The document proposes a customer relationship management system (CRMS) to help space marketing executives, managers, and management interact and share information online. The existing CRMS is manual and DOS-based, which has disadvantages like a distributed database, obsolete technology, and low efficiency. The proposed system is a web-based online CRMS designed for the space marketing department. It allows monitoring executive calls, tracking performance, and sharing information among departments to improve customer relationships and business operations. The system has modules for corporate administration, regional management, center management, and executives to organize work and monitor progress at different levels.

1. Customer Relationship Management System
Abstract:
Customer Realationship Management System (CRMS) is establishment
,development,maintanence and optimizing of long term mutually beneficial relationship
between customers and companies.CRMS is a business philosophy based upon individual
customers and customised products and services supported by open lines of communication
and feedback from the participating firms that mutually benefit both buying and selling
organizations.The main objective of the project is to create a customer relationship
management system which helps space marketing executives,space marketing managers and
management to interact using a web based system.The proposed CRMS, a crisp and
wholesome internet based package specially designed for space marketing department wher
all relevant information can be shared among the departments.It helps to monitor the calls of
space marketing executives and keep track of each and every call made by the executive.It
also helps management to know about the performance of every space marketing
Executive/Manager.
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2. Existing System:
In CRMS a traditional system is manual and it is DOS based/Foxpro application.
Disadvantages:
Distributed database due to this to view the information the data has to be reconciled
at the centralized location.
 It is absolete.
 Difficult to hold much number of data.
 Traditional system is very slow.
 Low efficiency.

Proposed System:
The proposed CRMS is a web based online system, a crisp and wholesome internet
based package specially designed for space marketing department wher all relevant
information can be shared among the departments.It helps to monitor the calls of space
marketing executives and keep track of each and every call made by the executive.It also
helps management to know about the performance of every space marketing
Executive/Manager.
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3. Modules:
Corporate
Region in charge
Centre in charge
Executive
Module Description:
Corporate Admin – The Judicier
"Perhaps one of the most important accomplishments of my administration has
been minding my own business."
Calvin Coolidge
The person who have the full belief in his/her business to look after their human
resources inorder to recommend many suggestions to upgrade their involvement towards their
tasks. And being the admin they will keenly look after their services associated with the cost
over time. And also they will take care of the customers to manage their accounts to be
withstand to join their hands with us in the long interval without any hesitations. Here we
extend our scope of concentration towards the marketing executives in virtual manner in order
to direct the team towards the fixed goal
Client Linking:
The client link is the shophiscated view option in online at their favourable
remote location to follow up their executives to know their active status towards the allocated
task they recieved through their top executives. This will enhance the friendly community
among the professionals in the low level with the admin peoples through the intermediate
middle level personnels. By accesing this admin can extract the knowledge of the
professionals who are all get linked with the end clients for enabling their services. This will
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4. be updated by the respective executices who have been take charge in that based on their
shifts.
Client Share:
The client share will establish the information to the admin about the active
and disactive executives in the stream of marketive function. By accessing this admin came to
know the professsionals co-ordination in sharing their achieve points in marketing within the
campus for the target regulation at the reduction of administrative costs.this will furnish the
details of the shared works among the personnels who get involved in the process to avoid the
conflicts with the clients and also to deliever the services in time to fulfill the quality
requirements.
Special Supplement:
Each and every state have their own seasonal occassions which will be
originated with their peoples behavoir towards their habits. This will get reveal in the profit
status of the company which will be get boosted with the enthuthiastic sales intiative tryed by
the executives to achieve more than their pre-defined target points. The person who cross
their linits beyond the limitations will have to be reawarded with the appreciation and also
they have to be recognized by the concern towards their progress in the next level. In our
project we designed the module by having this strategy in mind to explore the function which
will facilitate the admin to allocate some add-on tasks to the eligible personalities in their
point of view.
Region in charge:
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5. In-order to decentralize the flow of work in various dimensions to stretch out
their resilence under their guidance with the possible split up of the regions which will be
treated as the center point of further split up further to gernerate a cluster oriented results
through their friendly commanding to allocate the tasks and also monitor those actions to
figure out the distractions they need to concentrate.
Here we are providing some decision oriented options for these middle level
employees such as they can access all of their center in charge progress associated with their
executives performances by regular streaming of thier reports to predict their level at various
instants inorder to discuss the results to their higher officials regarding their stabilized
operations by viewing the reports generated by the respected executives.
Here we are seggregating the regions into three kinds to monitor process
carried out in southern parts of the india such as tamilnadu, kerala, andhra pradesh.
Centre in charge:
The operations we discussed will be compatible for center in charge also to
refine the process in the center wise for further optimization of the process. Here the center in
charge can have the power to access their executives who will be taken charge under their
monitoring boundary. But we restrict the access status of the employee by reviewing their
reports. By reviewing the reports of the individuals they can came to conclude the dedicated
performance of the executives. Here we are splitting the center by giving respectiveness to the
regions we splittted.
Executive: The Struggler
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6. Executive playes an essential role in our project to optimize his/her functionalities in
the gentle manner which will helpful in enhance the friendly relationship with the top level
employees. The executives treated as the active participant in this software package which
will be ensembled with lots of functions such as reporting his inprogress and completed task
and the relevant resources informations which wll be able to link and execute the request
genereated by the client. Similarly we enroll the add on facilities to them for sharing their task
with the other co-workers either on their leave or emergency to follow up the customers
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