Patricia Berlioz has over 20 years of experience in the pharmaceutical industry, working in marketing, sales, and product management roles in Australia, Venezuela, and New Zealand. She holds a postgraduate degree in marketing and business from Macquarie University and an undergraduate degree in pharmacology. Her resume lists leadership positions at several major pharmaceutical companies and a track record of exceeding sales targets.
Global Marketing, Branding, Innovation executive who excels at creating insight-based marketing strategies targeting consumers, health care professionals (HCPs), retail trade. Experienced in developing and commercializing products, from insights to concepts to launch. Multi-lingual. US Patent Holder # 9,567,138.
Global Marketing, Branding, Innovation executive who excels at creating insight-based marketing strategies targeting consumers, health care professionals (HCPs), retail trade. Experienced in developing and commercializing products, from insights to concepts to launch. Multi-lingual. US Patent Holder # 9,567,138.
Ethanol (CH3CH2OH), or beverage alcohol, is a two-carbon alcohol
that is rapidly distributed in the body and brain. Ethanol alters many
neurochemical systems and has rewarding and addictive properties. It
is the oldest recreational drug and likely contributes to more morbidity,
mortality, and public health costs than all illicit drugs combined. The
5th edition of the Diagnostic and Statistical Manual of Mental Disorders
(DSM-5) integrates alcohol abuse and alcohol dependence into a single
disorder called alcohol use disorder (AUD), with mild, moderate,
and severe subclassifications (American Psychiatric Association, 2013).
In the DSM-5, all types of substance abuse and dependence have been
combined into a single substance use disorder (SUD) on a continuum
from mild to severe. A diagnosis of AUD requires that at least two of
the 11 DSM-5 behaviors be present within a 12-month period (mild
AUD: 2–3 criteria; moderate AUD: 4–5 criteria; severe AUD: 6–11 criteria).
The four main behavioral effects of AUD are impaired control over
drinking, negative social consequences, risky use, and altered physiological
effects (tolerance, withdrawal). This chapter presents an overview
of the prevalence and harmful consequences of AUD in the U.S.,
the systemic nature of the disease, neurocircuitry and stages of AUD,
comorbidities, fetal alcohol spectrum disorders, genetic risk factors, and
pharmacotherapies for AUD.
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Tom Selleck Health: A Comprehensive Look at the Iconic Actor’s Wellness Journeygreendigital
Tom Selleck, an enduring figure in Hollywood. has captivated audiences for decades with his rugged charm, iconic moustache. and memorable roles in television and film. From his breakout role as Thomas Magnum in Magnum P.I. to his current portrayal of Frank Reagan in Blue Bloods. Selleck's career has spanned over 50 years. But beyond his professional achievements. fans have often been curious about Tom Selleck Health. especially as he has aged in the public eye.
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Introduction
Many have been interested in Tom Selleck health. not only because of his enduring presence on screen but also because of the challenges. and lifestyle choices he has faced and made over the years. This article delves into the various aspects of Tom Selleck health. exploring his fitness regimen, diet, mental health. and the challenges he has encountered as he ages. We'll look at how he maintains his well-being. the health issues he has faced, and his approach to ageing .
Early Life and Career
Childhood and Athletic Beginnings
Tom Selleck was born on January 29, 1945, in Detroit, Michigan, and grew up in Sherman Oaks, California. From an early age, he was involved in sports, particularly basketball. which played a significant role in his physical development. His athletic pursuits continued into college. where he attended the University of Southern California (USC) on a basketball scholarship. This early involvement in sports laid a strong foundation for his physical health and disciplined lifestyle.
Transition to Acting
Selleck's transition from an athlete to an actor came with its physical demands. His first significant role in "Magnum P.I." required him to perform various stunts and maintain a fit appearance. This role, which he played from 1980 to 1988. necessitated a rigorous fitness routine to meet the show's demands. setting the stage for his long-term commitment to health and wellness.
Fitness Regimen
Workout Routine
Tom Selleck health and fitness regimen has evolved. adapting to his changing roles and age. During his "Magnum, P.I." days. Selleck's workouts were intense and focused on building and maintaining muscle mass. His routine included weightlifting, cardiovascular exercises. and specific training for the stunts he performed on the show.
Selleck adjusted his fitness routine as he aged to suit his body's needs. Today, his workouts focus on maintaining flexibility, strength, and cardiovascular health. He incorporates low-impact exercises such as swimming, walking, and light weightlifting. This balanced approach helps him stay fit without putting undue strain on his joints and muscles.
Importance of Flexibility and Mobility
In recent years, Selleck has emphasized the importance of flexibility and mobility in his fitness regimen. Understanding the natural decline in muscle mass and joint flexibility with age. he includes stretching and yoga in his routine. These practices help prevent injuries, improve posture, and maintain mobilit
micro teaching on communication m.sc nursing.pdfAnurag Sharma
Microteaching is a unique model of practice teaching. It is a viable instrument for the. desired change in the teaching behavior or the behavior potential which, in specified types of real. classroom situations, tends to facilitate the achievement of specified types of objectives.
These simplified slides by Dr. Sidra Arshad present an overview of the non-respiratory functions of the respiratory tract.
Learning objectives:
1. Enlist the non-respiratory functions of the respiratory tract
2. Briefly explain how these functions are carried out
3. Discuss the significance of dead space
4. Differentiate between minute ventilation and alveolar ventilation
5. Describe the cough and sneeze reflexes
Study Resources:
1. Chapter 39, Guyton and Hall Textbook of Medical Physiology, 14th edition
2. Chapter 34, Ganong’s Review of Medical Physiology, 26th edition
3. Chapter 17, Human Physiology by Lauralee Sherwood, 9th edition
4. Non-respiratory functions of the lungs https://academic.oup.com/bjaed/article/13/3/98/278874
ARTIFICIAL INTELLIGENCE IN HEALTHCARE.pdfAnujkumaranit
Artificial intelligence (AI) refers to the simulation of human intelligence processes by machines, especially computer systems. It encompasses tasks such as learning, reasoning, problem-solving, perception, and language understanding. AI technologies are revolutionizing various fields, from healthcare to finance, by enabling machines to perform tasks that typically require human intelligence.
TEST BANK for Operations Management, 14th Edition by William J. Stevenson, Ve...kevinkariuki227
TEST BANK for Operations Management, 14th Edition by William J. Stevenson, Verified Chapters 1 - 19, Complete Newest Version.pdf
TEST BANK for Operations Management, 14th Edition by William J. Stevenson, Verified Chapters 1 - 19, Complete Newest Version.pdf
Title: Sense of Taste
Presenter: Dr. Faiza, Assistant Professor of Physiology
Qualifications:
MBBS (Best Graduate, AIMC Lahore)
FCPS Physiology
ICMT, CHPE, DHPE (STMU)
MPH (GC University, Faisalabad)
MBA (Virtual University of Pakistan)
Learning Objectives:
Describe the structure and function of taste buds.
Describe the relationship between the taste threshold and taste index of common substances.
Explain the chemical basis and signal transduction of taste perception for each type of primary taste sensation.
Recognize different abnormalities of taste perception and their causes.
Key Topics:
Significance of Taste Sensation:
Differentiation between pleasant and harmful food
Influence on behavior
Selection of food based on metabolic needs
Receptors of Taste:
Taste buds on the tongue
Influence of sense of smell, texture of food, and pain stimulation (e.g., by pepper)
Primary and Secondary Taste Sensations:
Primary taste sensations: Sweet, Sour, Salty, Bitter, Umami
Chemical basis and signal transduction mechanisms for each taste
Taste Threshold and Index:
Taste threshold values for Sweet (sucrose), Salty (NaCl), Sour (HCl), and Bitter (Quinine)
Taste index relationship: Inversely proportional to taste threshold
Taste Blindness:
Inability to taste certain substances, particularly thiourea compounds
Example: Phenylthiocarbamide
Structure and Function of Taste Buds:
Composition: Epithelial cells, Sustentacular/Supporting cells, Taste cells, Basal cells
Features: Taste pores, Taste hairs/microvilli, and Taste nerve fibers
Location of Taste Buds:
Found in papillae of the tongue (Fungiform, Circumvallate, Foliate)
Also present on the palate, tonsillar pillars, epiglottis, and proximal esophagus
Mechanism of Taste Stimulation:
Interaction of taste substances with receptors on microvilli
Signal transduction pathways for Umami, Sweet, Bitter, Sour, and Salty tastes
Taste Sensitivity and Adaptation:
Decrease in sensitivity with age
Rapid adaptation of taste sensation
Role of Saliva in Taste:
Dissolution of tastants to reach receptors
Washing away the stimulus
Taste Preferences and Aversions:
Mechanisms behind taste preference and aversion
Influence of receptors and neural pathways
Impact of Sensory Nerve Damage:
Degeneration of taste buds if the sensory nerve fiber is cut
Abnormalities of Taste Detection:
Conditions: Ageusia, Hypogeusia, Dysgeusia (parageusia)
Causes: Nerve damage, neurological disorders, infections, poor oral hygiene, adverse drug effects, deficiencies, aging, tobacco use, altered neurotransmitter levels
Neurotransmitters and Taste Threshold:
Effects of serotonin (5-HT) and norepinephrine (NE) on taste sensitivity
Supertasters:
25% of the population with heightened sensitivity to taste, especially bitterness
Increased number of fungiform papillae
Lung Cancer: Artificial Intelligence, Synergetics, Complex System Analysis, S...Oleg Kshivets
RESULTS: Overall life span (LS) was 2252.1±1742.5 days and cumulative 5-year survival (5YS) reached 73.2%, 10 years – 64.8%, 20 years – 42.5%. 513 LCP lived more than 5 years (LS=3124.6±1525.6 days), 148 LCP – more than 10 years (LS=5054.4±1504.1 days).199 LCP died because of LC (LS=562.7±374.5 days). 5YS of LCP after bi/lobectomies was significantly superior in comparison with LCP after pneumonectomies (78.1% vs.63.7%, P=0.00001 by log-rank test). AT significantly improved 5YS (66.3% vs. 34.8%) (P=0.00000 by log-rank test) only for LCP with N1-2. Cox modeling displayed that 5YS of LCP significantly depended on: phase transition (PT) early-invasive LC in terms of synergetics, PT N0—N12, cell ratio factors (ratio between cancer cells- CC and blood cells subpopulations), G1-3, histology, glucose, AT, blood cell circuit, prothrombin index, heparin tolerance, recalcification time (P=0.000-0.038). Neural networks, genetic algorithm selection and bootstrap simulation revealed relationships between 5YS and PT early-invasive LC (rank=1), PT N0—N12 (rank=2), thrombocytes/CC (3), erythrocytes/CC (4), eosinophils/CC (5), healthy cells/CC (6), lymphocytes/CC (7), segmented neutrophils/CC (8), stick neutrophils/CC (9), monocytes/CC (10); leucocytes/CC (11). Correct prediction of 5YS was 100% by neural networks computing (area under ROC curve=1.0; error=0.0).
CONCLUSIONS: 5YS of LCP after radical procedures significantly depended on: 1) PT early-invasive cancer; 2) PT N0--N12; 3) cell ratio factors; 4) blood cell circuit; 5) biochemical factors; 6) hemostasis system; 7) AT; 8) LC characteristics; 9) LC cell dynamics; 10) surgery type: lobectomy/pneumonectomy; 11) anthropometric data. Optimal diagnosis and treatment strategies for LC are: 1) screening and early detection of LC; 2) availability of experienced thoracic surgeons because of complexity of radical procedures; 3) aggressive en block surgery and adequate lymph node dissection for completeness; 4) precise prediction; 5) adjuvant chemoimmunoradiotherapy for LCP with unfavorable prognosis.
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CV Patricia Berlioz 2016
1. Patricia Berlioz
Resume
Mobile: 0450393440
E-Mail: zion2000@hotmail.com
8/11 Lodge Lane Freshwater NSW 2096
Date of Birth: 14/11/1979
Education
Student Average: Cr
Macquarie University, NSW
2002- 2003 Managing Marketing and Business for the Pharmaceutical Industry.
Postgraduate approved.
Metropolitan University Caracas, Venezuela.
Student Average: 18/20
Class Average: 17/20
Student Position: 5
th
1996-2001 Pharmacist Degree.
Santa Maria University founded 1953. Caracas, Venezuela.
Student Average: 16/20
Class Average: 12/20
Student Position: 3
rd
Pharmacology I, II: High Distinction
Pharmacotherapeutical : High Distinction
Professional Practice: High Distinction
Pharmacognosy: High Distinction
Instrumental Analysis: High Distinction
Marketing: High Distinction
PROFESSIONAL EMPLOYMENT SUMMARY
Date Organisation Title
12-2015/Current Danone Nutricia, ANZ Brand Manager Medical
09-2013/11-2015 Boehringer Ingelheim, Australia Medical Sales Representative
09-2010/04-2013 Bobbi Brown, Australia Sales and Marketing
11-2006/11-2007. Schering Plough Laboratories, Venezuela Product Manager
01-2004/11-2006. Schering Plough Laboratories, Venezuela Medical Sales Representative
2001/2003 Eli Lilly Laboratories, Caracas. Venezuela Assistant Marketing and sales
2000/2001. Sanofi-Aventis Laboratories, Venezuela. Telemarketing Insulin.
06-2009/06-2010 Master of Commerce in Marketing,
Master approved. September 2010.
2. KEY TRAINING COURSES
• Business Preparation Program, Macquarie University. Sydney NSW Australia. 2008-2009
• Course Sales Manager Schering-Plough. December 2003. Caracas, Venezuela.
• Course Service to Client INCODESA, Excellence Lilly On the benefit of the service. Caracas. Venezuela
2007
• Course Conference be able to Create for sale: The non-verbal communication in business Venamcham.
Caracas. Venezuela 2006
• Course of Excel, PowerPoint, Word. Maracay, Venezuela. 2006
REFEREES
Boheringer Ingelheim, Sydney Australia
Contact Person: Steven Jack
Phone: 0439 997527
Bobbi Brown, Sydney, Australia
Contact Person: Danielle Niland 0439 887335
Schering Plough Laboratories, Caracas. Venezuela
Contact Person: Francisco Chiriboga
Email: Francisco.chiriboga88@hotmail.com
Phone: 507 66793509
Macquarie University, Sydney. Australia
Contact person: Professor John Fong jfong.global@gmail.com
Sanofi-Aventis Laboratories. Caracas, Venezuela.
Contact Person: Gerardo.celli@sanofi-aventis.com
Eli Lilly Laboratories, Caracas. Venezuela
Contact Person: ramon_Rosales@lilly.com
3. PROFESSIONAL EMPLOYMENT HISTORY
_______________________________________________________________________________________
Danone Nutricia, ANZ Date (Dec 2015- Currently employed)
Brand Manager Early Life Nutrition
Key Responsibilities:
• Prepare and implement marketing plan for allocated brands.
• Building brand awareness, market access and uptake for prescription products among all Health Care
professionals, patients and consumers.
• Identify, develop and implement strategies for promotion across three business units of all products.
• Manage allocated promotional & marketing expense budget as well as P&M inventory for allocated
brands.
• Lead and implement key ANZ projects as well as lead ANZ cross-functional agency teams to deliver
innovative solutions.
• Works cross functionally with all relevant departments to integrate media mix plans.
• Develop, manage and implement marketing and promotional plans, including sales materials, for relevant
GP Sales Representatives
• Manages day-to-day progress of product marketing planning and execution. Build and manage
relationships with key internal and external customers to coordinate conferences and trade shows
• Maintains brand integrity across product lines, advertising, and all other internal and external
communication as it pertains to assigned brand.
• Collaborates with a wide variety of functional areas such as sales, editorial, marketing, design, digital
marketing and operations to execute specific marketing plans for each assigned title.
• Coordinates and develops marketing, sales, editorial, and financial plans for product line.
• Prepares marketing objectives and schedules for all phases of product solicitation and introduction to
market including but not limited to sales materials and retail presentations.
• Conducts market research and identifies and tracks market trends in company’s industry.
Achievements:
Important growth in brand consideration and brand awareness after the implementation of the initiatives
designed for the brand Karicare from 7% to 15% in first quarter.
Aptamil Innovation projects leadership. Reformulation
Opinion leaders supporting our brands initiatives (Education on impact of gut health in infants)
Boheringer Ingelheim, Sydney Australia Date (Ago 2013- Dec 2015)
Medical Sales Representative: BI Division
Spiriva®
Pradaxa®
Twynsta®
Key Responsabilities:
• Arranging appointments with doctors, pharmacists and hospital medical teams, which may include pre-
arranged appointments or regular 'cold' calling;
• Making presentations to doctors, practice staff and nurses in GP surgeries, hospital doctors and
4. pharmacists in the retail sector. Presentations may take place in medical settings during the day, or may
be conducted in the evenings at a local hotel or conference venue;
• Achieving minimum SAP and KPI expectation (90% targeted GPs/year and 50 GPs attendance to clinical
meetings) Achieving Boehringer Ingelheim Selling for excellence model evaluations.
• Organising conferences for doctors and other medical staff;Building and maintaining positive working
relationships with medical staff and supporting administrative staff;
• Managing budgets (for catering, outside speakers, conferences, hospitality, etc.);
• Keeping detailed records of all contacts;
• Reaching (and if possible exceeding) annual sales targets;
• Planning work schedules and weekly and monthly timetables. This may involve working with the area
sales team or discussing future targets with the area sales manager. Generally, medical sales executives
have their own regional area of responsibility and plan how and when to target health professions;
Achievements:
Latest national ranking: position number 1. I have been in the top 5 since DEC 2014. Important growth.
AWARDS: Northern Beaches team twice team of the quarter.
Exceptional results in Lead and Learn Behaviors.
Leadership position for the Northern Beaches team.
Yearly review above national results.
__________________________________________________________________________________________
Bobbi Brown Cosmetics Date (Sept 2010 – April 2013)
Sales/Marketing Assistant PR
Key Responsibilities
• Maintains brand integrity across product lines, advertising, and all other internal and external
communication as it pertains to assigned brand.
• Constantly building customer Database
• PR assistance
• Manages progress of product marketing planning and PR activities
• Manages day-to-day progress of product marketing planning and execution. Build and manage
relationships with key internal and external customers to coordinate conferences and trade shows
Achievements
Constantly reaching sales budgets for Napoleon Perdis Products over 95% on target.
Foreseeing client needs bringing more loyal customers to use the brand.
Integrating new loyal customers to the database.
Delivering impressive lead generation outcomes.
5. _______________________________________________________________________________________
Schering Plough Laboratories Venezuela Date (Jan 2006/Nov 2007)
Product Manager Division Unilab
Key Responsibilities:
• Functions as the information hub for designated brand(s). Aerius® (Desloratadine), Zintrepid®
(Ezetimibe/Simvastatin) Cholesterol-Lowering, Olemtec® Hypertensive Therapy. Fedyclar®
(Loratadine/Pseudophedrine), Celestone® (Betametasone), Cedax® (Ceftibuten), Ditosil®,
Lotricomb®(Clotrimazole/Betametasone), Zetia® (Ezetimibe), Unilab Division
• Works closely with all relevant Media departments to integrate media mix plans.
• Develop, manage and implement marketing and promotional plans, including sales materials, for relevant
GP Sales Representatives
• Manages day-to-day progress of product marketing planning and execution. Build and manage
relationships with key internal and external customers to coordinate conferences and trade shows
• Maintains brand integrity across product lines, advertising, and all other internal and external
communication as it pertains to assigned brand.
• Collaborates with a wide variety of functional areas such as sales, editorial, marketing, design, digital
marketing and operations to execute specific marketing plans for each assigned title.
• Coordinates and develops marketing, sales, editorial, and financial plans for product line.
• Prepares marketing objectives and schedules for all phases of product solicitation and introduction to
market including but not limited to sales materials and retail presentations.
• Conducts market research and identifies and tracks market trends in company’s industry.
Achievements:
Important growth in MS 2007 after the implementation of Visual Aid Campaign : VYVA trial revision, where
appears Zintrepid performance in comparison with Atorvastatine reducing cholesterol. Abstract: Authors:
Ballantyne CM, Abate N, Yuan Z, King TR, Palmisano J.
Fedyclar® Absolute Leader in the country MS over 41.1 competitors Under 15.0
Important growth in MS 2007 after the implementation of Visual Aid Campaign: Exceptional mornings! 27H
with Aerius ®.
Opinion leaders supporting our Brands initiatives all over the country. (PR Activities)
Schering Plough, Caracas. Venezuela Date (Jan 2004-Jan 2006)
Representative in Sales: Respiratory/Cholesterol-Lowering/Cardiovascular/Antibiotics) Whites Division/ Key
Division
Adacai® (Ezetimibe/Simvastatin)
Aerius® (Desloratadine)
Elocon® Nasal (Levocabastina)
Cedax ® (Ceftibuten)
Lotricomb®(Clotrimazole/Betametasone)
Key Responsabilities:
6. • Arranging appointments with doctors, pharmacists and hospital medical teams, which may include pre-
arranged appointments or regular calling;
• Making presentations to doctors, practice staff and nurses in GP surgeries, hospital doctors and pharmacists in
the retail sector.
• Presentations may take place in medical settings during the day, or may be conducted in the evenings at a
local hotel or conference venue;
• Organizing conferences for doctors and other medical staff;
• Building and maintaining positive working relationships with medical staff and supporting administrative staff;
• Managing budgets (for catering, outside speakers, conferences, hospitality, etc.);
• Keeping detailed records of all contacts;
• Reaching (and if possible exceeding) annual sales targets;
• Planning work schedules and weekly and monthly timetables. This may involve working with the area sales
team or discussing future targets with the area sales manager.
Achievements:
Important growth in MS 2006-2007 for ADACAI (Ezetimibe/Simvastatin): Best performance for 3 consecutives
cycles.
Adacai® (Ezetimibe/Simvastatin) Leader in the region MS 6.8 over national results.
Cedax® (Ceftibuten): Absolute Leader in the territory MS over 35.1 competitors Under 15.0
Aerius ® (Desloratadine): Constantly growth in MS 2006.
Aerius® (Desloratadine):: Absolute leader in the territory MS 11.8 over national results.
Excellent performance with Medical Societies.
Key Opinion leaders (KOL) supporting Brands initiatives in the territory.
Elli Lilly, Venezuela. Date (December 2001-November 2003)
Assistant Marketing and sales (Cialis®, Zyprexa®, Prozac®)
Key Responsibilities
Research new market opportunities
Map out potential customers & competitors
Determine unmet needs and market structure (channels)
Contact and conduct initial follow-ups on sales prospects
Coordinate with our marketing, sales, and technical groups to facilitate marketing
functions (i.e. brochures, trade shows, etc.)
Provide status reports to management on overall sales and marketing activities
Create and modify documents using Microsoft Office, Excel and PowerPoint.
7. Perform general clerical duties to include but not limited to: photocopying, faxing,
mailing, and filing.
Maintain hard copy and electronic filing systems.
Set up and coordinate meetings and conferences. Coordinates employee travel (air/land,
lodging, etc.) to and from marketing related conventions and conferences.
Achievements
Important growth in MS 2003 for Cialis.
Prozac® Absolute Leader in the country MS over 29.5 competitors Under 21.0
Opinion leaders supporting our Brands initiatives all over the country. (PR Activities)
Prozac® Leader in the region MS 29.5 over national results.
Excellent performance with Medical Societies.
Key Opinion leaders (KOL) supporting Brands initiatives in the territory.
______________________________________________________________________________________
Sanofi-Aventis Laboratories. Date (June 2000-November 2001)
Telemarketing Insulin.
Key Responsibilities
Training on insulin Injections
Diabetes & Insulin Training
Recommendations for diabetic patients