The document discusses creativity in management and organizations. It covers definitions of creativity, theories of creativity such as insight theories and self-actualization theories. It also discusses creativity in teams and how Tuckman's model of team development was modified to explain creative teams. The document also examines the creative organization and lists some examples like Toyota, Haier, and WordPress. It concludes by mentioning creative clusters and intrinsic motivation in creative cultures.

1. Creativity in Management

2. Creativity in management Tudor Rickards (2007)

3. Creativity quiz (1) How would you define creativity (2) Can you name a theory which explains creativity (3) What proportion of people would you say are creative? (4) What has madness, mystery, and magic to do with creativity (5) Name an industry famed for its creative discoveries for over a century

4. Creativity quiz (6) Where does creativity fit into Tuckman’s model of team development? (7) How was Tuckman’s model modified to explain creative teams at work? (8) Which industries are growing the most rapidly in the 21 st century? (9) Whose work helps explain intrinsic motivation? 10 Whose work helps explain creative clusters?

5. Creativity has been allied to .. Madness Mystery Muses Magic

6. Definitions of creativity Discovery processes leading to new and unexpectedly valuable ideas ‘ Looking where all have looked, and seeing what no one has seen’

7. Creativity invades all walks of life

8. Creativity in management Person Process Place (or ‘ Press’) Product

9. Theories of creativity Insight theories Self-actualization Transcendence Cognitive reframing Darwinism Information processing Problem-solving Experiential learning

10. Insight theories: Scientific discoveries Preparation (Knowledge, experience) Incubation (‘Gestation’) Insight (large or small) Validation (Design and testing actions) Intal and Dr Roger Altunyian

11. Self-actualization theories Creativity is an important concept within humanistic psychology Carl Rogers has had particular impact (Maslow also important) Rogers considered each individual to have a potential for creative achievement that could be developed through a nurturing environment

12. Information processing and systems theories Theories are based on complex patterns achieved (‘created’) with simple underpinning rules Information theories are used to study and explain creativity in many animal species

13. Theories of creativity overlap Transcendence Insight Problem solving Systems theories

14. Creativity: The big questions How can I become more creative? How can my team become more creative? How can my organization become more creative? How can my society or culture become more creative?

15. The Creative Individual The elitist view: Special and gifted people are born creative (The gifted and talented school) The developmental view: Everyone has the potential to fulfil their creative abilities (Carl Rogers)

16. Creativity in business Creative leadership Creative strategy Design, discovery and innovation Problem-solving Organizational change and transformation Entrepreneurship

17. The creative team Teamwork is increasingly seen as the organizational structure for focusing and targeting collective creativity

18. Team development: Tuckman’s model Form Storm Norm Perform

19. Unanswered questions of Tuckman’s model What if a team never escapes from the ‘storm’ stage? What if team performs beyond the norm (beyond targets and expectations?) Where does creativity come into teamwork?

20. Answering the questions Researchers at MBS have studied a modification to Tuckman’s stage model It proposes two barriers to creativity which teams must overcome Only a minority of teams do so

21. The Two-barrier model of team development (MBS) Form Storm Unexpectedly good (creative) performance Performance barrier Behavioral barrier Norm and Perform

22. The Creative Team Recently the idea of distributed leadership suggests that a team may collectively act as a ‘ superleader ’ (Manz & Sims)

23. The creative organization Creative industries, and their organizations have increased in importance They are fast-growing economically They include architecture; arts & antiques: Design, Performing Arts, Electronic games and media

24. The creative organization: Toyota

25. The creative organization: Haier

26. The creative organization: WordPress WordPress is a good example of an entrepreneurial and creative organization …supplying an easy-to-use service for bloggers Its growth supports ‘infection’ theories of creativity

27. The creative organization: Ideo IDEO created Apple's first mouse ; Microsoft's second mouse, and the Palm V PDA . Other major clients include Procter & Gamble , PepsiCo , and Eli Lilly

28. The creative culture Culture has always developed around creative hotspots of artistic and scientific discovery Athens, London, Cambridge(s), Silicon Valley, ‘Madchester’ ..

29. The creative climate and Intrinsic motivation Teresa Amabile proposed a theory of intrinsic motivation. A creative climate allows intrinsic motivation to flourish. ‘ The play’s the thing’ (contrary to economic theories).

30. The Creative Culture ‘ A key driving factor in the divergence or flow of human capital is … the openness of a given location. The more open a place is, the more it will be able to capture the talents of its own people and to attract those from elsewhere.’ (Richard Florida)

31. Creative Clusters* *Source: Richard Florida

32. Creative Clusters

33. And finally When all else fails .. there must be other ways.. there might be better ways

34. To go more deeply Journals Creativity Research Journal http://www.questia.com/library/jp-creativity-research- Creativity and Innovation Management http://www.blackwellpublishing.com/journal.asp?ref=0963-1690&site=1 Journal of Creative Behavior http://www.creativeeducationfoundation.org/jcb.shtml On Line reference sources http://leaderswedeserve.wordpress.com/ explores creativity and creative leadership http://www.buffalostate.edu/creativity/pucciogj.xml?username=pucciogj (‘The international center for studies in creativity’)