloud: How to Drive Business Performance Using Role-Based Dashboards
Sales Cloud: How to Make Your Road Warriors More Productive
Sales Cloud: How to Save $1,000,000
Sales Cloud: How to Use Salesforce CRM Metrics to Drive Sales Performance
Sales Cloud: Prospecting Best Practices
Sales Cloud: Sales Summit – How Challengers Create Customer Consensus: Nick Toman, CEB
Sales Cloud: Sales Summit - Maximizing Sales Performance: Tony Robbins & Walter Rogers
Sales Cloud: Sales Summit - MegaTrends: Shaping the Future of Sales: McKinsey
Sales Cloud: Sales Summit -5 Strategies Sales Leaders Use for Results: Mark Hunter & Jill Rowley
Sales Cloud: Sales Summit -The Top-line in Sales Leadership: Accenture, HP, MHI, TAS & TriNet
Sales Cloud: The Salesforce Sales Playbook
Sales Cloud: Tips and Tricks for Effective Team Selling
Sales Cloud: Top 10 Adoption Tips for Small Business Success
Sales Cloud: Transform Your Small Business with Salesforce
SoS: How Salesforce Uses Chatter: 10 Ways to Help You Stay on Top of Sales
SoS: How Salesforce Drives Mobile Productivity in Sales
SoS: How Salesforce Runs Its Renewals Business in Salesforce
SoS: How Salesforce Trains Its Fast-Moving Small Business Sales Teams
7. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Marketing
These sessions include specific marketing tips & techniques, ExactTarget Marketing Cloud best practices, and
highlights from our Partner User Groups.
ISV Session: APP Academy: Market - AppExchange Marketing Playbook
ISV Session: APP Academy: Market - Get Started with AppExchange, Leads, & Campaigns
ISV Session: APP Academy: Market - All About Demand! Tips from Four Top Marketers
PUG: Bridging the Gap: Sales & Marketing Leadership Panel
PUG: How the Best Marketers Use Salesforce: The Top 3 Insider Tips
PUG: How to Optimize Your AppExchange Listing
Marketing Cloud: Keynote
Marketing: Achieving ROI from Predictive Content Across the Customer Journey
Marketing: Building a Personal Brand on Social Media
Marketing: Competitive Intelligence with the ExactTarget Marketing Cloud
Marketing: Email - How to Take Your Email Strategy to the Next Level
Marketing: Event Marketers: Are You Getting the Credit You Deserve? Learn How to Measure
Marketing: Five Ways to Build a Global Content Marketing Team
Marketing: Get Started with Mobile Marketing: Email, SMS, Push, and Responsive Email/Web
Marketing: How Online Reviews Help Marketers Channel the Power of the Crowd
Marketing: How Salesforce Uses the Marketing Cloud
Marketing: Introduction to Email: Your Most Trusted Resource
Marketing: Introduction to Journey Builder: Get Started with 1:1 Customer Journeys
Marketing: Journey Builder: Manage Every Interaction Across the Customer Journey
Marketing: Marketing Strategies Through the Sales & Service Clouds
Marketing: Next Generation Social Publishing and Engagement
Marketing: Salesforce for Marketers
Marketing: Social Marketing: From Getting Started to Executing at Scale
Marketing: The Basics of B2B Social Media
Marketing: The ExactTarget Marketing Cloud Product Keynote
Marketing: Triple Your Revenue with a Dedicated Sales Development Team
Online Marketing: 10 Best Practices to Manage Digital Marketing Technology and Innovation
Online Marketing: Brand Marketing in the Digital Age
Online Marketing: Digital Optimization: Changing the world one test at a time.
Online Marketing: Drive Record Attendance to Your Next Event With Email Marketing
Online Marketing: Everything Small Businesses Should Know About B2B Online Marketing
Online Marketing: Global Online Lead Generation
Online Marketing: Marketing with Infographics for Fun and Profit
Online Marketing: Tips to Fueling B2B Online Advertising Campaigns with Marketing Automation
8. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Partner User Groups (Community-driven sessions)
Based upon a Partner Call for Presentations this past summer, we selected the top partner presentations to provide
you with insights, strategies, tips, and best practices directly from our partner community. These sessions were
created BY partners, FOR partners. Many of these sessions are being produced in collaboration with Partner User
Groups located around the world. Learn more about Partner User Groups at http://p.force.com/PUG.
PUG: 5 Key Strategies for Running Your Consulting Practice on Salesforce
PUG: 5 Ways to Improve Your Managed Package Install Experience
PUG: A Founder's Journey to Success with Force.com
PUG: Best of Both Worlds: Build Native OEM Apps with Force.com + Heroku
PUG: Blueprint of a Killer AppExchange App
PUG: Bridging the Gap: Sales & Marketing Leadership Panel
PUG: Build Better Mobile Apps: UX & Testing Best Practices
PUG: Continuous Integration for Salesforce ISVs
PUG: Creating New Verticals - To Boldly Go Where No One Has Gone Before
PUG: Effective Mobile Business Strategies with Salesforce
PUG: Generic Package Extension Architecture for Salesforce Partners
PUG: How the Best Marketers Use Salesforce: The Top 3 Insider Tips
PUG: How to Optimize Your AppExchange Listing
PUG: Leveraging the AppExchange Channel: How to be a Successful Partner
PUG: Mobile Design Patterns and Considerations for Salesforce
PUG: Moving from Native to Mobile: The Development Journey
PUG: Partner User Groups @Dreamforce
PUG: Secrets Revealed: Pass Your AppExchange Security Review
PUG: Supercharge Your License Management
PUG: Think Mobile with Your Product Strategy
PUG: Using Customer Success to Grow Customer Lifetime Value (LTV)
PUG: Vertical Market Strategy: How nCino Empowers Bank Employees to Bring the Branch
PUG: From Consulting Partner to App Vendor
9. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
APP Academy (ISV) & Cloud Academy (SI) – On-boarding sessions
APP Academy (where APP = AppExchange Partner Program) is a program designed for ISV and channel partners
that walks you through all of the major phases of the lifecycle (Plan, Build, Distribute, Sell & Market, Support) as you
build both your app and your business. Taken in the order listed, these sessions represent the full APP Academy
program. They are scheduled so that partners can take each session in order. Learn more about the APP Academy
(Online) at http://p.force.com/appacademy
Cloud Academy is a new on-boarding program specifically for consulting partners (SIs) to learn how to partner with the
Salesforce Partner Program and build your practice. The program focuses on five phases for success: Plan, Build,
Market, Sell, and Support).
These training programs are highly recommended for new partners (by any role) or anyone who wants a refresher on
Salesforce Partner Program best practices. The recommended sessions below represent core content that we deliver
during live and virtual Academy programs, as well as other sessions to supplement your training.
ISV Session: APP Academy: Plan for Success as an App Vendor
ISV Session: APP Academy: Build Your First App
ISV Session: APP Academy: Distribute Your App Through Automation
ISV Session: APP Academy: Market - AppExchange Marketing Playbook
ISV Session: APP Academy: Market - Get Started with AppExchange, Leads, & Campaigns
ISV Session: APP Academy: Market - All About Demand! Tips from Four Top Marketers
ISV Session: APP Academy: Sell - Prepare For Success (Part 1 of 2)
ISV Session: APP Academy: Sell - Drive Success (Part 2 of 2)
ISV Session: APP Academy: Support Your Customers for Commercial Success
SI Session: Cloud Academy: Planning for Success as an SI Partner
10. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Entrepreneurs
Thinking about starting your own business? These sessions can start you on the right track, covering important areas
like funding, strategy, growth, business development, and startup success factors. Many of these sessions will be
delivered in various theaters around campus, including the Partner Community Theater in Westin Market St.
ISV Session: Starting a Successful ISV Business with Salesforce
ISV Session: Lean Product Management for ISVs
ISV Session: Getting Your App to Market Faster with a PDO
ISV Session: From Idea to AppExchange Success in 18 Weeks
ISV Session: Funding Options for ISVs: Rapid Funding for Rapid Growth
PUG: A Founder's Journey to Success with Force.com
PUG: Angular, Bootstrap, Salesforce1: Oh My!
PUG: Bringing Value with the Salesforce1 Wearables API
PUG: Creating New Verticals - To Boldly Go Where No One Has Gone Before
PUG: From Consulting Partner to App Vendor
PUG: Heroku + Salesforce = Partner Success
PUG: Lookout! Pitfalls to Avoid when Forming Your Startup
PUG=Partner User Group
Founders Forum at Dreamforce
Entrepreneurs: Beyond Friends and Family - An Entrepreneur’s Guide to Funding Your Startup
Entrepreneurs: How to Benchmark Your Enterprise Startup
Entrepreneurs: Innovate: How to Build and Dominate a New Business Category
Entrepreneurs: Investing in Enterprise Startups - A Seed Investor's Perspective
Entrepreneurs: Meet the Catalysts - Observations From The Best in Enterprise Accelerators
Entrepreneurs: Predictable Revenue: How To Crush Your Sales Goals
Entrepreneurs: Product/Market Fit - The Importance of Getting it Right
Entrepreneurs: Tech Entrepreneurs Survival Guide - The Best of SaaStr
Entrepreneurs: A Funding Story: The New Cloud Funding Model for Enterprise Apps
SMB: After the IPO: Lessons from Successful Executives
SMB: From Idea to Acquisition: Positioning Yourself for Exit
SMB: GROW FAST OR DIE! From Idea to IPO: Fund and Grow Your Start Up
SMB: Scaling Culture: Ways to Attract, Hire, and Retain the Right People
Learn more about this program at http://p.force.com/foundersforum
Entrepreneurs DF 2014: https://developer.salesforce.com/blogs/isv/2014/09/startups-dreamforce.html
11. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Entrepreneurs (Small to Medium-sized Business – SMB)
SMB: 20/20 Vision For Your Business: Knowing What to Measure and How
SMB: 4 in 40: Four SMB Customers Share Their Sales Success Secrets
SMB: A One-Stop Shop for SMBs to Manage Their Entire Business
SMB: A Sneak Peek at Pardot's New Features and Future Roadmap
SMB: Accelerating Success by Selecting the Right Salesforce Partner
SMB: After the IPO: Lessons from Successful Executives
SMB: Build Your Army of One: Using Marketing Automation with Limited Resources
SMB: Desk.com 101: Out-of-the-Box and Up & Running with Support
SMB: Desk.com Business Insights: It's About Value, Not Costs
SMB: Disruptive Startups: How Innovative Leaders Are Shaking Up Industries
SMB: Enhance Your Customer's Experience with Customer Communities
SMB: Five Reasons Lead Nurturing Isn't Just for Marketers
SMB: Five Ways to Use Chatter to Accelerate Small Business Success
SMB: From Idea to Acquisition: Positioning Yourself for Exit
SMB: GROW FAST OR DIE! From Idea to IPO: Fund and Grow Your Start Up
SMB: Grow Baby Grow: Using Salesforce to Fuel Small Business Growth
SMB: How Leadership Helps Move Adoption Forward
SMB: How to Create an Amazing Customer Experience
SMB: How to Dominate Twitter and Facebook for Social Customer Service
SMB: Increase Adoption by Establishing a Clear Vision for Success
SMB: Make Your Business Scale & Grow Faster with Automation
SMB: Overcoming the Top 3 SMB Challenges with Marketing Automation
SMB: Reaching New Audiences with Content that Can Go Viral
SMB: Scaling Culture: Ways to Attract, Hire, and Retain the Right People
SMB: Small and Medium Business Keynote
SMB: The Future of SMB Advertising
SMB: Tips on How To Keep Your Customers Loyal
SMB: Transforming Small Business with Mobile
12. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Mobile
These sessions are recommended for all partners looking to learn more about developing mobile into their applications.
ISV Session: ISV Beginner's Guide to Building a Salesforce1 Mobile App
ISV Session: ISV Advanced Guide to Building a Salesforce1 Mobile App
ISV Session: Partners Share Salesforce1 Mobile App Strategies
PUG: Build Better Mobile Apps: UX & Testing Best Practices
PUG: Effective Mobile Business Strategies with Salesforce
PUG: Mobile Design Patterns and Considerations for Salesforce
PUG: Moving from Native to Mobile: The Development Journey
PUG: Think Mobile with Your Product Strategy
Developer: Mobile Academy Day 1: The Power of Custom Mobile Apps in Salesforce1
Developer: Mobile Academy Day 2: Identifying Your Mobile MVP (Minimum Viable Product)
Developer: Mobile Academy Day 3: Building for Mobile with Mobile Services and SDK
AppExchange: Mobile Warehouse Management Using Rootstock
Developer: Adding Push Notification to Salesforce Mobile Apps
Developer: Automated Testing for Salesforce1 Mobile Apps Using the Appium Framework
Developer: Building Beautiful Apps With the Salesforce1 Mobile SDK
Developer: Building Secure Mobile Apps
Developer: Implementing Single Sign-On in Mobile Applications with Salesforce Identity
Developer: In Spanish: Intro to Building Salesforce1 Mobile Apps
Developer: Location-aware Mobile Apps with Chatter & iBeacon
Developer: Making Machines Talk with Salesforce1 Mobile
Developer: Rapid Mobile Development with Salesforce1, Ionic, and Bootstrap-SF1
Developer: Salesforce1 Mobile Keynote
Developer: Salesforce1 Mobile App Roadmap: What's on Tap
Developer: Understanding Native, Hybrid, and Web Mobile Architectures
Developer: Workshop 130: Salesforce1 Mobile App
13. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
AppExchange (Customer-facing Sessions)
AppExchange is the trusted cloud computing marketplace. These sessions are customer-facing and feature partner
apps. Customers learn how to extend their own business functionality quickly and efficiently by simply installing and
customizing partner apps. As partners, you can bring greater visibility to AppExchange and to the partner app
ecosystem by referring your own customers to these programs. Learn more at http://www.appexchange.com.
AppExchange for Everyone: 10 Amazing Free Apps You Can't Miss
AppExchange for Everyone: 5 Apps That Make a Huge Difference
AppExchange for Experts: Become an Admin Black Belt
AppExchange for Financial Services: Financial Services App Evolution
AppExchange for Government: Frictionless Technology
AppExchange for Healthcare: Better Care Through Better Engagement
AppExchange for Life Sciences: Where Cloud Meets Compliance
AppExchange for Manufacturing: Managing Risk In Today's Global Supply Chains
AppExchange for Marketing: Supercharge Marketing Impact with Apps
AppExchange for Sales: Apps to Help Your Sales Soar
AppExchange for Service: Wow With Customer Service Apps
AppExchange: Demystifying Complex Pricing with Super Trump
AppExchange: From Open Source to Force.com
AppExchange: Manual Makeover - How Business Process Automation Saves the Day
AppExchange: Mobile Warehouse Management Using Rootstock
AppExchange: Predictive Lead Scoring for Sales and Marketing with Fliptop
AppExchange: Terafina Shaping Financial Services
AppExchange: Turbo Charge Admin Productivity with Panaya ChangeGuru
14. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Emerging Trends
Keynote Sessions
Emerging: Emerging Trends: Keynote and Panel
Emerging: Internet of Connected Products (IoCP) Keynote
Emerging: Salesforce Wear Keynote: The Dawn of Wearables in Business
Emerging: Gamification Keynote: The Future of Engagement with Special Host Gabe Zichermann
Emerging: Internet of Connected Products (IoCP): Hype or Reality Panel
Executive Sessions
Emerging: Future of Work: Internal Collaboration Integrated with External Communities
Emerging: The Evolution of Technology
Emerging: How-to Guide to Building The Real-Time/3D Supply Chain
Emerging: Humalogy-based Selling: Building a Modern Digital Revenue Engine
Emerging: 10 Reasons Wearables Are the Next Mobile Revolution
Emerging: IoCP & Salesforce: Driving Business Transformation Together, A Real Case Study
Emerging: Next-gen Digital Engagement: Success Stories & Techniques to Add Customer Value
Emerging: Redesigning Human Capital Strategies with Gamification
Emerging: Transform Customer Service to a Customer Engagement Center
Emerging: Innovation and the Sharing Economy
Emerging: Employee Communities: The Exciting Future of HR Service & Engagement
Emerging: Reimagining the Future of Learning @ Work
Emerging: 12 Habits of Highly Collaborative Organizations
Emerging: What’s Next in Cloud Computing?
Emerging: Tech Trends Transforming Business, Government, and Society into a Connected World
Emerging: Project 8: A Global Community to Anticipate the Needs of 8 Billion People
Emerging: Internet of Connected Products (IoCP): Hype or Reality Panel
Emerging: ROI & Business Value of IoCP on Customer Experience
Internet of Connected Products (IoCP) & Salesforce Wear Sessions
Emerging: Wearing the Future: How Wearables Will Impact Enterprise Technology
Emerging: Building for Wearables: Lessons learned from Salesforce Wear
Emerging: The Analyst View: The Current Business Value and Future Direction of IoCP
Emerging: Building Internet of Connected Products (IoCP) Applications on Heroku
Emerging: The Home of the Future is Here Now: Connecting Your Home to Salesforce
Emerging: See How the Internet of Connected Products (IoCP) is Driving Value for Companies
Emerging: IoCP: Ecosystems of Networks and Devices Through the Power of IoCP and Salesforce
Emerging: Delivering Superior Customer Service Through the Power of IoCP and Salesforce
Emerging: We Built this City on IoCP: Connecting Citizen to the Cloud
15. Partner Session Guide
Dreamforce 2014
Updated: Sept. 15, 2014
Emerging Trends - Continued
Emerging: From Data to Decisions: Big Data and Analytics for IoCP
Emerging: IoCP & Salesforce: Driving Business Transformation Together, A Real Case Study
Emerging: Business Delivery Transformation in Healthcare Research with New England Biolabs
Emerging: Learn How to Build Your Internet of Customers Business Case
Emerging: Libelium and the Vision of Smart Cities
Emerging: IoCP Easter Eggs: Hidden Value Behind Connecting Your Products to Salesforce
Emerging: Build, Deploy, and Scale Internet of Connected Products Apps
Digital Enterprise, Open Innovation, Social Supply Chain Sessions
Emerging: Open Innovation: Leveraging Your Community to Solve Big Ideas
Emerging: Leading for Growth: 4 Key Behaviors You Need to Master
Emerging: Social Supply Chain in Action
Emerging: CRM for the Buy-Side: Any Where, Any Device, Any Time
Emerging: The Power of Digital Pen and the Salesforce1 Platform
Emerging: Design Data User Experiences on Mobile and Desktop
Gamification Sessions
Emerging: The Science of Sales Pipeline Management
Emerging: People Over Pixels: Meaningful UX
Emerging: Get More Sales Opportunities, Shorten Your Sales Cycle, Optimize Performance
Emerging: How Dun & Bradstreet Modernized Their Sales Team for the Era of the Customer
Emerging: Engaging, Motivating, and Training a Winning Sales Force
Emerging: Healthcare Gamification: How UCSF Benioff Children’s Hospital Creates Engagement
Emerging: Bring New Products to Market Faster Using Collaboration & Sales Cloud Solutions
Emerging: The Power of Chatter: How Bluewolf Used Gamification To Increase Brand Awareness
Emerging: Carrots, Not Sticks: Building Security Awareness Through Gamification
Emerging: Redesigning Human Capital Strategies with Gamification
Emerging: Gamifying the Salesforce University Instructor Community
Emerging: DocuSign Rings the Gong with Hoopla
Emerging Trends DF 2014: http://blogs.salesforce.com/company/2014/09/emerging-trends-dreamforce-14.html