This document outlines a presentation on using social media as a teaching tool in medical residency programs. It discusses mapping one's own web engagement and sharing the map. Several case studies of social media use are presented and analyzed. The document encourages attendees to think about their audience, where they are located online, how to create and share content, and how to curate, comment and facilitate personal learning networks through social media. Potential pitfalls of social media use are also acknowledged. The presenter provides his Twitter handle and email for further contact.