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Bad presentations lead to bad decisions
This document discusses the importance of effective presentations and introduces the TLSM design process for creating clear, concise presentations that improve communication and decision making. It notes that while presentations are essential, many are ineffective and a waste of time. The TLSM process focuses on understanding how the brain processes information and using a design approach. An example shows how TLSM helped reduce a presentation from 140 slides and 3 hours to 25 slides and 1 hour while increasing clarity and audience satisfaction. The document promotes TLSM as a way to transform complex concepts into compelling messages.
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Bad presentations lead to bad decisions
- 1. Communication in the21st century is like drinking from a fire hose : When we receive too much information too quickly, we can’t swallow a drop ! www.ToThePointAtWork.com
- 2. Presentations are the mostessential communication tool yet most of us dislike them. Why? www.ToThePointAtWork.com
- 3. We spend 25%of our time on presentations… yes nonelittle 24% 38% 38% Effect …but only 24% has a marked effect Study: Gruwez & Vanseer © 2014 n = 273 - large organisations Bad presentations are a loss of time, a source of irritation and a cause of bad decisions. www.ToThePointAtWork.com
- 4. Is there asolution ? YES www.ToThePointAtWork.com
- 5. 1. Understand howthe brain processes information
- 6. 2. Use adesign process www.ToThePointAtWork.com
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- 8. Before 140 slides 3 hourpresentation 6 days work Confusion with TLSM® 25 slides + 8 page doc 1 hour presentation 3 days work Significant increase in clarity & audience satisfaction www.ToThePointAtWork.com
- 9. “I saw aclear uplift in presentation quality after we used TLSM. The presentations became crisper, shorter, to the point and impactful.” AstraZeneca Florent Edouard, Director Sales Force Excellence, AstraZeneca Japan ” TLSM will revolutionize the way you think about and execute presentations. The insights will maximize your impact!" Belgacom Phillip GJ Vandervoort, Executive Vice President, Belgacom “A simple and compelling framework for helping you design and deliver presentations. However skilled you think you are, I guarantee this will help you to become a better presenter”. London Business School Julian Birkinshaw, Professor, London Business School
- 10. TNS “The method helpsto get the thinking right so that your presentations are clear, engaging and impactful. An easy-to-follow process with big results. It has transformed the way my company approaches presentations.” Dominique Vercraeye, Managing Director, TNS Belgium ” At all levels of the organisation, it helped to develop more effective presentations, more efficiently. This has revolutionised our approach and slide productivity. " BNP Paribas Nicolas Filatieff, Head of Marketing Clients & Products, BNP Paribas Fortis “It is not just about presentations, but about transforming complex concepts into crisp and compelling messages, which is essential for anyone who needs to communicate in a large organization.”. Danone Ifen Chiang, Global Director Commercial Excellence, Nutricia, Danone
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- 12. better presentations lead to betterdecisions time saving happier employees & customers Source: Gruwez & Vanseer 2014, Tufte 2004 , TNS 2014, Rogelberg 2012. www.ToThePointAtWork.com
- 13. www.tothepointatwork.com To The Pointat Work Ltd 8, Northumberland Avenue London WC2N 5BY United Kingdom Euro-ic nv Nijverheidsstraat 24 1500 Halle Belgium Ed Gruwez edouard.gruwez@oic.eu +32 499 07 69 69 +44 7522 068 477 Sarah De Wulf sarah.dewulf@oic.eu +32 475 20 51 35 @EdGruwez #tothepoint #presentationthinking