This document provides a summary of Surjeet Singh Marwah's professional experience and qualifications. He has over 16 years of experience in strategic leadership, business planning, sales management, business development, and team management. Currently, he works as an independent consultant focusing on sales management, business development, and channel management. Previously, he held roles such as Assistant Sales Manager and Senior Executive of Sales and Marketing in Oman and India. He has an MBA from Symbiosis Institute of Business Management and is an alumnus of IIM Calcutta.

1. SURJEET SINGH MARWAH, Alumnus - IIM & M.BA.
MOB: +91 - 8960186834, 9792861331 Email - surjeetrunita@gmail.com,
Address – 2/138 - A, Vikas Khand, Gomti Nagar, Lucknow - (UP) INDIA.
16 years of Authentic Strategic Leadership/ Business Planning / Sales Management/ Business
Development/ Profitability / Channel Sales / TeamManagement.
 Professional Synopsis
 A hard - core, go-getter & result oriented, Alumni IIM, with over 16 yrs of experience in leading & managing
various functional Department and areas of sales & marketing with both domestic and international experience.
 Previously associated with Oman Trading Establishment, Muscat, as Assist - Sales Manager, premium luxury brand
since Dec 2009 till 2013, Achieving the defined corporate sales targets, effectively implementing organisations
strategic objectives & priorities, developing marketing plans, aligning espoused values to enacted values,
empowering virtual and cross functional teams. Earlier worked for Saud Bahwaan Group as Senior Executive –
Sales, managing showroom & outdoor team sales and network expansion.
 Manage a team of sales professionals in order to promote product sales, achieve sales targets, turnover, profit
and market share growth and customer satisfaction index. His/her responsibilities
 Deliverable abilities to meet tough targets and improve profitability by effective utilization of minimum resources
and cost control.
 Key driver of pereformance – productivity and profitability.
 Succesfully implemented effective and efficient sales process & procedures as competitive advantage.
 Proven leadership abilities with expertise in managing sales force, channel sales with versatile qualities.
 Strategically led & administered a team of acomplished personnel thru high task and relationship orientation with
collaboratve and integrated approach for the achievement of sales targets.
 Maximising competiion imperfections as oppurtunities to increase market share.
 Competent at Channel sales & branch operations in various geographic locations.
 Achieving & monitoring consistent customer satisfaction score of teams & branch operations.
 Launching and achieving sales of new models and handing strategic brand positioning.
 Resurrecting iconic Brand image to regaing market share and brand positioning.
 Supply relevant feedback to HO on competitors activites , promotions & plans.
 Posess sound business acumen in developing new busines and revenue streams, customer value maximization
and customer-need identification with proven management skills.
 Core Competenticies
 Strategic Planning / Budgeting / Monitoring / Operational effectiveness / Branch operations / Dealership
Management / Channel Sales / Market Orientation & Analysis / Team Management / Technical, Conceptual &
Interpersonal Skills./ Diversity Management / Brand Management / Learning Management / Customer
Management / Relationship Management / Competitive Mapping.
 A hard task master, Confident team leader, Effective communicator with strong technical, conceptual &
interpersonal skills, sound business acumen for customer satisfaction and improved profutability with optimal
utilizationof minimal resources & control on expenses,
 A COACH, TRAINER & MENTOR WITH A SMILING & PLEASING PERSONALITY.
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2.  Career Growth
Oman Trading Establishment – Muscat, Oman Dec 2009 – May 2013
Assistant Sales - Manager, Showroom and Channel operations
Achieved record sales & market share as BRANCH MANAGER, over 5 years.
Resurrected the iconic brand image and achieved 120 % growth of premium brand thru operational & strategic
positioning.
,
 Leading and achieving capital and branch sales targets, implementing operational effectiveness, establishing
competitive advantage, resurrecting brand image thru Strategic position of premium brand, profitability, market-
share growth, team – management, promotional campaigns, achieving units customer satisfaction index.
 Motivating extrinsic and intrinsic factors leading to higher performance, productivity & profitability.
 Co-ordination & leading virtual and cross - functional teams to achieve set targets by the management.
 Identifying and leading changes to the core departmental functions for operational effectiveness.
 Recognized as a key person to break into competitors market share.
 Managing and growing human capital by handling culturally diversified teams.
 Manage sub-ordinates and responsible for overall direction, Co-ordination, Planning, assigning tasks and objectives.
 Directly accountable for managing teams.
 Managing and monitoring performance of capital and branch teams, ensure meeting of individual & group targets.
 Utilize superior communication skills to motivate staff and develop effective working relationships with peers,
executives and clients.
 Personally coach, train and mentor direct subordinates and provide career development opportunities through
training and quality management activities.
 Interacting with support functions for staffing & scheduling requirements, performance reporting and appraisals.
 Determining training needs, conducting suitable programs to enhance operational effectiveness & efficiency
leading to increased productivity.
Saud Bahwan Group - Toyota Division, Muscat, Oman. Nov 2000 – Nov 2009
Senior Executive – Sales & Marketing
Achieved sales target year on year contributing to regional average and branch average of Team & self by Ensuring
conceptual achievement of the brand positioning “peace of mind and long term relationship with the customers”.
 Achievement of self and group sales targets set by the management.
 Enhances staff accomplishments and competence by planning delivery of solutions; answering technical and
procedural questions for less experienced team members; teaching improved processes; mentoring team
members.
 Identifies business opportunities by identifying prospects and evaluating their position in the industry researching
and analyzing sales options.
 Sells products by establishing contact and developing relationships with prospects; recommending solutions.
 Maintains relationships with clients by providing support, information, and guidance; researching and
recommending new opportunities; recommending profit and service improvements.
 Identifies product improvements or new products by remaining current on industry trends, market activities, and
competitors.
 Prepares reports by collecting, analyzing, and summarizing information
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3.  Maintains quality service by establishing and enforcing organization standards.
 Maintains professional and technical knowledge by attending educational workshops; reviewing professional
publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional
societies.
 Contributes to team effort by accomplishing related results as needed.
 Skills/Qualifications: Presentation Skills, Client Relationships, Emphasizing Excellence, Energy Level, Negotiation,
Prospecting Skills, Meeting Sales Goals, Creativity, Sales Planning, Independence, Motivation for Sales.
A Tata & Jardine Co. Lucknow, India. May 98 – Oct 2000
Sales Consultant - Marketing
Achieved and maintained a position of exceeding sales and customer expectations by creating trust, loyalty
& sustainable growth.
Primaryresponsibilities - achieve sales targets through market penetration, margins and customer retention
Thru -
 Prospecting - the key to success, including setting goals, developing a personal plan following – up current
business, building new business.
 Qualifying and consulting.
 Objection handling & resolving customer concerns.
 Providing Prompt Finance.
 Timely completion of documents to ensure faster realization.
 Areas of Expertise
Sales Management
 Expertise in handling sales, strategic planning, market share and realization activities.
 Scanning the marketing environment, forecasting demand & conducting marketing research
 Identifying geographic, demographic & psychographic segments and targets
 Assessing marketing opportunities and customer value
 Developing marketing strategies and marketing plans.
 Designing and managing integrated marketing channels & marketing communications.
 Expertise in brand positioning, resurrecting brand image and collecting market intelligence.
 Creating & delivering superior customer value and customer relationship.
 Analyzing consumer & business markets, processes, consumer behavior & decision making.
 Adept at coordinating with internal & external stakeholders and craft sales strategies.
 Introduce new marketing channels & managing holistic marketing for long run.
 Expertise in market & business potential, conceptualizing & executing strategies to drive sales & turnover.
Business Development
 Developing new business and revenue streams, customer valuemaximization, customer need
identification, and preemptive responseto competitor’s strategy with proven management skills,
budgeting and marketing new business developmentskills.
 Mapping competitor’s activities and capturing feedback on competitor’s products.
 Identifying & qualifying business opportunities as per targeted segments and markets.
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4.  Channel Management
 Identifying and establishing strategic alliance / tie – ups with channel partners for deeper market
penetration & reach for achieving targeted segments and markets for increased market share.
 Responsiblefor width & reach in the market by creating new channels and ensuring effective
channel management for better market penetration.
 Adept at establishing and developing channel network, coordinating sales & marketing supportto
ensureachievements of sales targets.
 Interfacing channels requirements and maintaining healthy relationship.
 Key Account Management / Client / Customer relationship
 Building & maintaining healthy relations & ensuring maximum customer satisfaction for referral business.
 Interacting direct with customers to analyze requirements & customize products & services to suit needs.
 Identifying & networking with prospective clients generating business for the existing accounts to achieve
increased sales growth and profitability.
 Mapping client’s requirements & providing them customized business solutions through new proposals,
demonstration’s and presentation’s.
 Team Management
 Displayed strong leadership skills & excellent relationship management with proven ability to lead and coordinate
with people across function’s to maximize productivity.
 Leading, training, empowering and motivating ensuring their latent potential realization and career development
leading to the positive contribution to the individual and organization’s growth.
 Creating an effective virtual & cross functional teams by gaining trust.
 Understanding team roles to improve team’s performance.
 Sustaining a dynamic learning environment that fosters development opportunities and motivating extrinsic and
intrinsic factors for higher performance amongst team members.
 Academic Learnings
 ALUMNUS – IIM, Calcutta, Senior Management Program. 2014
 MBA ( Marketing &Finance ), Symbiosis Institute of Business Management 2011
 B.Com – Lucknow University. 1994
 Personal Profile
 DATE OF BIRTH : July, 16th, 1970
 INDIAN PASSPORTNO : J4225281, Issued atLucknow, India,
DATEOF ISSUE - 26 -10-2010, DATEOF EXPIRY –25-10-2020
 LANGUAGES KNOWN : English / Hindi / Arabic / Punjabi
 PERMANENTADDRESS : 2 / 138 – A, Vikas Khand, Gomti Nagar, Lucknow.(UP),India
 ALTERNATEADDRESS : Flat no – 1104, 11th
Floor, Eldeco Elegance, Vibhuti Khand, Gomti
Nagar, Lucknow. (UP), India.
 GCC DRIVING LICENCENO : 62389239 (Valid) Page ……..4