The document defines creativity and describes five types of creative personalities: inventor, craftsman, connector, curator, and critic. It states that creativity is the ability to generate new ideas and solutions. It then provides descriptions of each creative type, noting that inventors solve problems intuitively, craftsmen focus on detailed work, connectors combine existing ideas in new ways, curators organize and categorize creative works, and critics assess and provide thoughtful analysis to further discussion.

2. CREATIVITY IS DEFINED AS:
THE TENDENCY TO GENERATE OR RECOGNIZE IDEAS,
ALTERNATIVES, OR POSSIBILITIES THAT MAY BE USEFUL
IN SOLVING PROBLEMS, COMMUNICATING ,
AND ENTERTAINING OURSELVES AND OTHERS.

3. VULNERABLE

4. VULNERABLE

5. INVENTOR
CRAFTSMAN
CONNECTOR
CURATOR
CRITIC
1
2
3
4
5

6. These are the people who
attempt to bring order to
creations, to assess,
challenge, and understand.
The true and valued critic
has extensive knowledge
in a subject matter, wide
view, and the ability to
articulate thoughts that
add wisdom and foster
discourse.
For this type of person,
the sum is often greater
than the whole. With
Curators, the bird’s eye
view is the thing. They
bring value by making
creative decisions that
categorize, sort, and
organize by deciding what
stays in the picture, or
what belongs in a series.
Curation is defined by
assembling things and
observing how the act of
categorization changes
their individual parts.
People belong in this
category are more
traditional artisan creators,
often seen with their heads
down and noses to the
grindstone. They whittle,
paint, carve, weld, design
— their output has a focus
on detail, high quality,
possibly bordering on
perfectionism.
This is the traditional idea
of creativity, pulling an
idea or concept out of the
ether, imagining something
where there was
previously nothing.
Generally, inventors are
good at solving problems
from the gut, intuiting
needs that people don’t
realize they have yet.
When you look at one of
these people, you might
not see a traditional,
inspirational creative type.
There’s no genre-inventing
or trendsetting happening
in front of them. Instead,
the Connector is someone
who draws on the
knowledge, styles, and
thoughts of others —
remixing, reworking, and
building them into new
things. These people
broaden our world when
they provide new contexts,
weld disparate ideas
together, and basically
make something new out
of the old.
INVENTOR CRAFTSMAN CONNECTOR CURATOR CRITIC

7. INVENTOR CRAFTSMAN CONNECTOR CURATOR CRITIC

8. SOMETHING THAT MAKES YOU THINK, THAT MIGHT MAKE
OTHER PEOPLE THINK , A THING THAT INSPIRES YOU,
SOMETHING YOU DREAM OF DOING, SOMETHING YOU’VE
DONE, SOMETHING YOU BELIEVE IN, SOMETHING YOU THINK
WORKS, SOMETHING PRETTY, etc.
STEP #1
STUDY UP & PREPARE:

9. intuiting
STAND UP AND PRESENT. AFTER YOUR DONE, THE ROOM HAS
TO ASK AT LEAST 3 QUESTIONS. THE QUESTIONS ARE ALLOWED
TO BE TOUGH, MAYBE EVEN CRITICAL, BUT ALL QUESTIONS
MUST BE CONSTRUCTIVE.
STEP #2
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