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Creativity
The document discusses different theories and levels of creativity. It explores lower and higher levels of creativity (small "c" and big "C"), as well as psychological and historical levels (P&H). Additional theories covered include left brain vs. right brain, convergent vs. divergent thinking, concrete thinking, and lateral thinking. The advantages of creativity are also highlighted such as making work fun, improving leadership, and spreading positive vibes.
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Creativity
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- 4. ICS Varma | Howand Why to be member of
- 5. Experience and beyond 2000-04 ManagingSales operations in Guntur District (AP) MARKETING EXECUTIVE Managing Sales Operations for Costal Andhra Pradesh BUSINESS MANAGER 2004-07 2007-09 SAP Consultant for Sales and Distribution SAP CONSULTANT Managing Sales and Marketing Operations for Neurology Division, India SALES AND MARKETING HEAD 2009-13 2013-18 Business Delivery of Global Projects, US, Europe, Africa and India BUSINESS DELIVERY HEAD | GLOBAL 2019-2020 Customer Engagement for India Middle East and Africa CUSTOMER ENGAGEMENT INDIA & MENA Cipla Cipla Ace Infotech Cipla Cipla Vistex
- 6. Global Footprints USA Europe India Handled multi-cultural andremote teams across US, Europe and African Countries Middle East, Egypt Uganda
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- 8. We are born Abilityto imagine or invent something new of value CREATIVITY ImperialSchoolofLondon:Creativethinking,ToolsandTechniques
- 9. We are born CREATIVEGENIUSES Combining, Reapplying and Changing the existing ideas. CREATIVITY ImperialSchoolofLondon:Creativethinking,ToolsandTechniques
- 10. According to creativityexperts, creativity is often thought to exist on at least two levels; a lower and a higher level, with each level representing a different type of creative problem solving. Lower level creativity is often referred to as small "c" creativity, whereas the higher level is referred to as Big "C" creativity. C&C LEVELS OF CREATIVITY ImperialSchoolofLondon:Creativethinking,ToolsandTechniques
- 11. LOWER LEVEL CREATIVITY Small"c" creativity describes the small ideas that add to our everyday lives. This can include • Cooking dinner • Rearranging your cupboards They are every day, small accomplishments, which enrich and enhance our lives. small C LEVELS OF CREATIVITY ImperialSchoolofLondon:Creativethinking,ToolsandTechniques
- 12. HIGHER LEVEL CREATIVITY Big"C" creativity goes beyond the everyday problem solving, where humankind has made giant leaps in, for Literature and academia where evidence of grand creativity can be found. These milestones can be embodied or represented by objects, • The spaceship that took the first person to the moon • A painting that provoked a new movement of thoughts and techniques. BIG C LEVELS OF CREATIVITY ImperialSchoolofLondon:Creativethinking,ToolsandTechniques
- 13. Creativity can alsobe categorized as P&H which refers to Psychological creativity or Historical creativity. These levels account for an idea that has occurred to an individual for the first time, versus the first time an idea has ever occurred in the history of the human race. P&H LEVELS OF CREATIVITY ImperialSchoolofLondon:Creativethinking,ToolsandTechniques
- 14. Left and Rightbrain Roger W. Sperry Nobel Prize winner 1981 Logical Creative
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- 17. Other Theories §CONVERGENT THINKING §DIVERGENTTHINKING §CONCRETE THINKING §LATRAL THINKING §CREATIVE THINKING
- 18. Convergent VS DivergentThinking Convergent and Divergent thinking are two opposite sides of a spectrum for cognitive approaches to problem solving https://thepeakperformancecenter.com/educational-learning/thinking/types-of-thinking-2/convergent-divergent-thinking/
- 19. Convergent Thinking Convergent thinkingis the type of thinking that focuses on coming up with the single, well- established answer to a problem. Convergent thinking emphasizes speed, accuracy, and logic Eg: Multiple choice question in an exam. https://en.wikipedia.org/wiki/Convergent_thinking
- 20. Divergent Thinking Divergent thinkingtypically occurs in a spontaneous, free- flowing manner, where many creative ideas are generated and evaluated. Multiple possible solutions are explored in a short amount of time https://en.wikipedia.org/wiki/Convergent_thinking
- 21. • Concrete thinking •Concrete thinking focuses on the physical world, rather than the abstract one. It is all about thinking of objects or • ideas as specific items, rather than as a theoretical representation of a more general idea. • Concrete thinkers like hard facts, figures and statistics. For example, you will not get any philosophers who think in • concrete terms. Children think in concrete terms as it is a very basic and literal form of understanding. Concrete thinking focuses on the physical world, It is all about thinking of objects or ideas as specific items, rather than as a theoretical representation of a more general idea. Exclusively concrete thinking can severely inhibit a person’s ability to learn Concrete thinkers like hard facts, figures and statistics. Children think in concrete terms as it is a very basic and literal form of understanding. Concrete Thinking https://www.goodtherapy.org/blog/psychpedia/concrete-thinking
- 22. • Concrete thinking •Concrete thinking focuses on the physical world, rather than the abstract one. It is all about thinking of objects or • ideas as specific items, rather than as a theoretical representation of a more general idea. • Concrete thinkers like hard facts, figures and statistics. For example, you will not get any philosophers who think in • concrete terms. Children think in concrete terms as it is a very basic and literal form of understanding.https://en.wikipedia.org/wiki/Lateral_thinking Lateral Thinking Lateral thinking is a manner of solving problems using an indirect and creative approach via reasoning that is not immediately obvious. It involves ideas that may not be obtainable using only traditional step- by-step logic
- 23. CREATIVETHINKINGThinking outside the boxis to think differently, unconventionally, or from a new perspective. This phrase often refers to novel or creative thinking. The term is thought to derive from management consultants in the 1970s and 1980s challenging their clients to solve the "nine dots" puzzle, whose solution requires some latral thinking https://en.wikipedia.org/wiki/Thinking_outside_the_box
- 24. 1 3 8 5 2 7 4 6 9 Connectthe dots with 4 lines EXERCISETHINKOUTOFTHEBOX https://en.wikipedia.org/wiki/Thinking_outside_the_box
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- 26. Creative Thinking isnot a talent, its a skill that can be learnt. Creativity empowers people by adding strength to their natural abilities. Help them to be a great team player and a wonderful human. ING CREATIVE THINK
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- 33. Advantages of Creativity MAKEWORK A FUN PLACE IMPROVES EQ POSITIVE VIBES IMPROVES LEADERSHIP TRAITS
- 34. §WHAT IS CREATIVITY §DIFFERENTTHEORIES OF THINKING §LEVELS OF CREATIVITY §CREATIVITY AND ITS ROLE §ADVANTAGES OF BEING CREATIVE WAHT WE LEARNED
- 35. PARENTS OF INVENTION NECESSACITY OPPORTUNITY NOWYOU KNOW THE
- 36. YOU ALL THANK varmaics@gmail.com facebook.com/varmaics twitter.com/varmaics Instagram.com/varmaics linkedin.com/in/icsvarma ICS Varma| member of Courtesy: Slide 2,3,8,9,10,11,12 – Coursera.com/ ImperialSchoolofLondon: Creative thinking, Tools and Techniques. Slide 23,24,25- Slide 18- Slide 19, 20- https://en.wikipedia.org/wiki/Thinking_outside_the_box https://thepeakperformancecenter.com/ https://en.wikipedia.org/wiki/Convergent_thinking https://www.goodtherapy.org/blog/psychpedia/concrete-thinkingSlide 21- Slide 26- Gif Slide 23, 26, 35- https://giphy.com/explore/free Slide 5,6- Slide 27,34 & Slide Template htthttp://soappresentations.com/ https://www.slideshare.net/usmcyoo/creative-thinking-4858458 https://slideshop.com/