This document contains notes from a 100%Open conference on April 22, 2015. It discusses topics around networking, innovation, and building connections. Key points include using a 5:3:2 rule for social media updates, maintaining a core network of around 150 connections, and the importance of finding common ground and being helpful when networking. The document promotes using 100%Open's online toolkit and networking techniques to build new relationships and opportunities.

1. 100%Open 2015
The Global Innovation Imperative
Roland Harwood 100%Open 22/4/15
22 April 2015 1

2. 100%Open 2015
Co-Drawing
22 April 2015 2
1. Draw one line at a time
2. No talking whilst drawing

3. 100%Open 2015
Co-Drawing
22 April 2015 3
1. Leave room for other
people’s interpretation
and creativity.
2. Respond well to the
unexpected actions of
your partner.

4. 100%Open 2015
47 Dots
22 April 2015 4
“We shape our tools and
thereafter our tools
shape us.”
Marshal McLuhan

5. 100%Open 2015
47 Dots
22 April 2015 5

6. 100%Open 2015
We Are More Connected Than We Think…
22 April 2015 6
We are just one conversation
away from pretty much
anything and everything…

7. 100%Open 201422 April 2015 7

8. 100%Open 2015
The Global Innovation Imperative
Shift 1: The rise of hidden innovation
Shift 2: Global access to ideas & people
Shift 3: Seeing the circles and the lines
22 April 2015 8

9. © 100%Open 201522 April 2015 9
Networking Not Working
“Networking is only one
letter away from
not working.”
Chris Powell

10. 100%Open 2015
10,000 hours
22 April 2015 10
“Networking is index
linked to productivity.”
Julia Hobsbawm

11. 100%Open 2015
The Net Works
22 April 2015 11

12. 100%Open 2015
The Dunbar Number
22 April 2015 12
“The number of people
with whom we can
maintain stable social
relationships is no
more than 150.”
Robin Dunbar

13. © 100%Open 201522 April 2015 13
Your Core Network
“Trust is the glue that
holds a network together,
which at any point in time
is more powerful than
any authority”
Karen Stephenson

14. 100%Open 2015
Your Innovation Network
22 April 2015 14
“You don’t own your
reputation. It lives and
breathes in those that
interact with you.”
Ron Burt

15. 100%Open 2015
Physical Telephone
1. Form a line and all face in one direction
2. When someone behind you taps you on
the shoulder, turn around and see what
they do.
3. Watch what they do, then turn around
and tap the next person on the shoulder
and show them.
Objective: To send a message down the
line without speaking
Audience: Watch carefully what
happens and report back
22 April 2015 15

16. © 100%Open 2015
Perception Is Reality
1622/04/2015
“Connect on your
similarities, and benefit
from your differences.”
Valdis Krebs

17. 100%Open 2015
Network Builder Basics
1. Talk to somebody you don’t know
2. Ask questions and listen carefully
3. Find common ground that interests you both
4. Share your ideas, opinions & enthusiasm
5. Try to be helpful quickly and easily
6. Ask for help and/or introductions
7. Be clear what might be in it for them
8. Keep in touch just enough
22 April 2015 17

18. 100%Open 2015
Using Social Media – The 5:3:2 Rule
For every 10 status updates…
• 5 should be content from others, relevant
to your audience
• 3 should be content from you, relevant to
your audience (and not directly selling)
• 2 should be personal, something non-
work related
Source: TA MaCann from Gist.com
22 April 2015 18

19. © 100%Open 2012
“The future reveals itself
through the peripheral.”
J.G. Ballard
22 April 2015 19
Unlocking Opportunities

20. 100%Open 2014
2 Degrees of Separation
22 April 2015 20
Is there anyone in
particular that it would
help you to meet at
the moment?

21. 100%Open 2015
100%Open Networks
22 April 2015 21

22. 100%Open 2015
100%Open Union Network Members
22 April 2015 22
3i, 3M, Abercrombie & Fitch, ABTA, AgeUK, AHL Man Group, Altran, Amazon, American Express, Anglian
Water, Arts and Business, ARUP, ASDA, Associated British Foods, Asthma UK, Asus, Atkins, Avanade, Aviva,
Bacardi Martini, BAE Systems, Bank of America, Barclaycard, Barclays Bank, BAT, BBC, BCS, BG Group, Big
Society Network, Boots, BP, British Gas, British Library, British Museum, Broadcom, BskyB, BT Group,
Cadbury's, Cambridge University, Cambridge Wireless, Campbells Soup, Cancer Research UK, Canon, Capital
One, Catapult Venture Managers, Centrica, Charities Aid Foundation, Children's Society, Cisco Systems,
Citigroup, Clorox, Comic Relief, Coventry University, Crown Estates, Crown Packaging, Danone, Deloitte,
DCLG, Design Council, Detica, Deutsche Telekom, Diageo, Discovery Channel, Dow Corning Ltd, Dyson,
E.ON, EDF Energy, England & Wales Cricket Board, Ericsson, Everything Everywhere, Faber & Faber,
Filtrona, Financial, Times, Findus Group, Finmeccanica, France Telecom, Fujitsu, GE, General Mills,
Givaudan Flavours, Goodyear, Google, GroupAMA, GSK, Haier, Herman Miller, Home Retail Group,
Honeywell, HP Labs, IBM, Infineum, Infosys, Institution of Civil Engineers, Intel, Interface, Invensys, IPSO
Ventures, JWT London, Kimberly-Clark, KPMG, Kraft Foods, lastminute.com, LEGO, Lilly, Linde, Lloyds
Banking Group, Logica, Lombard, London Business School, LSE, Lufthansa, M&G Investments, Marie Curie,
Marks & Spencer, MARS, MBDA, McLaren Applied Technologies, Media Trust, Mencap, Merism Capital,
Merlin Entertainments Group, Microsoft, Mind, Mobile VCE, MOD Centre for Defence Enterprise, Mozilla,
MTI Partners, National Express, National Theatre, National Trust, NATS, Natwest, NEC Europe Ltd, NESTA,
Nestle, News International, NHS, Nike, Nokia, Northgate, Novartis, NSPCC, O2, Octopus Ventures, Orange,
Ordnance Survey, Organix, Oxfam, Oxford Technology, PACE, Pay Pal, Pearson, Pepsi Co, Pera, Pernod
Ricard, Pfizer, Philips, Premier Foods, Prince's Trust, Procter & Gamble, Productiv, PWC, Qinetiq, Qualcomm,
Random House, Reckitt Benckiser, Rethink, Riverside, RNIB, Rolls-Royce Group, Royal Bank of Scotland
Group, Royal Mail, Royal Pharmaceutical Society, RSA, SABIC, Samsung Electronics, Save the Children,
Scottish Water, Seraphim Capital, Severn Trent, Siemens, Sony, Sport England, Swisscom, Tate & Lyle, Taylor
Wimpey, Technology Strategy Board, Tesco, THT, UK Green Building Council, UKTI, UKTV, Unilever,
Unipart, United Response, United Utilities, University College London, University of Exeter, UnLtd, Virgin
Group, Virgin Atlantic, Vocalink, Vodafone, Wireless Innovation, WRVS, WWF, Zurich Insurance.

23. 100%Open 2015

24. 1. Setting the innovation strategy – Vectors, Co-Lab Test
2. Finding unmet needs – Personas, Unmet Needs, Blueprint
3. Discovering new ideas – Co-Creation Techniques, Ideas Jam, Insight Crowd
4. Building prototypes – Prototyping Techniques, Prototype Evaluator
5. Developing propositions – IP Strategy Tool, Airlock, Sketch Templates
6. Making business models – Open Innovation Metrics, Business Model Canvas

25. 100%Open 2015
100%Open Toolkit
22 April 2015 25
www.toolkit.100open.com

26. 100%Open 2014
Network Builder
22 April 2015 26
1. Decide what type of network you
want to build and give it a name in
the centre. What do you need help
with and why? (e.g. for data, advice,
investment, skills, introductions…?)
2. Select any current contacts relevant
to this network that are part of your
current core network and write their
names in the grey circles.
3. Identify the types of people you want
to reach in the outer innovation
network in the yellow circles. Be as
specific as possible.
4. Discuss and share through who and
how best you might be able to find
and engage them.
1
2
2
2
3
3
33

27. 100%Open 2014
2 Degrees of Separation
22 April 2015 27
Is there anyone in
particular that it would
help you to meet at
the moment?

28. 100%Open 2015
Analysis Paralysis and Better Decisions
Step 1: Making it up as we go along
Step 2: Strive for strategic simplicity
Step 3: Express your expertise eloquently
22 April 2015 28

29. 100%Open 2015
It’s a Small World…
22 April 2015 29
“The world isn’t getting
smaller, the networks
are getting bigger”
Greg Hadfield

30. © 100%Open 201522/04/2015 30
Lessons Learned
Conversations first,
then relationships,
then transactions.

31. © 100%Open 2015
Peripheral Vision
3122/04/2015
“Selfishness beats altruism
within groups: that's the
problem. Altruistic groups
beat selfish groups:
that's the solution.”
David S Wilson

32. 100%Open 2014
Thank You
22 April 2015 32
Roland Harwood
Co-Founder & Managing Partner
100%Open | Somerset House | London | WC2R 1LA | UK
Phone: +44 (0)20 7759 1050 | +44 (0)7811 761 435
Email: roland@100Open.com
Web: www.100Open.com
Twitter: @rolandharwood @100Open